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100 MILLION WOMEN PER YEAR WILL NEED TO ADOPT MOBILE INTERNET TO CLOSE THE GENDER GAP BY 2030, GSMA REPORT REVEALS

31/05/2023

The sixth annual Mobile Gender Gap Report evaluates mobile ownership and mobile internet usage across low- and middle-income countries.

31 May 2023, London: Over 800 million women will need to adopt mobile internet in order to close the digital gender gap by 2030 across low- and middle-income countries (LMICs), according to the latest Mobile Gender Gap Report published by the GSMA today.

The latest figures indicate that the gulf between the numbers of men and women using mobile internet will not be closed without an enhanced effort by a broad range of stakeholders. Progress in reducing the mobile internet gender gap remains stalled, with women in LMICs 19% less likely than men to use it, equating to around 310 million fewer women than men.

If the gap remains unchanged, current forecasts suggest that only 360 million more women (less than half of the 800m target) are expected to start using mobile broadband by the end of the decade.

The Mobile Gender Gap Report analyses mobile ownership and mobile internet usage in low- and middle-income countries[1] (LMICs) in Africa, Asia and Latin America. The report provides figures that uncover the scale of the mobile gender gap in each region, a review of the barriers to mobile ownership and internet adoption, and recommended actions for stakeholders, including policymakers, regulators, mobile operators and NGOs. It is funded by the UK Foreign, Commonwealth and Development Office (FCDO) and the Swedish International Development Cooperation Agency (Sida) via the GSMA Mobile for Development Foundation.

Other key findings from the report include:

While almost two-thirds (61%) of women across LMICs are now using mobile internet, their rate of adoption has slowed for the second year in a row - with only 60 million women adopting mobile internet in 2022, versus 75 million in 2021.

900 million women across LMICs still aren't connected to mobile broadband, of which two-thirds live in South Asia and Sub-Saharan Africa.

Once women own a smartphone, their awareness and use of mobile internet is almost on par with men. Despite this, women are 17% less likely than men to own a smartphone in LMICs, translating into around 250 million fewer women than men.

There are still 440 million women across LMICs who do not own a mobile phone and are difficult to reach.

For mobile users who are already aware of mobile internet, the top-reported barriers to adoption are still affordability (primarily of handsets), literacy and digital skills, and safety and security concerns.

The majority of men and women who use mobile internet believe it has an overall positive impact on their lives and use it every day, with little difference between women and men.

Mobile ownership and mobile internet usage deliver significant benefits to women and their families, the economy and business.

Mobile phones are the primary, and often only, source of internet access in LMICs, particularly in rural communities, so it's alarming to see women's digital inclusion slow for the second year in a row, said Mats Granryd, Director General of the GSMA. Greater collaboration across all stakeholders in the digital community, from governments to operators, NGOs to internet companies, is needed to enable more women to access and use mobile internet and ultimately ensure women are not being left behind in an increasingly digital world.

In 2016, the GSMA launched the GSMA Connected Women Commitment initiative, to support mobile operators reduce the gender gap in the customer base of their mobile internet or mobile money services. Since its inception, over 40 mobile operators across LMICs have made formal commitments to reduce the gender gap, collectively reaching over 65 million additional women, delivering significant socio-economic benefits to underserved women, their communities, and the economy.

Mobile network operators (MNOs) have been able to narrow the mobile gender gap by taking informed, targeted actions to address women's needs and the barriers they face to mobile internet adoption and use. But to fully address the issue, and achieve meaningful progress, will require increased focus and targeted action from all stakeholders, including MNOs, internet companies, policymakers and regulators, and the development community.

To learn more about the mobile gender gap in LMICs, download the GSMA Mobile Gender Gap Report 2023.

-ENDS-

[1] The report is based on an analysis of face-to-face surveys conducted by the GSMA in Egypt, Ethiopia, Ghana, Kenya, Nigeria, Senegal, Bangladesh, India, Indonesia, Pakistan, Guatemala and Mexico

Notes to Editors

The GSMA Connected Women Commitment Initiative has so far collectively reached over 65 million additional women with mobile internet and mobile money services. Efforts to date include offering more affordable internet-enabled handsets to address women's price sensitivity; providing digital skills training targeting women, including rural women; recruiting female agents and merchants; developing and marketing use cases that appeal to women; creating mobile financial products for traditional women's savings groups; re-designing apps to make them simpler to use for those less digitally literate; improving the data top-up process to be safer and more appealing to women; and providing free emergency minutes and alerts to help women feel safer when using their mobile phones, among a wide range of other efforts that seek to address the barriers women face.

About GSMA

The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organisations across the mobile ecosystem and adjacent i
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