Sony Pixel Power calrec Sony

International Women's Day 2021: Sky Sports' Jennie Blackmore on Balancing Being a Parent with the Thrill of Live Sports Production

08/03/2021

Boxing clever: Sky Sports' Jennie Blackmore on balancing being a parent with the thrill of live sports production International Womens Day 2021 focus By Heather McLean, Editor

Monday, March 8, 2021 - 10:45

Print This Story

Sky Sports' head of production for football and boxing, Jennie Blackmore on site for Mayweather versus McGregor in Las Vegas 2017 [seen here in sunglasses]. The team were on the roof of the Manadalay Bay Hotel, overlooking the Vegas strip, filming one of Sky Spots' build up shows

Inspired by her love of cricket, Sky Sports' head of production for football and boxing, Jennie Blackmore, has gone from climbing gantries with donuts for camera crew strapped to her arms, to the top of her game.

Her passion for cricket inadvertently led her to a career in sports broadcasting: While at university, I had a job as a steward at Lord's on match days, which required me to be on site from 7am. So I would sit in the stands, drinking my morning coffee while watching the set up by the TV crew, and instantly became fascinated by the process; envious that this was their full time job.

Today, her love of sport combined with her role at Sky Sports keeps her coming back for more. She comments on what draws her to sports broadcasting: The reactive nature of the job plus the thrill of a live event are amazing. You never lose touch with that no matter how many events you do. I still get blown away when we're at a packed Wembley Stadium or an iconic, stunning venue like Augusta for The Masters; whether I'm there in person or watching the output at home knowing that it's our teams' hard work that is bringing it to our screens.

Persistent attitude

When she left university with a degree in English Literature and Media, my love of playing cricket inspired me to repeatedly hound the executive producer of Channel 4 cricket (Sunset+Vine) on the first day of every month, like clockwork .

With the production executive role and now my head of production role, I had to look at everything with a wider perspective. I was no longer immersed in just one sport or event at any one time; I had a whole team of people with varying roles to think about and multiple sports to take into consideration with every decision that was made. That mental switch took time to adapt to

This determination worked in her favour, she says: I'd send him my CV, a copy of my dissertation on, The Language of Cricket Commentary in TV and Radio' (which I'm sure he enjoyed immensely,) and a plea for any available role on his team. So that was where it all started. After seven months he called to ask me in for an interview and subsequently gave me the role of production secretary.

Blackmore comments: The production secretary role was a combination of administrative work and being a runner on site at OBs. I loved every second of it, even climbing ladders to gantries with bags of tea and coffee in my mouth, and doughnuts strapped to my arms.

Jennie Blackmore, Sky Sports' head of production for football and boxing

During the cricket off-season she worked for Visions OBs now known as NEP as a production coordinator, crewing outside broadcasts. Blackmore goes on: After three years at Sunset+Vine on the cricket they won the BBC Horse Racing contract and I moved over as production coordinator on that for two years. It was an incredible sport to work on and included producing the Epsom Derby, Grand National and Royal Ascot.

When Setanta Sports started in 2007 I had my first opportunity to work as a production manager, first on the Conference Football League and then onto Premier League and the England Football contract. Unfortunately Setanta Sports folded in June 2009, but I was lucky enough to get a job as a production manager at Sky Sports in July 2009. I've been at Sky ever since with a variety of strands under my belt as production manager, including football, rugby union and boxing.

New opportunities

After eight years as a production manager at Sky Sports, the production team created new opportunities including three production executive roles. Blackmore was successful in getting one of these roles, all of which were, incidentally, taken by women.

Yet the move was not an easy leap for Blackmore, who was torn between the opportunity and her passion for being on the road. She explains: Honestly, it was a difficult decision to move from being an on-site production manager into an off-the-road leadership position because I loved the buzz of being in the thick of a live event. However, I could see that it was a fantastic opportunity to apply for a role that had previously not existed within our department.

She spent the next three years as a production executive overseeing cricket, golf, boxing and sports news, after which she took her current role. She adds that the transition to management took time: I didn't think I would get the production executive role when I applied for it. We've all probably suffered from imposter syndrome at some point in our careers and there was certainly an element of that when applying for such an important, new position. With the production executive role and now my head of production role, I had to look at everything with a wider perspective. I was no longer immersed in just one sport or event at any one time; I had a whole team of people with varying roles to think about and multiple sports to take into consideration with every decision that was made. That mental switch took time to adapt to.

