Sony Pixel Power calrec Sony

Astro Malaysias Largest Broadcaster Selects Amagi and AWS...

06/06/2024

Amagi, the leader in cloud-based SaaS technology for broadcast and connected TV (CTV), deployed on Amazon Web Services (AWS), today announced its partnership with Malaysia's leading media and entertainment company, Astro Malaysia Holdings Berhad (Astro).

Astro, in partnership with Amagi, is modernizing systems and infrastructure for the playout and origination of its existing linear channels and playout disaster recovery capabilities and transitioning them to AWS, the world's most comprehensive and broadly adopted cloud. This marks a milestone in ASEAN's broadcast industry. The Amagi playout deployment will help Astro optimize its media operations, enhance business agility, increase service resilience, and mitigate the risks of maintaining legacy systems.

The upcoming launch of the AWS Asia-Pacific (Malaysia) region complements Astro's ongoing broadcast transformation journey, which aims to further enable the deployment of innovative media and entertainment solutions. By capitalizing on the robust cloud infrastructure, unparalleled scalability, and advanced services provided by AWS, Astro aims to further improve enhanced in-country network infrastructure resiliency and performance, thus delivering enriched customer experiences.

Defining the Future of Broadcast

Broadcasters have traditionally managed their channel automation and playout systems within on-premises data centers. As Astro continues its expansion across multiple regions, the organization will see workflows being optimized, media operations enhanced, and playout system management streamlined. To further complement the company's pursuit of these goals, Astro will implement Amagi's flagship products on AWS: the Amagi CLOUDPORT channel playout platform and the Amagi MONITORING solution. These advanced solutions will support Astro's commitment to operational excellence, offering enhanced resiliency and enabling quicker upgrades to service capabilities, thereby meeting the evolving needs of the broadcasting landscape.

Mauro Di Pietro Paolo, Chief Technology Officer at Astro, said: As Malaysia's leading broadcaster, Astro continues to drive innovation, and our partnership with Amagi underscores our continuous dedication to pioneering advancements in the industry. At Astro, we needed a playout platform that would align with our vision for transformation in our broadcast and media operations, have in-built disaster recovery capabilities, and provide a modernization path for our end-of-life on-premises systems. We've selected Amagi because of their proven track record of deploying playout systems on AWS and have demonstrated their ability to be a transformational platform.

Srinivasan KA, Co-Founder and Chief Revenue Officer at Amagi, said: We are delighted to partner with Astro, one of the most innovative and forward-looking media companies in Asia, to help them achieve their cloud transformation goals. By leveraging our cloud-native solutions built on AWS's global infrastructure, we can provide Astro with a scalable, secure, and cost-effective playout platform to support their current and future needs. This collaboration also demonstrates our commitment to empowering media companies with cutting-edge cloud technology and best-in-class service.

The broadcast industry is rapidly changing, requiring broadcasters to stay competitive with increased agility, resiliency, cost efficiency, and unified workflows, which can be achieved with AWS cloud. AWS is proud to work with solutions providers like Amagi to drive the industry forward, said Pete Murray, Country Manager at AWS. We're thrilled to see our long-term customer Astro continue its transformative journey to delight their customers, and with Amagi, we look forward to digitalizing and advancing the future of Malaysia's media and entertainment industry.

Amagi and Astro launched broadcast station playout origination on AWS for the first channels and disaster recovery services in May 2024. This marks the first large-scale, cloud-based playout solution by a broadcaster in Malaysia. To meet the ever-changing needs of these networks, Amagi will continue to work closely with Astro to scale and evolve its Amagi CLOUDPORT solution. More information about Amagi and its solutions is available at www.amagi.com.
LINK: https://kitplus.com/news/astro-malaysias-largest-broadcaster-selects-a...
See more stories from tvbay

Most recent headlines

09/11/2025

Dalet Unveils Agentic AI Media Workflows at IBC2025

Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...

22/10/2025

Prime Video Inks Deal To Present NFL Black Friday Game Worldwide

Prime Video Inks Deal To Present NFL Black Friday Game Worldwide By SVG Staff Wednesday, October 22, 2025 - 10:06 am Print This Story | Subscribe Story ...

22/10/2025

NBA Tip-Off: ESPN Goes 1080p HDR End-to-End, Flipping HDR Switch on REMI and REMCO Shows

NBA Tip-Off: ESPN Goes 1080p HDR End-to-End, Flipping HDR Switch on REMI and REM...

22/10/2025

FloSports Empowers Division II, III Athletic Departments With Turnkey Production Suite for Livestreaming Production

FloSports Empowers Division II, III Athletic Departments With Turnkey Production...

22/10/2025

Wall Street Video Summit Debuts, Bringing Together 200 Financial Enterprise Video Executives in NYC

Wall Street Video Summit Debuts, Bringing Together 200 Financial Enterprise Vide...

22/10/2025

Dueling Pianos: International Chopin Piano Competition Is as Competitive as a Ballgame - and Has Amazing Audio

Dueling Pianos: International Chopin Piano Competition Is as Competitive as a Ba...

