Sony Pixel Power calrec Sony

Grass Valley Sets the Standard for Live Event Production at NAB Show 2025

04/04/2025

From single-person event production to full-scale live broadcasts, Grass Valley delivers the most powerful, efficient and comprehensive production solutions in the industry.

MONTREAL, CANADA - April 6, 2025 - Grass Valley is raising the bar for live production capabilities at NAB Show 2025, as it showcases additions to its best-in-class K-Frame production switcher portfolio along with two game-changing innovations in software applications for productions: Sport Producer X and Event Producer X.

For high-performance production, the new K-Frame VXP sets the gold standard for live switching in a sub-compact size, delivering the same peerless 4K UHD HDR performance and ultimate creative flexibility as the SXP and CXP versions. Accompanying it is the redesigned Karrera Panel, built for faster, more intuitive control, ensuring production teams operate at peak efficiency during the most demanding broadcasts.

Event Producer X and Sport Producer X are designed for lean, single-operator productions and introduce a new category of AMPP-powered production tools, enabling a single user to control switching, replay, graphics, and audio, all from one intuitive interface. The award-winning Event Producer X makes professional event production more accessible than ever, empowering corporate events, education, houses of worship, concerts, and news with broadcast-quality results, without the need for a full crew.

Grass Valley is delivering these solutions to meet the evolving needs of the industry, explains Greg Huttie, VP Production Switchers and Live Production at Grass Valley. Broadcasters and content creators need the flexibility to produce efficiently, at any scale, without compromise. Whether it's mastering a fully crewed live event or empowering a solo creator to tell their story, Grass Valley gives production teams the power to create without limits.

Precision, Power & Creativity Perfected

The K-Frame VXP sets the new standard for high-end event production in the sub-compact market, delivering reliable, trusted, high-performance video processing, and enhanced creative flexibility. Supporting HD to full raster 4K 2160p UHD HDR to ensure broadcast-quality production at every scale, the K-Frame VXP is built for content-rich productions such as major sports, concerts, and many other varieties of live broadcasts.

Features mirror the power of all K-Frame XP processing engines with either SDI, IP or combination for a maximum 48 24 I/O footprint, key sharing, conversion, and unprecedented scalability to provide consistent, high-performance in any switching scenario.

The K-Frame VXP integrates seamlessly with the newly refined Karrera panel which delivers a proven workflow with faster access to critical production controls, along with the same eight keyer tactile interaction as the Kayenne.

Production teams are under increasing pressure to deliver world-class broadcasts down market with the equivalent look and creativity of all their established coverage, Huttie adds. K-Frame VXP and the new Karrera Panel provide this and more, maximizing efficiency, unlocking new creative possibilities, and giving operators more control than ever before at an affordable investment.

The Power of One

Event Producer X and Sport Producer X are a new breed of event production tools, allowing a single operator to control switching, replay, graphics, and audio from a unified interface.

Event Producer X, named Best of Show at ISE 2025, brings professional multi-camera event production to corporate, education, news and entertainment markets without requiring a full crew. Sport Producer X transforms sports broadcasting, making professional multi-camera and replay production viable for lower-tier sports, esports, and remote coverage.

Both solutions reduce operational complexity while delivering high-end storytelling, ensuring a new level of creative independence.

No other event production tools match this level of efficiency, power, and creative control. Delivering precision, power, and performance, Event Producer X and Sport Producer X enable unrivaled creative control and efficiency to bring every production to life, says Huttie. The solutions being showcased on our NAB Show booth underline exactly why Grass Valley remains at the forefront of production innovation in media and entertainment, providing the industry's most advanced tools for seamless live event coverage of the highest possible quality.

Join Grass Valley at NAB Show 2025, April 6-9, booth N506, and discover how the products and solutions of the GV Media Universe are pushing the boundaries of live production.

#####

About Grass Valley

Grass Valley empowers over 90% of the world's top media brands to create and deliver compelling stories that captivate audiences. At the heart of its solutions is the GV Media Universe (GVMU), combining advanced hardware solutions, with the agility, elasticity, and adaptability of the AMPP Media Operating System. Together, they form a seamless, scalable ecosystem for efficient and innovative workflows.

With a portfolio spanning from camera to consumer, Grass Valley provides the flexibility to build solutions for every need - from a single creative harnessing immense production power to globally distributed teams collaborating seamlessly. This breadth of capability enables customers to craft efficient workflows that inspire and engage their audiences.

With over 65 years of expertise, Grass Valley has consistently driven the evolution of live content creation and storytelling. Headquartered in Montreal and supported by Black Dragon Capital, the company remains dedicated to shaping and leading the media revolution.
LINK: https://www.grassvalley.com/press-release/grass-valley-sets-the-standa...
See more stories from grassvalley

More from Grass Valley

06/11/2025

Grass Valley Demonstrates Leadership in Hybrid and Software-Defined Production at Inter BEE 2025

The company will highlight its recent ecosystem expansions and strategic innovat...

