The one thing that is constant in this market is change. Literally nothing stands still which is why our space is an exciting one to be in right now. Recognizing this, we decided to return to ANGA COM with a stand presence given the activity we were seeing in the local market.
And we were not disappointed! The level of energy, enthusiasm and optimism across the three days was fantastic. While always great to reconnect with colleagues and customers who are all responding to different audience demands, the themes being addressed at ANGA COM this year supported a cautious optimism as business transformation projects start to address the fragmentation of the content market.
Access to Great Content
One of the key themes arising from our discussions at ANGA COM was how to help consumers continue to get access to the content they love. With the launch of multiple D2C services and the removal of content from some content owners' slates, consumers have tried to build their own bespoke entertainment packages. However, many of them have learnt that the total price of an aggregated set of individual subscriptions costs more than the original subscription they had with their pay-TV provider. Plus, they also must remember what content is where and then need to navigate multiple UX frameworks, all of which are presented and powered slightly differently.
All this effort to watch great content. Easy, it is not!
We were delighted to announce at ANGA COM our involvement with Tele Columbus' new P UR service that seeks to address these challenges directly. Focused on making access to content as frictionless as possible so that consumers can get back to enjoying content rather than dreading the search to find it, the new service features a number of under the hood' technologies to deliver a first-class customer experience. Powered by the NAGRA OpenTV Video Platform and with security provided by the NAGRA Active Streaming Protection framework, the service is a best-in-class hybrid video platform designed to drive revenue and an exceptional user experience. Talking of which, the UX for P UR was provided by partner 3SS and based on their 3Ready product framework. Fully integrated with our OpenTV Video Platform, together with XRoadMedia for AI-based personalization and Simply.TV for metadata, the overall solution delivers all the hybrid features underpinned by a strong focus on QoE that you would expect from a leader in today's market.
Behavioural-based Analysis
We had many conversations about customer engagement and how it can drive loyalty. Add to this the masses of data captured by apps, back-ends and networks designed to give us the perfect insight into the consumer, and you would think interactions with subscribers must be a breeze.
Not exactly.
The problem is that with such a sea of data, it's very hard to separate what's useful and what's not. If we look at the dynamics of our industry, now more than ever, something needs to be done to really understand consumers and their associated engagement with brands - given the fragmented content landscape, a range of new players and a smorgasbord of available content.
Retention marketing has always been tricky. Where is that fine tipping point between where the consumer is happy to stay and when they're leaving? Over discount and revenue is being lost, under discount and subscribers are lost. With many conversations focusing on this topic, it was interesting to discuss how NAGRA solutions can help address the often-fragile relationship between consumer and operator in today's market.
All NAGRA solutions deliver behavior-focused data. Our OpenTV Video Platform focusses on viewing behavior data providing valuable insight across devices and services consumed. Our security solutions spot patterns of behavior that may indicate illicit activity, and our connected lifestyle solutions identify the types of IoT devices a consumer interacts with. All these pieces of information can help form a rounded picture not only of the consumer's behavior but also of their motivations and likely buying intent. NAGRA Insight takes this analysis further as it simulates a variety of retention-based use cases through a digital twin model, so potential reactions to different retention methods can be identified and the optimum course of action selected.
Connected Lifestyle Security
With consumers living increasingly busy lives across multiple devices and apps, new opportunities are becoming available to network operators that go beyond video and start to include a range of new services. These can include support for aggregating IoT devices, protecting against cyber-security threats, and ranging new services such as eHealth.
Discussions at the show explored how non-video services can be aggregated into the same user experience and how new services, such as NAGRA Scout, can be used to both improve consumer digital footprint confidence alongside aggregating IoT apps and devices while at home and when on the go. Based on individual profiles, the solution enables everyone in the house to interact differently - for example, internet access times may be restricted for children's devices, or heating/connected goods access may be limited to specific individuals. Collectively, this allows households to safely enjoy their connected lives, and for operators, this provides additional service revenues in tandem with network usage insights that may shape future growth plans.
ANGA COM provided some great opportunities to catch-up and really zoom in on some of the issues facing the industry today. If you'd like to know more about any of the featured solutions, explore more via a proof-of-concept or just continue the conversation, we'd love to talk, so do get in touch!
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
14/05/2026
At Spotify, we're focused on making every listening experience feel intentio...
14/05/2026
Spotify recently welcomed songwriters, artists, executives, and music students t...
14/05/2026
New articulations, ostinatos, Motion Scoring Articulation Sets & more
Sonuscore's flagship cinematic string library has just been treated to a significa...
14/05/2026
World-class studio opens on T rkiye's Aegean coast
P r Recording & Residence have announced their official opening, introducing a new world-class reside...
14/05/2026
Now supports channel layouts up to 9.1.6
Nugen Audio have just released an update for their AI-powered dialogue intelligibility and compliance tool. Set to ...
14/05/2026
New recordings & one-key chord tool
UVI have just announced the release of Orchestral Suite 2, a ground-up redesign of their all-in-one symphonic orchestra ...
