
ESPN's Rose Parade Production Is First To Use Unreal Engine as End-to-End Live-Broadcast-Graphics Tool Epic Games' Project Avalanche' tool is part of new Unreal Engine 5 game-rendering engine By Jason Dachman, Chief Editor
Friday, January 6, 2023 - 2:27 pm
Print This Story | Subscribe
Story Highlights
Over the past half decade, Epic Games' Unreal Engine game-rendering technology has brought an entirely new level of realism to live sports broadcasts - primarily through the use of real-time AR and virtual graphics. The technology took a major leap forward during the Rose Parade production on ABC on Monday: ESPN became the first to deploy Unreal Engine as an end-to-end live-broadcast-graphics tool. ESPN used the new Project Avalanche tool in Unreal Engine 5 to produce the entire graphics package from design to on-air playout.
This is the beginning of a much larger journey with [Epic Games], said Michael Spike Szykowny, senior director, animation, Graphics Innovation & Production Design, ESPN Creative Studios, prior to the parade. The goal of that journey is How can we take the amazingly cool stuff from the gaming world and bring it into the broadcast world?' This production will use Unreal from end to end. You don't get these types of first' opportunities very often, so it's very exciting for us to be in on the ground floor. And I think the potential is endless.
The broadcast served as a test of sorts for Unreal Engine's Project Avalanche tool and marks the beginning of what both ESPN and Epic Games call a long-term collaboration.
This is a new tool added to Unreal that we worked together with ESPN to vet out, said BK Johannessen, business director, Unreal Engine, broadcast and live events, Epic Games. It is very unlike what you typically have seen Unreal used for in the past. This has nothing to do with virtual or AR or tracking. Instead, we're using Unreal for traditional overlay graphics but with the robust power of the Unreal Engine underneath. It offers a lot of capabilities that you don't typically find in systems that do these types of overlays, which can make the process easier from both a design and an execution point of view.
Bringing Real-Time Rendering to the Broadcast-Graphics World While Unreal Engine has become synonymous with AR and virtual elements within the broadcast community, it had yet to be deployed as an all-encompassing graphics-production tool for live broadcast. That changed with Monday's Rose Parade when both the animation package (including the show open) and insert package were built entirely in Unreal.
Most people are using Unreal for the big-spectacle-event things, but they're not using Unreal for the more traditional day-to-day type of insert graphics, said Andy Blondin, director, technical product management, Epic Games. Essentially, Project Avalanche allows a broadcast designer familiar with [established broadcast] tools to use the power of Unreal Engine in the same manner that they would use to run graphics for a typical show. That has been one of the challenges for us at Epic: taking something that was built for the purpose of gaming and bringing it into broadcast. We're finally at the point with this tool where you have all the broadcast workflows you need but with all the power of Unreal.
According to Blondin, all the necessary tools are now available in Unreal for the various aspects of the graphics-production pipeline, including design, rigging, templating, key and fill, and more. However, with Unreal, these 2D and 3D graphics can be rendered in real time with higher fidelity than with traditional graphics systems.
From a technical perspective, a lot of pre-rendered video clips end up getting played back through these [traditional broadcast] systems, said Blondin. There's not a lot of flexibility to modify anything on the fly; you get locked in pretty early. But, for this show, we're doing full 3D geometry of everything that's animated. There are no video clips being played out in the broadcast. We have the roses blooming and full animations playing out live. We can art-direct it and be able to change all the lighting and particles on the fly.
ESPN Supervisor, Motion Graphics, Dana Drezek and Senior Real-Time Motion Graphics Designer Jason Go oversaw the project - in collaboration with Epic Games - from the initial design to playout in the truck on Monday. The operator interface in the truck featured all the typical aspects of a traditional graphics-playout system, including a playlist tool, show rundown, preview and program sources, key and fill monitoring, and tool for typing in text for graphics.
We want to shorten the learning gap and make it as easy for someone who knows those typical tools to come over and use Unreal, said Blondin.
Unreal Makes the Rose Parade Bloom Like Never Before The ESPN-Epic Games partnership came about during the 2022 SVG Sports Graphics Forum, Szykowny says, when he approached Blondin after seeing his presentation on Unreal Engine's evolving role in the broadcast ecosystem.
Andy and I had never met before, so I introduced myself and said we should be working together and I want to be the first one to do this because it's very intriguing, Szykowny said. To see this come from me hounding down Andy backstage at an SVG [event] to getting it on-air in just a few months has been pretty amazing to watch.
ESPN selected the Rose Parade as the inaugural all-Unreal broadcast since it is light on real-time graphics that require data feeds and player/team statistics. The data-light production not only provided an ideal testing ground but is also a broadcast filled with beauty and pageantry that Unreal Engine could bring alive for viewers in a new way.
While the beauty of the tool is phenomenal, said Szyko
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
To celebrate the opening of its new showroom and office, Lightware UK hosted a dedicated launch event at the new London location. The event welcomed partners, c...
