
Panavision: The Hollywood Mainstay Makes an Upgrade to Cobalt April 10, 2015
Application Summary
The Challenge: Panavision needed to upgrade its video-processing system to handle today's advanced digital production workflows. The system had to be able to pass embedded data and audio and process elements such as metadata and 3G video signals. It needed an expandable multiviewer to replace a quad-split setup. It all had to fit into the space constraints of a multicam sitcom production. And it had to be flexible enough to expand upon it well into the future.
The Solution: Panavision chose Cobalt Digital's openGear signal-processing and distribution equipment to handle HD video frame-rate conversion, multiviewing, and signal distribution and extension around the studio for its customers. Because the system is based on Cobalt's openGear high-density frame and card modules, the entire system is compact enough to fit into racks that roll onto the stage and get positioned in place.
The Challenge
Panavision, the entertainment industry's most respected designer, manufacturer, and rental provider of high-precision camera systems, has a reputation not only for supplying top-of-the-line production equipment and systems, but for continual innovation that adds value to its customers' production workflows. The company has a large following of top-tier production companies in the dynamic world of multicamera sitcom television production, and its customers have high expectations.
Panavision wanted a new system platform that could handle today's advanced production workflows - and easily adapt to tomorrow's. That meant the new system had to be flexible enough to expand well into the future in order to keep up with the rapidly evolving technological landscape. From a functional standpoint, the system had to be able to pass embedded data and audio and process elements such as metadata and 3G video signals. It needed an expandable multiviewer to replace its quad-split setup. And it all had to fit into the space constraints of a multicamera sitcom production.
Prime-time multicamera production is a fast-paced business that doesn't tolerate downtime or excuses, so equipment suppliers need to bring the best talent and hardware available, said Jesse Foster, western sales manager and product manager for Cobalt Digital. To meet their customers' high expectations, iconic companies like Panavision must be able to rely, in turn, on their own customer-service-oriented suppliers that not only bring top quality to the table, but take those expectations as seriously as they do.
The Solution
Conversations with Cobalt Digital confirmed for Panavision that not only would Cobalt provide the quality it needed, but Cobalt would also be the partner it needed from a customer service standpoint. From there, the conversation progressed to product specifications.
After conducting extensive and rigorous lab trials to prove that Cobalt Digital's engineering group was up to the task and could deliver the required functionality in the space available, Panavision chose Cobalt Digital's openGear -compatible signal-processing and distribution equipment. The new setup handles HD frame-rate conversion, multiviewing, and signal duplication and extension around the studio for Panavision's customers. Critically, the entire system fit into the available space in the racks that roll onto the stage and get positioned in tight places, such as under the audience bleachers.
Specifically, Panavision installed several of Cobalt Digital's 9902-UDX 3G Format Converter to process each camera's video output. In Panavision's application, the 9902-UDX receives 1080 23.98PsF camera signals and converts them to standard 1080i 59.94 for on-set monitoring purposes and the system can support additional formats as needed.
The 9902-UDX card ensures the lowest possible delay for 23.98 PsF-to-1080i 59.94 frame-rate conversion, which minimizes the amount of delay that directors, producers, audio engineers, and audiences see and hear in relation to real-time sound on the set. All embedded signals from the camera pass through the card for conversion, including embedded audio, timecode, and metadata (such as SDI Record Flag messages) that the camera inserts when in record mode.
Panavision also installed the Cobalt Digital 9970-QS 3G/HD/SD-SDI/CVBS Quint-Split Multi-Image Expandable Display Processor, a card that integrates five discrete 3G/HD/SD-SDI or CVBS inputs onto a single SDI and/or HDMI quint-split output, with each input image being flexibly inserted into the output image display. The 9970-QS gave Panavision the multiviewer capabilities it needed, with the lowest possible delay when directing images from multiple cameras to a single display so that the director can see shot composition. A single 9970-QS card can display up to five images and can be combined with additional 9970-QS cards to increase the amount of images on screen if needed. The 9970-QS will also detect the SDI Record Flag packet that the cameras insert into the video steam when they are rolling, which gives directors confidence that all camera operators are recording before they say action.
Both Cobalt cards fit into the Cobalt Digital HPF-9000 2-RU High-Density openGear-compatible Modular Frame. The HPF-9000 gives Panavision's customers 360 watts of available power in a high-capacity 20-slot format, with familiar openGear DashBoard remote control and support for all openGear cards and rear I/O modules. The high-power, high-density frame is perfect for the technically demanding, space-constrained work of Panavision specs requirements, and users can control and monitor the cards from an intuitive user interface.
Cobalt Digital packs a lot of functionality into one openGear card, and several cards into the high-pe
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
22/09/2026
From Malaysia to Mexico and from DR Congo to Ukraine, this year's 12 finalists for the 2026 Thomson Foundation Young Journalist of the Year award tell extra...
22/09/2026
The annual preseason content-gathering event brought 36 NHL players to Las Vegas, where ESPN used 2.5 kilowatts of laser power and a motion-control camera syste...
