
Swarm: Donald Glover's new show is a dark meditation on fan cultureSwarm, a new show from Janine Nabers and Donald Glover, exposes the very real dangers of obsessive fandoms.
by The Conversation
24-03-2023 14:59
in Entertainment
Dre is a messy and unlikeable character but that's how she's supposed to be. Warrick Page/Prime Video
Swarm, a new show from Janine Nabers and Donald Glover, exposes the very real dangers of obsessive fandoms. Each episode begins with a series of title cards that let the audience know that this is not a work of fiction. Any similarity to actual persons, living or dead, or actual events, is intentional.
--
A horror-comedy, the show depicts a young Black woman, Andrea Dre Greene (Dominique Fishback), as a superfan of fictional pop star Ni'Jah (blatantly based on Beyonce) and obsessive member of her online fandom, the Swarm (Beyonc 's is called the BeyHive). Dre falls deeper into her obsession after the death of her foster sister and roommate, Marissa (Chloe Bailey), which sends Dre on a two-year murderous rampage to defend Ni'Jah.
Shows about obsessive fans aren't new, but Swarm is the first to take this concept and centre Black womanhood and contemporary Black popular fan culture.
ALSO READ: Streaming TODAY: New streaming releases on 24 March 2023
--
Online fandoms have arguably become more extreme since the 2010s, when social media changed how we interact with celebrities, allowing people to form intimate but one-sided connections called parasocial relationships .
Fans who display obsessive, dangerous behaviour are called stans . The name came from the 2000 Eminem song that portrays stalker fan, Stan, who, failing to get a reply to his fan letters, kills himself and his girlfriend.
The term stan has evolved to describe a fan with an unreasonable obsession that is not inherently dangerous and more people are using it to describe themselves. Swarm, however, does explore the darkest side of this culture and how, for some people, being a stan can be an emotional blanket under which deeper issues lie.
--
ALSO READ: Isibaya' stars Linda Mtoba and Thandeka Qwabe join Isifiso'
WHEN A FAN BECOMES A STAN' Most fans are not pathological or extreme, but for some social media users hate has more power than pure devotion. As such, it's become a common occurrence for fans to show support for the people they idolise by attacking anyone who might be seen as criticising them.
Incidents like this have been seen many times in the Beyhive. For instance in 2019, Beyhive stans levelled death threats at Nicole Curran, wife of Golden State Warriors basketball team owner Joe Lacob, for leaning over Beyonc to talk to the singer's husband, Jay-Z. In response, Beyonc 's publicist posted a message on Instagram asking that the fanbase not spew hate in the name of their idol.
This is a real-life example that Swarm dramatises, with the offending party suffering a grisly end as Dre defends Ni'Jah. In these hyperbolic representations, Swarm forces audiences to think about how we interact with the artists we love.
Ni'Jah does not drink or do drugs. Her addiction, however, is to Ni'Jah and the way she makes her feel. That feeling is of belonging.
In a pivotal scene, Dre manages to get into the VIP section of a club where Ni'Jah is. She picks up a plum as she ogles the artist dancing.
In a close-up shot, we see her grotesquely devour the fruit. This is intercut with a shot of her teeth moving closer to something. This dream-like sequence is abruptly ended, as the closeup cuts to a standard full shot, and we learn that Dre bit Ni'Jah's face.
ALSO READ: Queen Charlotte': Netflix releases trailer for Bridgerton' prequel
Again, Nabers and Glover have taken a real rumour about Beyonc being bitten and turned it into a critique of our sometimes dangerous treatment of celebrities. Her consumption of the plum is unsettling and greedy. Nothing else exists in that moment or matters. She has lost total control. Reality has given way to fantasy and Ni'Jah becomes the plum to Dre.
Biting may be extreme, but it isn't far off from fans' attempts to grope their favourite artists as if they are a piece of fruit or a doll.
Clinical researchers Randy and Lori Sansone have developed what they call the number one fan phenomenon. Their research has found that celebrity worshippers are more likely to have poor mental health and exhibit symptoms of anxiety, addictive behaviour and depression. Throughout the series, we can see a lot of this in Dre, for whom the fantasy of Ni'Jah makes her feel alive and not repressed.
UNCOMFORTABLE BLACK REPRESENTATIONS It would be a shame to dismiss the series as a shallow portrayal of extreme fandom, as some critics have. Swarm is a satire of the darker elements of fandom but also a meditation on Black characters and Black popular culture.