22/10/2025

ARTE Enhances Live Production Capabilities with Grass Valley's NativeIP Solutions

European Broadcaster Upgrades To Grass Valley's NativeIP LDX 135 Cameras And...

15/10/2025

RMC BFM Group Selects Grass Valley to Power its Transition to IP and UHD Production

Collaboration extends a trusted relationship as RMC BFM invests in scalable, fut...

09/10/2025

New Delhi Television (NDTV) Selects Grass Valley for Major Content Migration

Framelight X, powered by AMPP, helps NDTV centralize content and optimize workflows MONTREAL, CANADA - October 09, 2025 - New Delhi Television Ltd (NDTV), one ...

03/10/2025

Grass Valley Launches 4K Broadcast Upgrade Project with Jamuna TV, Pioneering Bangladesh's First 4K Workflow

MONTREAL, CANADA - October 7, 2025 - Grass Valley, the leading provider of end-t...

29/09/2025

Grass Valley Supports Major Technology Upgrade at Ekattor TV, Bangladesh's Leading News Broadcaster

Ekattor TV Adopts AMPP in Region's First Step Toward Cloud-Native Broadcast ...

23/09/2025

Enterprise AV: Where MediaTech Suppliers are Finding Parallel Growth Opportunities

Published in the IABM Journal September 2025 Issue For decades, Grass Valley ...

08/09/2025

Grass Valley to Demonstrate AMPP's Open Ecosystem with GV Alliance Partner Showcase

Booth 9.A01 at IBC 2025 will feature demonstrations of real-world integrations o...

08/09/2025

Mastering Light,One F-stop at a Time:Introducing 1/2 ND Filters in the LDX 100 Series

Klaus Weber, Director Product Marketing, Grass Valley Whether you're captur...

08/09/2025

Imaging System Architectures: Technical Comparison of 1 vs. 3-Imager Designs and 2/3 vs. Super 35 Image Sensor Formats

Klaus Weber, Director Product Marketing, Grass Valley For many years, high-end ...

04/09/2025

X Marks the Spot: Grass Valley to Showcase Innovations and Integrations to Playout and MAM Solutions

IBC 2025 will see Grass Valley showcase the latest updates to its cloud-native P...

03/09/2025

Grass Valley Adds Native Dante Support to AMPP Through Strategic Partnership with Audinate

Seamless Dante integration brings high-performance IP audio networking to softwa...

03/09/2025

Unlocking Live Streaming Freedom: Mavis Camera + Atomos Ninja Phone + AMPP OS

In today's fast-paced media landscape, agility and quality are no longer mutually exclusive. The combination of Mavis Camera with Grass Valley's AMPP (A...

02/09/2025

Grass Valley Unveils Transformative Networking and Infrastructure Portfolio at IBC 2025

New gateway, orchestration, multiviewer and routing solutions along with AMPP in...

26/08/2025

Leading the Media Revolution in Live Production

Grass Valley Showcases Breakthroughs in Live Production at IBC 2025 From Cinematic Cameras to Next-Generation Replay Workflows MONTREAL, CANADA - August 26, 20...

19/08/2025

NEP Partners with Grass Valley to Deliver the Middle East's Most Advanced IP OB Fleet

MONTREAL, CANADA, August 19 2025 - NEP Middle East & Asia, a division of NEP Gro...

14/08/2025

Sky Network Television Transforms Playout Operations with Grass Valley AMPP

Deploying Scalable, Hybrid Cloud Solutions to Deliver High-Quality UHD Content and Accelerate Channel Growth MONTREAL, CANADA - August 14, 2025 - Grass Valley,...

13/08/2025

The Cinematic Look in Live Production: Bridging Aesthetics andReal-Time Broadcast Technology

Klaus Weber, Director Product Marketing, Grass Valley In recent years, live pro...

05/08/2025

Grass Valley Brings the Media Revolution to IBC 2025

Major new developments across the Grass Valley Media Universe will debut on booth 9.A01, showcasing the future of camera-to-consumer production solutions MONTR...

04/08/2025

Why Event Producer X Is the Smarter Choice for Corporate Video

If you've spent any time in live production, you know it's never one-size-fits-all. Not every event calls for a full truck, multiple switchers, a team o...

01/08/2025

METexpo TV Showcases the Maturity of the GV Media Universe in Australia

If you walked through METexpo 2025 this week, you probably noticed the buzz around METexpo TV. Yes, the coverage looked slick and polished. But what's reall...

31/07/2025

Halfway Through 2025 - Progress, Momentum, and What's Ahead

Halfway Through 2025 - Progress, Momentum, and What's Ahead As we turn the page on the first half of 2025, I'm incredibly proud of the progress Grass V...

30/07/2025

Rethinking Broadcast Partnerships: Why the GV Alliance Matters

The days of building broadcast infrastructure around a single vendor are long gone. Broadcasters want flexibility, and they want tools that work together, witho...

22/07/2025

From Glass to the Grandstands: Reimagining the Live Event Experience with Grass Valley + Daktronics

If you've been to a major sporting event lately, you know the energy isn'...

