Sony Pixel Power calrec Sony

In Return to Berklee, Lucius Looks Back and Moves Forward

17/04/2025

In Return to Berklee, Lucius Looks Back and Moves Forward From mood boards to live demos, the alumni band gave students an exclusive look at the process behind their new self-titled album, out May 2.

By

Tori Donahue

April 16, 2025

Berklee alumni band Lucius chat with Rodney Alejandro about the songwriting and production process behind their new record, Lucius.

Kelly Davidson

Berklee alumni band Lucius took a photo with students following a panel about the songwriting and production process behind their new record, Lucius.

Kelly Davidson

When Jess Wolfe BM '07, Holly Laessig BM '07, Dan Molad '04, and Peter Lalish '05 enrolled at Berklee in the mid-2000s, they couldn't have imagined what the next few years would hold. Wolfe and Laessig met through friends at the college, instantly connecting over their shared love of soul music and rock and roll. After graduation, the two moved to New York and, along with Molad and Lalish, formed Lucius to follow their musical dreams.

Lucius's indie-pop sound has left its mark on music festivals, television shows, films, and, most importantly, legions of dedicated fans around the world. Their collaborations with artists like the Killers, the War on Drugs, Brandi Carlile, Nathaniel Rateliff, Black Pumas, and others have propelled them across genres and sonic landscapes. Known for their signature harmonies, emotionally resonant lyrics, and innovative production, Lucius continues to captivate listeners, whether on vinyl or at an electrifying live show.

Earlier this month, members of the band returned to their alma mater for A Day with Lucius, meeting with students in Berklee's music business and music production majors to share stories, insights, and advice. The visit was made possible by the Berklee Popular Music Institute (BPMI), a program that gives students hands-on experience in the music industry by guiding them through the process of preparing, promoting, and performing at major music festivals alongside top artists.

The Release Strategy Behind Lucius A Day with Lucius kicked off with a morning panel focused on the album release strategy for their upcoming self-titled record, Lucius, set to drop on May 2. The band was joined by their management team, Ben Levin and Katie Lorenz, for a Q&A moderated by BPMI founder and professor emeritus Jeff Dorenfeld.

Wolfe and Laessig shared insights into the album's concept development, from mood boards and color schemes to merchandise and overall creative direction. They spoke about creating a visual world around themes like coming home and domesticity, using design to reflect the record's emotional core. The band also broke down their promotional strategy, explaining how fonts, colors, and logos are used consistently across advertising, performance, and merch.

We're a live band, Laessig said. We always sold merch at the shows and thought of merch as an extension of the stage. Levin and Lorenz discussed the creative collaborators behind the project, including longtime partner Tika Buchanan, who has worked with Lucius since their debut, and photographer Dana Trippe, a new addition the band had long hoped to work with.

Members of the band reflected on their creative evolution from Berklee to the present day. On the first record, we had nothing to compare it to-we wanted to get back to that a little bit with all the knowledge we have as artists and producers, Laessig said. We brought all of that back into this space of just the four of us. It felt nostalgic but grown. It's easy to talk about, which is a testament to its honesty.

Wolfe, Lorenz, and Levin covered a variety of topics addressed in student questions as the session wrapped up, including the budgeting process, selecting a lead single, and the importance of touring. While the band spends ample time performing on the road and at music festivals, Wolfe shared that we've learned how to say no when we have to in order to accommodate families and other creative projects.

Breaking Down the Songwriting and Production ProcessA Day with Lucius concluded with an afternoon panel at the Shames Family Scoring Stage, moderated by Rodney Alejandro, dean of the Professional Writing and Music Technology Division. The session explored the songwriting and production process behind the band's upcoming album. The record features 11 tracks, each contributing to a cohesive sonic narrative that's reflected in the production choices.

We always have a narrative of describing each album sonically, said Lalish. This album was unique-before, Jess and Holly would write, and then we'd do production and demos. This time, a few songs started from scratch.

When asked about creative differences in the songwriting and production process, the members of Lucius praised one another with warmth and humility. Wolfe emphasized the strength of their longstanding relationship, noting how trust and clear communication around boundaries have been essential to their collaboration.

