
LONDON-Remote access to all video files to all the relevant (and authorized) personnel is a good thing. But do those benefits extend to editing in the cloud?
Although it has been around for some time, it is only in the relatively recent past that acceptance has been spreading.
WHAT DOES THE TERM EDITING IN THE CLOUD' MEAN? Providing you pick an advanced solution, video editing in the cloud takes care of everything for you. That's the view of Ray Thompson, director of broadcast and media solutions marketing at Avid.
A common misconception is that cloud-based video editing is just about editing tools sitting inside a cloud service provider's infrastructure. But it usually encompasses a storage component and a bandwidth component to get content into and out of the cloud.
Stephen Tallamy, chief technology officer at Editshare, adds: Editing in the cloud provides the ability to be in any location and work on any machine and mimic on-premise workflows with fine grain control over your media such as real-time scrubbing capabilities, along with editing and grading video content in real time.
Nicholas Stokes, CEO, Envoi, a provider of cloud solutions, provides further insight. It enables content creators to establish their video production and editing environment within a cloud framework. This makes it possible to manage full editorial and post production workflows all in the cloud, so that video creators no longer need massive on-premise hardware infrastructures.
Thompson agrees. He says that when a post production facility previously wanted to add capacity it meant buying more hardware. But with the cloud, users can spin resources up and down as and when needed.
From an economic perspective, it enables facilities to easily expand their resources since they're no longer confined by physical space, he said. Thanks to cloud-based editing, you can hire talented editors regardless of where they live.
That's a view shared by Tallamy. The benefits are immense, particularly the ability to save on costs throughout a production. You can limit the on-site production teams, and then hire and work with the best talent anywhere and of course, the speed and ability to turn things around at a much faster pace.
WHAT IS A TYPICAL WORKFLOW?Stokes provides a scenario: A video creator is shooting on location in Los Angeles and needs to deliver 1TB of media data to his team of five editors. However, editorial teams for the U.S. are in New York and the international team is based in the U.K.
You have 24 hours to deliver the final interview, he continued. If you hired FedEx or UPS it would take 24 hours to ship hard drives to each location, then eight plus hours to edit the content. With the cloud you can upload or ingest media data into the cloud in hours and the global editing teams can start content creation immediately.
Tallamy provides further insight. Ingest content, create proxies and deliver the high-resolution media via chunking to a data centre. Meanwhile, editors are working away on either the source media-via cloud workstations, or proxies-for local workstations, cutting the stories and narratives. Then, a quick resync enables them to relink to the high-end material simply and efficiently. Using a media management system connected to a file delivery system, the content can now be backhauled to a video server somewhere for playout.
WHAT ARE THE CHALLENGES?Stokes believes the biggest hurdle until now has been the ability to move high-quality capture content to the cloud.
The present deployment of 5G will quickly remove this obstacle and enable the cloud to be at the center of the content creation process right from the point of capture, Stokes said. With so many different tools, workflows, and formats, the biggest challenge for video providers right now is defining the right setup for their unique deployment.
Bandwidth is always the challenge as media file sizes continue to grow, according to Tallamy.
Moving large data files is always a challenge considering network pipes are not built the same in every location, he said. So, if you choose a remote location for a production, expect to tailor your workflow or codec choice. We have seen this across multiple reality TV shows we have worked with where the location is superb but the network isn't.
PLUS: Has Remote Production Changed Production ... Forever?
For Thompson the challenges relate to the environment itself.
If you have a good solution, it will auto provision everything for you, he said. You just need a technical resource that understands what the requirements are to run the application and storage. You also need to know how much estimated bandwidth you're going to need, taking into consideration how many people will be working on the project. Depending on the resolution and bit rate of the content you're going to edit, you may also need a dedicated line between your facility and the cloud point of presence or data center. Therefore, having a secure connection is critical.
WHAT ABOUT SECURITY?Tallamy believes security is a huge topic and is among the top three concerns by most creative production teams.
There are guidelines and rules set out by industry groups such as the TPN, MPAA and the EBU in order to best meet the security guidelines, Tallamy said. We implement our EditShare EFS auditing platform across all craft editing platforms, enabling you to secure your content and offer peace of mind for creatives that their content is always kept safe, whether it's on premise, in the cloud or anywhere in between.
Speaking for Envoi, Stokes maintains that cloud workflows are often more secure than on-premise as there is no physical presence to be accessed.
Cloud providers, such as AWS, ensure maximum security and we also integrate with Teradici to ensu
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
19/05/2026
Actus Digital, a LiveU company, and a leading provider of intelligent media monitoring and broadcast compliance platforms, announced today that METEO CONSULT ha...
19/05/2026
Globecast, a leading provider of managed services for the broadcast and media industry, today announced the completion of a major renovation of its Singapore fa...
19/05/2026
Following a major upgrade to its Connecticut remote production centre with the installation of three 60-fader Argo S consoles in 2023, RPS has switched one of t...