01/05/2026
Choice without compromise
The broadcast industrys transformation is accelerating, and traditional broadcasters are having to fundamentally reinvent how they o...
01/05/2026
Beam Dynamics will return to MPTS 2026 with its asset intelligence platform, helping systems integrators, live production teams, media facilities and profession...
01/05/2026
Best-in-class UX design and rapid, scalable delivery for next-generation viewing experiences
Leading video software provider, Synamedia, today announced a coll...
01/05/2026
Compact new cforce MAX lens motor brings unrivaled speed and responsiveness to t...
01/05/2026
Panavision welcomes Fritz Heinzle as Vice President of Sales
Brie Clayton May 1, 2026
0 Comments
Heinzle will support Panavision's global growth s...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/05/2026
LONDON, APRIL 30, 2026 The Post Republic London's Re-recording Mixer and Dialogue Editor Dan Johnson has built a reputation for clean, emotionally resonan...
01/05/2026
Adobe Unveils Powerful New Innovations in Photoshop & Lightroom
Deepa Subramaniam April 30, 2026
0 Comments
Your most tedious creative tasks just got ea...
01/05/2026
Berklee Partners with Santander US to Establish Global Opportunity Fund The $400,000 grant offers students access to experiential learning opportunities withi...
01/05/2026
Student Spotlight: Keziah Thomas The Indian composer, who was named the 2026 student commencement speaker for Berklee College of Music, talks about how shes p...
01/05/2026
RT Sport awarded first pick free-to-air on Wednesday nights
Champions League and Super Cup finals
Highlights on Wednesday nights
RT today (Thursday 30 Apri...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
30/04/2026
The Professional Women's Hockey League (PWHL) concluded its third regular season on Saturday, reporting growth across attendance, viewership, digital engage...
30/04/2026
NBC Sports will air national MLB coverage on Sundays beginning May 3, with MLB Sunday Leadoff on Peacock and NBCSN at 12:30 p.m. ET, followed by the debut of th...
30/04/2026
Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live.
Grahn joined Cle...
30/04/2026
ARRI has introduced the cforce MAX, a new lens motor for the Hi-5 lens control system. The cforce MAX is twice as fast as the cforce plus motor it replaces whil...
30/04/2026
Knuerr, Voxtronic, and IHSE will jointly present an integrated control room solu...
30/04/2026
The CW Network and ESPN have announced an agreement to make the ESPN App the exclusive streaming home for all CW Sports live events. CW Sports will continue to ...
30/04/2026
Ed Sheeran's The Loop' tour launched in Auckland in January 2026 before moving on to Australia, with South America and the United States to follow late...
30/04/2026
Audinate has announced Dante Preset Creator, a free online tool for configuring Dante network settings before hardware is available on site. Presets created in ...
30/04/2026
Yahoo Sports has announced the appointment of Jarrod Schwarz as General Manager of Yahoo Sports. Schwarz will oversee product, design, and technology; revenue a...
30/04/2026
Nielsen has released a new report, Get Ready with Media Intelligence: 2026 FIFA World Cup Edition, examining U.S. soccer viewership trends, fan engagement, and ...
30/04/2026
USA Lacrosse and SportsEngine have announced an expanded partnership, naming Spo...
30/04/2026
Telos Alliance will participate in the 2026 Media Production and Technology Show (MPTS), taking place May 13-14 at Olympia London. Rather than exhibiting from a...
30/04/2026
The global streamer buys the U.S. DTC platform solutions provider for a reported...
30/04/2026
Tigo Sports, Paraguay's leading sports broadcaster, has upgraded its video infrastructure with Ateme solutions for live encoding, multiplexing, and signal c...
30/04/2026
World Rugby and IMG have announced a long-term media rights partnership focused on growing rugby in the United States ahead of the Men's and Women's Rug...
30/04/2026
For the second year in a row, Overtime and the National Women's Soccer League (NWSL) are teaming up through a renewed content partnership to bring fans even...
30/04/2026
The 22-year ESPN vet's responsibilities will reportedly be taken over by SVP Mike Foss...
30/04/2026
In-venue and creative video staffers at the professional and collegiate level ha...
30/04/2026
Amazon and Duke University have announced a multiyear agreement for Prime Video to present exclusive coverage of three Duke Blue Devils men's basketball neu...
30/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
30/04/2026
Music is evolving, and so are the ways you discover and connect with artists. In...
30/04/2026
Between April 22-29, the first inaugural Stockholm Music Week brought together thought leaders and partners across industries including music, tech, government,...
30/04/2026
Iconic large-format console upgraded
API's iconic Vision console has just been treated to an overhaul that aims to meet the demands of today's profe...
30/04/2026
Comes complete with miking accessories
The LCT 440 Pure has proven to be a popular member of Lewitt's mic line-up, offering impressive technical perform...
30/04/2026
24 October 2026 at The Octagon, Sheffield
Now in its eighth year, SynthFest UK is the largest event of its kind in the UK, bringing together the top keyboar...