We all play instruments, so it's not about one person, said Lalish. My idea might be a stepping stone to get someone to their idea. We tend to work really well that way. Moland acknowledged that production can be a challenge, but added, you always make it to the other side.

The band then demonstrated the production and creative decision-making process behind their new single, Gold Rush. Molad played the original demo to highlight how the song evolved, showcasing the layered changes that helped shape its distinct sound. Each member reflected on the importance of experimentation in their creative work.

Everything is a stepping stone, said Lalish. When you work with people long enough that you show your work to them, they have ideas that will lead to the next thing, Laessig added. Wolfe walked students through
LINK: https://www.berklee.edu/berklee-now/news/students-spend-a-day-with-luc...
See more stories from berklee

Most recent headlines

09/11/2025

Dalet Unveils Agentic AI Media Workflows at IBC2025

Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...

27/10/2025

You Can Touch This: Haptics Becoming Central to the Virtual Live Experience

You can touch this: Haptics becoming central to the virtual live experience By Adrian Pennington Friday, October 24, 2025 - 09:12 Print This Story The vid...

27/10/2025

A Tale of Two Trailers: France's Stop & Go Doubles Up With its New Hybrid Truck

A tale of two trailers: France's Stop & Go doubles up with its new hybrid tr...

27/10/2025

Pro Padel League Stages City's Cup Finals Inside NYC's Hammerstein Ballroom

Pro Padel League Stages City's Cup Finals Inside NYC's Hammerstein Ballr...

27/10/2025

World Series 2025: Sportsnet Delivers Made-in-Canada' Moment for a Nation United Behind the Toronto Blue Jays

World Series 2025: Sportsnet Delivers Made-in-Canada' Moment for a Nation U...

27/10/2025

ESPN Extends Partnership With Sony's Beyond Sports To Expand Animated Alternate Telecasts

ESPN Extends Partnership With Sony's Beyond Sports To Expand Animated Altern...

27/10/2025

Life After Examines the Implications of a Growing Right-to-Die Movement

Reid Davenport attends the 2025 Sundance Film Festival premiere of Life After at The Ray Theatre on January 27, 2025, in Park City, UT. (Photo by Robin Marsha...

27/10/2025

5 Eerie Audiobooks to Listen to During the Halloween Season

As the days grow shorter and the nights get darker, there's nothing like getting swept up in a story that sends shivers down your spine. In honor of spooky ...

27/10/2025

[UPDATED] Verizon Fios TV, Nexstar Blackout Looms as Contract Ends on Oct. 24

UPDATE: Both parties have reached a new carriage agreement....

27/10/2025

Study: Mini-Dramas Attract Mega Audiences

LONDON As Hollywood jumps into the production of mini-dramas, a new study from Ampere Analysis finds that more than one in 10 internet users have watched drama ...

27/10/2025

Yealink Unveils SmartVision 80 PTZ Camera With NDI Support

LONDON Yealink, a provider of unified communication and collaboration solutions, has joined the NDI ecosystem with the availability of its SmartVision 80 premiu...

27/10/2025

Gray Media Taps Chris Conroy as GM of Cleveland Stations

ATLANTA Gray Media has named Chris Conroy as general manager of its stations in Cleveland, leading WOIO, a CBS affiliate, The CW station WUAB and Telemundo outl...

27/10/2025

Ericsson, Nokia and Fraunhofer HHI Partner on 6G Video Coding Standard

ESPOO, Finland European connectivity leaders Nokia and Ericsson, have partnered with Berlin's Fraunhofer Heinrich Hertz Institute (HHI), to shape and drive ...

27/10/2025

Comcast Expands Its NOW TV Latino Offering

PHILADELPHIA Comcast has expanded NOW TV Latino, its Spanish-language live TV and streaming offering, adding five more channels from Univision, ViX Premium with...

27/10/2025

Leader to showcase hybrid IP and remote production soluti...

Test & measurement innovator, Leader Electronics, will present its latest products and solutions at InterBEE 2025 (Hall 5, Booth 5218) Makuhari Messe in Chiba, ...

