In honor of Black History Month 2020, we celebrated the last decade of Black history, culture and creativity. Since 2010, there has been a visible increase in how African American communities are represented and reached across various platforms. Data from our latest report on Black consumers shows that shifts can be seen across industries-from increased African American music and entertainment content featured on television and streaming services to the rise of Black influence in fashion, sports, technology and beyond. This period has been coined the New Black Renaissance.
Black creativity has truly been reclaimed in the past decade and is visible from the increasing influence of Black consumers, business leaders and influencers, said Cheryl Grace, SVP U.S. of Strategic Community Alliances and Consumer Engagement. We are seeing the increasing power of African Americans not just in places where you expect it like sports and rap music, but also as content and product creators.
In February, Nielsen associates joined us on social media to celebrate the New Black Renaissance. We shared highlights on Twitter and LinkedIn about African American achievements and also spotlighted African American Nielsen employees who are movers and shakers on the job in a video. Employees from all backgrounds and regions were also encouraged to attend internal and external Black History Month events some which featured our own Black leaders.
Throughout the month, Cheryl Grace spoke at many client and community events, sharing Nielsen's insights on the growing power of the African-American consumer. These events included panel discussions at Omnicomm, Google, Publicis, Walmart and Tiffany. Bashel Lewis, a Nielsen Emerging Leader and lifestyle blogger, had the chance to who attended the Tiffany event: I cried-seeing four Black women in different industries talk about the power of Black consumers in luxury retail was a moment for me. Often times, when you hear the word luxury, Black people are usually excluded in that category. But to have Cheryl Grace combat that with data was emotional for me because it's almost like we're giving a voice to people who are often times unheard in these spaces.
Cheryl Grace, Kimberly Drew, Michelle Ebanks and June Hayes at Tiffany & Co. (NYC).
Then, on Feb. 26, Leslie Pitterson, VP, Communications, Nielsen Global Media, spoke on a Black History Month Celebration panel at FreeWheel, to discuss the Black experience in the workplace and how to achieve success.
Maria Weaver, Leslie Pitterson, Rahdiah Barnes and Darren Sherriff at FreeWheel, A Comcast Company (NYC).
Catalysts for Change
SABLE (Sustaining Active Black Leadership and Empowerment), Nielsen's African-American Employee Resource Group (ERG), kicked off Black History Month with the campaign Catalysts for Change. SABLE members planned events and internal social media to educate Nielsen associates and raise awareness about Black colleagues and public figures who have inspired change for good in their industries and communities. Below are highlights from SABLE Black History Month events across the U.S.
SABLE Chicago: Lunch & Learn
SABLE Chicago invited Dr. Leonard Taylor, a higher education professor at Auburn University, to speak about his work and research to introduce new ways of thinking and being leaders. Specifically, he challenged the audience to consider the roles of identity, community and care in cultivating healthy and transformative approaches to leadership.
SABLE NYC: Black History Month Celebration
SABLE and the NYC Inclusion Impact Team commemorated the end of Black History Month with a celebration on Feb. 27, 2020. They started the night with a short recap of the different ways Nielsen associates have come together to honor the month and then kicked back with music and soul food catered by two local Black-owned restaurants: Jacob's Restaurant and B2 Harlem.
SABLE Atlanta: Tour of Center for Civil and Human Rights
Nielsen's Atlanta associates celebrated Black History Month by visiting the National Center for Civil and Human Rights. The Center's exhibits tell stories that promote empathy and provide an understanding of the Black experience while exploring the fundamental rights of all humans.
SABLE Associates Celebrate Black History Month (NYC).
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
30/08/2025
WASHINGTON The Federal Communications Commission has adopted its FY 2025 Regulatory Fees Order that establishes the regulatory fee rates for the broadcast stati...
29/08/2025
Australian Red Cross and SBS launch training to help workplaces in the fight aga...
29/08/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
29/08/2025
L3Harris Technologies has concentrated decades of expertise across the entire enterprise to develop affordable and reliable best-of-breed solutions to rapidly c...
29/08/2025
BURBANK, Calif. The CW Network and the Pac-12 Conference have announced a new media rights deal that will extend their broadcast partnership beginning with the ...
29/08/2025
NEW YORK Gracenote has released a new analysis of its global video dataset showing that the number of FAST channels grew nearly 14% from Q1 2025 and 76% since 2...
29/08/2025
SAN JOSE, Calif. Harmonic has announced a series of improvements to its live sports streaming solution that the company said will improve fan engagement, protec...
29/08/2025
NEW YORK and LOS ANGELES Fox Corp. and YouTube TV last night announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business...
29/08/2025
Budapest, Hungary, August 2025 - The integration of Microsoft Teams Rooms (MTR) with Lightware's Taurus universal matrix switchers delivers a new level of f...
29/08/2025
Frequency, the engine behind many of the world's best-known streaming television channels, today announced it will launch Studio Live, a next-generation uni...
29/08/2025
In an era when AI and cyber resilience are essential, Scality will mark the 10th anniversary of Scality Day on October 16, 2025 in Paris. This flagship global e...
29/08/2025
Disguise's In-House Creative and Technical Teams Pre-Visualised, Programmed and Delivered Content for the Experience, All Powered by EX 3+
Technology solu...
29/08/2025
Disguise will be demonstrating the latest workflows for TV, film and live events on a number of partner booths at the show
Disguise, the industry-leading tech...
29/08/2025
STOCKHOLM, Sweden Accedo will showcase Accedo Compose, its AI agent-powered modular orchestration layer that assists streaming providers in transitioning client...