19/05/2026
PlayBox Technology today announced the launch of Celebro Play, a browser-based media orchestration platform designed specifically for broadcast facilities and p...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
LYNX Technik, provider of modular signal processing solutions for broadcast, post, and professional AV will showcase its latest signal processing solutions at B...
19/05/2026
Media Links, a leading developer and manufacturer of IP media transport solutions, has announced the integration of its Xscend platform with Skyline Communicat...
19/05/2026
Collaboration expands regional partner ecosystem as Media Links showcases IP media transport solutions on stand 4M4-4 and alongside Clearcast Asia on stand
Me...
19/05/2026
Company Highlights Labor-Saving Control and Custom Branding Opportunities Designed to Increase Integrator Profitability
LynTec, a leading manufacturer of ele...
19/05/2026
Mago Studio Moves AI Video Beyond Prompts with New Production-Focused Tools
Brie Clayton May 18, 2026
0 Comments
New Capabilities Bring Controllable, ...
19/05/2026
It May be Time to Stop and Take an AI Breather
Brie Clayton May 19, 2026
0 Comments
If the rock you stay on starts to roll, jump clean. Or you'll...
18/05/2026
Despite a bumpy start to the year, the provider of event-production support and ...
18/05/2026
Daktronics has partnered with the University of North Carolina to manufacture and install 11 LED displays totaling more than 10,000 square feet and more than 14...
18/05/2026
CBS LA has announced a multi-year partnership with the Los Angeles Rams, covering exclusive local broadcasts of Rams preseason games, weekly year-round programm...
18/05/2026
Skyline Communications has announced an integration between its DataMiner xOps p...
18/05/2026
eCLUTCH, the hybrid esports platform powered by iKOMG, has announced an expansion of its distribution across Europe, MENA, Africa, and Asia, along with new cont...
18/05/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/05/2026
With 22 games this season, the production team looks forward to tweaking and enhancing the coverage
After 8,660 days off the air, the WNBA returned to NBC yest...
18/05/2026
(L-R) Midori Francis and Natalie Erika James attend the Saccharine premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 22, 2026, in ...
18/05/2026
Last night, the Spotify Podcast Awards in Mexico returned to the country's capital. Now in its second year, the evening honors creators whose voices are hel...
18/05/2026
ZEN-Core synth goes mobile
Roland's powerful ZEN-Core software synthesizer has just been introduced to the iPad, offering a convenient entry point into ...
18/05/2026
Versatile new limiter plug-in announced
Based in Sheffield, UK, fedDSP offer a range of plug-ins that span the music production, live sound and high-end med...
18/05/2026
A new use for convolution?
Viiri Audio's debut plug-in aims to do something a little different with convolution processing, allowing users to adjust all...
18/05/2026
Delta Goodrem shines for SBS as more than 3.27 million Australians tune in for E...
18/05/2026
The Australian Defence Force uses L3Harris T4 and T7 robots for explosive ordnan...
18/05/2026
Continued investment across Europe and Germany is expanding local teams and improving access to stock, regional expertise, and specialist broadcast support.
CV...
18/05/2026
Agentic AI inference at one-tenth the cost per token with NVIDIA Vera Rubin NVL7...
18/05/2026
18 May 2026
Dubai and New York, May 18, 2026 - VEON Ltd. (NASDAQ: VEON), a glob...
18/05/2026
Monday 18 May 2026
Sky News offers ad-free podcasts and bonus episodes for just...
18/05/2026
Comscore March 2026 Consumer AI Chatbot Usage Rankings Show Claude Gaining Share OpenAI's ChatGPT maintains lead while Anthropic's Claude continues to c...
17/05/2026
Delta Goodrem's Eurovision Eclipse marks end of a stellar run
17 May, 2026
Media releases
Bulgaria wins Eurovision 2026
Relive every spellbinding mome...
17/05/2026
Back to All News
Oasis Premieres on Netflix June 19
Entertainment
17 May 2026
GlobalSpain
Link copied to clipboard
Summer, sunshine, the beach, parties. T...
16/05/2026
Helps to deliver a clean, balanced midrange
Developed alongside Newfangled Audio, the latest plug-in in Eventide's software collection has been designed...
16/05/2026
Brings onboard stem rendering to RANE System One
Engine DJ have just released Engine DJ 5.0, a free update for their Engine DJ OS embedded hardware and Engi...
16/05/2026
Boris FX Continuum Pairs AI Precision and Advanced Creative Controls
Jessie Electa Petrov May 16, 2026
0 Comments
The 2026.5 release adds automatic de...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
15/05/2026
Seattle Sounders FC and Seattle Reign FC, in partnership with RAVE Foundation an...
15/05/2026
Dan Brumm has served as sound designer on Bluey, the Australian children's t...
15/05/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated are accepting applications for the 6th annual Mark Brunner Professional Audio Schola...