27/10/2025

Space42 and Department of Municipalities and Transport Partner to Advance AI-Driven Urban Planning in Abu Dhabi

Abu Dhabi, UAE October 27, 2025: Space42 (ADX: SPACE42), the UAE-based AI-powe...

27/10/2025

Sky Business launches Sky Business Mobile helping UK SMEs save more with Roll & Share

Monday 27 October 2025 Sky Business is excited to announce the launch of Sky Bu...

27/10/2025

Sky Sports extends partnership with Baller League UK for season two

Monday 27 October 2025 Sky Sports and Baller League UK have extended their partnership into a second season of the six-a-side competition, ensuring Sky Sports ...

27/10/2025

City of Shadows, the new Netflix thriller arrives on December 12

Back to All News City of Shadows, the new Netflix thriller arrives on December 12 Entertainment 27 October 2025 GlobalSpain Link copied to clipboard Downl...

26/10/2025

Obituary: Charlie Jablonski, Industry Leader and Long-Time NBC and NBC Olympics Visionary Passes Away at 69

Obituary: Charlie Jablonski, Industry Leader and Long-Time NBC and NBC Olympics ...

26/10/2025

Hiroshi Abe Joins All-Star Cast in Newly Revealed Main Trailer for Last Samurai Standing'

Back to All News Hiroshi Abe Joins All-Star Cast in Newly Revealed Main Trailer...

26/10/2025

'Love Is Blind: Italy' Coming to Netflix on December 1st

Back to All News Love Is Blind: Italy Coming to Netflix on December 1st Entertainment 26 October 2025 GlobalItaly Link copied to clipboard THE ADAPTATION...

26/10/2025

NVIDIA Contributes to Open Frameworks for Next-Generation Robotics Development

This year's ROSCon conference heads to Singapore, bringing together the global robotics developer community behind Robot Operating System (ROS) - the world&...

26/10/2025

LOVE IS BLIND ITALY coming to Netflix on December 1st

Back to All News LOVE IS BLIND ITALY coming to Netflix on December 1st Entertainment 26 October 2025 GlobalItaly Link copied to clipboard THE ADAPTATION ...

25/10/2025

GammaTime Raises $14M to Launch Micro-Drama Platform

LOS ANGELES As the popularity of short-for vertical videos from mobile devices continues to soar, vgames, Pitango and a group of Hollywood executives and celebr...

25/10/2025

Slapshot Unveils New AI Camera Tracking Tool

LONDON The AI-powered VFX toolkit Slapshot has launched a professional-grade AI camera tracking tool the company said is designed to deliver precise camera sol...

25/10/2025

2025 NAB Show New York Wraps Wth 11,500 Attendees from 95 Countries

NEW YORK NAB Show New York said its 2025 edition wrapped up its program on Oct. 23 with 11,500 registered attendees from 95 countries, reinforcing its status as...

25/10/2025

Vimeo Releases New AI-Powered Creator Tools

NEW YORK Vimeo said it rolled out new AI-powered features and creative tools that it said will make professional video production faster, smarter and more rewar...

25/10/2025

Space City Home Network Upgrades Audio Capabilities With Solid State Logic

HOUSTON Regional sports network Space City Home Network has upgraded its audio control room with a Solid State Logic System T S300-32 audio console as part of t...

25/10/2025

DoP Lean-Vercoe Lights Intrigue with Astera on Outrageous

BAFTA-nominated cinematographer Annemarie Lean-Vercoe ( Breeders , Call the Midwife , Murder in Provence ) was just the DoP to set the look on sophisticated a...

25/10/2025

OpenDrives and Versatile Distribution Services VDS Announ...

OpenDrives, Inc, a leading provider of software-defined data storage and data services, today announced a new distribution partnership with Versatile Distributi...

25/10/2025

Chaos Releases Vantage 3 - Unlocking Real-Time Creative O...

Chaos today announces the release of Chaos Vantage 3, the first major update to its real-time visualization platform in more than two years. With Vantage, AEC p...

25/10/2025

From Stage to Stream - Frequency Enables Tony Robbins to...

