
Use It or Else Is Not an AI Implementation Strategy
Andy Marken August 6, 2026
0 Comments
Source - Hitchhikers Guide to the Universe, Touchstone Pictures
In the beginning the universe was created. This made a lot of people angry and has widely been considered as a bad move. - Hitchhikers Guide to the Universe, Touchstone Pictures, 2005.
Okay, let's cut to the chase:
Yes, we use AI - sparingly
Your boss (probably) doesn't know squat about what AI is and probably has difficulty spelling it
Your boss wants everyone using AI because it means automation of tasks which generally means he/she can cut jobs
Yes, we use it for all of our Insider research. We search the internet a bunch of times, phrasing the subject dozens of different ways and then comparing the various data to sanity check what we write. phrasing the subject dozens of different ways and then comparing the various data to sanity check what we write.
And we use it - a lot - when we sit down in the evening to watch something with no particular show/movie in mind, which is most of the time.
No, we don't use it to write an Insider. Whether good/bad, all our thoughts, ideas, writing is ours and most of the time, we're happy with the streaming recommendations.
That's about it yep, that's it!
That's why the most immediate and widespread use of AI is in the technology industry; and even then, folks are dragging their feet. As Millennials growing up in the heart of the great technology shift, they focused on becoming an expert in his/her field and computers, software, smartphones were the tools they knew enough about to do their job that's it.
Source - CB Insights
Jensen Huang, president/CEO of Nvidia, whose chips are leading the charge in AI, reported during an all-hands meeting that the company had another record quarter on top of a series of record quarters.
They should, because they also have their fingers in almost every AI company there is and it's making them a multi-trillion-dollar company.
Yet, he had to admonish his team because some folks are dragging their feet in using AI everywhere.
Of course, he's not alone in pushing his team to use AI.
Google CEO Sundar Pichai and Microsoft's Satya Nadella have said they want their version of the transformative technology to be used everywhere but
Source - RatiinalFX
He may have meant that when he said it, but spending money to retrain people for other jobs isn't the first thing 90 percent of bosses think of when they roll out AI in their organizations.
Salesforce cut 4,000 positions, Accenture cut 11,000 folks, Amazon eliminated 14,000 jobs, Klanara shrunk their workforce 40 percent and the list goes on and on.
Source - BET Pictures
We're going to give Huang the benefit of the doubt and believe that he really means it, but he's in the minority.
It's called stinkin' thinkin' and the reason why last year's the MIT NANDA report - The GenAI Divide: State of AI in Business 2025 should be read by bosses at every level before they dive into the deep end of AI because most don't have a clue.
The study showed that 95 percent of the pilot projects showed zero, nada, zip measurable returns while an S&P Global Market Intelligence survey found that 42 of the companies had abandoned most of their AI projects.
Source - Winklix
It's easy - and almost logical - to see how company shareholders and management and maybe even you can be so enthralled with AI's potential - increased efficiency, improved quality, increased competitiveness, answer skills shortages and new business revenue.
What's not to like?
A lot of folks like to equate it with how computers changed the way people work, relax and live, but it's different.When computers were introduced, they were big, cumbersome things that only a few folks knew how to operate.
Source - Computer History Museum
The first ENIAC (Electronic Numerical Integrator and Computer) was introduced into the US about 100 years ago and normal folks didn't interact and work with it.
In fact, the first team to work on it were women programmers.
It took a while for guys to figure it out.
There were years of trials, tribulations, setbacks and steps forward before it became ubiquitous in our lives.
Source - Futurepedia
Yes, AI was formally introduced 70 years ago, but it languished in labs for years doing specific tasks like playing chess until folks started working on and promoting the idea of artificial general intelligence.
ChatGTP - one of the most recognized AI brands with products in a bunch of flavors - is three, maybe five, years old. Other than being hyped as a super assistant, what it can do really well is carry out some well-planned, rehearsed demos folks like to brag about.
Each new exciting version - and most similar LLM products - was rushed to release to meet some artificial deadline, like a quarterly report, not really half tested to know what it does or how it does it, doesn't really understand the physical/thinking world but is great at delivering hallucinations.
That's probably why McKinsey found that two-thirds of companies are still in the pilot stage, and few (1-20) firms see any measurable contribution to earnings.
In fact, a Stanford study found 37 percent of Americans used GenAI tools at work, down from 46 percent three months earlier and the Federal Reserve Bank found 12.1 percent of working adults were using GenAI down from 12.6 percent the year before.
O.K., if you're in a programming company, you sorta know management wants you to use it in your job but each of the above CEOs are betting their company's future and theirs on using AI throughout their respective organization. All of those users were in tech companies - Nvidia, Google, Microsoft, Meta, etc. - where they had gentle su
North America Stories
13/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
J. Alphonse Nicholson, Danielle Brooks, Walter Thompson-Hernandez, and Bodhi Dell attend the premiere of If I Go Will They Miss Me at the Library Center Theat...
12/09/2026
At IBC 2026, Calrec has unveiled Type RT, a new 6, 12 and 18-motorised fader console range that condenses everything a broadcast audio desk needs into a compact...
12/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/09/2026
WUPPERTAL, Germany Sept. 11, 2026 From July 6 to Aug. 23, 2026, Paris hosted the Esports World Cup (EWC), a seven-week live production spanning eight stages...
