
ORLANDO, Fla.- All I need is a QuickTime file. How many times have you heard this from a client? Unfortunately, that's not enough information. Here are the reasons why.
Digital files consist of format wrappers, data, and metadata. A format wrapper defines the type of file it is, as identified by the file extension, like .mpeg, .mov, .mp4, .mxf, etc. Think of a wrapper like a videocassette tape. It earmarks which player application should be compatible with that file, just like a VHS cassette told you that a VHS player was required. The data is the audio/video content contained within that format wrapper. The metadata is information about that data, such as date/time stamps, color profiles, and more.
UNDERSTANDING THEM
Audio and video signals are encoded into digital files using codecs-shorthand for compression/decompression. Most video files use data compression, whereas the audio signal in professional formats is typically uncompressed. On the other hand, consumer audio formats such as .mp3 and .m4a use a highly compressed codec. While we tend to associate certain codecs together with specific formats, like ProRes and .mov, they are not synonymous. For example, files can be encoded with the ProRes codec and stored in .mxf wrappers.
Video compression is defined as either lossy or visually lossless. This is determined by the codec type, data rate used to encode the file, frame rate, and frame size. File sizes will be smaller when a lossy method is used. But, they will display compression artifacts visible to the eye, because so much signal information is thrown away. Streaming services like Netflix and YouTube use lossy methods to get the signal to your home over the internet. Visually lossless codecs, like high bit-rate versions of the Avid DNx or the Apple ProRes family of codecs, are used in camera acquisition and post production. These codecs employ a high data rate for compression and will have significantly larger file sizes. However, compression artifacts are generally indiscernible to the eye compared to uncompressed video.
The vast majority of codecs used in production and post today are the proprietary intellectual property of companies or associations. They are not open source or open standard, even though their use may be ubiquitous. The use of a codec, especially to encode data to that codec, requires a licensing agreement. Typically, this is transparent and appears to be free to the user, but rest assured that an arrangement between companies has been made. As with all intellectual property, this can result in a codec no longer being available within an application if such an arrangement has ended between companies.
LIBRARY COMPONENTS AND THE 64-BIT TRANSITIONWhen a video file is played by an application, its data is decoded on-the-fly and displayed as RGB pixels to your screen or a viewer within the interface. This requires a set of installed library components that the application draws upon in order to read, decode, and display the video data. These components may be part of the computer's operating system or they are custom-installed components that only function for that one application.
Over time, Apple and Microsoft have dropped or deprecated support for older codecs within their own operating systems. For example, Apple's Catalina is a 64-bit operating system, with no support for 32-bit applications and library components. This means that certain codecs - including many still in active use, like DNxHD/HR-can no longer be decoded (played) through any application that depends on the 32-bit QuickTime framework used in previous versions of macOS. This is not an issue of the codec itself, but rather the library components used.
In order for such files to work within Catalina, Apple or the application developer has to write new 64-bit library components to play such files going forward. In the case of DNx, Avid and Adobe can read and write these files in the .mxf format, but Apple's own applications, like Final Cut Pro X or QuickTime Player, are not able to do the same. Expect that to be updated later this year.
WHY CAN'T I WRITE CAMERA RAW FILES IN POST?Digital video cameras convert raw sensor data into RGB pixel information and record that to a digital file using a defined codec and format. Processing is done in the camera to bake in the conversion of the Bayer pattern sensor data to RGB, along with its native ISO and a color profile. These files are then easily played by most professional editing and player applications.
Ever since the launch of RED Digital Cinema's RED One camera, compressed raw codecs have grown in popularity. When you record a camera raw signal, the conversion/processing step to RGB is skipped, thus enabling access to more latitude for color correction in post. It also generates higher quality images for an equivalent data rate and file size. The trade-off is that camera raw files tax the hardware systems used in post. That's because the conversions that would have been done in the camera are now performed in real-time by the computer.
Raw codecs store information generated by a camera's sensor and are only intended for image acquisition. You cannot write or re-encode camera raw files in post, because there is no sensor data available. Camera raw codecs are also proprietary to individual companies, including RED, ARRI, Apple, Blackmagic Design, and others. For now, there is no video equivalent to CinemaDNG, a photographic raw format developed by Adobe and then offered up as an open standard to the community. Although it could be argued that GoPro's CineForm RAW codec is a comparable solution for video.
The video from non-raw codecs can be adjusted through color correction, but you aren't actually altering the underlying color processing of the file itself. You are skewing the RGB information that
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/04/2026
CVP, one of Europe's leading suppliers of professional video and broadcast solutions, today announces the launch of its new German operation and the formati...
03/04/2026
Mark Roberts Motion Control (MRMC) today announces the appointment of Nick Barthee as Chief Operating Officer, strengthening its leadership as the company conti...
03/04/2026
Net Insight introduces programmable Trust Boundaries that make live media interconnection predictable as traffic moves between facilities, networks and cloud en...
03/04/2026
Winning in the new media economy: Avid showcases AI-powered, connected intellige...
