Tubi Surpasses 74 Million Monthly Active Users Hits 1.4% of Total TV Viewing Time as The Most Watched Free Ad-Supported TV Streaming Service in the U.S. World's Largest Content Library Now Exceeds 200,000 Movies and TV Episodes and Nearly 200 Tubi Originals SAN FRANCISCO, CA, September 6, 2023 - Tubi (www.tubi.tv), Fox Corporation's (NASDAQ: FOXA, FOX) ad-supported video-on-demand service, today announced the company surpassed 74 million monthly active users and logged nearly 4 billion streaming hours for the first half of the calendar year. Tubi reaches 1.4% of total TV viewing time according to Nielsen's July 2023 The Gauge report, further cementing its leadership as the No. 1 AVOD player and most watched free ad-supported TV streaming service in the U.S.
Tubi is now watched as much as a top 5 cable network, as audiences continue to embrace our digital-first, 100% free streaming experience, said Anjali Sud, newly appointed CEO of Tubi. The platform continues to scale with 47% growth in ad revenue and 65% growth in total viewing time Q4 over Q4, and we are executing an ambitious strategy to define the next generation of entertainment through our diverse content, passionate audience and innovative tech platform.
Tubi offers viewers the world's largest content library, which now exceeds 200,000 movies and TV episodes and nearly 250 FAST Channels. Tubi has committed to a content strategy that showcases diverse voices and stories for young and multicultural audiences; since the launch of Tubi Originals in June 2021, Tubi has produced or acquired and aired nearly 200 titles which have been watched by nearly 54 million viewers.
For advertisers, Tubi is gaining momentum, according to the 2023 MRI-Simmons' Cord Evolution Study, for its ability to deliver high value, net-new audiences with 33% of Tubi streamers unreachable on other top AVOD services. Also according to MRI, Tubi saw the fastest growth amongst young and diverse populations, including over 50% growth in the 18-34 demographic and among African American, Asian, Hispanic and Multicultural audiences, all while exceeding 30% growth across all major levels of household income.
Finally, Tubi delivers an industry-leading tech platform and rich content algorithm that provides a frictionless and personalized experience for viewers to engage in a wide variety of genres that fit their interests. Viewers enjoy free content with a low ad load and clutter-free experience, while advertisers can access the latest advancements in tools for planning, buying and measuring performance across platforms and streaming investments.
For more information about Tubi go to Tubi.tv.
About Tubi
Tubi is the most watched free TV and movie streaming service in the U.S., dedicated to providing all people access to all the world's stories. As a leading ad-supported video-on-demand service, the company engages diverse audiences through a personalized experience and the world's largest content library of over 200,000 movies and TV episodes, a growing collection of Tubi Originals, and nearly 250 FAST channels. Tubi is part of the Tubi Media Group, a division of Fox Corporation that oversees the company's digital businesses.
For media inquiries, please contact:
Seana Sullivan
ssullivan@tubi.tv
More from Fox International
23/06/2025
Fear. Is. Back. Johnny Knoxville to Host Reality Competition Series Fear Factor:...
21/06/2025
FOX Sports Teams With Purple Heart Homes to Transform Veterans' Lives Ahead ...
19/06/2025
Fox Corporation Acquires Caliente TV in Mexico FOX Expands its Sports Broadcasting Footprint in Mexico with the Acquisition of a Market Leading Streaming Chan...
18/06/2025
Tubi Announces Tubi for Creators to Bring More Creators to Hollywood Tubi For Creators Launches with Inaugural Creators Including Jubilee, Kinigra Deon, Rhett...
17/06/2025
Tubi Achieves Record Audience Scale and Engagement Exceeds 100 Million Monthly Active Users, Reaches 2.2% of Total Viewing Minutes in Nielsen's The Gauge ...
16/06/2025
FOX Advertising Launches Enhanced Brand Storytelling Program with Strategic Inve...
12/06/2025
Tubi and Kickstarter Partner to Bring Independent Films to Millions of Viewers New Slate of 20+ Kickstarter-Funded Films Launching Exclusively on Tubi this Fa...
11/06/2025
FOX Sports Celebrates One Year to Go Until FIFA World Cup 26 FIFA WORLD CUP 26 : ONE YEAR TO GO Show Live on FOX Friday, June 13 From South Beach Features Mu...
05/06/2025
Puja Vohra Joins Fox Corporation as Chief Marketing Officer and Executive Vice P...
12/05/2025
FOX Launches an AI-Driven Converged Media Platform Powering the Future of Advert...
12/05/2025
Fox Corporation Reports Third Quarter Fiscal 2025 Financial Results NEW YORK, NY, May 12, 2025 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company ) t...
12/05/2025
FOX Unveils Name of New Streaming Service FOX One Featuring all of FOX's Premium News, Sports and Entertainment Programming in One Dynamic Platform New ...
12/05/2025
FOX Orders Propulsive, Edge-Of-Your-Seat Thriller Memory of a Killer For 2025-20...