Frequency, the engine behind many of the world's leading streaming television channels, today announced that it powered the first-ever delayed-live broadcas...

25/10/2025

LTN launches new streaming capabilities for broadcast sta...

LTN is accelerating the digital evolution of US local broadcasters with innovations that enable stations to launch streaming channels faster, deliver live news ...

25/10/2025

Rise Group New Structure to Drive Global Growth and Leade...

Rise WIB and Rise AV, advocacy groups championing gender diversity and professional development in the broadcast and AV sectors, have announced key leadership u...

25/10/2025

Atlantic Club of Bulgaria chooses SubtitleNEXT for live s...

European technology developer Profuz Digital is proud to announce its partnership with the Atlantic Club of Bulgaria as a Special Technical Partner. To overcome...

25/10/2025

ARTE Enhances Live Production Capabilities with Grass Val...

European cultural broadcaster ARTE has strengthened its long-standing relationship with Grass Valley, selecting the company's LDX 135 cameras and Creative G...

25/10/2025

IBC calls for Challenge submissions for the 2026 Accelera...

IBC today announced the official call for challenge submissions to the Accelerator Media Innovation Programme 2026, inviting forward-thinking organisations from...

25/10/2025

ASB GlassFloor launches subsidiary to deliver 360-degree...

ASB GlassFloor, the Germany-based global leader in high-performance sports flooring, announces the official launch of ASB Arena and Event Services AG (AES), a s...

25/10/2025

Bitmovin Supercharges its Player Testing System with AI t...

Bitmovin, leading provider of video streaming solutions, has announced that its internal playback stream testing system for the Bitmovin Player now leverages AI...

25/10/2025

Envoi Launches Express Lane for Next-Gen UHR and Immersiv...

Envoi, multi-cloud data management and data protection solutions provider, has launched a new solution, Envoi Express Lane, for managing the demands of distribu...

25/10/2025

Accedo Enables Frictionless Sign-Ups for FloSports with I...

Accedo, a global provider of video streaming software and services, has supported FloSports, a leading sports media company, to expand its service to Samsung an...

25/10/2025

Spanish-Language Music Production Course Debuts at Berklee Online

Spanish-Language Music Production Course Debuts at Berklee Online New 12-week online course expands access to Berklee's renowned music curriculum for Span...

24/10/2025

NEP CEO Martin Stewart on $700M Investment, Restructuring, and the Challenges Facing Live Production

NEP CEO Martin Stewart on $700M Investment, Restructuring, and the Challenges Fa...

24/10/2025

FOX Sports Debuts Next-Gen Graphics, Celebrates Career of Lead Producer Pete Macheska as 2025 World Series Gets Underway in Toronto

FOX Sports Debuts Next-Gen Graphics, Celebrates Career of Lead Producer Pete Mac...

24/10/2025

GROUP MEDIAPRO Chairman and CEO Tatxo Benet Steps Down

GROUP MEDIAPRO Chairman and CEO Tatxo Benet Steps DownBy Ken Kerschbaumer, Editorial Director Friday, October 24, 2025 - 2:37 pm Print This Story | Subscri...

24/10/2025

NBA Tip-Off: Amazon Prime Video Debuts Cutting-Edge Studio, Mobile Units, Globally Distributed Production Ecosystem

NBA Tip-Off: Amazon Prime Video Debuts Cutting-Edge Studio, Mobile Units, Global...

24/10/2025

Director Justin Lin Returns to His Independent Roots With Last Days

(L-R) Director Justin Lin with his cast and producers at Eccles Theatre for the premiere of Last Days in Park City. (Photo by George Pimentel/Shutterstock for...

24/10/2025

Testing and Validation: Driving Reliability in Non-Terrestrial Networks (NTNs)

As global connectivity demands continue to grow, non-terrestrial networks (NTNs) are emerging as a transformative force in telecommunications. By extending cove...

24/10/2025

September 2025 - Decline in Streaming, Growth in TV in Poland

Warsaw - Poland, October 20, 2025 - Nielsen, a global leader in audience measurement, data and analytics, has published its latest All Screens Video Landscape r...