29/08/2025
LOS ANGELES Cineverse has announced that it is working with Xperi to bring four of its streaming channels to automobiles for the first time as part of the DTS A...
29/08/2025
DALLAS & ATLANTA Gray Media has announced an agreement with the sports streaming service Victory+ to simulcast 17 Dallas Stars NHL games in 15 television market...
29/08/2025
NEW YORK AND CULVER CITY Comcast NBCUniversal and Amazon have announced new and extended distribution agreements that will expand the content available on their...
29/08/2025
FOOTHILL RANCH, Calif. RED Digital Cinema will feature its Cine-Broadcast Module supporting live broadcast workflows during IBC2025, Sept. 12-15, at the RAI Ams...
29/08/2025
29 Aug 2025
Kyivstar Rings Opening Bell at Nasdaq Marking Landmark Listing and ...
29/08/2025
More than half of all NFL games live on Sky for the first timeFriday 29 August 2025
Sky Sports has announced a new three-year deal with the NFL, extending its ...
29/08/2025
Back to All News
RIV4LRIES: The Trailer of the New Series With Samuele Carrino ...
29/08/2025
Get ready for an inspiring and emotional insight into the world of competitive Irish dancing with My Story: Tomi Champion of the World airing on RT 2 this monda...
29/08/2025
RT has today announced that David McCullagh is to be the new presenter of RT Radio 1's flagship Today programme, which airs every weekday at 10am, replaci...
28/08/2025
By Kristin Feeley, Director, Documentary Film & Artist Programs
If you want to tell untold stories, if you want to give voice to the voiceless, you've got ...
28/08/2025
Directed by Steven Bognar and Julia Reichert, Sundance Institute-supported Amer...
28/08/2025
Corridos have been a cornerstone of M sica Mexicana for generations, telling stories rooted in everyday life. Now, a new chapter is taking shape: motivational c...
28/08/2025
Los corridos han sido un pilar de la M sica Mexicana durante generaciones, contando historias enraizadas en la vida cotidiana. Ahora, un nuevo cap tulo est tom...
28/08/2025
Earlier this month, we promised our Verano Forever party would bring the heat, a...
28/08/2025
L3Harris will provide the Polish F-16V fleet with the Viper Shield electronic warfare system as part of an upgrade program....
28/08/2025
Bilbao, August 26, 2025 - AgileTV, an international television and video technol...
28/08/2025
Ken Wilkinson is an Emmy Awards nominated New York audio engineer who specialises in production sound mixing for film, commercial, episodic and documentary work...
28/08/2025
NEW YORK FuboTV today announced that it will launch Fubo Sports, a skinny bundle that focuses on sports with a subscription price of $56 monthly....
28/08/2025
NEVADA City, Calif. At IBC2025, Sept. 12-15 at the RAI Amsterdam, Telestream will debut its new Global Ingest strategy, introducing a next-generation ingest arc...
28/08/2025
Dr. Rhoda Bernard Releases Groundbreaking Debut Book on Accessible Arts Educatio...
28/08/2025
TAG Video Systems, the leader in software-based IP end-to-end workflow monitoring, deep probing, and real-time visualization, has named Oliver Gappa as Sales Di...
28/08/2025
AI-based voice enhancement will be among a series of innovations making their IBC 2025 debut on the DHD stand B46 in Hall 8 at the RAI Amsterdam Convention Cent...
28/08/2025
Telef nica Servicios Audiovisuales (TSA), the leading system integrator and service provider in the media sector in Spain, with the support of Appear, the globa...
28/08/2025
To fully immerse sailing fans in the world's biggest offshore yacht race, production company, Optical Media turned to LiveU's On-site Production solutio...
28/08/2025
Working with Calrec on its most recent overhaul, radio and television broadcaster, WNED has migrated to a fully IP infrastructure with multiple Type R consoles,...
28/08/2025
Cleeng, the Subscriber Retention Management (SRM ) inventor, has unveiled Cleeng Pro, the first-ever direct-to-consumer (D2C) subscription management platform t...
28/08/2025
Zixi, the industry leader in live broadcast-quality video over IP, today announced that French media distribution platform OKAST has selected Zixi to enable rel...
28/08/2025
Solution offers a streamlined, speaker-free architecture to optimize integration with premium external loudspeakers and advanced loudness metering
Nixer Pro Au...
28/08/2025
Cinegy, the premier provider of software-defined television technology, has announced a strategic partnership with Vision One Touch Film Production Services L.L...
28/08/2025
Telestream, a global leader in media workflow technologies, will debut its new Global Ingest strategy at IBC2025, introducing a next-generation ingest architect...
28/08/2025
Tier 1 operator selects Broadpeak to power high-performance, unified CDN solution across Norway, Sweden and Finland
Broadpeak, a leader in streaming and moneti...
28/08/2025
Leading video software provider, Synamedia, today announced that 24 Frames Digital, one of India's leading live event streaming service providers, has chose...
28/08/2025
Meet VisualOn at IBC2025: See What's Next in AI-Powered Video Streaming Join VisualOn at IBC2025 and discover how our AI-driven Optimizer and advanced media...
In honor of Black History Month 2020, we celebrated the last decade of Black history, culture and creativity. Since 2010, there has been a visible increase in how African American communities are represented and reached across various platforms. Data from our latest report on Black consumers shows that shifts can be seen across industries-from increased African American music and entertainment content featured on television and streaming services to the rise of Black influence in fashion, sports, technology and beyond. This period has been coined the New Black Renaissance. 
