Sony Pixel Power calrec Sony

Case Study: Helping a city reach out to its citizens through broadcast tech

01/11/2021

One of the consequences of the coronavirus pandemic and its associated lockdown orders has been an acceleration of many of the technologies that assisted remote communications and remote workflows. For the City Manager's Office in Cupertino, California this has seen them both produce more content as the city ramped up its outreach program to ensure its citizens remained informed of local issues and meetings, and produce it in a different, more distributed, and Covid-secure way.

Luckily, the department had the ideal equipment for the task in the shape of a Broadcast Pix BPswitch GX integrated production system that arrived in March 2020 just before the pandemic took hold. The new system was an upgrade to the existing Broadcast Pix Granite that had been in place since the city moved to HD at the start of 2014.

The upgrade was a natural process, explains Peter Coglianese, Multimedia Communications Specialist in the City Manager's Office. We had just done a system-wide update from Windows 7 to Windows 10, so it just felt like it was the right time.

If it was the right time, it was also a fortuitous one, as some of the new features that the BPswitch GX introduced to Coglianese and the six-strong team were to come in very useful over the coming months.

A lot of the features that we have used in the pandemic, such as remote access into the system, soft panels, and being able to extend the Broadcast Pix network into other areas of our WAN were enhanced greatly with the BPswitch GX and those have been specifically helpful for our control room crews, he says.

His team is constantly busy. The City of Cupertino has demonstrated a real commitment to video outreach and transparency, and two or three of its live meetings a week are variously streamed and broadcast via the BPswitch console.

We use it for everything, says Coglianese. Whether we're streaming it or it's being shown on local cable channels it goes through the same system. If we're doing a live Zoom event and it involves elements of the control room then all of the signal routing will go through it. We have two Zoom rooms linked to our control room, those go through scan converters directly into the Broadcast Pix, and then we manage all the video mixing at that location. Even at virtual events we can still do picture and picture and advanced graphics layouts independent of what you're seeing in the Zoom meeting itself.

The ability to extend the system to different locations via soft panels has been extremely useful as well.

We have had to physically separate into teams, as we didn't want to have the entire team to have to quarantine for 14 days in case somebody got sick, he says. As a result, we've done some productions where we've extended the system to different facilities across our city network, and team members connected by Clear-Com links have been able to work on the same live production in different areas.

Coglianese is the first to admit that, because of the pandemic, the team has not been able to drive the unit as hard as they would like and there is still some functionality it is capable of that they have yet to access. That said, they have still been able to put on some impressively complex shows, such as an election program called Pizza & Politics, aimed at an adolescent audience.

We had three people just running the Broadcast Pix system, he recalls. We had somebody on a soft panel that was managing the triggering of all the clips that were going into the Zoom environment, there was somebody else who was managing the auxiliary feeds related to the TV and YouTube screens, we had CG elements, and more. There was a lot going on.

Coglianese is also a huge fan of the impressive degree of customization available with the unit.

We use it all the time too, he says. We can customize shows and have different button layouts, we have customizable hard switches, customizable soft switches, we have a series of graphic keys, we can have triggers, we can have stored triggers so that you can just hit one button and it starts a macro that may trigger a recording device, may start a flip it may do a series of things. All of that programmable element is probably the number one selling point of the console because it's so well designed. You're not pigeonholed into a very rigid fit - all the elements are very flexible and adaptable to different types of projects, whatever you're doing. Somebody can be doing something on one bus, and the other buses are going out to TV or to streaming. The flexibility of the system is definitely five star.
LINK: https://broadcastpix.com/case-study-helping-a-city-reach-out-to-its-ci...
See more stories from broadcastpix

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

28/01/2026

2026 Sundance Film Festival Reveals Short Film Program Award Winners

Top L-R: The Liars, Jazz Infernal, Living with a Visionary Second Row L-R: Paper Trail, The Baddest Speechwriter of All, Crisis Actor Third Row: The Boys and ...

28/01/2026

3 Easy Ways to Discover Music That Fits Your Moment on Spotify

Music discovery should feel intuitive and personal. That's why we're continuing to give you more control, so you can ask for what you want, shape what y...

28/01/2026

From $11B in 2025 Payouts to What We're Building for Artists in 2026

Today, Charlie Hellman, Spotify's Head of Music, shared the following note on the Spotify for Artists blog that the company paid out more than $11 billion t...

