
If there is anything the last year has taught us, it is that the ability to adapt and evolve is absolutely essential to long-term success in the M&E landscape. With people spending more time at home, limited in-person interaction and the inability to attend live events, the way people consume content and seek out their entertainment has entered a new phase. Much of the entertainment world is now being experienced online, which means the optimal user experience must not only include great content and service quality, but also advanced engagement and interactive service capabilities to ensure consumer loyalty.
This is especially true in the sports world where the live streaming of events has brought about opportunities for sports leagues and federations to offer new direct-to-consumer services. Whether you are an operator working to make this shift, or a newer service provider looking to build out a next-generation, consumer-focused solution, deploying a fully enabled and engaging environment for fans on a pay-TV service can be challenging.
The good news is that the NAGRA OpenTV Video Platform is the proven solution to address this challenge head on. The OpenTV Video platform is a next-generation hybrid streaming solution that delivers consumer-centric pay-TV services, underpinned by a smart management console to fine-tune active content monetization for providers who want to directly address their consumers' entertainment needs. In the sports world this capability ensures that service providers have a proven, end-to-end video solution that allows providers to reap the benefits of NAGRA's sports-as-a service offering - the Home of Sport.
The Home of Sport offers various ways to deliver different types of content to fans, in whatever way they wish to receive it. This would obviously include the live broadcast of an event, but also offers on-demand, catch-up or start-over capabilities to view the big game. This could also include making game highlights, interviews, player and team stats and even player gossip readily available for viewer consumption. The possibilities are endless because the platform includes a full tool set to produce, manage, deliver and secure content - from stadium to whatever screen the viewer desires. This proven solution has been successfully deployed by the International Hockey Federation and can be experienced via the watch.hockey app available for Apple or Android devices from the corresponding app stores.
What's more, the NAGRA Home of Sport capabilities extend well beyond simply streaming content for fan consumption. An immersive sports-centric user experience is key. As such, the fully-featured solution leverages the cloud and analytics to dramatically improve deployment, operational and consumer experiences while maximizing content value and service monetization.
For the consumer this means:
All content desired in one location with the ability to maximize engagement
A fully immersive experience that includes live and news content, multiple camera angles, no spoiler settings, real-time notifications and extension and amplification through social media channels.
Engagement with your favourite sports teams and players that creates an experience that encourages long-term relationships
The same multi-layered fan experience across different devices and screens
At the same time, service providers can:
Create and grow a definitive fan database
Truly engage with fans at a deeper and more personal level
Market services to fans that they truly care about
Increase prominence of the sport and expand reach and viewership
Grow revenue and create new monetization models by turning subscribers into fans
All these topics and more are discussed in the webinar, Live Sports Streaming: The Ultimate Experience , which is now available on-demand. During the event, Tim Pearson, Senior Director, Product Marketing at NAGRA, and Rob Gambino, Director, Channel Origination and Delivery Solutions at Harmonic, shared what the industry needs to know to keep pace in delivering world-class sports entertainment.
Expectations in this industry are evolving quickly. If you are not evolving to give fans what they want in this new immersive digital world, they will increasingly seek out other offerings. The truth is, delivering everything subscribers need to keep them within your environment is more essential than ever before. Once they leave to use another source, it's much harder to entice them back. The time to take action is now!
If you want to learn more, tune in to SportsPro OTT USA, on March 4 at 2:15 pm EST, where Jean-Luc Jezouin, SVP Business Development at NAGRA, together with representatives from the National Lacrosse League and the Tennis Channel, will discuss the growth of OTT in sports and its impact of OTT on niche audiences, second-tier properties, as well as the technology that underpins successful and secure sports OTT offerings. Register for free here!
If you'd like to discuss how NAGRA can help you create your Home of Sport, visit nagra.sport or contact us here - we'd love to continue the conversation!
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
14/09/2025
Partnership to address business and technical challenges of DMF adoption
he Advanced Media Workflow Association (AMWA) and the European Broadcasting Union (EBU...
13/09/2025
ATLANTA Cox Media Group has announced that the company's vice president of news, Misty Turnbull has been inducted into the National Academy of Television Ar...
13/09/2025
AMSTERDAM Shotoku Broadcast Systems, a major developer of robotic systems, has announced plans to take studio robotics to the next level at IBC2025 by debuting ...
13/09/2025
At IBC2025 in Amsterdam, Riedel Communications unveiled Bolero Mini, the company's lightest and flattest wireless intercom beltpack to date. Designed to del...
13/09/2025
Shotoku Broadcast Systems, the international developer of dependable, userfriendly robotic systems, is taking studio robotics to the next level at IBC 2025 with...
13/09/2025
Bitmovin, a leading provider of video streaming solutions, today released the 9th annual Video Developer Report 2025/26, offering an in-depth look at the evolvi...
13/09/2025
Bitmovin, the leading provider of video streaming solutions, today announced a strategic partnership with StreamShark, the trusted video platform for enterprise...
13/09/2025
Ikegami has chosen IBC 2025 in Amsterdam as the launch venue for a major addition to its range of viewfinders. The new VFE-P711AD is a 7-inch high resolution OL...
13/09/2025
Founder-led Merger to Fast Track R&D, Asset Library Upgrades, Tools and More; No Disruption to Pricing or Support for Users
Today, KitBash3D, a pioneer in 3D a...
13/09/2025
With NDI certification, Atomos integration, Grass Valley collaboration, and a new Monitor app, at this year's IBC, Mavis is showcasing a series of powerful...
