
DKiss strengthens its management team Luis D ez, V ctor Garc a, Yolanda L zaro, Juli n Garv n y Blas Herrero Vallina se unen al equipo directivo del nuevo canal.
Apenas una semana despu s de iniciar sus emisiones, DKiss, el nuevo canal de TDT destinado a la audiencia femenina, consolida su equipo directivo.
Una vez lanzado el canal, DKiss ha incrementado la estructura estable de profesionales que impulsar n las distintas reas de su actividad, y que se unen a Susana Ortega, quien ostenta desde hace unos meses la direcci n de programaci n y contenidos del canal, y a Javier Pons, quien ha estado al frente del lanzamiento.
Dada la importancia que el canal otorga a interactuar con su audiencia, DKiss ha incorporado a Luis D ez, conocido profesional del sector que dise el sistema t cnico de LaSexta, para que lidere los servicios interactivos que ofrecer la programaci n y el desarrollo de su plataforma de contenidos bajo demanda.
A l se ha unido V ctor Garc a como director comercial procedente de Mediapro. DKiss espera que la venta conjunta de su servicio de televisi n y radio ofrezca incentivos extras a los clientes para optar por la publicidad en sus medios.
El canal tambi n cuenta con una nueva responsable marketing de canal procedente de Mediaset, Yolanda L zaro, de quien depender la promoci n de la programaci n del canal.
La relaci n con los medios y la difusi n de los mensajes de DKiss al exterior, tan importantes en el sector audiovisual, cuentan con Juli n Garv n como responsable de comunicaci n del grupo.
DKiss ha nombrado adem s como su director general a Blas Herrero Vallina, quien hasta hace muy poco trabajaba en un banco de inversi n y que liderar todo el grupo Kiss Media en representaci n de la propiedad.
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