Sky Sports announces major womens boxing deal with Most Valuable Promotions

Tuesday 31 March 2026

Sky Sports announces major women's boxing deal with Most Valuable Promotions

Sky Sports and NOW will become the home of Most Valuable Promotions' (MVP) new women's boxing platform, MVPW, in the UK & Ireland, after agreeing a multi-year deal with the promoter.

The deal means Sky Sports will exclusively broadcast two all-female UK fight nights every year with the card at London's Olympia on 5 April being MVPW's first UK event. The all-women's bill will include a historic double main event with Caroline Dubois meeting British rival Terri Harper in a lightweight world title unification fight, as well as Ellie Scotney facing Mexico's WBA world titlist Mayelli Flores in a bout that could see her become the UK's youngest ever undisputed champion of the four belt era.

As well as events on UK soil, Sky Sports will also show selected MVPW US fight nights, starting on 17 April (18th UK) from the Infosys Theater at Madison Square Garden, with unified junior lightweight champion Alycia Baumgardner defending her titles against South Korea's Bo Mi Re Shin in the main event. Shadasia Green will make a 10-round defence of her unified super middleweight world titles against former light heavyweight champion Lani Daniels in the co-main event.

Sky Sports' Chief Officer UK & Ireland, Jonathan Licht, said: This agreement with MVP underlines Sky Sports' ambition to showcase the very best in women's boxing to sports fans and new audiences. As the UK and Ireland's biggest investor in and broadcaster of women's sport, we are proud to be part of the momentum women's boxing is enjoying and adding the sport to our unrivalled line-up. 2026 is set to be a huge year yet again for women's sport with the ICC Women's T20 World Cup on home soil as well as the Solheim Cup, WSL and more, all live on Sky Sports.

Nakisa Bidarian and Jake Paul, co-founders of Most Valuable Promotions, said: This partnership with Sky Sports marks a major milestone for MVPW and women's boxing globally. Through MVPW, we are committed to delivering meaningful opportunities for fighters while producing premium events that expand the global reach and commercial potential of women's boxing. Bringing two premium all-female MVPW events to the UK and Ireland each year, starting with the historic MVPW-01 on Sunday, April 5 at London's Olympia, is exactly what we envisioned when we launched this platform. We have the best female British boxers in the world and Sky Sports is the perfect home to showcase the elite talent and championship-level action that defines MVPW. Together, we're committed to continuing to elevate women's boxing to the main stage it deserves, delivering unforgettable nights for fans across the UK and beyond.

Sky Sports has broadcast some of the most iconic moments in womens boxing, including the first all-female card in 2022 which was headlined by Claressa Shields landmark victory over Savannah Marshall. More than two million viewers tuned in, making it the most-watched womens professional boxing event at the time, delivering Skys biggest audience for live womens sport ever. Just last year, Sky Sports exclusively broadcast the second all-female card in the UK, headlined by Lauren Price vs Natasha Jonas from the Royal Albert Hall.

As the UK and Ireland's biggest investor in and broadcaster of women's sport, Sky Sports' agreement with MVP reinforces the broadcaster's commitment to showcasing the best female fighters and contributing to the continued growth of the sport. Sky Sports accounted for 79% of all televised womens sport coverage in 2025 in the UK, with total viewing up 25% across over 4,000 hours of women's sport broadcasting.

Further details of future cards will be announced in due course.

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