January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovations shaping how people watch, listen and enjoy their favorite entertainment
jpg
LAS VEGAS, January 6, 2026 - Dolby Laboratories, a leader in immersive entertainment experiences, will spotlight its latest innovations at the 2026 Consumer Electronics Show (CES), demonstrating how Dolby technologies are redefining the way entertainment is created, delivered and experienced. With Dolby, picture quality will become more vibrant and dynamic, in-car entertainment will feel more immersive, and streaming will bring audiences closer to the action than ever before.
At Dolby, we're building technologies and partnerships that make premium experiences accessible to all, expanding how and where audiences can enjoy their favorite content, said John Couling, Senior Vice President of Entertainment at Dolby Laboratories. From the living room to the car and beyond, we're bringing visions to life for creators across film, music, sports, and social, reimagining how people see, hear, and feel entertainment.
Dolby and Peacock Set a New Standard for Streaming Experiences
Kicking off the week, Dolby and NBCUniversal announced Peacock as the first streamer to embrace Dolbys full suite of advanced picture and sound innovations. This first-of-its-kind technology integration marks a major milestone in streaming entertainment, extending Dolby's unmatched combination of sight and sound innovation across Peacocks wide-ranging portfolio of blockbuster movies, acclaimed originals, and marquee live sports and events.
Peacock will begin by extending the availability of Dolby Vision and Dolby Atmos across live sports over the coming year, including Sunday Night Football, NBA, and MLB. Additionally, Peacock is preparing to adopt the next generation of Dolby innovations anticipated to launch later this year - Dolby Vision 2 and Dolby AC-4 - groundbreaking technologies that bring more lifelike picture and clearer dialogue to streaming experiences.
Dolby Expands the Future of Home Entertainment
Ahead of CES, Dolby and LG unveiled the LG Sound Suite, a modular home audio system powered by Dolby Atmos FlexConnect, which includes the worlds first soundbar to feature the technology. With up to 27 different speaker configurations, LG Sound Suite with Dolby Atmos FlexConnect delivers a simpler, more flexible, cinematic Dolby Atmos sound experience. From the moment your speakers are in place, enjoy astonishing audio that makes explosions more intense, songs more life-like, game days more electrifying, and moments more memorable. LG will also bring Dolby Atmos FlexConnect to its latest premium TVs, including select 2025 models through a future software update.
Dolby also expanded momentum behind Dolby Vision 2, announcing a growing lineup of TV manufacturers bringing the technology to their latest televisions. Hisense, TCL and TP Vision will support Dolby Vision 2 across upcoming models, extending the next generation of Dolby picture quality to more screens worldwide. Building on the success of Dolby Vision, Dolby Vision 2 is designed to meet the evolving expectations of todays viewers and unlock the full potential of modern televisions. Powered by Dolbys next-generation image engine, Content Intelligence, and new capabilities like Authentic Motion, Dolby Vision 2 takes the benefits of Dolby Vision beyond HDR to deliver a more authentic and uncompromising picture that unlocks the full capabilities of modern TVs.
TV model availability:
Hisense plans to support Dolby Vision 2 on its 2026 RGB MiniLED TVs, including UX, UR9, and UR8, and bring it to more MiniLED TVs via a future OTA update.
TCLs 2026 X QD-Mini LED TV Series and C Series plan to support Dolby Vision 2 via a future OTA update.
TP Vision's Philips' 2026 OLED TV sets plan to feature Dolby Vision 2, including the new 2026 Philips OLED811, OLED911 series and its flagship OLED951.
Dolby Atmos Accelerates Adoption Across 35 Global Auto Brands
Over 35 automotive manufacturers now embrace Dolby Atmos - from luxury vehicles to entry level models with baseline audio systems - with more than 150 car models featuring the immersive audio experience. Several manufacturers support Dolby Atmos across their full lineups, and Dolby Vision is now available in even more vehicles including the NIO ET9, making its first CES debut this week, and the Mahindra XUV 7XO, Indias first vehicle with both technologies. At CES, Dolby will bring this global momentum to life through new announcements and its first-ever automotive showroom at Dolby Live, showcasing the latest models from Audi, Cadillac, Mercedes-Benz, NIO, and Porsche with Dolby.