03/04/2026
NUGEN Audio CEO Dr. Paul Tapper to Lead Presentation About Dialog Intelligibilit...
03/04/2026
NAB Show 2026: PlayBox Neo Highlights Workflow, Security, and IP Advances
Brie Clayton April 2, 2026
0 Comments
PlayBox Neo will showcase the latest i...
03/04/2026
For Taku Hirano, Everything Is Connected From touring and composition to teaching and instrument design, the in-demand percussionist sees it all as one body o...
03/04/2026
Berklee Honors Humberto Ramirez with Master of Latin Music Award The alumnus and acclaimed trumpeter is honored for his influence as a performer, composer, an...
02/04/2026
HBO and NFL Films have announced Hard Knocks: Training Camp with the Seattle Sea...
02/04/2026
Haivision has announced the Makito ONE, a single-blade video encoding and decoding platform, at NAB Show 2026. The platform combines dual-channel video encoding...
02/04/2026
Telestream has introduced UP.Lens, a cloud-based multiviewer and monitoring serv...
02/04/2026
Mark Roberts Motion Control (MRMC) will exhibit at NAB Show 2026 (Booth C5220, April 19-22, Las Vegas Convention Center), marking the company's 60th anniver...
02/04/2026
Net Insight has introduced programmable Trust Boundaries, a feature integrated i...
02/04/2026
Bitmovin has announced support for SGAI (Server-Guided Ad Insertion) in its playback products, using HLS interstitials. SGAI combines elements of client-side an...
02/04/2026
Riedel Communications' SimplyLive RiMotion R12 replay system is supporting B...
02/04/2026
LTN, a managed IP video transport company, and Ateme, a video compression and de...
02/04/2026
Harmonic has announced that TDF, a broadcast infrastructure operator in France, has deployed Harmonic's XOS Advanced Media Processor and ProStream X Video S...
02/04/2026
Eluvio and the United Rugby Championship (URC) have announced first-year results...
02/04/2026
The Kansas City Current and Scripps Sports have announced that ION will broadcas...
02/04/2026
ESPN will debut Courtside at the Women's Final Four Presented by AT&T, an alt-cast airing Friday, April 3 at 7 p.m. and 9:30 p.m. ET on ESPN2, and Sunday, A...
02/04/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated are ...
02/04/2026
ESPN's MegaCast Coverage of 2026 NCAA Women's Final Four Begins Friday, ...
02/04/2026
DAZN has announced the launch of DAZN Playmakers, a global influencer program designed to build a network of sports content creators. The programme will give cr...
02/04/2026
Tony Cole, Jessica Lee shift into new roles reporting to ESPN SVP/Content Operations Chris Calcinari....
02/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
02/04/2026
Real-time tracking, virtual production, and Pixar storytelling converge for Apri...
02/04/2026
NASA's long-awaited Artemis II mission has launched four astronauts on a 10-day journey around the moon, marking the first manned launch toward the moon sin...
02/04/2026
(L-R) Molly Belle Wright, Wyatt Solis, and John Magaro appear in Omaha by Cole Webley, an official selection of the 2025 Sundance Film Festival. (Photo courte...
02/04/2026
4 - 11 April 2026
VEMIA's latest gear auction is just around the corner, and there's already a wealth of sought-after instruments and studio gear li...
02/04/2026
Little Labs emulation now available to all
The latest Universal Audio plug-in to become available outside of the company's DSP-powered UAD2 platform has...
02/04/2026
SBS Welcomes Back Cup Fever! For The Biggest FIFA World Cup Ever
2 April, 2026
Media releases
Santo Cilauro, Ed Kavalee and a host of special guests retur...
02/04/2026
Truth. Power. Perspective: NITV's Flagship Current Affairs Programs Return t...
02/04/2026
L3Harris has successfully powered the historic launch of the Artemis II mission, providing propulsion and avionics....
02/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/04/2026
Already deployed extensively by NBC Sports, FOR-A Corporation will demonstrate GoVertical! AiDi, the real-time 9:16 autocropping feature of viztrick AiDi, durin...
02/04/2026
Interra Systems, a provider of end-to-end quality assurance solutions for the digital media industry, announced that Elite Media Technologies has selected its B...
02/04/2026
Harmonic's Media Processing Solutions Maximize Bandwidth Efficiency for Terrestrial Broadcast Delivery
Harmonic (NASDAQ: HLIT) today announced that TDF, a...
02/04/2026
NBC Sports Deploys viztrick AiDi to Stream Live Events in 9:16 Mobile-First Formats with Auto Tracking, Development Signals Strategic Shift for FOR-A
Long reco...
02/04/2026
Evergent will showcase new innovations in subscriber lifecycle management and monetization at NAB Show 2026 (Las Vegas, April 18 22), including:
New advances i...
02/04/2026
Riedel Communications is proud to be part of Binghamton University, State University of New York, Athletics' milestone year, celebrating the university'...
02/04/2026
Encompass Digital Media and Techex have today announced new, fully managed, cloud-native Master Control services designed to meet the growing operational demand...