
NAB 2023 SportsTechBuzz in Review: North Hall By SVG Staff
Thursday, April 20, 2023 - 7:00 am
Print This Story
The SVG and SVGE editorial teams were out in full force at NAB 2023, covering the biggest sports-technology news and delivering daily SportsTechBuzz at NAB 2023 roundups. Here is a look at the news from exhibitors in North Hall.
Featured in this roundup are Blackmagic Design, Brainstorm, Chyron, Evertz, EVS, FingerWorks Telestrators, G&D North America, Hitomi Broadcast, IHSE USA, IPV, LiveU, LucidLink, Open Broadcast Systems, OpenDrives, Quantum, Rohde & Schwarz, Ross Video, RT Software, Studio Network Solutions, Teradek, Wasabi Technologies, and Zero Density.
The latest in keyer capabilities on the green screen is on exhibit by Zero Density (Booth N1817), which is showcasing solutions from bubbles to the best in photorealism. A highlight is the basketball set, which demonstrates player stats and line-ups in real time, enabling broadcasters to transform even modest studios with a video wall into a 360-degree virtual world. The company has also announced ZD|Virtual Studio, a software bundle that includes Reality Keyer - the real-time image-based keyer used by Fox Sports, Warner Media, and The Weather Channel - and its RealityHub control application, which lets users control both on-air graphics and virtual production from a single interface. With support for real-time depth of field, ray tracing, and Unreal Engine 5.1, ZD|Virtual Studio enables broadcasters to set up an industry-standard virtual production with green screen, AR, or XR at an affordable price point, Zero Density said.
Hitomi Broadcast (Booth N2860) has launched a new IP SMPTE 2110 interface for MatchBox. Director Russell Johnson noted, We've been asked about this for years, and we've finally done it. We've created a new rear that plugs into the back of MatchBox and upgrades it from SDI to IP. We've also launched cloud-based measurement here at NAB. It's a software approach that can be deployed anywhere; you can have as many instances as you need, and that leads onto a quality-control tool for lip-sync AV timing. When audio sync gets ahead in sport, it's a nightmare; viewers just turn off.
Chyron's Mark Friedman (left) and Carol Bettencourt
For Chyron (Booth N2647) VP, Strategic Accounts, Mark Friedman this is one of the most exciting NAB Shows since he joined the company, marked by the latest enhancements to Chyron's PRIME live-production engine and Chyron LIVE cloud-native platform. Enhancements in PRIME version 4.7 include improved designer-usability features for fast-paced workflows; more effects, resources, and logic, including advanced auto-follow and Data Table Resource; and extended ability to organize, filter, and display data easier and faster - along with the integration of several new data partners. Meanwhile, version 1.3 of Chyron LIVE features a new Matchpad module that allows virtually any user to manage dynamic motion graphics for live sports production. This first implementation of Matchpad in LIVE 1.3 focuses on soccer, but the technology provides a foundation for simplified graphics-control interfaces for a variety of sports in future LIVE releases. Chyron also announced new features in its CAMIO and Newsticker environments and soft-launched a new AXIS platform running on AWS.RT Software (Booth N2861) has introduced version 7.0 of its Tactic premier sports-analysis telestrator software aimed at professional broadcasters. Commercial Director Mike Fredriksen said, We have version 7.0 of Tactic, which is taking AI to the next level delivering lightning-fast turnarounds of sports-play analysis. Now, with our AI, we're tracking the players all the time; complex graphics sequencies can be turned around quickly.
At NAB 2023, OpenDrives (Booth N1861) has announced multi-cloud migration as part of its efforts with Fox Sports, as well as the addition of AI-enabled remote-production and backup/recovery workflows to its software-defined ecosystem. The company's Atlas Core software platform and Atlas Cloud Plus (ACP) fully managed cloud solution centralize content across Fox Sports' 10 onsite locations, multiple editing facilities, and geographically distributed remote teams. Now Fox Sports has selected ACP to streamline content access from any location while enhancing tiering efficiencies for files migrated between AWS and GCP. According to Chief Operations and Strategy Officer Sean Lee, giving Fox Sports the ability to instantly launch containerized applications, including Signiant and Aspera, OpenDrives provides a resilient and adaptive storage platform enabling data access and movement from anywhere.
Despite the move to IP, there is still a place for SDI within live sports broadcasting, as Evertz (Booth N2225) is demonstrating at NAB 2023. The company is touting 12G-SDI updates that are for sports venues and local sports broadcasters who, for cost reasons, aren't yet ready to move to IP but want to upgrade their SDI capabilities. This includes new features for its 12G-SDI NEXX processing router, such as output frame synchronization, timecode, and mixed-reference support. The addition of the new NEXX-670 FPGA-based module expands the processing capabilities of the NEXX platform and allows broadcasters to transition to IP when they are ready.
Brainstorm's booth features Virtual Production Theatre to demonstrate virtual-set and real-time 3D-graphics capabilities.
Brainstorm (Booth N2639), a provider of virtual-set and real-time 3D-graphics solutions, is showcasing its flagship InfinitySet, which enables users to create photorealistic augmented- and mixed-reality content. The demonstration at the company's Virtual Production Theatre features a combination of chroma sets and shaped LED videowalls, along with real-time, seamless extra-rend
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...