22/09/2026
Neumann has introduced the KK 104 A (cardioid) and KK 105 A (supercardioid) wireless capsule heads, succeeding the KK 204 and KK 205. The new capsules are compa...
22/09/2026
The NFL and TMRW Sports have announced a new annual Pro Flag Showcase to be held during Super Bowl LXI week in Los Angeles. The event will feature top flag foot...
22/09/2026
Washington State University has unveiled a new end zone video display and audio ...
22/09/2026
Disney's SVP of Live Operations and Engineering details the technology behin...
22/09/2026
Cosm has announced two senior promotions. Mazen Alawar has been promoted to SVP,...
22/09/2026
Mississippi State University's University Television Center has purchased four KOKUSAI DENKI SK-UHD7000-S2 cameras since 2024, with plans to add two more, a...
22/09/2026
Net Insight has announced that Christine Kjellvard will assume the role of interim Chief Financial Officer on November 1, 2026. Kjellvard has previously held in...
22/09/2026
Net Insight has announced Zyntai TimeNode Access, a compact PTP Grandmaster designed for distributed edge sites. The product carries secure, precise time across...
22/09/2026
Sam Hazeldine, Austin Amelio, Padraic McKinley, Julia Jones, and Ethan Hawke attend the premiere of The Weight at The Ray Theatre on January 26, 2026, in Park...
22/09/2026
Second high-gain tone plug-in released
Following on from their debut release, Chainsaw Suite, Avalanche Tones have announced the launch of their second plug...
22/09/2026
Uncompressed audio with below 6ms of latency
Lewitt's have just introduced their first pair of headphones which, despite being aimed primarily at studio...
22/09/2026
Two new capsule heads for Sennheiser wireless systems
Neumann have announced the upcoming launch of the KK 104 A and KK 105 A, a pair of new premium condens...
22/09/2026
Apogee Plugins Are Moving to Plugin Alliance We're excited to share an important update about the future of Apogee plugins.
Apogee plugins are moving to Pl...
22/09/2026
Parkland, Florida, US, September 22, 2026: SipRadius, widely recognized for making content processing and connectivity secure and seamless, has been honored wit...
22/09/2026
VanityFilter 3.1.5 adds project files and adjustable protection around lips, bro...
22/09/2026
Chile's TV Modernizes Broadcast Operations with Blackmagic Design
Brie Clayton September 22, 2026
0 Comments
URSA Broadcast G2 brings versatility...
22/09/2026
OWC Shares Sneak Peek at Amazon Prime Big Deal Days Pricing
Brie Clayton September 22, 2026
0 Comments
Image courtesy of Deposit Photos
Business and ...
22/09/2026
Berklee's First Homecoming Block Party Brings Alumni Home for Global Music F...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/09/2026
From Academy Award-winning Passion Pictures and BAFTA-winning director Marian Mo...
22/09/2026
Tuesday 22 September 2026
Portrait Artist of the Year returns to Sky Arts with ...
22/09/2026
Whether it be from the sun or from our phones and other devices, we are all exposed to electromagnetic radiation in some shape or form. With the dramatic growth...
22/09/2026
Comscore's latest AI Intelligence Report Shows Competition Intensifying as C...
22/09/2026
The Factory-X Project Sets Standards for Data Sovereignty in Industry
Arvato Systems Brings Digital Sovereignty to Industrial Practice
Factory-X Successfully...
22/09/2026
LONDON Apple today announced the opening of Apple Music Hall, a brand-new state-...
22/09/2026
RT , Creative Ireland and Shared Island Initiative ask young artists
to respon...
22/09/2026
To build and deploy sophisticated robotics applications that can perceive, reason and act in dynamic environments, developers need new physical AI models and to...
21/09/2026
Manifold Technologies, developer of software-defined, FPGA-accelerated infrastructure for live production, has named Ryhaan Williams as Chief Commercial Officer...
21/09/2026
Studio Network Solutions (SNS) has won Best Journal Article at the 2026 IAMT Impact Awards for What Video Editors Need When Everything Is Changing Around Them,...
21/09/2026
Major League Wrestling (MLW) has announced a streaming distribution agreement with Tubi for its weekly series MLW FUSION. Beginning September 17, new episodes w...
21/09/2026
Disney Entertainment has announced that Adam Smith has been named Chairman, Direct-to-Consumer, with responsibility for Disney and Hulu including product, engi...
21/09/2026
United Airlines and DISH have announced an agreement to bring live professional ...
21/09/2026
SES and JioStar have announced a multi-year agreement under which SES will provide satellite distribution services for JioStar's television channel portfoli...
21/09/2026
The Detroit Red Wings have announced details for their inaugural season on Detro...
21/09/2026
Manifold Technologies has appointed Ryhaan Williams as Chief Commercial Officer for North America, effective October 1, 2026. Based in Jacksonville, Florida, Wi...
21/09/2026
Angels Broadcast Television (ABTV), the local television home of the Los Angeles...