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RT INCREASES REACH & CONNECTION TO RADIO LISTENERS; RT RADIO 1 HITS NEW HIGHS

07/11/2020

RT is reaching over 2 million radio listeners (2,004,000) every week, representing 51% of the adult 15 population. this is an increase of 26,000 people tuning in since the last JNLR release (RoR) and 20,000 more on this time last year on year (YoY).

RT Radio 1 is the only station in Ireland with a weekly reach of over 1 million listeners (1,436,000). In a continuing trend, this figure us up, by 64,000 RoR and 80,000 YoY. RT Commercial is reaching also 51% of adults 15 (1,991,000) ( 27,000 RoR and 23,000 YoY).

RT Radio 1:

RT RADIO 1 WEEKDAY MARKET SHARE 24.1%

WEEKLY REACH OF OVER 1.4 MILLION LISTENERS

Morning Ireland isthe most-listened-to radio programme in the country, increasing listenership by 62,000 (YoY) with 491,000 tuning in each morning.

The Tubridy Show grows 47,000 (YoY) to 381,000 and is the fourth most listened to programme in Ireland.

Today with SOR/Sarah McInerney/Claire Byrne increased by 54,000 (YoY) to 369,000 listeners.

Ronan Collins gains 47,000 new listeners with a total of 262,000 listeners (YoY)

News at One grows to370,000 listeners every lunchtime, an increase of 50,000 listeners (YoY)

Liveline with Joe Duffy grows by 41,000 (YoY) to 404,000 and is the second most listened to programme in the country

The Ray D'Arcy Show gained 23,000 listeners (YoY) to 242,000 listeners

Drivetime increases its listenership by 54,000 (YoY) with 265,000 people tuning in every day

Saturday mornings on RT Radio 1 also sees large growth,

Countrywide listenership increases to 260,000, a gain 76,000 (YoY)

Playback listenership is362,000 a growth of 74,000 (YoY)

The Business now has an audience of 376,000, gaining 75,000 listeners(YoY)

The Marian Finucane Show/Brendan O'Connor gains 39,000 listeners on Saturdays (YoY) and increases its audiences by 62,000 on Sundays (YoY)

Saturday with Cormac O hEadhra / Katie Hannon / Doc on One increases by 16,000 listeners to 228,000 (YoY)

Saturday Sport sees a growth of 39,000 listeners to 221,000 (YoY)

As do Sunday mornings,

World Report/Bowman now has a listenership of 192,000, gaining 47,000 listeners (YoY)

Sunday Miscellany listenership of 275,000, seeing a growth of 46,000 (YoY)

Sunday with Miriam increases to 318,000, a large gain of 82,000 listeners (YoY)

This Week current affairs programme gains 12,000 listeners (YoY)

Sunday Sport provides all the action to 200,000 listeners, a gain of 11,000 (YoY)

Peter Woods, Head of RT Radio 1 said:

This JNLR is a snapshot of what has been an incredible time in the lives of people in this country. The performance of Radio 1 across the board is phenomenal. It's a tribute to our programme teams and presenters, their hard work and enduring commitment often, individually, in trying circumstances delivering to the highest standards for our listeners. In this era when news is constantly questioned, RT Radio 1 remains the trusted source and that is humbling for all of us here. Journalism matters.

RT 2FM

RT 2FM WEEKEND SCHEDULE LISTERNERSHIP GAINS

12.8% WEEKDAY MARKET SHARE 15-34 YEAR OLDS

2FM Breakfast with Doireann and Eoghan has 126,000 listeners tuning in on weekday mornings

Jennifer Zamparelli on 2FM has 152,000 listeners

Tracy Clifford on 2FM has 130,000 listeners ( 4,000 RoR)

Jenny Greene on 2FM has 113,000 listeners.

Saturdays on 2FM sees growth:

Fanning / Louise McSharry increases to 113,000, a growth of 17,000 listeners (YoY)

Chris and Ciara gain 9,000 to 114,000 (YoY)

Fanning/Stephen Byrne increases by 32,000 listeners to 131,000 (YoY)

Sundays on 2FM also sees growth:

Fanning / Louise McSharry increases to 97,000, a growth of 34,000 listeners (YoY)

Chris and Ciara grow 33,000 to 105,000 (YoY)

Fanning / Stephen Byrne increases by 2,000 listeners to 91,000 (YoY)

Dan Healy, Head of RT Radio Strategy and RT 2FM said:

At 2fm we had anticipated the justified surge of audience to RT Radio 1. We are thrilled with how Jennifer Zamparelli's programme performed, essentially unchanged, in period of a huge demand for news and current affairs. Tracy Clifford also has a very good book.

Our weekends saw significant growth, with big gains, especially for Chris and Ciara , Louise McSharry from 9am and Carl and Aifric at breakfast

RT lyric fm

RT LYRIC FM INCREASES WEEKLY REACH TO 309,000 LISTENERS ( 27,000 YoY)

RT LYRIC FM HAS A WEEKDAY MARKET SHARE OF 2.2% FOR ADULTS 15

Lorcan Murray's Classic Drive continues to increase listenership with 58,000 tuning in on weekday afternoons ( 10,000 YoY and 2000 RoR)

Marty in the Morning has 42,000 listeners turning on every morning ( 4,000 YoY and 2,000 RoR)

Niall Carroll's Classical Daytime reaches 36,000 listeners ( 6,000 YoY)

Liz Nolan's The Full Score has 45,000 listeners, increasing both book on book and release on release ( 10,000 YoY and 5,000 RoR)

The Mystery Train with John Kelly (Sunday) reaches 21,000 ( 9,000 YoY)

Ann Marie Power, Group Head of Arts and Culture said:

It's heart-warming to see Lyric FM increase its reach with listeners. The audience knows Lyric is the place to go for calm in the storm. A salve for the soul providing people with the world's most beautiful music and serving as a cultural force in Irish society.
LINK: https://about.rte.ie/2020/11/06/rte-increases-reach-connection-to-radi...
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