Sony Pixel Power calrec Sony

Star India gs UHD for Cricket World Cup with 4K channel Vizrt and Alston Elliot graphics

08/04/2015

The coverage was Alston Elliots first foray into UHD, in partnership with Vizrt and Matrox.

Originally published by SVG Europe

The recent Cricket World Cup ushered in a new Ultra HD service for Star India, with all the graphics being done in UHD by Alston Elliot. Star India was host broadcaster for the Cricket World Cup in Australia and New Zealand, and wanted UHD coverage on matches played in Australia involving India, plus the Semi-Final in Sydney and the Final in Melbourne.

It was Alston Elliot's first foray into UHD, in partnership with Vizrt and Matrox. Viz were kind enough to loan us a machine - the first time we've been able to get our hands on something suitable for UHD - and Matrox also came to the party with high-spec graphics cards. Both of their assistance was invaluable, said Nick Baily, CEO, Alston Elliot.

We augmented this setup with an Nvidia Quadro K6000 card, which is basically the best on the market, with a vast amount of texture memory, which is key to running those graphics, added Stuart Coles, sales director. We were pleasantly surprised by how it went after that. Building and using the UHD graphics went remarkably well .

Vizrt is Alston Elliot's preferred graphics engine. We've been using it since 2000 and were among the very first in Europe to adopt it, so the workflow wasn't very different in terms of working with 4K. It was just a case of making sure that the core elements we put into it were good enough for that resolution, said Baily. He had been worried that having to increase the resolution by four times would lead to performance issues, but it performed really well.

Style-wise, they were the exact same graphics being used on the standard [HD] broadcast, but the graphics we used on the Cricket World Cup for the world feed were 4:3 safe, explained Coles, but for UHD the graphics could be re-formatted to 16:9 as no one was going to see them on an old SD set. The extra clarity of UHD also allowed them to reduce the size of some graphics.

We had heard some scare stories from other suppliers in the industry about when they tried to use 4K graphics, and the difficulties they had had, so initially we were planning to offer quite a scaled-down service in terms of the number of graphics that we'd make available; it would just be the real key graphics that they needed, he added.

Once they started using them, however, we were pleasantly surprised that we didn't need to cut down the range of graphics. This was partly because the graphics were driven by its own, in-house software applications, which allow it to quickly populate graphics with data and remove the chances of errors. There were also some manual graphics, created using Viz Trio, with these and the software-driven main scene graphics created in different layers on the Viz machine. Which is something you quite often can't do because of a performance issue, but even with 4K we managed to deliver both those types of graphics, added Coles.

Star of the HD firmamentBesides seeing the production live in Adelaide, Baily had been in Mumbai to see the results for himself, and was very impressed with the end-result. Star were very keen to be right there at the forefront [of UHD] and I think they achieved it, he said. It was particularly important as the draw of cricket for Indian TV viewers is huge, with an estimated one billion viewers for the India v Pakistan match in February. Everybody in those countries was in front of a TV set, even if the vast majority were probably 4:3 CRTs.

The graphics were produced as four quad HD feeds, and Baily had been nervous about getting these synched correctly, but I was surprised, it was such a smooth process, and NEP Australia (the facilities provider) were impressed by how quickly the graphics worked. They, obviously, had a lot of firsts in their truck in terms of bringing everything together for a live 4K OB, so it was great that the graphics just worked, and came together with no real issues, he said.

Because the decision to go UHD was taken close to broadcast, they didn't have the creative latitude to go much beyond the HD look. If you approached this now with a decent lead up time I think you'd re-design the graphics for the 4K feed, said Baily. The picture content is so rich, there is so much clarity, you can reduce the size of the graphics. You can think a lot more about the layout, making sure the picture is key and the graphics complement it.

When Alston Elliot and Star India's Broadcast Design department designed the style, it had to be legible not only in 4:3, SD, but also in Hindi typefaces, for which there was a slave feed, originated in Mumbai, taking the data from Australia and New Zealand. Hindi text is less legible on screen than English, so they normally make the graphics deeper to make them easier to read. The UHD broadcast was in English, but in UHD tests Hindi was incredibly legible .

Baily loved the extraordinary clarity that UHD brought to the pictures, particularly for crowd shots, and full-frame graphics could be displayed without any artefacts in the photos. He believes that Star India may now use UHD on other sports, particularly as it has recently been expanding its coverage into new sports, such as kabaddi, which was hugely successful last year, and became the second most popular sport in India in one fell swoop, and the Indian Super League, a Star India-backed football venture that started last year.

They are a very ambitious company, which is great for us, said Baily. We are working very closely with them, and they are pushing us as well. They demand innovation and a high standard from us at all times. They are an exciting client.

Workflow analysis Star choice: Coles and Baily worked closely with Star India on bringing Ultra HD to the Cricket World Cup had a
LINK: http://www.vizrt.com/news/newsgrid/45230/Star_India_goes_UHD_for_Crick...
See more stories from vizrt

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

29/08/2026

SSL to introduce O-Series V2.0

Odyssey & Oracle console software update incoming With a second console now joining their O-Series, SSL have announced the upcoming launch of O-Series V2.0,...