22/10/2025

Celebrate the Anniversaries of Shakira's Landmark Albums With Spotify-Exclusive EP and Video Special

In 1995, a young Colombian artist released an album that would change Latin pop ...

22/10/2025

SGL Carbon expands sustainable energy supply and invests in photovoltaic system at Meitingen site

Over the past few months, a photovoltaic system has been installed on a three-he...

22/10/2025

Orion Meets SLS: L3Harris Technology Ready to go to the Moon

The Orion spacecraft for NASA's Artemis II mission is stacked on the Space Launch System (SLS) rocket in High Bay 3 of the Vehicle Assembly Building at Kenn...

22/10/2025

Hybrid SATCOM: Delivering Resilient and Agile Connectivity Today

L3Harris' Hybrid SATCOM is resilient by design, offering path diversity that eliminates vulnerabilities by routing data across the best available networks i...

22/10/2025

The 2025 NAB Show New York Opens With More Than 12,000 Attendees Expected

WASHINGTON, D.C. Organizers of NAB Show New York said they are expecting more than 12,000 registered attendees from about 100 countries along with 260 exhibitor...

22/10/2025

The 2025 NAB Show New York Set to Open with More Than 12,000 Attendees Expected

WASHINGTON, D.C The organizers of The 2025 NAB Show New York have announced that they are expecting more than 12,000 registered attendees from about 100 countr...

22/10/2025

Masque Sound and Jaffe Holden Create Transformative Perfo...

Masque Sound, a leading theatrical sound reinforcement, installation and design company, supplied an extensive gear package of professional-grade equipment for ...

22/10/2025

Lightware UCX-3x3-TPX-RX20 sets new standard for connecte...

Lightware, a global leader in signal management and AV connectivity solutions, is seeing strong market momentum for the UCX-3x3-TPX-RX20, a compact transmitter-...

22/10/2025

Chyron Releases PAINT 10.2 Telestration Platform

MELVILLE, N.Y. Chyron has released PAINT 10.2, the latest update for its telestration platform, adding support for SMPTE ST 2110 IP workflows, expanding brandin...

22/10/2025

NBCUniversal Invests in ATSC 3.0 Authority Behind Run3TV

WASHINGTON Run3TV today said NBCUniversal is joining as an investor in the ATSC 3.0 Framework Authority, which develops the Run3TV NextGen TV application platfo...

22/10/2025

swXtch.io to Feature SRT-X Gateway, groundSwXtch at NAB Show New York

ATLANTA swXtch.io will feature two new networking solutions extending the company's reach across more cloud and on-prem workflows at NAB Show New York, set ...

22/10/2025

HBO Max Increases Prices for All Tiers

The Warner Bros. Discoverys HBO Max streaming services has increased prices for all its streaming tiers effectively immediately for new customers. Existing cust...

22/10/2025

OpenDrives Inks Agreement With Versatile Distribution Services

LOS ANGELES OpenDrives has signed a new distribution partnership deal with Versatile Distribution Services (VDS) to strengthen its channel and streamline how it...

22/10/2025

The 2025 NAB Show New York Set to Open with More Than 12,000 Attendees

WASHINGTON, D.C The organizers of The 2025 NAB Show New York have announced that they are expecting more than 12,000 registered attendees from about 100 countr...

22/10/2025

Samora Pinderhughes Brings Immersive Sound to Berklee's Signature Series

Samora Pinderhughes Brings Immersive Sound to Berklee's Signature Series The artist and composer, who's worked with Herbie Hancock, Robert Glasper, Co...

22/10/2025

BMI Day at Berklee Celebrates Composer Fil Eisler and Awards Scholarship to Student Jack Ryan

BMI Day at Berklee Celebrates Composer Fil Eisler and Awards Scholarship to Stud...

22/10/2025

Tribeca Announces Star-Studded Lineup of Membership Events Featuring Tracy Morgan, Alex Rodriguez, and Lucy Liu

October 22nd, 2025 TRIBECA ANNOUNCES STAR-STUDDED LINEUP OF MEMBERSHIP EVENTS F...

22/10/2025

Rohde & Schwarz and TRUMPF cooperate in drone defense

Rohde & Schwarz and TRUMPF cooperate in drone defense Rohde & Schwarz and TRUMPF partner to deliver a comprehensive drone defense solution combining Rohde & S...

22/10/2025

ARTE Enhances Live Production Capabilities with Grass Valley's NativeIP Solutions

European Broadcaster Upgrades To Grass Valley's NativeIP LDX 135 Cameras And...

22/10/2025

Everyone Gets a Better Deal on Verizon with New FOX One Perk

Everyone Gets a Better Deal on Verizon with New FOX One Perk The $15 FOX One streaming service perk is yet another way Verizon continues to add savings for cu...

22/10/2025

First look promo Hidden Assets Series 3

First Look Hidden Assets Series 3 Premieres on 9th November 9:30pm on RT One & RT Player WATCH HERE Promo Link: Hidden Assets Series 3 | RT The Crimin...

