
How we see HDR
Are you seeing what I'm seeing?
In this month's blog we unpack the miracle of colour, and explain how we're bringing incredible HDR colour to everybody, regardless of their studio setup and equipment
We're all familiar with the idea that the colours we see might not be the colours that others see. Indeed, it's frequently this realization about colour that is the catalyst for teenagers everywhere suddenly understanding the concept of solipsism - the idea that the only thing we can be truly sure of in this world is the existence of a self'. Which inevitably leads to them suddenly deciding to wear only black and carry a beaten-up copy of Bertram Russel's History of Western Philosophy' with them everywhere.
But the idea that I don't see the same kind' of green as you do goes even further than the inability for us to compare the experience of our eyes - questioning whether our sensors work in the same way. Because in reality, there are some colours that we literally aren't seeing: we don't have the colour cones to pick them up. Instead, they are our brain's best guess at what is happening. It's effectively the ol' grey sponge filling in the gaps where information is missing.
This happens with quite a few colours - you can see in the helpful chart below. Green s - yep, the brain knows what's going on there. Everything in-between is just your brain shrugging and saying meh, this'll do'.
Think Pink
The extent to which the brain is making up things becomes particularly pronounced with magenta. See, we're often used to seeing colours in a wheel, but in reality they exist on a spectrum based on wavelength - and as you probably know, if you extend the sides of that spectrum you don't get more colours, you get other exciting things like microwaves or gamma waves. So magenta is our brain's best attempt to circle the square and bridge the gap between the furthest edges of red and violet. It's a truly theoretical colour. This differs from - say - yellow, which does exist on the light spectrum, but which we don't have the cones to see. So our brains just made something up. But speak to a Goldfish, and they really are seeing' yellow, because they've got the right kind of cones for it.
And even if we could see' any of these colours, our poor old brain is just doing best guess work anyway, because it can't be bothered to work with the sheer volume of data hitting it every second (2*10 photons per seconds, which for those that don't like maths, is really quite a lot). So it just grabs a sample of that and averages things out. It might be lazy, but it certainly seems pretty effective (which Bill Gates would certainly approve of, declaring famously: Ask a lazy person to do a hard job. Because a lazy person will find an easy way to do it.
Why this sudden colour obsession? HDR, of course
All of this is to say that given that our eyes are actually kind of primitive when it comes to dealing with concepts of colour, it's quite remarkable that we experience such a vibrant, colour-rich world.
And of course technology has had a hard time trying to play catch up with the remarkable things that our brains have been doing in large part because they are limited to dealing with the reality' of electromagnetic waves, rather than having the luxury of making things up like our brain does.
But the progress has been significant. The last black and white broadcast was in 1967. 50 years later and we now have HDR; a technology that has significantly extended the range of luminosity in which differentiation can be achieved - in essence meaning that areas which once would have been marked only by washed-out bright light or dark shadow now display greater detail. The net result is a deeper, richer and more vibrant image. Something that far better replicates our own experience of the world.
With technological progress comes empty pockets
Of course it's great that we've made this progress within the broadcast industry, and audiences are benefitting hugely. But as with any technological progression, there's a constant concern for implementers relating to the cost of implementation - particularly in an industry where change and progress can be fast-paced. Just as you've kitted out the studio to deal with one thing, the next big thing has rolled around and you're stuck with legacy systems and no more money in the upgrade account to keep up.
It's this concern that has always been at the root of our IP evangelism. One of the most significant benefits of IP-based broadcast and production systems is their immense amount of flexibility and their future-proof nature: they're ready to tackle and accommodate pretty much any new developing standard or technology. And our VB440 aims to sit at the heart of all this - facilitating the highest levels of production, whether in a fixed studio, a remote OB van, or a distributed network of individual operators, whilst constantly evolving to accommodate new standards; JPEG XS, immersive audio, and now HDR.
HDR - anywhere, anytime, anyhow
Indeed, in the field of HDR, we've managed to pull off a pretty clever trick that means that studios can work with HDR outputs without needing the immense investment associated with upgrading their monitors and hardware to accommodate its specific demands.
In essence, what we've managed to do is create a visual preview of HDR outputs that can be displayed on any browser and monitor - even, or perhaps especially - those which are not specifically HDR compatible. This is achieved by converting the specific coding of the HDR image into the sRGB colourspace of the browser, thus effectively mimicking' a localised preview of what the HDR output will be like for audiences.
T
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
24/09/2026
Broadcast Management Group (BMG) is supporting Virginia Public Media (VPM), the ...
24/09/2026
RED Digital Cinema's RED V-RAPTOR [X] and RED V-RAPTOR XL [X] cameras with the Phantom Track feature are the first cameras to receive GhostFrame Pro Certifi...
24/09/2026
Bringing together the full family of networks, FOX Sports is also adding Tubi, F...
24/09/2026
Virginia Polytechnic Institute and State University (Virginia Tech) has unveiled...
24/09/2026
The blog collects SVG's reporting on AI across U.S. and European sports broadcasting
Since SVG launched the AI Innovation Lab in April to advance the devel...