29/08/2026

Scripps Hires NBCU Sales Veteran Jen Carfley

Share Copy link Facebook X Linkedin Bluesky Email...

29/08/2026

Comcast's Universal Ads Taps Tracer to Upgrade Operations

Share Copy link Facebook X Linkedin Bluesky Email...

29/08/2026

PlayBox Technology to Showcase the Future of Media Orches...

PlayBox Technology is heading to IBC2026 with a clear message: the future of broadcast and streaming is not about replacing everything it is about making what...

29/08/2026

Berklee Announces Fall 2026 Signature Series

Berklee Announces Fall 2026 Signature Series This years concerts feature MonoNeon, Brandon Woody, Marcus Gilmore, and Caroline Davis, alongside Berklee Asia R...

28/08/2026

CBS L.A. Runs Two Hot Control Rooms, Dual Broadcasts for Rams-Chargers Preseason Game

KCBS takes the Chargers side, KCAL takes the Rams - with feeds out to 18 partner...

28/08/2026

Buddy Turns Childhood Comfort into Midnight Terror

(L-R) Topher Grace, Cristin Milioti, Delaney Quinn, Casper Kelly, and Keegan-Michael Key pose with the character Buddy at the Buddy Premiere during the 2026 S...

28/08/2026

IK Multimedia announce Sinphonica Maestosa Strings

The Italian orchestra, reimagined IK Multimedia have announced the upcoming launch of Sinphonica, a new family of Italian orchestral instruments designed f...

28/08/2026

Voxis from CEDAR Audio

Voice-isolation plug-in boasts sub-10ms latency Launched in 2025, CEDAR Audio's Icons range was created with the aim of bringing the company's renow...

28/08/2026

Charter Takes Scripps to Court Over Carriage of Las Vegas' KMCC

Share Copy link Facebook X Linkedin Bluesky Email...

28/08/2026

Backlight Expands Creative Operations Platform with AI-p...

Global media technology company Backlight will showcase its latest innovations across Iconik and Wildmoka live video creation and distribution at IBC2026 (booth...

28/08/2026

Emergent Brings Its AI-Enhanced Content Production Platfo...

Emergent, a developer of browser-based, AI-enhanced content production tools, will present its complete AI-enhanced content production platform at IBC2026, exhi...

28/08/2026

Joseph Bell Announces VFX & Animation World Atlas 2026

Joseph Bell Announces VFX & Animation World Atlas 2026 Joseph Bell August 28, 2026 1 Comment Joseph Bell's Visual Effects & Animation World Atlas ...

28/08/2026

Paris-Troyes en Champagne Goes Live on France.tv with AVEO

Paris-Troyes en Champagne Goes Live on France.tv with AVEO Brie Clayton August 28, 2026 0 Comments Regional audiovisual company builds broadcastgrade ...

28/08/2026

DHD to Introduce its Third-Generation Audio Mixing Console at IBC 2026

DHD to Introduce its Third-Generation Audio Mixing Console at IBC 2026 Brie Clayton August 28, 2026 0 Comments DHD.audio has chosen IBC 2026 as the la...

28/08/2026

Grass Valley AMPP Provides an All-Encompassing Approach t...

Encompass Digital Media and Grass Valley are expanding their collaboration with the launch of Altitude Playout Plus, a software-defined channel origination plat...

28/08/2026

Yospace releases new Ad Presentation solution

Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has announced the release of its Ad Presentation solution, which enables broadcasters to apply non-li...

28/08/2026

TSL Showcases Reduced Complexity for Control and Monitori...

TSL Showcases Reduced Complexity for Control & Monitoring Across IP Workflows at IBC2026 New TSL Hummingbird capabilities including Dante control routing, toge...

28/08/2026

Lutz Rathmann to Become CEO of Riedel Communications

Share Copy link Facebook X Linkedin Bluesky Email...

28/08/2026

Spectrum Offers Lower-Income Internet Customers Free Amazon Prime

Share Copy link Facebook X Linkedin Bluesky Email...

28/08/2026

FCC Exempts Public Access Channels from Closed Captioning

Share Copy link Facebook X Linkedin Bluesky Email...

28/08/2026

Elon Musk's X Launches NFL Gametime on X

Share Copy link Facebook X Linkedin Bluesky Email...

28/08/2026

GlobalM and Lamhas Partner to Expand Managed IP Broadcast...

GlobalM and Lamhas Satellite Services today announced a new agreement that will see GlobalMs GMX technology deployed as part of Lamhas expanding managed IP broa...

28/08/2026

Boland Communications Introduces SMPTE ST 2110 Option for...

Integrated 25GbE Connectivity Delivers UHD Video Directly to Up to Two Monitors, Eliminates External Gateways, and Supports SMPTE ST 2022-7 Network-Path Protect...

28/08/2026

JT-DMF Invites IBC2026 Attendees to Help Shape the Future...

Interactive Ask Me Anything sessions will connect broadcasters and technology providers with the experts developing a practical, interoperable roadmap for sof...

28/08/2026

TAG Video Systems Cuts Live Production Latency Below Two...

