Sony Pixel Power calrec Sony

Bringing Editing Workflow into the Cloud

23/05/2020

LONDON-Remote access to all video files to all the relevant (and authorized) personnel is a good thing. But do those benefits extend to editing in the cloud?

Although it has been around for some time, it is only in the relatively recent past that acceptance has been spreading.

WHAT DOES THE TERM EDITING IN THE CLOUD' MEAN? Providing you pick an advanced solution, video editing in the cloud takes care of everything for you. That's the view of Ray Thompson, director of broadcast and media solutions marketing at Avid.

A common misconception is that cloud-based video editing is just about editing tools sitting inside a cloud service provider's infrastructure. But it usually encompasses a storage component and a bandwidth component to get content into and out of the cloud.

Stephen Tallamy, chief technology officer at Editshare, adds: Editing in the cloud provides the ability to be in any location and work on any machine and mimic on-premise workflows with fine grain control over your media such as real-time scrubbing capabilities, along with editing and grading video content in real time.

Nicholas Stokes, CEO, Envoi, a provider of cloud solutions, provides further insight. It enables content creators to establish their video production and editing environment within a cloud framework. This makes it possible to manage full editorial and post production workflows all in the cloud, so that video creators no longer need massive on-premise hardware infrastructures.

Thompson agrees. He says that when a post production facility previously wanted to add capacity it meant buying more hardware. But with the cloud, users can spin resources up and down as and when needed.

From an economic perspective, it enables facilities to easily expand their resources since they're no longer confined by physical space, he said. Thanks to cloud-based editing, you can hire talented editors regardless of where they live.

That's a view shared by Tallamy. The benefits are immense, particularly the ability to save on costs throughout a production. You can limit the on-site production teams, and then hire and work with the best talent anywhere and of course, the speed and ability to turn things around at a much faster pace.

WHAT IS A TYPICAL WORKFLOW?Stokes provides a scenario: A video creator is shooting on location in Los Angeles and needs to deliver 1TB of media data to his team of five editors. However, editorial teams for the U.S. are in New York and the international team is based in the U.K.

You have 24 hours to deliver the final interview, he continued. If you hired FedEx or UPS it would take 24 hours to ship hard drives to each location, then eight plus hours to edit the content. With the cloud you can upload or ingest media data into the cloud in hours and the global editing teams can start content creation immediately.

Tallamy provides further insight. Ingest content, create proxies and deliver the high-resolution media via chunking to a data centre. Meanwhile, editors are working away on either the source media-via cloud workstations, or proxies-for local workstations, cutting the stories and narratives. Then, a quick resync enables them to relink to the high-end material simply and efficiently. Using a media management system connected to a file delivery system, the content can now be backhauled to a video server somewhere for playout.

WHAT ARE THE CHALLENGES?Stokes believes the biggest hurdle until now has been the ability to move high-quality capture content to the cloud.

The present deployment of 5G will quickly remove this obstacle and enable the cloud to be at the center of the content creation process right from the point of capture, Stokes said. With so many different tools, workflows, and formats, the biggest challenge for video providers right now is defining the right setup for their unique deployment.

Bandwidth is always the challenge as media file sizes continue to grow, according to Tallamy.

Moving large data files is always a challenge considering network pipes are not built the same in every location, he said. So, if you choose a remote location for a production, expect to tailor your workflow or codec choice. We have seen this across multiple reality TV shows we have worked with where the location is superb but the network isn't.

PLUS: Has Remote Production Changed Production ... Forever?

For Thompson the challenges relate to the environment itself.

If you have a good solution, it will auto provision everything for you, he said. You just need a technical resource that understands what the requirements are to run the application and storage. You also need to know how much estimated bandwidth you're going to need, taking into consideration how many people will be working on the project. Depending on the resolution and bit rate of the content you're going to edit, you may also need a dedicated line between your facility and the cloud point of presence or data center. Therefore, having a secure connection is critical.

WHAT ABOUT SECURITY?Tallamy believes security is a huge topic and is among the top three concerns by most creative production teams.

There are guidelines and rules set out by industry groups such as the TPN, MPAA and the EBU in order to best meet the security guidelines, Tallamy said. We implement our EditShare EFS auditing platform across all craft editing platforms, enabling you to secure your content and offer peace of mind for creatives that their content is always kept safe, whether it's on premise, in the cloud or anywhere in between.