28/01/2026

Sediba Scriptwriting Training Programme - Oudtshoorn Municipality (Second Call)

The National Film and Video Foundation (NFVF), in partnership with the Oudtshoorn Municipality, invites aspiring and emerging filmmakers to apply for the Sediba...

28/01/2026

MVP makes a tactical switch to Calrec Argo M

As demand for more complex live sports coverage grows, Balkan broadcast specialist MVP has upgraded its flagship HD1 progressive OB truck with the installation ...

28/01/2026

Aussies' love of travel sees 12% surge in ad investment according to Nielsen

Airlines, cruise and tour operators double down on ad spend as Australians' prioritise travel Sydney January 28, 2026 - New Nielsen Ad Intel data shows a...

28/01/2026

Daniel Finn Joins LABF in Philanthropy Role

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

28/01/2026

Tegna Expands Local News Offering with Revamped Mobile App

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

28/01/2026

Marshall Electronics Unveils CV420 27X UHD Camera at ISE...

Marshall Electronics launches the CV420-27X, its next-generation ultra-high-definition (UHD) IP camera, at ISE 2026 (Stand 4N900). Engineered for modern IP-base...

28/01/2026

TVM Selects Grass Valley Technology for OB Truck Refurbis...

Grass Valley has announced that Television Mobiles Ltd. (TVM), one of Europe's leading independent outside broadcast providers, has carried out a major refu...

28/01/2026

FOR-A to show cutting edge technology at FOMEX 2026

AI, graphics and virtual software power new production capabilities FOR-A is bringing remarkable new technologies to FOMEX, the Future of Media Exhibition (ex...

28/01/2026

Riedel and Media Tailor Deliver Unified Broadcast and AV...

Continuing a longstanding collaboration, Riedel Communications and Nordic media technology company Media Tailor have once again joined forces to deliver a state...

28/01/2026

Pebble appoints Paul Nagle-Smith to drive fulfilment

Pebble has appointed Paul Nagle-Smith as vice president for customer fulfilment, strengthening its senior leadership focus on customer delivery and operational ...

28/01/2026

TV Azteca Strengthens Disaster Recovery Capabilities with...

Cloud playout solutions provider, Veset has announced that leading Mexican broadcaster, TV Azteca is using Veset Nimbus on AWS as a disaster recovery (DR) playo...

28/01/2026

MVP kicks off major football tournament with a tactical s...

Ensuring it can keep pace with a rapidly evolving live sports market, Balkan broadcast facility provider MVP Most Valuable Production has upgraded its flags...

28/01/2026

Akamai and Yospace Deliver Seamless Personalized Ad Exper...

Akamai Technologies, Inc. (NASDAQ: AKAM), the cloud solutions provider that powers and protects life online, and Yospace, the leader in dynamic ad insertion tec...

28/01/2026

Clear-Com Empowers Reykjavik City Theatre with New Upgrad...

The renowned Reykjavik City Theatre (RCT) recently underwent a major intercom system upgrade using Clear-Com solutions. This milestone project utilizes Clear-C...

28/01/2026

SES Acknowledges Fitch's Rating Action and Reiterates Deleveraging Plan

Luxembourg, January 26, 2026 - SES S.A. ( SES or the Company ), a leading space solutions company, acknowledges the credit rating action announced by Fitch to...

28/01/2026

OpenDrives Announces New Funding, Appoints Trevor Morgan CEO

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

28/01/2026

AWARN Alliance Backs ATSC Sunset, NextGen TV Security Measures

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

28/01/2026

More Than Two Dozen Groups Tell FCC to Reject Nexstar-Tegna Deal

Share Share by: Copy link Facebook X Linkedin Bluesky Email...

28/01/2026

Screen Australia refreshes Market & Audience approach to increase the impact of local content

28 01 2026 - Media release Screen Australia refreshes Market & Audience approach...

28/01/2026

Boston Conservatory Orchestra Premieres a New Piano Concerto by Peter and Leonardo Dugan

Boston Conservatory Orchestra Premieres a New Piano Concerto by Peter and Leonar...