At IBC2026, TAG will show sub-2-frame latency and 800 Gbps of aggregate scale for uncompressed ST 2110 monitoring in software, live MXL interoperability with pa...

28/08/2026

SportsBox BHVs Ultra-Compact 4K Remote Switcher Moves fro...

SportsBox, BHV's Ultra-Compact 4K Remote Switcher, Moves from Development to Production at IBC 2026 SportsBox brings flexibility without compromise to high...

28/08/2026

Riedel Evolves Leadership and Global Go-to-Market Organiz...

Lutz Rathmann named CEO of Riedel Communications Anthony Zuyderhoff to lead unified customer-facing organization as CCO Riedel Communications is strengthenin...

28/08/2026

Scripps Research establishes endowed fund honoring institute president and CEO Pete Schultz

LA JOLLA, CA-Scripps Research has established the Pete Schultz Fund for Innovati...

28/08/2026

Chemists develop simpler method to make molecular building block for drug development

LA JOLLA, CA-Chemical structures called cyclopropanols are among the most useful...

28/08/2026

Sky Secures Approval for Major Livingston Campus Investment, Reinforcing Long-Term Commitment to Scotland

Friday 28 August 2026 Sky Secures Approval for Major Livingston Campus Investme...

27/08/2026

ESPN Adds College Football Saturdays to Disney+ This Fall

ESPN and Disney are launching College Football Saturdays, adding two college football games per week to Disney for U.S. subscribers as part of their existing ...

27/08/2026

IBC 2026: Zixi to Showcase Live Video Platform and Broadcaster v19

Zixi will exhibit at IBC2026 (Hall 5, Stand 5.A76, RAI Amsterdam, September 11-14), demonstrating the Zixi Platform and the latest release of Zixi Broadcaster, ...

27/08/2026

NDI Surpasses 1.2 Million Hardware Nodes as IBC2026 Showcase Expands

NDI has announced that its ecosystem has surpassed 1.2 million NDI-enabled hardware nodes worldwide, spanning products from more than 200 hardware brands across...

27/08/2026

Clear-Com FreeSpeak Cell Trialed During Rio Carnival Before Commercial Launch

Clear-Com conducted a pre-launch field trial of FreeSpeak Cell during Carnival 2026 in Rio de Janeiro, in partnership with Brazilian systems integrator Savana C...

27/08/2026

IBC 2026: BVH SportsBox Remote Mixer Becomes Reality

BHV returns to IBC 2026 with an important milestone for its own SportsBox: the broadcast industry's smallest remote vision mixer and format processor has mo...

27/08/2026

TOGETHXR and Snapchat Announce Second Snap the Gap Athlete Cohort

TOGETHXR and Snapchat have announced the second cohort of their Snap the Gap content creator program, welcoming nine athletes as Snap Stars. The program provide...

27/08/2026

CNBC UK Selects MediaKind Beam for Live News Infrastructure

MediaKind has announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure for live broadcast operations. The deployme...

27/08/2026

Monitor Engineer Chris Dwight Deploys Sennheiser Spectera on Puscifer and A Perfect Circle Tours

Monitor engineer Chris Dwight has deployed Sennheiser's Spectera wideband bi...

27/08/2026

IBC 2026: Telestream Expands UP Platform

Telestream has announced an expansion of its UP cloud-native platform, adding capabilities for orchestrating Telestream services, third-party technologies, and ...

27/08/2026

Swerve TV Signs Multi-Year Partnership with GLORY Kickboxing

Swerve TV has signed a multi-year partnership with GLORY Kickboxing, bringing live GLORY events and library programming to Swerve Combat, Swerve TV's free a...

27/08/2026

AFP and Dalet Integrate AFP Content Into Dalet Flex Newsroom Workflow

Dalet has announced a new integrated content experience with Agence France-Presse (AFP) in Dalet Flex, designed to bring AFP's editorial metadata into the p...

27/08/2026

IBC 2026: Grass Valley to Demonstrate Integrated Live Production Environment

Grass Valley will demonstrate an integrated live production environment at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), combining K-Frame, Maverik X, ...

27/08/2026

NWSL and Roku Expand Partnership with Sunday Night Streaming Package

The National Women's Soccer League and Roku have announced an expanded partnership, with the Roku Sports Channel becoming the exclusive streaming home of ei...

27/08/2026

Fubo Adds ACC Network Extra and SEC Network+ to Streaming Service

FuboTV has announced the launch of ACC Network Extra (ACCNX) and SEC Network (SECN ) on the Fubo streaming service at no additional cost to subscribers with En...

27/08/2026

Moment Branding: Using Sound to Create More Powerful Fan Experiences

Sports marketers have entered the experiential age. Today, sports teams, leagues, and venues are increasingly using immersive interactions and real world events...

27/08/2026

IBC 2026: MultiDyne to Debut MDoG-8800 12G Fiber Transport Module

MultiDyne will introduce the MDoG-8800 at IBC2026 (Stand 11.C12, RAI Amsterdam, September 11-14), extending its openGear portfolio with a high-density fiber tra...