13/09/2025
Creamsource, maker of artisan LED lighting for film and television, has unveiled the Vortex24 Soft (V24S), a 1950W native soft light and the largest soft source...
13/09/2025
When international sports streaming service DAZN secured the global rights to the 2025 FIFA Club World Cup football tournament, it set out to deliver an unmatch...
13/09/2025
Riedel Communications today announced the acquisition of hi human interface from Broadcast Solutions, bringing a powerful, vendor-agnostic control system to it...
13/09/2025
Building on its long-term relationship with audio metering specialist RTW, Calrec has integrated the company's brand new TMxCore metering platform across it...
13/09/2025
Calrec is expanding its family of future-ready self-contained Argo M control surfaces at IBC2025, with the addition of a brand new powerful 48-fader console. Co...
13/09/2025
Celtic languages - including Cornish, Irish, Scottish Gaelic and Welsh - are the U.K.'s oldest living languages. To empower their speakers, the UK-LLM sover...
13/09/2025
Harmonic's Software-Based XOS Advanced Media Processor Provides Unparalleled Efficiency and Unlocks New Business Models SAN JOSE, Calif. - Sept. 13, 2025 -...
13/09/2025
Researchers find brain region that fuels compulsive drinking Study by Scripps Research scientists shows how the brain learns to seek alcohol for relief, not jus...
12/09/2025
College Football Kickoff 2025: Fox Sports Ups Look as Canon, Sony Power Shallow ...
12/09/2025
ABC/ESPN Excited For WNBA Postseason Coverage In Revamped FormatThe Finals moves to a best-of-seven series in 2025By Mark J Burns, SVG Contributor
Friday, Sep...
12/09/2025
(L-R) Jade Croot, Rosy McEwen, and Bryn Chainey attend the 2025 Sundance Film Festival premiere of Rabbit Trap at Eccles Theatre on January 24, 2025, in Park ...
12/09/2025
For fans, we know how important it is to stay plugged into music culture and dis...
12/09/2025
Link ping, Sweden and Shipley, United Kingdom, September 12, 2025 - Agama, the expert in video observability and analytics for service quality and customer expe...
12/09/2025
IBC2025 began on Sept. 12, with exhibits and conferences running through Sept. 15 at the RAI Amsterdam Convention Center. Explore the full TV Tech coverage of t...
12/09/2025
The Best Fictional Bands (and the Artists Who Make Them Great) With Spinal Tap II: The End Continues hitting theaters and songs from KPop Demon Hunters ruling...
12/09/2025
Industry veteran Tom Baldassare has joined Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, as a Se...
12/09/2025
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects, and more, today announced a...
12/09/2025
PlayBox Neo, a leading provider of media playout solutions, has partnered with AI-Media, pioneering developers of AI-powered captioning technology, to integrate...
12/09/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
12/09/2025
New alliance strengthens the IT channel in Germany and Switzerland in protecting business-critical SaaS data.
Keepit, the world s only independent, cloud-nativ...
12/09/2025
Fincons Group, an international IT business consultancy and systems integrator company with more than 40 years of experience in the market, is proud to announce...
12/09/2025
Following its acquisition of Telemetrics, EVS continues its push into robotics with an announcement at IBC2025 that it is acquiring XD motion....
12/09/2025
TORONTO The North American Broadcasters Association (NABA) has announced the appointment of Eduardo Ruiz Sanchez, deputy director, broadcast operations at Telev...
12/09/2025
Ed Miller, a longtime broadcast engineer in Ohio and a former national president of the Society of Broadcast Engineers, has died....
12/09/2025
AMSTERDAM At this year's IBC2025, the Advanced HDR by Technicolor initiative will be pushing broadcasters to adopt a more dynamic, frame-by-frame conversion...
12/09/2025
Feature-length retrospective from Studio Crook to air in 2026
Sir David Jason returns to the nation's favourite comedy channel, U&GOLD, for Open All Hours:...
12/09/2025
September 12th, 2025
Tribeca X and The Female Quotient to Host Powerhouse Em...
12/09/2025
Friday 12 September 2025
The Boomtown Rats, Nyah Grace, Soweto Kinch, Royal Ballet and Madness also announced to perform at the ceremony on Tuesday
Sky today ...
12/09/2025
Wuppertal September 12, 2025
Riedel Unveils Ultra-Light Bolero Mini Wireless Intercom BeltpackAt IBC2025 in Amsterdam, Riedel Communications unveiled Bolero M...
12/09/2025
Wuppertal September 12, 2025
Riedel Communications Acquires hi human interfaceRiedel Communications today announced the acquisition of hi human interface fro...
12/09/2025
Back to All News
New International Crime Series Road (WT)' Explores Twiste...
12/09/2025
Back to All News
First Look: Thai Crime Drama Everybody Loves Me When I'm ...
12/09/2025
Back to All News
Netflix Marks 10 Years in Japan, Announces Three New Series Th...
12/09/2025
CORE+ virtually removes distortion, setting a new standard for church sound and giving worship teams the clarity and confidence they need.
Read the full artic...
12/09/2025
The Late Late Show is back with a bang after the summer break, and Patrick Kielt...
12/09/2025
The World Athletics Championships, Ireland v France in the Women's Rugby World Cup quarter-final, the Irish Champions Festival, and two Sports Direct Men...
12/09/2025
The Records Show starts Sunday at 6.30pm on RT One and RT Player.
Katie Hanno...
11/09/2025
Report: Busy Live Sports Streaming Execs Have Low-hanging Fruit' in Front o...