Smartphones play a crucial role in our lives, including in-car entertainment. At CES, Dolby and Mercedes-Benz are showcasing how seamless that experience can be. Announced this week, Mercedes-Benz is one of the first automakers to enable Spatial Audio with Dolby Atmos in Apple CarPlay, with support available across its latest lineup - including the all-new electric GLC, CLA, and GLB. Drivers can instantly unlock their favorite tracks in Dolby Atmos from services like Apple Music, with unparalleled clarity and depth that makes every drive unforgettable.
As part of an ongoing effort to bring immersive audio to even more drivers, Pioneers SPHERA represents the next chapter in this accessibility story. As the worlds first aftermarket in-dash receiver to feature Dolby Atmos, SPHERA extends the reach of Dolby Atmos beyond new vehicle purchases. Optimized for systems as compact as 4-channel audio configurations, SPHERA unlocks Dolby Atmos for the vast number of vehicles already on the road, bringing Dolby Atmos to even more drivers.
Dolby is leveraging CES to showcase the
Europe Stories
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
07/06/2026
Company introduce 21 new protective covers
Decksaver have just announced their Sping 2026 Drop, which sees a total of 21 new models added to their ever-grow...
07/06/2026
Sunday 7 June 2026
Dynamo Vs Houdini comes to Sky later this year
The last time the world saw Dynamo, he buried himself alive. This weekend, he returned.
Mom...
06/06/2026
Check Out Leading Monitor Brands
We'll have monitors of all shapes and sizes at GearExpo UK, so whether you're looking to upgrade or expand your set...
06/06/2026
Two Originals offerings join MPC line-up
Following on from their partnership announcement at NAMM 2026, Spitfire Audio and Akai Pro have announced the relea...
05/06/2026
Built from the same recordings as flagship library
Sonuscore's LUX Orchestral Strings has been met with widespread praise since its launch in late 2025,...
05/06/2026
High-end converter, interface & headphone amp upgraded
Said to represent the next evolution of RME's all-in-one reference converter concept, the all-new...
05/06/2026
Win a Soundgas Type 636P & Type G preamps
Soundgas, one of the UK's leading vintage and boutique audio equipment specialists have just announced the lau...
05/06/2026
New leadership of Technology Systems Division at Rohde & Schwarz On July 1, 2026, Hansj rg Herrbold and Andreas H gele will take over as Executive Vice Presid...
05/06/2026
Hitachi and Intel announced a strategic collaboration to explore opportunities t...
05/06/2026
05 Jun 2026
VEON's Kyivstar to Expand Digital Mobility Ecosystem with Acqui...
05/06/2026
RT Radio 1 Folk Awards to take place on Tuesday 10th November 2026, Vicar Street, Dublin
Moya Brennan, D nal Lunny, Mary Black and Christy Moore among previou...
04/06/2026
Steinberg DAWs now boast in-depth Tonalic integration
Celemony's innovative virtual session musician plug-in has just received an update that brings ARA...
04/06/2026
Get Hands-On With Over 20 Mic Brands
GearExpo UK is fast approaching, and if you've been looking for a chance to check out some new mics, then you'r...
04/06/2026
Combos feature new Amplifier Intelligence engine
Positive Grid's latest release sees the company introduce two new combo amplifiers that promise to offe...
04/06/2026
BackStory follows four Irish young people as they travel back to their parents' homelands
Modern Irish identity is enriched by cultures and influences from...
03/06/2026
Step sequencer-style panning tool revealed
Alongside their flagship self-titled sound-design platform, Sound Particles offer an array of creative effects an...
03/06/2026
Now features full H90 algorithm library
Eventide have announced the upcoming launch of the H9 Harmonizer Gen 2, a new and improved version of their hugely p...
03/06/2026
Significant discount available until 1 October 2026
Aim Audio have just announced a promotion that sees a significant discount applied to their Essence micr...