21/10/2025

NAB New York 2025: Although AES Show Is on Its Own, Audio Will Be a Major Part of the East Coast Expo

NAB New York 2025: Although AES Show Is on Its Own, Audio Will Be a Major Part o...

21/10/2025

NAB New York 2025: Business of Broadcast and Media,' Future of Content' Are Themes for Two-Day Show

NAB New York 2025: Business of Broadcast and Media,' Future of Content'...

21/10/2025

SVG All-Stars: Ethan Folz, Senior Director, Digital Operations and Quality of Experience, DTC Products, Tech, and Operations, NBA

SVG All-Stars: Ethan Folz, Senior Director, Digital Operations and Quality of Ex...

21/10/2025

NBA on NBC/Peacock: Livestream Offers Graphic Overlays, Predictive Gaming, Ancillary Camera Angles, Real-Time Highlights

NBA on NBC/Peacock: Livestream Offers Graphic Overlays, Predictive Gaming, Ancil...

21/10/2025

NBA on NBC/Peacock: At the Front Bench With Producer Frank DiGraci and Director Pierre Moossa

NBA on NBC/Peacock: At the Front Bench With Producer Frank DiGraci and Director ...

21/10/2025

NBA on NBC/Peacock: NBC Sports, NEP Build Ultra-Flexible Production Plan That Seamlessly Blends Onsite, REMI Models

NBA on NBC/Peacock: NBC Sports, NEP Build Ultra-Flexible Production Plan That Se...

21/10/2025

What to Watch: 6 Indigenous-Led Contemporary Stories Supported by the Documentary Film Program

Indigenous storytelling has been at the heart of the work of the Sundance Instit...

21/10/2025

2026 Sundance Film Festival Announces Park City Legacy Program Featuring Archival Screenings, Special Talks, and Culmination Event

Top L-R: Mysterious Skin, American Dream Second Row L-R: Little Miss Sunshine, D...

21/10/2025

DEADBEAT' Delivered a Raw Communal Party With Tame Impala and The Dare in Brooklyn

Last week, Spotify and Columbia Records transformed Pier 4 at the Brooklyn Army ...

21/10/2025

SBS Learn's Dharug Ngurra resource empowers classrooms to meaningfully celebrate NSW Aboriginal Languages Week

SBS Learn's Dharug Ngurra resource empowers classrooms to meaningfully celeb...

21/10/2025

Turning Viewers into Promoters: What Rising NPS Scores Tell Us About the Power of Experience

As global operators simplify and evolve their digital platforms, NPS improvement...

21/10/2025

L3Harris Successfully Completes Important Milestone for Army SATCOM Program

Critical Design Review completion is a key milestone on the path toward Wideband Global Satellite Communications certification for the network in 2026, opening ...

21/10/2025

In the Undersea Domain - Reliability is Key

New Australian undersea training range to implement and improve warfighting tactics, proficiency and safety; enable joint/allied training that contributes to pr...

21/10/2025

WWTV Bridges 48 Miles with Bold IP Studio Upgrade, Powered by Clear-Com and Key Code Media

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...

21/10/2025

The Gauge: Poland | September 2025

September, the beginning of autumn, brought an expected revival to the TV market, largely due to the new fall TV schedules. The time spent in front of the TV sc...

21/10/2025

Nielsen: September Football Blitz Leads to Historic Monthly Spike in Broadcast Viewership

Broadcast Booms with 20% Uptick vs. August, Achieving Largest Monthly Increase ...

21/10/2025

THE GAUGE: MEXICO SEPTEMBER 2025

During September, streaming's share of TV viewing in Mexico settled at 24.5%, a marginal shift of -0.5 share points from the previous month. Disclaimer: YU...

21/10/2025

BBright, GlobalM Successfully Trial End-to-End UHD Interoperability

RENNES, France BBright and GlobalM have conducted a technical trial validating Ultra HD interoperability across the entire contribution chain in the cloud, achi...

21/10/2025

Kokusai Denki To Debut New 4K Camera at 2025 NAB Show New York

Kokusai Denki Electric America will mark the U.S. debut of a new 4K camera at the 2025 NAB New York, Oct. 22-23. Now available, the Z-HD6500-S1 UHD/HD productio...

21/10/2025

Triveni Digital to Showcase Industrys Most Comprehensive...

Triveni Digital, a trusted leader in ATSC 1.0 and 3.0 service delivery, data broadcasting, and quality assurance solutions, will showcase its entire NEXTGEN TV ...

21/10/2025

Radio Azzurra Advances to Digital Workflow with DHD SX2 A...

Radio Azzurra FM, longest-running radio station in the province of Novara, northwest Italy, has invested in an DHD SX2 audio routing and mixing console for inte...

21/10/2025

Globecast Appoints G Morgan as EVP of Sales for Globecast...

Globecast, the leading provider of broadcast, media and entertainment managed services, has announced the appointment of G Morgan as Executive Vice President of...