14/07/2025

100 Days In: Building Forward at Grass Valley

This July marks 100 days since I officially stepped into the role of CEO at Grass Valley, a milestone not of abrupt change, but of confident continuity. Unlike...

10/07/2025

Daktronics and Grass Valley Announce Strategic Partnership to Deliver End-to-End Venue Solutions

Strategic Alliance Combines Daktronics' LED Display and Content Management S...

26/06/2025

TV SKYLINE Expands Live Production Capabilities with Latest Generation of Grass Valley Cameras

Investment in 32 LDX 135 camera systems enhances TV SKYLINE's fleet with nat...

23/06/2025

4K and HDR: Are They the Future of Broadcast, or Just Another Set of Challenges?

There's a lot of talk about 4K and HDR, and for good reason. They offer incredible improvements in picture quality, and audiences are starting to notice. Bu...

12/06/2025

View Master Events Powers Greece's First Fully Operational 4K UHD OB Truck with Grass Valley Technology

MONTREAL, CANADA - June 16, 2025 - Grass Valley, the media and entertainment ind...

12/06/2025

Leading the Media Revolution with Software-Defined Production

I've lost count of how many times I've heard software-defined production reduced to just run your broadcast software on commodity servers. The reality...

11/06/2025

5 Key Camera Tech Insights for Broadcast and Cinematography

Whether you're working behind the scenes of a live broadcast or crafting cinematic visuals, understanding the technology behind professional camera systems ...

10/06/2025

LA Clippers Move to Grass Valley to Power Production Facility at New Home

The agreement sees Grass Valley 2110 IP 4K switcher systems deployed at the heart of the production facility at the Clippers' new state-of-the-art home, Int...

28/05/2025

Texas A&M Elevates Athletics Production with Grass Valley IP-Enabled Solutions

MONTREAL, CANADA - May 29, 2025 - Grass Valley, the media and entertainment industry's leading technology innovator, today announced Texas A&M University ha...

27/05/2025

Racing WA Delivers Scalable, Low-latency Race Coverage with GV AMPP and AWS

In partnership with LiveU, Corrivium, Lightning Visuals and Grass Valley, Racing WA delivers scalable, low-latency race coverage across Western Australia using ...

21/05/2025

Broadcast Management Group and Grass Valley Expand Partnership for First Cloud Network Operations Center

BMG adopts Grass Valley AMPP, Kayenne K-Frame Switcher, and LDX 135 cameras to s...

15/05/2025

Why COTS, Cloud, and Micro Services Are Revolutionizing Media Workflows

A Reflection on 20 years of NAB booth builds and the Evolution of Grass Valley AMPPAt NAB, I had a moment to reflect on just how dramatically our approach to pr...

06/05/2025

Grass Valley To Power Saudi Broadcasting Authority's Makkah Broadcast Facility with Next-Generation Technology

Saudi Broadcasting Authority selects Grass Valley to upgrade its Makkah site wit...

30/04/2025

Seamless Signal Mastery: Grass Valley Switchers at the NFL's Championship Game

How a Backbone of Thirty Switchers Delivered Unmatched Flexibility, HDR Brillian...

24/04/2025

When Every Second Counts: How We Helped Save a Live Sports Broadcast

Let me take you behind the scenes of a live sports production that came this close to not making it on air. It was a quiet Monday-until I got a call from one ...

24/04/2025

When Every Second Counts: How Grass Valley Helped Save a Live Sports Broadcast

Let me take you behind the scenes of a live sports production that came this close to not making it on air. It was a quiet Monday-until I got a call from one ...

17/04/2025

MXL and the Future of Broadcast: Ushering in a New Era of Open Collaboration and Innovation

The broadcast industry is on the brink of a transformative revolution, and at th...

04/04/2025

Grass Valley Sets the Standard for Live Event Production at NAB Show 2025

From single-person event production to full-scale live broadcasts, Grass Valley delivers the most powerful, efficient and comprehensive production solutions in ...

04/04/2025

Grass Valley Unveils Cutting-Edge Orchestration, Processing, and Hybrid Media Solutions at NAB Show 2025

With the new ACE-3901 SDI/IP gateway as a centerpiece introduction, Grass Valley...

04/04/2025

Grass Valley Introduces the LDX 180 Camera: Leading the Media Revolution in Live Production Storytelling

Making its global debut at NAB Show 2025, the new LDX 180 from Grass Valley is t...

04/04/2025

Grass Valley Promotes Jon Wilson to CEO

In a seamless leadership transition, Jon Wilson takes the helm to advance Grass Valley's growth and technological leadership, with Louis Hernandez Jr. remai...

04/04/2025

Grass Valley Strengthens Leadership Team with Key Hires Ahead of NAB Show 2025

Appointments Reinforce Commitment to Customer-Centric Growth and Innovation MONTREAL, CANADA - April 4, 2025 - Grass Valley, the media and entertainment indust...

28/03/2025

Cloudbass Selects Grass Valley Solutions for New IP Remote Production Fleet

The UK-based outside broadcast provider is investing in state-of-the-art camera and switcher solutions from Grass Valley for its new fleet of IP remote producti...