Sky Sports' Jennie Blackmore in her new world; working remotely from home with two young children

Exhilarating role

In what she enjoys about her role, Blackmore comments: It's the most exciting, challenging, diverse and exhilarating role that I've ever worked in. I don't miss the constant on-the-road as
LINK: https://www.svgeurope.org/blog/headlines/international-womens-day-2021...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

27/10/2026

PSSI Global Services Clint Bergeson on the State of the Live Sports Transmission Business, Adapting to Current Challenges

Satellite, bonded cellular, and IP- and cloud-based solutions. Those are three o...

27/10/2026

Eutelsat Renews Qatar Media Corporation Agreement for DTH Distribution Across MENA

Eutelsat has renewed its partnership with Qatar Media Corporation (QMC), Qatar&#...

27/10/2026

PROTON to Showcase FLEXY Micro POV Camera at SATIS 2026

PROTON Camera Innovations GmbH will show the PROTON FLEXY at SATIS 2026 (Booth A13-B12), after the camera won a Best in Market award in the ProAV category at IB...

27/10/2026

ATSC Reports Interference Cancellation Demonstration for ATSC 3.0 in Brazil

ATSC, the Broadcast Standards Association, has reported results from a laboratory validation and live demonstration in Brazil of interference cancellation and s...

27/10/2026

PGA Tour Studios Adds Brian Gordon as Executive Producer, Head of Live Content

The PGA Tour announced Monday that Brian Gordon has joined PGA Tour Studios as executive producer and head of live content. He began with the Tour on Oct. 26 an...

27/10/2026

NBA Establishes Integrity Framework and Names Kalshi and Polymarket Preferred Prediction Market Exchanges

The NBA has announced agreements to establish a framework for NBA-related predic...

27/10/2026

JAY-Z to Headline Apple Music Super Bowl LXI Halftime Show

Apple Music, the NFL and Roc Nation have announced that JAY-Z will perform at the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Los Angeles on Sun...

27/10/2026

DIRECTV and DAZN Add Cavaliers, Pacers, Grizzlies, Timberwolves and Spurs Local Games in Multi-Year Deal

DIRECTV and DAZN have signed a multi-year distribution agreement for local telec...

27/10/2026

NHL Launches NHL Monday Night Hockey for European Primetime Starting Nov. 30

The NHL has announced NHL Monday Night Hockey, a new initiative that will bring 11 live NHL games to fans across Europe in local primetime windows on Monday nig...

27/10/2026

Telefnica Servicios Audiovisuales Moves Movistar Plus+ Playout to Grass Valley AMPP

Telef nica Servicios Audiovisuales (TSA) has deployed Grass Valley AMPP for Movi...

27/10/2026

SES and CANAL+ Extend Satellite Partnership Through 2040

SES and CANAL have extended their partnership through 2040 with a multi-year agreement covering satellite capacity across Europe, Africa and the Caribbean. Un...

27/10/2026

Gravity Media Provides Flypack Production and RF Coverage for Red Bull Rampage 2026

Gravity Media deployed a flypack production system and RF cameras for Red Bull R...

27/10/2026

NSC TV Selects Appear X Platform to Move Santa Catarina Distribution From Satellite to IP

Appear has announced that NSC TV, a TV Globo affiliate in Brazil, has selected t...

27/10/2026

MLB's Broadcast Operations Push Innovation With ABS, AR, Expanded Drone Coverage

MLB's Ryan Zander discusses the league's work to integrate the ABS Chall...

27/10/2026

Reimagining a National System

Pictured: Filmmaker Vero Kompalic (Photo by Gia Rigoli) By Vero Kompalic This is the last picture I ever took in Venezuela. I had seen the girl in the row ah...

27/10/2026

The Invite, Josephine, Closure, and More Sundance Institute-Supported Films Nominated for 36th Gotham Awards

Olivia Wilde, Seth Rogen, Pen lope Cruz, and Edward Norton appear in The Invite...

27/10/2026

Soundevice Digital release Royal Compressor XT

Popular compressor plug-in upgraded Soundevice Digital have just released a new plug-in that builds on the success of their much-loved Royal Compressor. Ava...

27/10/2026

H715 Reference headphones from ADAM Audio

First closed-back headphone design unveiled ADAM Audio's second pair of headphones have just been announced, introducing a flagship open-back design tha...

27/10/2026

Native Instruments launch Massive XL

Popular soft synth overhauled Native Instruments have just announced the launch of Massive XL, the latest version of their hugely popular flagship soft synt...

27/10/2026

SBS celebrates the colour, culture and joy of the Festivals of Lights with all Australians

SBS celebrates the colour, culture and joy of the Festivals of Lights with all A...

27/10/2026

Rohde & Schwarz at electronica 2026: From everyday bench work to extraordinary test applications

Rohde & Schwarz at electronica 2026: From everyday bench work to extraordinary t...

27/10/2026

Point of Clarification

This note is to provide clarification to a previous distributed press release from NBC. Game 1 of the WNBA Finals between Atlanta and Golden State delivered 1....

