After a TikTok Hit, corook Gets Serious (Sort Of) The humor and sincerity of if i were a fish struck a chord with alum Corinne Savages listeners. Their new EP proves it was anything but a one-off.
By
John Mirisola
June 9, 2023
Corinne Savage B.M. '17 performs as corook.
Image by Libby Danforth
Its a story as old as music: Have a bad day. Write a great song. Maybe have a better day tomorrow.
Thats more-or-less the experience that launched corook-the artist project of Nashville-based songwriter and producer Corinne Savage B.M. '17-to new levels of notoriety. In April, their song if i were a fish exploded on TikTok, where the video has received more than 18 million views and 380,000 shares to date. The songs core question, Whys everybody on the internet so mean? was deeply serious for Savage, who wrote and performed it with their partner Olivia Barton B.M. '18 in response to online bullying theyd suffered. But the song they pulled from the depths of that struggle was such a gloriously weird and funny celebration of individuality, and it spawned such an overwhelmingly positive and openhearted response, that for one moment in the spring of 2023, it actually managed to make one corner of the internet seem a little less mean.
serious person, Pt. 1 album artwork
This month, corook released their new EP, serious person, Pt. 1-a batch of songs that reaffirm Savages talents as much more than a social media phenomenon. With each song on the EP, corook skillfully balances sincerity and humor, unpacking serious themes such as romantic commitment, body image, and queer identity in a series of witty, sharply observed sonic time capsules.
A lot of the ideas that I have on that EP are centered around those magic moments of, I dont know what this is, but lets chase it, corook says. And in this interview, conducted a few days before they announced their first-ever North American headline tour, they dig into the craft of shaping those magic moments into songs. We also talk about the challenges of balancing internet fame with real-world connection, the significance of their Nashville Pride performance later this month, and much more.
Read the full conversation (edited for length and clarity):
From the outside, it sure seems like youve had kind of a wild couple months. Its not like if i were a fish came out of nowhere, because youve been at this for a while, but that song really did seem to put you in front of a lot of listeners who connected with you in a new way. So Im wondering how youve been processing that response, and if there have been moments in the last couple months where you really knew something was different about the reaction to that song. corook: You know, Ive only had like one other moment like that. Ive posted a lot of songs on TikTok-thats kind of what we have to do now. My song its okay! kind of had a moment. And the biggest difference between that and if i were a fish was the way that it felt like if i were a fish already existed in peoples lives. For its okay! people would take the audio and make a video to the audio, but for if i were a fish, there were thousands of videos of people singing it around the house or to their kid, or, like, a childrens choir singing it. It felt like the song had been around and had a life of its own already.
Its been kind of impossible to process. And one of the things that I did to try to process this online world of people accepting and listening to the song was, I wanted to meet people. I wanted to see if these people were real people. And so I did a little meetup in New York a few weeks ago and just asked people to come, just to see who would come. I thought maybe 25 people would show up, and it must have been like 300 people that came to this park and just showed up to sing the song.
And thats when I was like, Oh, wow. This is not just me gaining a few fans. This is gonna be an actual fan base after this.
Its difficult to be an artist nowadays because the numbers can go up and my phone can ding a bunch of times, but it doesnt totally feel like Im a successful artist. So Im really excited to have shows and see people in real life reacting to the song and just telling me their stories as to how the song affected them, because thats what really makes me feel like Im held by my community.
The internet, and social media specifically, has been an engine for a lot of your notoriety, but at the same time, clearly also a source of a lot of anxiety and heartache for you. So Im really curious, as an artist who has to work on these platforms and also is pretty critical of them in some of your writing: How do you think about your own relationship to the internet? And maybe related, how do you keep yourself grounded in the real life side of things? How Social Media Burnout Affects Musicians
Chris Wares, assistant chair of music business/management, shares tips on how artists can take care of themselves while working to grow their audience.
corook: I think, like anything, I go through seasons. Some seasons its really difficult to have a relationship with social media, and others, it feels just like a creative outlet for me. I think its been a weird time to be an artist because we kind of dont have a choice. We have to be online in some capacity, and it can be difficult to not only find your voice, but also to deal with the reactions coming at you in real time, whether its wildly positive or wildly negative-because theyre both there.
I havent figured it all out yet. I think Im in a season right now of it really affecting me, which is why Im really excited for these shows to see these people and to connect in real life and kind of not have to worry about the online thing for just a moment.
But yeah, I do have contradicting feelings around it because its obviously brought me such a wonderful, vast community of sensitive, wonderful people t
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
14-hour package also includes A Remarkable Place to Die season 2 as well as libr...
After a TikTok Hit, corook Gets Serious (Sort Of) The humor and sincerity of if i were a fish struck a chord with alum Corinne Savages listeners. Their new EP proves it was anything but a one-off.
