
--
Interview with Married at First Sight creative producer David Barber --
Mon, 15 Aug 2016 11:13
--
David Barber, the creative producer for Red Arrow, the company behind the incredibly successful Married at First Sight format, was in South Africa recently to hold a series of workshops with Oxyg3n Media, the South African production company commissioned by A E Networks to make the South African version of the show for their Lifetime channel.
Here Barber answers some questions about the show and its worldwide success.
Married at First Sight has proved to be a huge hit with local formats all over the world. Can you tell us how many countries the show is in as a local version?
DB: Currently it has already been produced or is in some stage of production in at least 23 territories. Furthermore, with multiple seasons in a large many of these territories countries, that means over 45 different seasons!
What do you think is the reason for the shows success?
DB: Naturally, the radical nature of the idea is the initial thing that wows people but it is more than just that, of course, because so many countries see it coming back multiple times. I think people are intrigued by the authenticity of seeing ordinary people-just like them- embark on this extraordinary journey. It s fascinating to simply watch a brand new relationship brand new by the most unusual circumstances-simply develop naturally before your very eyes. Couples watch this together and see the shortcomings and successes in themselves reflected by the couples on screen it can sometimes make for quite challenging viewing as a couple! Another beauty of the idea is the natural jeopardy of the experiment can science help these people to find love? and so who will stay together in the end? It s a really compelling narrative hook.
Married at First Sight is more than a reality show though isnt it?
DB: Absolutely. It has previously been described as real reality which is a fair categorization. The only things that are actually constructed is the initial blind marriage and the decision at the end. The rest of it is an authentic account of what happens to these couples during the experiment. Producers aren t poking them with sticks to elicit a reaction or playing Machiavellian games behind camera to create dramas. The individuals are matched to have a propensity fall in love with each other, not fight. They re all courageous, quite a bit brighter than your average reality show cast, genuinely wan to find love and are also motivated by personal development rather than being on television. So, don t expect to see them getting drunk and running around shouting with their underpants on their heads!
Can you tell us about the panel of experts that are required during the production and filming of the series?
DB: They vary from production to production, from country to country. The most likely panel you will find is a psychologist, an anthropologist and a sexologist. Ideally, part of their research, studies or working life will have centred on relationships. Some countries will also include a priest or culturally appropriate religious or humanitarian figure to balance against the others from a psych or socio scientific background. Some countries have gone super scientific with Neuropsychotherapists or experts using DNA and Genotyping. All of them are highly credible academics usually with many years of professional working experience in their respective fields. Just as importantly, they must believe in the experiment. In the end, it s the experts who are conducting this test and so basically they are in charge, not the producers!
Even though its a format and has to stick close to the original Danish show, are there any differences country to country?
DB: Not many and not significantly. Sometimes the tone is a bit different. For example, there s a noticeable difference between the look and feel of the Danish and Australian versions. The Danish is quite serious and feels very documentary, yet the Australian version is almost technicolour in comparison and bouncing with life. But this can simply be a case of different cameras or grading used, the pace and style of editing, music used and probably more so the natural differences in peoples characters from country to country. The differences we see aren t really format changes but rather that you might see, for example, different interventionist ideas experts might use to help the couples bond or improve their wellbeing in some way, so that becomes part of what you see on screen. The latter often comes into play in subsequent seasons when producers and experts will try to improve upon what they learned from the previous in hope of increasing the chances of love.
What version will the South African series follow most closely?
DB: Oxyg3n Media who are producing the show really like the original Danish programme, although with this being South Africa, I m sure it will have a lot more life and colour without even trying! They really understand and respect the idea and are extremely committed to doing this the right way, to find experts who will, in turn, find the very best matches. They can t wait to play cupid and see everyone in their version fall in love. I think anyone who applies and is selected will be in very good hands with Oxyg3n!
What has been the success rate for the couples staying married?
DB: It s most often three couples, sometimes four who get married and most times respectively it s two and three couples who decide to stay together. I m so hoping to see a 100% success rate on the South African version!
Why should people watch the show?
DB: The success rate speaks for itself! It genuinely is amazing television. Red Arrow is so proud of Snowman Productions for creating this idea and the success it has brought all of us. It s utterly fascinating to watch something
Most recent headlines
13/12/2025
Powering Client Growth: Horizon Deepens Nielsen Partnership, Enabling More Effic...
13/12/2025
In a move that will help it offer more flexible and less costly programming options, YouTube TV has announced that it will be launching YouTube TV Plans with mo...
13/12/2025
SINGAPORE Magna Systems has designed, built and completed what is believed to be the first full UHD and IP-based OB truck in Southeast Asia for a Singapore medi...
12/12/2025
SVG Summit 2025 Preview: Everything You Need to Know for Next Week's Big Sho...
12/12/2025
Hailey Gates at the Atropia premiere (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
CONWAY, Ark. In a notable example of how the elimination of Federal federal funding is forcing public stations to make massive cuts and changes in the way they...
12/12/2025
Wisycom and DPA Microphones announce the appointment of Ren Moerch as Group Product Director, Wireless, a strategic leadership role that will guide the combine...
12/12/2025
SMPTE , the home of media professionals, technologists, and engineers, in conjuncture with the European Broadcasting Union (EBU) and the Entertainment Technolog...