12/09/2026
Riedel Communications today announced that Mediacom has purchased and deployed Easy5G , Riedel's Private 5G solution, for live broadcast coverage of La Vuel...
12/09/2026
AMP VISUAL TV is continuing the evolution of its production infrastructure with further investments in Riedel technology across its OB fleet and fixed productio...
12/09/2026
Riedel Communications today announced that Touring Video, a premier entertainment mobile production service company, continues to expand its production workflow...
12/09/2026
Atomos (7.B19) today announced new third-party accessories for Sumo PRO-19 and Shinobi 7 II, developed by SHAPE and SmallRig to give production teams more ways ...
12/09/2026
Deity Microphones Brings PR 2ii, TC-2, and D4RX to IBC2026
Brie Clayton September 11, 2026
0 Comments
The Deity PR-2ii arrives with production firmwar...
12/09/2026
Blackmagic Design Announces Special Pricing for Ultra HD Products
Brie Clayton September 11, 2026
0 Comments
Now customers can afford to upgrade to Ul...
12/09/2026
Grass Valley EDIUS Future Assurance Program launched at IBC2026
Brie Clayton September 11, 2026
0 Comments
New program gives EDIUS customers access to...
12/09/2026
Berklee Students Develop New Ideas for Live Entertainment and Travel in London This summer, a group of music business students collaborated with Heathrow, Bri...
11/09/2026
Calrec will introduce two new products at IBC2026 (Stand 8.C47, RAI Amsterdam, September 11-14): the Type RT broadcast production console and the Apex M6 Modula...
11/09/2026
Grass Valley has announced AVORA, a standalone all-in-one live production solution launching at IBC2026 (Booth 9.A01 and IBC Future Tech Zone, Stand 14.C49, Sep...
11/09/2026
CAMB.AI is introducing its Streaming SDK and Streaming Dashboard at IBC2026, wit...
11/09/2026
EVS has announced XT-S, a software-defined server platform that runs multiple live production applications on a common hardware foundation. The platform debuts ...
11/09/2026
EKT is demonstrating a new Linux-based ATSC 3.0 set-top box at IBC2026. The second-generation product moves away from Android to reduce memory costs, with Linux...
11/09/2026
The Sennheiser Group will exhibit at IBC2026 (Hall 8, Booth D50, September 11-14...
11/09/2026
ESPN's Monday Night Football will open its 2026-27 season with a new renditi...
11/09/2026
Dalet has announced an integration of NVIDIA's Synthetic Video Detector AI model into Dalet Flex, enabling media organizations to identify potentially AI-ge...
11/09/2026
The Media Coding Industry Forum (MC-IF) will demonstrate Versatile Video Coding (VVC) capabilities at IBC2026 (Hall 2, Stand 2.B13), as the codec moves toward c...
11/09/2026
Sony will exhibit at IBC2026 (Hall 13, September 11-14), demonstrating products across live production, news, cinema, and immersive and spatial content workflow...
11/09/2026
Wave Central, a Domo Broadcast Company, has been named a recipient of a 2026 Tec...
11/09/2026
Studio Network Solutions (SNS) is bringing a pair of workflow updates to IBC2026...
11/09/2026
iodyne will co-exhibit with Hedge at IBC2026 (Booth 7.A36, September 11-14) and appear across three additional partner booths, marking the first public demonstr...
11/09/2026
In-venue and creative video staffers at the professional and collegiate level ha...
11/09/2026
The network will phase in HDR crew by crew while expanding Next Gen Stats integration, SkyDry availability, and onsite studio shows...
11/09/2026
CAMB.AI is introducing its new Streaming SDK and Streaming Dashboard at IBC2026,...
11/09/2026
Massive host operation at Melbourne Cricket Ground featured 54 cameras, 25,000 ST 2110 flows, REMI studio production in Stamford, and global distribution to mor...
11/09/2026
Production Anywhere Remote Kit (PARK) & AR-fueled Stage B are two key pieces to ...
11/09/2026
By Ramona Flume and Lucy Spicer
There's a particular kind of magic that hap...
11/09/2026
By Jessica Herndon
The fall film season is kicking off, and Sundance Institute-...
11/09/2026
FIFA World Cup 2026 and Peacock's Love Island USA' Power NBCU-Versant ...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Lightware has announced the launch of LARA (Lightware Advanced Room Automation) 2.0, a major upgrade to its built-in room automation platform, introducing impro...
11/09/2026
10 September 2026 - MusiMap, the B2B music intelligence company that is transforming how companies can harness the emotional power of music to reach consumers a...
11/09/2026
Matrox Video today announced an integration between Matrox ORIGIN and NVIDIA Holoscan for Media, enabling Matrox ORIGIN media services to be provisioned, config...
11/09/2026
Net Insight today announced that its cloud-native live media orchestration is now available through Oracle Cloud Marketplace, providing broadcasters, production...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Version 1.8 will bring advanced routing control, new workflow tools, boosted control panel flexibility and ease of integration into IP networks...
11/09/2026
Ikegami announces four additions its UNICAM XE range of 4K-UHD cameras with the introduction of the UHK-X700VN, UHK-X750VN, UHK-X600VN and UHK-X650VN. Developed...
11/09/2026
DHD.audio has chosen IBC2026 as the launch venue for a major new addition to its broadcast sound production platform: the MX3 console range. MX3 retains the mod...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...