14/05/2026
Two new arrivals & expanded factory content
Rob Papen's all-encompassing plug-in and virtual instrument collection has just been treated to another upda...
14/05/2026
Embed QR codes into DAW sessions
FSK Audio's latest plug-in doesn't process audio, but serves as an organisational tool that allows QR codes to be e...
14/05/2026
Rohde & Schwarz transforms spectrum complexity into situational awareness and ef...
14/05/2026
Rohde & Schwarz and Quantum Systems join forces to redefine EW and C-UAS-enabled...
14/05/2026
Rohde & Schwarz showcases STANAG aligned ARDRONIS Counter UAS capability at NATO...
14/05/2026
Code of Silence has won the BAFTA for Best Drama Series at Sunday night's ceremony at the Royal Festival Hall.
The series, starring Rose Ayling-Ellis and w...
14/05/2026
Vivid Broadcast was embracing remote production long before it became the industry norm. Now, with Calrec's True Control 2.0-enabled Argo M and Type R conso...
14/05/2026
RT is today publishing the earnings of its top 10 highest-earning presenters for 2025, ahead of the publication of RT 's Annual Report 2025 later this year...
14/05/2026
What can I watch on UKTV and stream on U this week?
This week on UKTV and the free streaming service U, viewers can watch a range of new and returning programm...
14/05/2026
The high-stakes chase thriller from Oscar- and BAFTA-nominated writer Matt Charm...
14/05/2026
Back From The Brink airs Sunday 17 May and Sunday 24 May at 6.30pm on RT One an...
13/05/2026
13 May 2026
VEON Delivers Strong Start to 2026 1Q26: Revenue 17.0%, EBITDA 17...
13/05/2026
Thousands of props donated from Skys longest-running original seriesWednesday 13 May 2026
How a neon windmill from A League of Their Own ended up in a dogs'...
13/05/2026
SAN JOSE, Calif. - May 13, 2026 - Harmonic (NASDAQ: HLIT) today announced that I...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
FOX Announces Schedule for 2026-27 Season FOX'S POWERFUL NEW SERIES PIPELINE FUELS A BREAKOUT SEASON WITH RETURNING HITS AND BOLD NEW STORYTELLING ACROSS ...
12/05/2026
Customer demand for data continues to grow in the first quarter of 2026 at Magya...
12/05/2026
The latest drama underscores Sky's continued investment in regional production and Welsh creative talent.Tuesday 12 May 2026
Wales takes the spotlight in S...
11/05/2026
As Eurovision fans gear up to celebrate the 70th anniversary of the iconic song ...
11/05/2026
Pela primeira vez na hist ria, o Brasil figura entre os oito maiores mercados de...
11/05/2026
New desktop instrument focused on tactile performance
Bastl Instruments have announced the Kalimba, a new desktop instrument that combines physical modellin...
11/05/2026
Compact sampling workstation gains new features
1010music have announced the blackbox 2, a new version of their compact standalone sampler designed for DAWl...
11/05/2026
Performance-focused sequencer with microtonal control
Berlin-based KOMA Elektronik have announced Monoplex, a new 42HP Eurorack sequencer designed for hands...
11/05/2026
Boasts wireless control from mobile devices
The latest iteration of IK Multimedia's compact amp and effects modelling pedal expands on the capabilities ...
11/05/2026
Spans traditional orchestral and experimental sounds
Sonora Cinematic have recently released the third instalment in their Transfigured Orchestra series, de...
11/05/2026
Our exhibition coverage
Watch all our SUPERBOOTH 2026 video coverage in one place. Check back to this page regularly as we will be updating with more video ...
11/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, is participating in the Equity Forum Ge...
11/05/2026
Bounteous Acquires Cartesian to Accelerate Enterprise AI
May 11, 2026
Business Assurance
News
Acquisition enhances deep data and analytics capabil...
11/05/2026
11 May 2026
VEON Shareholders Re-elect Board and Chairman, Reaffirming Confiden...
11/05/2026
Fox Corporation Reports Third Quarter Fiscal 2026 Financial Results NEW YORK, NY, May 11, 2026 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company ) t...
11/05/2026
Arvato Systems Becomes a Member of InsurLab Germany
Collaboration in the insurance industrys leading innovation network
G tersloh - Arvato Systems has joine...
11/05/2026
Pirate Predator uncovers new information from victims and survivors of abuse on ...
10/05/2026
RT ALL-IRELAND DRAMA FESTIVAL WINNERS ANNOUNCED DURING GALA AWARDS STREAMED LIVE ON RTE.IE/CULTURE
Kilmeen Drama Group hailing from Rossmore, Co. Cork Scoops ...
09/05/2026
New desktop instrument focused on tactile performance
Bastl Instruments have announced Kalimba, a new desktop instrument that combines physical modelling, F...
The one thing that is constant in this market is change. Literally nothing stands still which is why our space is an exciting one to be in right now. Recognizing this, we decided to return to ANGA COM with a stand presence given the activity we were seeing in the local market. 