12/12/2025
Keepit, the vendor-independent, cloud-native data protection provider, today announced a strategic go-to-market relationship in Poland with Ingram Micro, a lead...
12/12/2025
Atomos announced the immediate availability of a new firmware update for its Ninja TX GO and Ninja TX monitor-recorders, unlocking Open Gate 48P RAW recording w...
12/12/2025
Professional Wireless Systems (PWS) once again played a critical role in delivering flawless wireless coordination and support at the 2025 Latin Grammy Awards a...
12/12/2025
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA) and the European Broadc...
12/12/2025
DHD audio will demonstrate the latest additions to its range of digital audio production solutions on Booth 321 in Hall B6 at Hamburg Open 2026. The show will b...
12/12/2025
Chaos today announces the release of V-Ray for Blender, update 2, bringing its award-winning rendering technology to even more Blender users by adding support f...
12/12/2025
Lighting specialist UltraLEDs has launched Precision LED Tape, a high-CRI lighting solution designed specifically for professional film, TV, and studio use.
P...
12/12/2025
Zixi, the Emmy Award-winning leader in live broadcast-quality video over IP, today announced that Roi Sasson has joined the company as Vice President, Engineer...
12/12/2025
BitFire (bitfire.tv), the leader in software-defined live production and IP transmission, today announced a strategic partnership with Appear, a leader in high-...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
HUDSON, Mass. BitFire and Appear have struck a strategic partnership aimed at offering broadcasters, sports leagues and streaming platforms a faster, more flexi...
12/12/2025
The broadcast industry is evolving faster than ever. #IPWorkflows #remoteproduction, and next-gen audio systems are reshaping how teams design, deliver, and sca...
12/12/2025
LOS ANGELES The payroll and production accounting platform Wrapbook has announced the acquisition of Cinapse, a modern scheduling platform for film and televisi...
12/12/2025
DEHLI Ross Video has announced that it is expanding and restructuring its commercial and technical teams in the South Asian Association for Regional Cooperation...
12/12/2025
LONDON Following the success of its UK launch in January 2025, Rise AV, the global not-for-profit initiative dedicated to supporting and advancing women in the ...
12/12/2025
SAN FRANCISCO Ad-supported streaming service Tubi next week will launch Matter Casting, a new casting standard that will enable seamless mobile-to-TV viewing di...
12/12/2025
LOS ANGELES The Hollywood Professional Association (HPA) today said futurist Robert Tercek, creative technologist Jessie Hughes from Leonardo.AI and Emmy-winnin...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
In Las Vegas's T-Mobile Arena, fans of the Golden Knights are getting more than just hockey - they're getting a taste of the future. ADAM, a robot devel...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
12/12/2025
Scripps Research team pioneers an efficient way to stereoselectively add fluorine to drug-like molecules A new method uses a novel catalyst and inexpensive fluo...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
ESPN's Aims for Spectacular With Heisman Trophy ShowEvent firsts include 1080p HDR production airing on both national broadcast and cableBy Dan Daley, Audio...
11/12/2025
SVG Students To Watch: Frankie Patton, University of ColoradoThe 2025 grad is hitting the ground running as a PA on national broadcastsBy Brandon Costa, Directo...
11/12/2025
SVG Summit 2025 Technology Exhibits Preview, Part 3By SVG Staff
Thursday, December 11, 2025 - 7:24 am
Print This Story | Subscribe
Story Highlights
The 2...
11/12/2025
SVG Sit-Down: What Makes Gen Z, X, and Y Fans Tick? Dave Gavant of WSC Sports Go...
11/12/2025
SVG Summit 2025 Preview: 5G, MXL, Spectrum Loss, and Outerspace on Tap for Tues...
11/12/2025
2025 Sports Broadcasting Hall of Fame: David Levy, Turner Titan and Master of Al...
11/12/2025
SVG Launches Follow the Money' Podcast: Go Inside the Sports Media Biz with...
11/12/2025
A Deep Dive Inside Game Creek Video's Bird and Magic Mobile Units, Home to A...
11/12/2025
How Sound Effects for Monsters Funday Football' Emulated the Sonic Soul of ...
11/12/2025
SVG New Sponsor Spotlight: CSP Mobile Productions' Len Chase on Upgrading Tr...
11/12/2025
Having the right song soundtrack your moves can make all the difference when gam...
11/12/2025
It's been a big year for Taylor Swift. Her highly anticipated album The Life...
11/12/2025
New satellites for the SDA Tranche 1 Tracking program in production at L3Harris&...
11/12/2025
The Meadowlands system, a compact and mobile version of the CCS, uses ground-based radio frequency units to disrupt satellite communications....
11/12/2025
The L3Harris demonstration united tactical communications devices, counter-UAS c...
11/12/2025
Throughout 2025, L3Harris delivered innovative solutions to U.S. and allied warfighters across every domain.
With an unrelenting commitment to excellence, our...
11/12/2025
A Majority of the World's Population (51%) Identify As Soccer Fans
The 2025 MLB postseason notched 58.2 billion viewing minutes, up +24% from the prior y...
11/12/2025
WALTHAM, Mass. Video-over-IP software provider Zixi said Roi Sasson has joined the company as vice president, engineering....