27/10/2026

Ad-Hoc News: aconnic AG prolongs existing debt financing facility of EUR 23 million

aconnic AG (ISIN: DE000A0LBKW6), Munich, is prolongin an existing debt financing...

27/10/2026

Bitcentral Launches Fusion MediaShare to Help Stations Groups Manage Content Across Markets

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Hearst Television VP, Sales Gerry McGavick Sets Retirement

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

SiliconDust Continues Push for Dropping 3.0 Encryption During Nationwide EAS Test

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Gravity Media Specialist Flypack, RF Cameras Conquer Red Bull Rampage

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Parks Study: HDR Is a Pivotal Point of Difference

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Netskrt Partners With Oracle for More Reliable, Cost-Effective Streaming

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Telefonica AMPPs up Movistar Plus Playout with Grass Vall...

First 20 channels move to software-defined playout as TSA considers the requirements of almost 40 additional Movistar Plus linear services. Telef nica Servici...

27/10/2026

Bitcentral Launches Fusion MediaShare to Help Station Gro...

Bitcentral, a news production and media workflow technology company, today announced Fusion MediaShare, a cloud-native service that helps station groups discove...

27/10/2026

KT Studio Genie Launches Genie Shorts - a Native 9-16 Ver...

Amagi, the media industry cloud company, today announced that KT Studio Genie (KTSG), the content subsidiary of KT Corporation, has completed a zero-downtime mi...

27/10/2026

Philippe Mercier, CAS, Captures Explosive Drama and Fast-Paced Action for Qubcois Medical Series STAT

Philippe Mercier, CAS, Captures Explosive Drama and Fast-Paced Action for Qu b c...

27/10/2026

Sfoor Labs releases 37 audio plugins for Windows, including five free effects

Sfoor Labs releases 37 audio plugins for Windows, including five free effects Brie Clayton October 27, 2026 0 Comments Sfoor Labs has released Windows...

27/10/2026

YouTube to Commence AV2 Streaming in 2027

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Pebble builds on Middle East momentum following CABSAT 20...

Pebble, the leading automation, content management and integrated channel specialist, is building on a successful CABSAT 2026, with major customer projects, new...

27/10/2026

Limecraft Brings No-Code Workflows plus Smarter Subtitlin...

Limecraft today announces version 2026.7 of its cloud-based media production and delivery platform, introducing a Workflow Library, expanded AI-assisted transcr...

27/10/2026

TV Globo affiliate NSC TV selects Appear to power satelli...

X5 and X20 platforms connect six locations across Santa Catarina, enabling resilient IP distribution and centralised broadcasting operations Appear ASA (Appear...

27/10/2026

Matthews Studio Equipment Unveils 33 Sliding Leg C-Stand

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

Tegna Hires Mellynda Hartel to Lead Florida Stations

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

ATSC 3.0 Team's Work on Interference Canceling, Signal Reception Scores Win

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

How the B2X Standard Will Advance Interchangeable Networks

Share Copy link Facebook X Linkedin Bluesky Email...

27/10/2026

DPA Microphones and Wisycom Deliver Exceptional Productio...

Set in the 72 hours leading up to D Day, Pressure is a tense historical drama starring Brendan Fraser as Supreme Allied Commander Dwight Eisenhower and Andrew...

27/10/2026

Sky announces new stand-up comedy showcase series John Bishops Comedy Night at The Coliseum

Tuesday 27 October 2026 Sky announces new stand-up comedy showcase series John ...

27/10/2026

TorunCAMERIMAGE. November 2026

Toru , Poland 2026 FilmLight Colour Awards Winners Ceremony Sunday 8 November, 4pm Seminar Room Join us along with special guests to celebrate the 2026 FilmL...

27/10/2026

Adam Lastiwka on composing sound for Gears of War: E-Day

When the picture tells you what to doFor Lastiwka, the difference between writing a soundtrack and writing a standalone piece of music is what informs the next ...

27/10/2026

Arvato Systems joins the Bundesverband Direktvertrieb Deutschland e.V. (BDD) as a recommended cooperation partner

Arvato Systems Joins the Bundesverband Direktvertrieb Deutschland E. v. (BDD) as...

27/10/2026

Apple Creator Studio adds powerful new AI features and even more creative tools - PRESS RELEASE - Posted on 27 October 2026

CUPERTINO, CALIFORNIA Apple today introduced transformative updates to Apple Cre...

27/10/2026

Apple unveils new iMac with M6 - PRESS RELEASE - Posted on 27 October 2026

CUPERTINO, CALIFORNIA Apple today announced the new iMac featuring the superfast M6, delivering even more performance and powerful AI capabilities in its striki...