French channel TF commiions Red Arrow International s My Restaurant Rocks

French channel TF1 commissions Red Arrow International's My Restaurant Rocks

Munich, Mai 19, 2014. Bon app tit TF1: After the successful launch of the pilot and ratings of up to 27% (market share in the commercial target group; housewives under 50) in early April, Frances largest commercial broadcaster, TF1, has commissioned a long running series order of My Restaurant Rocks.

The reality show is a local adaptation of the German format Mein Lokal, Dein Lokal. On air daily access prime on Germanys kabel eins, Mein Lokal, Dein Lokal is currently in its second season with ratings of up to 40 percent above channel average in the commercial target group.

Each week, LAddition, sil vous plait (local title) sees 4 professional restaurants going head-to-head in a battle to be the best in their local region. Every restaurant takes it in turn to host their competitors, serving them a 3 course dinner of first-class food.

Tobias Schulze, Senior Sales Manager, France said: France is famous for its food all over the world - and now we can see who the cr me de la cr me really is! Cooking-based shows are on a high in France right now, making LAddition, sil vous plait the ideal recipe for TF1.

About My Restaurant Rocks

The perfect dinner, not prepared in the kitchen of someones home, but in a restaurant - by professionals - and for professionals. They eat three courses la carte - while the restaurant is as busy as ever.

Each week, five completely different restaurants in the same city compete with each other. The main protagonist is either the owner, the chef, the landlord/landlady, or the restaurateur. His/Her team will help with the preparations. As guests of their competitors, the pros check out each others food and drinks, and everything else from the kitchen drawer to the toilet facilities. At the end of the day, they award points on a scale from one to ten for taste, atmosphere, interior design, value for money, and service. At the end of the week, the winner will receive 3,000 in prize money!

TF1

The TF1 channel offers family-oriented, events-based programming addressing major themes that attract a broad audience. In 2013, TF1 showed a strong lead with 99 of the years top 100 audiences with various programmes such as:

News The 1 oclock news drew an extra 100,000 TV viewers, with 6.3m on average and a high of 8.3m. .

The 8 oclock news also drew an additional 100,000 viewers, with 6.5m on average and a high of 9.7m.

Light entertainment :Bon anniversaire des Enfoir s(March 2014), : 13m viewers and a 53% audience share, this years show set a new record and claimed the best TV ratings in 2014

Fiction drama : Profilage - season 4 : strongest ratings since launch with a high of 8.2m viewers.

Sports, France - Ukraine: 13.6 m viewers and a high of 18m at the end of the match - a record for a World Cup qualifier.

Feature films, Rien d clarer : 10m viewers for the first unscrambled broadcast of the Dany Boom film - the best cinema ratings of the year.

Avatar: 9.7m viewers for the first unscrambled broadcast of the James Cameron film - the best performance by a US film this year.

Youth, TFou, TF1s slot for young viewers, was up on last year, with a 25% share of 4-10 year olds, confirming its leadership in childrens programming, all channels combined.

Magazines and documentaries: Reportages attracted a high of 5.6m viewers. This years record for Sept Huit was 5.5m viewers. TF1s programming is based on unifying and recognisable concepts that are constantly renewed to meet viewers expectations.

Red Arrow International

Red Arrow International is a leading worldwide programming sales-house with a broad selection of scripted, factual and format titles from Red Arrows global portfolio of production companies, outstanding third-party creators and digital-content partners.

In addition, Red Arrow International is a prolific co-producer and provides substantial production financing to a wide array of highly-acclaimed scripted and non-scripted projects. Recent global highlights include: Bosch (Amazon), Lilyhammer (Netflix); Betty Whites Off Their Rockers (NBC), and The Taste (ABC).

With offices in Munich, Los Angeles and Hong Kong, the company has global reach and distributes content to over 180 territories around the world.

Led by co-MDs Irina Ignatiew and Henrik Pabst, Red Arrow International is part of Red Arrow Entertainment Group, which also includes: 15 production companies across 9 countries; Los Angeles based MCN, Collective Digital Studios; and creative partnerships and joint ventures with STV, Screenz, Sync Media and One Three Media (Mark Burnett / Hearst).

Red Arrow Entertainment Group is a wholly owned subsidiary of the ProSiebenSat.1 Group, one of Europes leading media groups.

LINK:	http://en.prosiebensat1.com/en/newsroom/press-releases/press-lounge/re...
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