The character of Dre, in particular, has made a few uncomfortable. As one Twitter user put it: R we supposed to like Dre? Root for her? Or hate her? She went on to name other serial killer characters from popular shows who she liked, including (the fictionalised) Jeffrey Dahmer and Dexter, stressing she wasn't sure she could like Dre.
ALSO READ: Kiefer Sutherland will never' say no' to Jack Bauer return on '24'
I don't blame this viewer because characters like Dre are extremely rare on TV. When was the last time you saw a Black queer female serial killer as opposed to a white male one?
Dre is a messy and unlikeable character but that's how she's supposed to be. Warrick Page/Prime Video The show's representation of stans is purposefully dark and offers a Black female perspective. Co-creator Donald Glover said that the idea for the show was inspired by a tweet
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
02/12/2025
AJA Video Systems has joined the RAVENNA community, a network of partners devoted to advancing the RAVENNA standard for distributing real-time audio over intern...
02/12/2025
HUNT VALLEY, Md. Sinclair and its wholly-owned subsidiary One Media Technologies have released a new report focused on how ATSC 3.0, the IP-based NextGen TV sta...
02/12/2025
WASHINGTON The Federal Communications Commission's Media Bureau has issued a reminder that stations in DMAs 111 through 120 must implement its audio descrip...
02/12/2025
WASHINGTON Members of the Advanced Television Systems Committee have elected four industry veterans to three-year terms on the organization's board of direc...
02/12/2025
A new survey from S&P Global Market Intelligence Kagan highlights how important social media is for younger consumers, with Gen Z spending 5.1 hours a day in Q3...
02/12/2025
Faculty Notes: Fall/Winter 2025 Recent accomplishments, releases, and events by Berklee faculty.
December 1, 2025
By
Editorial Staff
The cast of Kind of M...
01/12/2025
L3Harris and PentenAmio formalise their teaming agreement at MilCIS 2025, streng...
01/12/2025
Artemis II is NASA's first crewed flight test of the Space Launch System rocket and Orion spacecraft. The crew, from left: Commander Reid Wiseman, Pilot Vic...
01/12/2025
IRVINE, Calif. Wooden Camera has introduced its new Accessory Collection for the Canon EOS C50. The new lineup includes a low-profile, gimbal-ready cage, expand...
01/12/2025
WASHINGTON The Federal Communications Commission has released a tentative agenda for its Dec. 18 Open Commission Meeting that will include a vote on a report an...
01/12/2025
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor's office. ...
01/12/2025
Many industries have seen big-ticket hardware turn into software. Switchers, though, demand a combination of real-time performance and sheer bandwidth that has ...
01/12/2025
GENEVA Shanghai will host the next quadrennial Radiocommunication Assembly (RA-27) and World Radiocommunication Conference (WRC-27), Oct. 11-Nov. 12, 2027. This...
01/12/2025
NEW YORK Just in time for Giving Tuesday tomorrow (Dec. 2), the Broadcasters Foundation of America is seeking out donations to help television and radio industr...
01/12/2025
STOCKHOLM, Sweden Net Insight CEO Crister Fritzson has informed the company's board that he will retire from the video transport and media cloud technology ...
01/12/2025
01 Dec 2025
Kyivstar and Ukrainian Ministry of Digital Transformation Select Go...
01/12/2025
The prequel to the global hit Sky Original mob crime saga, Gomorrah' is a s...
01/12/2025
Featuring Florence Welch, Red Hot Chilli Peppers' Flea, designer Bella Freud...
01/12/2025
Back to All News
A Down to Earth, All Too Relatable Hero: Cashero' Teaser ...
01/12/2025
In the rush to deliver content to every screen, many broadcasters overlook one of the most crucial steps in the workflow: format and frame rate conversion. Get ...
01/12/2025
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
01/12/2025
Arvato Systems' Virtual Private Cloud (VPC) Receives BSI C5 Certification (T...
01/12/2025
Summary This short video gives you an summary of the changes in under two minutes.
--...
01/12/2025
As the festive season approaches, RT Supporting the Arts is proud to showcase a...
01/12/2025
Researchers worldwide rely on open-source technologies as the foundation of their work. To equip the community with the latest advancements in digital and physi...
01/12/2025
Festive specials of Christmas in Kilmainham presented by Marty Whelan, High Road Low Road, Callan Kicks the Year and Keys to My Life
Ring in the New Year with ...
01/12/2025
Architect and television presenter Hugh Wallace, best known to RT audiences as a long-serving judge on Home of the Year, has died at the age of 68.
In a state...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...