Speaking for Envoi, Stokes maintains that cloud workflows are often more secure than on-premise as there is no physical presence to be accessed.

Cloud providers, such as AWS, ensure maximum security and we also integrate with Teradici to ensu
LINK: https://www.tvtechnology.com/news/bringing-the-editing-workflow-into-t...
See more stories from tvtechnology

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

2026 NAB Show New York Exhibitor Insight: Matrox Video

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Skydance Completes Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Exclusive: SDI Remains Primary Infrastructure for Broadcasters

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Zixi, Grass Valley, Uplynk and BroadView Software Set Out IP Framework for Distribution

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

DHD SX2 and XS3 Audio System Selected for Broadcast Media...

UK-based broadcast engineer Andrew Kemp has chosen a dhd.audio SX2 and XS3 as the basis of a transportable media-training resource. With a quarter-century of ex...

07/10/2026

Techex to Demo Hybrid Satellite-IP Delivery at NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Fred Vigeant to Lead Pennsylvania's WPSU

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Brazil's SBT Uses Pebble Automation for Expanded Playout

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Florida Panthers and AJP Complete Next-Generation Broadcast Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Emmys Will Move to Prime Video Next Year

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Netflix Taps IMG as Production Partner for 2027 Women's World Cup

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

2026 NAB Show New York Exhibitor Insight: Appear

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

University of Utah Adds State-of-the-Art Sports Production Facility

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Sinclair, New Media to Launch Subscription Digital News Platform

Share Copy link Facebook X Linkedin Bluesky Email...

07/10/2026

Cobalt Digital to Bring End to End ST 2110 IPMX Solutions...

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to NAB Show New York Highlights include complete path from SDI to IP, C-band tran...

07/10/2026

Deerstalker Pictures The Exorcism of Nixie Shot With Blackmagic Cameras

Deerstalker Pictures The Exorcism of Nixie Shot With Blackmagic Cameras Brie Clayton October 6, 2026 0 Comments Fantasy series relied on Blackmagic ca...

07/10/2026

Nevion announces Providius NVRT integration with eMerge switches for expanded broadcast network observability

Nevion announces Providius NVRT integration with eMerge switches for expanded br...

07/10/2026

DriveShelf - A Filmmaker's Mac App for Finding Footage on Unplugged Drives

DriveShelf - A Filmmaker's Mac App for Finding Footage on Unplugged Drives Brie Clayton October 6, 2026 0 Comments DriveShelf for Mac catalogs eve...

07/10/2026

COW Jobs: Cinematographer, Video Editor - Baltimore, MD

COW Jobs: Cinematographer, Video Editor - Baltimore, MD Brie Clayton October 7, 2026 0 Comments Cinematographer / Video Editor September 23, 2026 ...

07/10/2026

Behind the Scenes at Berklee Homecoming 2026

Behind the Scenes at Berklee Homecoming 2026 Follow Marley Striem BM '25 behind the scenes as she manages a team of students and liaises with artists duri...

07/10/2026

Berklee College of Music and Berklee Valencia Named to Billboards 2026 List of Top Music Business Schools

Berklee College of Music and Berklee Valencia Named to Billboards 2026 List of T...

07/10/2026

Experts raise alarm over dangerous' fertility treatments in Ireland in new RT Investigates Documentary

Undercover filming shows add-on treatments with potential safety concerns on sal...

07/10/2026

Get ready to laugh out loud, RT comedy show No Worries If Not is back

Join Emma Doran, Justine Stafford, Killian Sundermann, Se n Burke and Michael Fry on RT 2 and RT Player tomorrow at 10.30pm A host of guest stars include Siob...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/10/2026

Op-Ed: The Story Object Model for Sport? The Game Is Already in Play

A response to Mark Turner and the SVG AI Innovation Lab SVG AI Innovation Lab Program Director Mark Turner's How Broadcast Sports Can Apply the Newsroom S...

06/10/2026

Cobalt Digital to Demonstrate ST 2110/IPMX Ecosystem at NAB Show New York

Cobalt Digital will exhibit at NAB Show New York 2026 (Booth 226, Javits Center, October 21-22), demonstrating its ST 2110/IPMX product line alongside solutions...

