
What Does New AI Technology Mean for Artists? Songwriting faculty member Ben Camp talks ChatGPT and GPT-4, confronting the creative potential and creeping dread of artificial intelligence.
By
Julia Perry
April 10, 2023
Image generated with AI assistance, using the prompt: 3D rendering of jazz instruments transforming into computer circuitry.
Our culture has been fascinated with the idea of artificial intelligence (AI) for ages. It's a phrase that, depending on how much you already know about it, might evoke chrome-plated images of a science fiction future, robo-dogs and cyborg overlords... But all preconceptions aside, a new wave of AI products is having a huge moment right now, and the implications could be game-changing.
Simply put, AI is the new frontier of technology. Last year, the internet began to flood with AI-generated images of anything and everything people could imagine. And ever since the public received access to OpenAI's ChatGPT program in November, what appears to be the entirety of uploaded human consciousness is now at our fingertips. Type in a question, or a prompt of any kind, and ChatGPT responds instantly, clearly and casually.
With multiple companies working on AI, and technology only getting faster, cheaper, and better, I can only imagine AI will get more powerful, and with great power comes great responsibility.
- Ben Camp, Associate Professor of Songwriting
The potential here looks as limitless as language itself. Not only is this AI program being used to assist in research, education, healthcare, and marketing, but it can also write poems and intricate, conceptual lyrics, and can give thoughtful, adaptive advice. It can even do your psych homework while diagnosing your withering houseplants. Now, as we sit on the precipice of an artificially intelligent future, many of us are overwhelmed.
If you're an artist, you might be feeling especially unsteady in the face of what's to come. What do we do now? Drop some ChatGPT bars into Ableton? Strike?
Fortunately, some among us have been thinking deeply about the questions AI poses, specifically for artists. Ben Camp, an associate professor in Berklee's Songwriting Department, is an aficionado of all things cutting-edge. They've got an outstanding analytical mind for art and language, and a true passion for this technology. Yet their teaching emphasizes how we all must write the songs only you can write. Philosophically, Camp's thinking occupies the ideal Venn diagram position to shed some light on this subject for curious artists, and they were generous enough to answer a few questions about the concerns-and creative potential-of this new generation of AI technology.
What is OpenAI, and what is ChatGPT? Could you explain how this program actually works?
Ben Camp
Image by Kelly Davidson
OpenAI one of several organizations developing artificial intelligence. AI is a technology that can do many things, like understanding language, analyzing X-rays, creating art and music, reasoning about the world, and making decisions.
ChatGPT is OpenAIs large language model (LLM). An LLM is a program that understands language well enough that it can answer questions, write poems, summarize text, or provide translations. It is called large because it's been trained on a massive corpus of text.
How does it work? The nitty gritty is way above my paygrade, but in simple terms it was fed a lot of text (articles, books, blogs, etc.), and learned what words are statistically likely to be found near other groups words.
One part of the training process involves playing fill in the blank. It's training corpus might include the sentence: The sun was shining, it was a beautiful day. ChatGPT would then challenge itself by masking part of the sentence:
The [ ] was shining, it was a beautiful day.
It would then guess a word to fill in the blank, and compare its result to the original sentence. If the guess was correct, the model gains a point; if it was incorrect, the model loses a point. This win-a-point/lose-a-point analogy is oversimplified, but, roughly speaking, ChatGPT learns to guess better and better as it trains.
So when you ask it a question like, Who is the 21st president of the USA? it starts constructing its answer, one word at a time, with this guessing game. For example, it might generate an answer starting with The, then guess 21st, then president, and so on. It doesn't know the answer in the traditional sense, but it can, word-by-word, guess an answer that has a decent likelihood of being correct. As of the date of this interview, GPT-4 has passed the SAT, several AP exams, and law and medical exams.
And with multiple companies working on AI, and technology only getting faster, cheaper, and better, I can only imagine AI will get more powerful, and with great power comes great responsibility. We need to make sure we get this right and minimize the harm it can do. Nuclear power unlocked massive amounts of energy, as well as the dangers of nuclear weapons. The internet made global communication cheap and easy, but some of those communications are harmful, and invasive to our privacy. Along with AI's massive improvements come both ethical and safety concerns. AI is exactly as biased as its training data, and in the hands of a bad actor, any power can be wielded for harmful purposes.
How do you imagine artists and creatives will use this new technology in their own work? Artists and creatives are using AI to generate, augment, revise, or workshop their creations. GPT-4 processes visual images, and can turn a hand-drawn napkin sketch into a fully functioning website. AI tools such as Soundful and AIVA can reference musical genres or example songs, and generate new instrumentals. ChatGPT has written and directed a short film.
From the creator's notes:
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...