28/01/2026

Rohde & Schwarz to host 2026 edition of its online event Demystifying EMC

Rohde & Schwarz to host 2026 edition of its online event Demystifying EMC Rohde & Schwarz invites the global EMC community to join a crucial discussion on pre...

28/01/2026

The Wait Is Over: Teaser Trailer Drops for 'Jo Nesbo's Detective Hole'

Back to All News The Wait Is Over: Teaser Trailer Drops for Jo Nesbo's Dete...

28/01/2026

Netflix Announces a Fictional Miniseries Inspired by the Marta del Castillo Case

Back to All News Netflix Announces a Fictional Miniseries Inspired by the Marta del Castillo Case Entertainment 28 January 2026 GlobalSpain Link copied to ...

28/01/2026

Netflix Announces Santiago Mitre's New Film Starring Vernica Llins and Peter Lanzani

Back to All News Netflix Announces Santiago Mitres New Film Starring Ver nica L...

28/01/2026

Netflix Unveils the Teaser Trailer for 'Berlin and the Lady with an Ermine'

Back to All News Netflix Unveils the Teaser Trailer for Berlin and the Lady wit...

28/01/2026

Stadtwerke Wolfhagen modernize customer management with AEP.EnergySuite from Arvato Systems

Stadtwerke Wolfhagen Modernize Customer Management with AEP.energysuite from Arv...

27/01/2026

Akamai and Yospace Deliver Seamless, Personalised Ad Experiences to Tens of Millions of ABEMA Users

Click for Japanese version Tokyo, Japan - January 27, 2026 - Akamai Technolo...

27/01/2026

Alfred P. Sloan Foundation and Sundance Institute Name Winners of Science-In-Film Initiative's Feature Film Prize and Artist Grants

L-R: Jonathan Cuchacovich, Sonia Kennebeck, Alan Fischer, Daeil Kim, Andrew Sta...

27/01/2026

B-LINE Is Here to Help: Backline Launches 24/7 Music Industry Mental Health & Crisis Support Line in Partnership with Spotify

Today, Spotify is proud to support our partner Backline, an industry-leading men...

27/01/2026

Netn Vega's Genre-Bending Sound Hits a Crossover Moment on Spotify's RADAR

With nearly 29 million monthly listeners and clear momentum on Spotify, Net n Ve...

27/01/2026

25 Ontario Named One of Torontos Best New Buildings

January 14, 2026 We are proud to share that 25 Ontario, First Gulf's commercial project located just two minutes from our head office, has been recognized ...

27/01/2026

Full-Building Lease Secured at Speers Road

January 22, 2026 First Gulf is excited to share that a full-building lease has been secured at 625 Bronte Rd in Oakville, part of Bronte Station Business Park,...

27/01/2026

Another Gold for First Gulf and 351 King Street East

January 23, 2026 First Gulf continues to demonstrate its commitment to high-performance, sustainable real estate with 351 King Street East achieving BOMA BEST ...

27/01/2026

Clear-Com Empowers Reykjavik City Theatre with New Upgrades

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......

27/01/2026

Hubbard Broadcasting Renews Partnership With Nielsen in Albany and Albuquerque-Santa Fe Markets

Nielsen will continue to drive growth and provide local audience measurement in...

27/01/2026

Pebble Adds Paul Nagle-Smith as VP of Customer Fulfillment

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

27/01/2026

Study: Top Reason for Cancelling Streaming Service Is Programming

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

27/01/2026

U.K.'s Digital TV Group Taps Leslie Mackenzie as Chair

Share Share by: Copy link Facebook X Linkedin Pinterest Bluesky Email...

27/01/2026

Amagi becomes the first cloud-native SaaS company offerin...

Amagi Media Labs Limited, the only cloud-native SaaS provider offering end-to-end solutions across live production, content preparation, distribution, and monet...

27/01/2026

Miri Technologies Launches V410 Live 4K Video Encoder-Dec...

Miri Technologies Inc. today unveiled its V410 live 4K video encoder/decoder for streaming, IP-based production workflows and AV-over-IP distribution. Designed ...

27/01/2026

UML Tsongas Center Upgrades with Ikegami UHK-X600 Cameras

The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...

27/01/2026

SipRadius provides simplicity and security for AV content...

SipRadius, specialists in secure, low latency media transport, will show the pro AV community its end-to-end solution for high quality content distribution and ...