06/10/2026

LiveU and Airwise Partner on End-to-End Drone Video Solution for Public Safety

LiveU and Airwise have announced a strategic partnership integrating LiveU's bonded video transmission with Airwise's drone fleet management, airspace a...

06/10/2026

Tottenham Hotspur and San Antonio Spurs team up with ScorePlay and TwelveLabs to host the Spurs Hackathon in Austin

Hotspur Labs, Tottenham Hotspur's corporate venture programme, will co-host ...

06/10/2026

SPORTEL Monaco 2026 Conference Program Announced

SPORTEL Monaco 2026 will take place October 19-21 at the Grimaldi Forum in Monaco, with the conference programme running October 19-20. Sessions include: Mast...

06/10/2026

Zixi Appoints John Towers as Chief Financial Officer

Zixi has announced the appointment of John Towers as Chief Financial Officer. Towers brings more than 20 years of experience in media and entertainment, includi...

06/10/2026

Memphis Grizzlies and DAZN to Simulcast 15 Games on ABC24

The Memphis Grizzlies, DAZN, and WATN/ABC24 have announced a partnership to simulcast 15 regular season Grizzlies games free over-the-air on ABC24 during the 20...

06/10/2026

Timberwolves, KARE 11, and DAZN to Simulcast 15 Games Free Over-the-Air

The Minnesota Timberwolves, KARE 11, and DAZN have announced a partnership to simulcast 15 Timberwolves games free over-the-air on KARE 11 during the 2026-27 se...

06/10/2026

SVG Sit-Down: Sportel Executive Director Marine Picoulet on What to Expect in Monaco This Month

Sportel 2026 is set to be held in Monaco in less than two weeks (beginning Octob...

06/10/2026

SVG Sit-Down: iodyne's Michael Gitig on Meeting a Team's Rising Content-Delivery Demands

The company's Pro Data portable storage unit enabled the Dallas Cowboys prod...

06/10/2026

Warm Audio launch the Mod Series

Three new compact pedals announced Warm Audio have just introduced a new guitar pedal line-up that offers compact, pedalboard-friendly versions of some of t...

06/10/2026

WaveMachine Labs Drumagog 6 arrives

Drum-replacement tool gets major overhaul WaveMachine Labs have announced that the latest version of their drum-replacement software is now available, and i...

06/10/2026

Arturia update the AstroLab

Firmware update implements user-requested features Arturia's stage-going keyboard series has just received a significant update that addresses some of t...

06/10/2026

Adhoc notification: SGL Carbon reports preliminary sales and earnings figures for the first nine months and raises its forecast for 2026

(4:51 PM) Wiesbaden, October 06, 2026. Based on business performance to date, pa...

06/10/2026

SBS invites audiences and communities to help shape the future of its language services

SBS invites audiences and communities to help shape the future of its language s...

06/10/2026

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC

Manufacturer receives honors from both TV Tech and TVB Europe for advancements in compression technology AMSTERDAM September 30, 2026 - Cobalt Digital has ...

06/10/2026

Cobalt Digital to Bring End-to-End ST 2110/IPMX Solutions and Practical Tools to NAB Show New York

Cobalt Digital NAB NY Booth 226 // Journalists: Click to visit Cobalt Highlight...

06/10/2026

Rich Welsh Joins Molinare as Chief Innovation Officer

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

John Towers Joins Zixi as CFO

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

Applications Open for 2026 LAUNCH Mentorship Program

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

Imaginary Forces Paints a Portrait of Conflict in War

Imaginary Forces Paints a Portrait of Conflict in War Brie Clayton October 6, 2026 0 Comments Director Ronnie Koff of Imaginary Forces (IF) transforms...

06/10/2026

Hollywood River Studios Breaks Ground On Major Production St. Louis Campus

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

TiVo One Ad Platform Sets New Revenue Record With 6.3 Million Monthly Users

Share Copy link Facebook X Linkedin Bluesky Email...

06/10/2026

SBT expands playout operations with Pebble Automation

Pebble, a leading specialist in automation, content management and integrated channel solutions, is supporting the continued modernisation of playout at Brazili...