24/09/2026
SVG's annual TranSPORT conference, which will be held on Tuesday, Oct. 20 in...
24/09/2026
The self-built Master Control Room has cut streaming operations incident-respo...
24/09/2026
Ortana Media Group, the software systems integrator behind the Cubix workflow platform, has connected AudioShake's audio separation models to ScorePlay thro...
24/09/2026
AudioShake has released Multi-Speaker 2.0, the company's newest Multi-Speaker model, which removes 75% more noise and offers 32% better separation of overla...
24/09/2026
By Jon Morgan, Founder and Executive Producer, Ryval Studios
For Major League B...
24/09/2026
Spectrum SportsNet has revealed its comprehensive programming and live game broa...
24/09/2026
The Charlotte Hornets has unveiled new broadcast partnerships with Gray Media an...
24/09/2026
DAZN will be the exclusive direct-to-consumer streaming partner for the Detroit Pistons beginning with the 2026-27 season. Subscriptions are available at DAZN.c...
24/09/2026
The National Hockey League (NHL) has made an agreement with Spectrum that will allow Spectrum TV customers in the Minnesota Wild local broadcast territory to wa...
24/09/2026
The Carolina Hurricanes has reached a multi-year distribution agreement to provi...
24/09/2026
The St. Louis Blues has introduced Blue Note as the name of the new, exclusive ...
24/09/2026
Blue Jackets Hockey Network, the television home for Blue Jackets hockey, is coming to Spectrum TV under a new carriage agreement between the National Hockey Le...
24/09/2026
The next generation of multitrack recording for live sound
The latest version of Waves' dedicated live multitrack recording software delivers an array ...
24/09/2026
An idea machine for musicians
Described as an idea machine for musicians , the latest addition to Polyend's growing collection of guitar pedals combin...
24/09/2026
Alignment tool gains multitrack layout
Synchro Arts have just launched the latest version of their renowned time-alignment plug-in, and it's said to be ...
24/09/2026
Synth gains DAW Control & Ctrl-e integration
Expressive E have just released a major firmware update that brings some interesting new features to the Osmose...
24/09/2026
Rohde & Schwarz expands its system amplifier portfolio with the R&S SAM200 for a...
24/09/2026
September 24, 2026
The Hitachi Startup Challenge FY26 invites innovative startu...
24/09/2026
Download Now!
To receive a short case study showcasing NHK Technologies, Inc. (NT) s audio setup, please enter the following details:
--
First Name* Fir...
24/09/2026
Manifold Technologies Appoints Ryhaan Williams as CCO for North America
Brie Clayton September 24, 2026
0 Comments
Brings three decades of broadcast e...
24/09/2026
UNIFACHA Expands Educational Program with DaVinci Resolve Studio
Brie Clayton September 24, 2026
0 Comments
Brazilian university empowers next generat...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Viewers watching videos from the Austrian Parliament online will soon find it easier to verify the authenticity of the content. Big Blue Marble, an internationa...
24/09/2026
nsign, the digital signage SaaS platform built around its Simplify Complexity principle, is now officially certified for BRAVIA Professional Displays from Son...
24/09/2026
Encompass Digital Media today announced the successful migration of multiple Viaplay free-to-air channels, including TV3, TV6, TV8 and TV10, to its Altitude Sch...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/09/2026
Music Supervisor, Composer, and Mixing Engineer Santiago Uribe has built a career around producing music for film and television, contributing to more than 40 p...
24/09/2026
The North American Broadcasters Association (NABA) will hold a full-day cybersecurity summit focused on defending against growing cyber threats facing the broad...
24/09/2026
London, 24th September 2026: UKTV has commissioned an eighth series of Canal Boat Diaries (8x60') for U (u.co.uk) and U&YESTERDAY, with waterways explorer R...
24/09/2026
September 24th, 2026 TRIBECA FESTIVAL AND AT&T OPEN SUBMISSIONS FOR 10TH ANNIVE...
24/09/2026
Reinaldo Marcus Green, director of six-time Academy Award-nominated King Richard...
24/09/2026
From the buzz of your phone when a message arrives to surgeons being able to feel' the patients they are examining from hundreds of kilometres away, these ...
24/09/2026
As Q4 approaches, retailers enter the most critical sales window of the year the golden quarter.
Stretching from October through December, this period encomp...
24/09/2026
Key Takeaways
Harmonic's cOS virtualized platform enables Lightcurve to de...
24/09/2026
COLD Launches Insider Club on Supercast, Giving True Crime Fans Ad-Free Listenin...
24/09/2026
The home interiors retailer signs up for third year as sponsor
RT Commercial today announced that Harry Corry has signed up to a third year as sponsor of Live...
24/09/2026
When COVID-19 emerged, scientists had a crucial advantage: Decades of prior research on coronaviruses meant they understood the virus' key proteins well eno...
24/09/2026
RT Radio 1 Folk Awards Tickets on Sale
Dolores Keane to be inducted into the...