V-Nova announces first implementation of upcoming standard MPEG-5 Part 2 (LCEVC) as part of its P SDK 30/08/2019
P includes the industry's first highly optimized implementations for encoding and decoding the forthcoming MPEG-5 Part 2, low-complexity enhancement video coding (LCEVC) standard
LCEVC is codec agnostic and offers higher compression efficiency to any video distribution workflow, whilst simultaneously reducing encoding costs
P adds further compression efficiency gains along with a range of new features including mobile encoding, AI-powered optimizations and a new SDK integration framework for better hardware utilization across all devices
London, UK - 29 August 2019 - V-Nova, a leading provider of video compression solutions, today announced the 3rd generation of its multi award-winning portfolio of video distribution enhancement technologies, called P (previously PERSEUS Plus). The solution will be demonstrated at IBC 2019 on Stand 14.A07 in Amsterdam (September 13-17).
The development of the LCEVC standard is expected to be completed next year. When enhanced with LCEVC, any existing encoding pipeline using codecs such as AVC/H.264, HEVC, VP9 or AV1 and in the future VVC will achieve the same or better quality as a next-generation codec at the same bitrate and at up to 4x lower computational complexity.
P incorporates fully optimized encoding and decoding for the upcoming MPEG-5 Part 2 (LCEVC) standard which is set to transform the codec landscape by providing operators a way to deploy substantially better video quality with lower encoding costs to existing (and future) workflows. The software-oriented implementation also means that P will continuously optimize its implementation to benefit different solutions.
P represents the culmination of years of research and advancement said Guido Meardi, CEO and co-founder at V-Nova. We have implemented a broad range of new features and optimizations. Most importantly, it includes the world's first implementation of MPEG's most exciting new standard, MPEG-5 Part 2 (LCEVC), a brand new approach in video compression, demonstrating its benefits and ease of adoption. Unlike a typical codec standard rollout, due to the software nature of the approach, operators and broadcasters will be able to deploy LCEVC immediately.
I invite visitors at IBC to come and witness the enhancements that our P implementation of LCEVC can provide to any existing codec workflow
P is available as a containerized transcoding microservice, as an SDK for x86 (Linux, Windows), ARM (Android, iOS), FPGA and HTML5 scripted decoding, pre-integrated into a number of open-source options (including FFmpeg) and also directly from the V-Nova Platform in AWS.
About V-Nova
V-Nova, a London based IP and software company, is dedicated to improving data compression by building a vast portfolio of innovative technologies based on the game-changing use of AI and parallel processing for data, video, imaging, point cloud compression, with applications across several verticals.
This is achieved through deep-science R&D (300 international patents) and the development of products that test, prove and continuously enhance the technology portfolio.
V-Nova have released two innovative compression technologies: P is a portfolio of tools to significantly enhance existing video distribution workflows including the industry's first highly optimized implementations for encoding and decoding MPEG-5 Part 2, low-complexity video enhancement coding (LCEVC); PPro is a high-performance AI-based video and imaging codec, used primarily in professional production workflows, and includes support for the forthcoming SMPTE standard format VC-6 (ST-2117).
V-Nova has developed multiple award-winning software products to kickstart the ecosystems for its technologies and allow their immediate deployment, addressing use cases in TV, media, entertainment, social networks, eCommerce, ad-tech, security, aerospace, defence, automotive and gaming.
V-Nova's business model is to monetize its technologies through IP royalties and to generate further revenues from its software licensing and products sales
For more information please visit www.v-nova.com
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V-Nova announces first implementation of upcoming standard MPEG-5 Part 2 (LCEVC) as part of its P SDK 30/08/2019 