12/05/2025
FOX Announces Schedule for 2025-26 Season #1 NETWORK IN A18-49 DELIVERS SLATE FILLED WITH FUN, IRREVERENT CONTENT AND BOLD, SIGNATURE FOX CHARACTERS ALL-NEW ...
07/05/2025
FOX Doubles Down on the Laughs Renewing Comedies Animal Control, Starring Joel M...
24/04/2025
FOX Unveils Its Summer 2025 Schedule, Featuring New and Returning Unscripted Ser...
21/04/2025
Fox Corporation Executives to Discuss Third Quarter Fiscal 2025 Financial Result...
15/04/2025
FOX News Digital Continues to Top Broadcast Networks and All Major News Organiza...
03/04/2025
FOX News has Best Quarter in History on YouTube Netting over 1 Billion Video Vie...
02/04/2025
FOX and Disney Television Studios Strike Epic Meganimation Deal
FOX ENTERTAINMENT RENEWS 20TH TELEVISION ANIMATION COMEDY FAN-FAVORITES THE SIMPSONS, FAMILY...
01/04/2025
FOX News Channel Surges to Highest-Rated Quarter in History of Cable News with W...
18/03/2025
Tubi Unveils Insights on How Marketers Can Navigate the Shifting Entertainment L...
05/03/2025
FOX News Channel Delivers Highest Rated Joint Address to Congress in Cable News ...
27/02/2025
Pete Distad Joins Fox Corporation as CEO of Upcoming FOX Direct-To-Consumer Serv...
26/02/2025
FOX Renews Hit Medical Series Doc for Second Season with 22-Episode Pick-Up Only One More Explosive Episode Until the Highly Anticipated Season Finale on Tues...
25/02/2025
FOX News Smashes Records for the Second Consecutive Month as it Marks Highest Ra...
25/02/2025
FOX Business Network Delivers Highest Rated Month Since 2022 with Business Day a...
25/02/2025
Julie Triolo Joins Fox Corporation as Senior Vice President, Product Marketing, ...
19/02/2025
FOX News Digital Marks Its Third Highest Month with Total Digital Multiplatform ...
19/02/2025
Stephano Kim Joins Fox Corporation as Chief Strategy and Operations Officer, Adv...
18/02/2025
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
12/02/2025
Super Bowl LIX on FOX and Tubi Generates More Than $800 Million in Gross Adverti...
10/02/2025
John Nallen Named President and Chief Operating Officer of Fox Corporation in Ne...
10/02/2025
Fox Corporation Acquires Red Seat Ventures Los Angeles, CA - February 10, 2025 - Fox Corporation ( FOX or the Company ) (Nasdaq: FOXA, FOX) today announced ...
04/02/2025
Fox Corporation Reports Second Quarter Fiscal 2025 Financial Results NEW YORK, NY, February 4, 2025 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Compan...
03/02/2025
Fox Corporation and FOX Sports Announce Super Bowl LIX Community Initiatives Company Partners with Boys & Girls Clubs of Metro Louisiana to Invest in Great Fu...
16/01/2025
Fox Corporation Executives to Discuss Second Quarter Fiscal 2025 Financial Resul...
10/01/2025
Venu Sports Will Be Discontinued January 10, 2025 Venu Sports, the proposed virtual MVPD service from ESPN, FOX and Warner Bros. Discovery, will be disconti...
02/12/2024
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
18/11/2024
FOX Sets January Premiere Dates, with Spotlight on Series Debuts of Going Dutch ...
04/11/2024
Fox Corporation Reports First Quarter Fiscal 2025 Financial Results NEW YORK, NY, November 4, 2024 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company...
23/10/2024
Fox Corporation's President of Advertising Sales Jeff Collins Announces Stra...
21/10/2024
Fox Corporation Executives to Discuss First Quarter Fiscal 2025 Financial Result...
08/10/2024
Katrina Cukaj Joins Fox Corporation as Executive Vice President, Advertising Sal...
06/08/2024
Fox Corporation Reports Fourth Quarter and Full Year Fiscal 2024 Financial Resul...
Tubi Surpasses 74 Million Monthly Active Users Hits 1.4% of Total TV Viewing Time as The Most Watched Free Ad-Supported TV Streaming Service in the U.S. World's Largest Content Library Now Exceeds 200,000 Movies and TV Episodes and Nearly 200 Tubi Originals SAN FRANCISCO, CA, September 6, 2023 - Tubi (www.tubi.tv), Fox Corporation's (NASDAQ: FOXA, FOX) ad-supported video-on-demand service, today announced the company surpassed 74 million monthly active users and logged nearly 4 billion streaming hours for the first half of the calendar year. Tubi reaches 1.4% of total TV viewing time according to Nielsen's July 2023 The Gauge report, further cementing its leadership as the No. 1 AVOD player and most watched free ad-supported TV streaming service in the U.S.