03/06/2026
Rohde & Schwarz to supply CERTIUM advanced communications system to Memmingen Ai...
03/06/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
03/06/2026
RT confirms multi-channel and free to air coverage of the expanded tournament with enhanced digital features and the return of Total Football for young fans
S...
03/06/2026
03 Jun 2026
VEON to Release 2Q26 Earnings on July 31, 2026 Dubai and New York, June 3, 2026 - VEON Ltd. (Nasdaq: VEON), a global digital operator ( VEON or t...
03/06/2026
RT has today announced Heineken 0.0 as the broadcast sponsor of their FIFA World Cup 2026 coverage.
The sponsorship, brokered by Dentsu, will see Heineken 0....
02/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
02/06/2026
Powerful new vocal-production tool announced
Described as a vocal performance station , Klevgrand's latest plug-in combines pitch-correction with harmo...
02/06/2026
Launched alongside Go Green sale extension
McDSP have just released the latest addition to their APB line-up, DC-2 Dual Compressor, and have also announced ...
02/06/2026
Create custom tools for Ableton Live 12 Suite
Ableton have just introduced a new open JavaScript toolkit that allows anyone to create their own custom tools...
02/06/2026
Now features full H90 algorithm library
Eventide have announced the upcoming launch of the H9 Harmonizer Gen 2, a new and improved version of their hugely p...
02/06/2026
Plus UAD Half Yearly Sale now live
The latest arrival to the Universal Audio range delivers a new native pitch-correction plug-in that's capable of deli...
02/06/2026
Rohde & Schwarz to present comprehensive performance, conformance and spectrum-m...
02/06/2026
BTL Laboratory becomes Taiwan's first test house with a CTIA Certification c...
02/06/2026
If you've kept up with this article series, you know by now where to start w...
02/06/2026
With new DSP configurations and flexible licensing options, Calrec is removing the barriers to virtualised audio, giving broadcasters the freedom to scale produ...
02/06/2026
02 Jun 2026
VEON Closes USD 1.4 Billion Bond Offering, Refinancing 2027 Notes A...
02/06/2026
Praise for series three:
The Times - sun-dappled pleasure
The Daily Mail - The Homes Counties' Charlie's Angels
The Sun - 4* this [is an] enjoya...
02/06/2026
Wuppertal June 2, 2026
Gudrun Scharler Appointed CEO of Riedel Networks The Riedel Group today announced the appointment of Gudrun Scharler as CEO of Riedel N...
02/06/2026
Trust has become a commercial issue With global advertising spend forecast to exceed US$1 trillion this year*, the commercial consequences of weak governance co...
02/06/2026
June sees Ireland's cultural calendar in full bloom, as RT Supporting the Arts showcases a vibrant and wide-ranging programme spanning music, theatre, visu...
02/06/2026
After The Traitors Ireland launched in 2025, Irish audiences proved to have a taste for the global hit reality show. This Bank Holiday Monday fans can indulge e...
01/06/2026
Category line-up & sponsors announced
Photo: Paul Clarke
The Production Music Awards (PMA) have announced that submissions are now officially open ahead of...
01/06/2026
New hybrid sample/synthesis instrument revealed
Excite Audio have just released the latest instalment in their Evolve series, which has been developed in co...
01/06/2026
Latest TONEX expansion captures three rare vintage amps
The newest addition to IK Multimedia's ever-growing TONEX line-up introduces a set of three incr...
01/06/2026
Musically intelligent soft synth gets upgraded
Scaler Music will be probably be best known to many for their music theory tools, but their product range al...
01/06/2026
Rohde & Schwarz Satellite Industry Days 2026 guided by the motto From Earth to ...
01/06/2026
Luxembourg, June 1, 2026 - SES, a leading space solutions company, and Viva, Mexico's ultra low-cost airline, launched fast and reliable multi-orbit satelli...
01/06/2026
Mardi 2 juin 14h00
FilmLight (ARRI), 10 rue Ren Boulanger, 75010 Paris
Rejoignez-nous pour d couvrir comment FLAPI (l'API FilmLight) peut transformer e...
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 
