Sony Pixel Power calrec Sony

NVIDIA Reveals Gaming, Creator, Robotics, Auto Innovations at CES

03/01/2023

Powerful new GeForce RTX GPUs, a new generation of hyper-efficient laptops and new Omniverse capabilities and partnerships across the automotive industry were highlights of a news-packed address ahead of this week's CES trade show in Las Vegas.

AI will define the future of computing and this has influenced much of what we're covering today, said Jeff Fisher, senior vice president for gaming products at NVIDIA, as he kicked off the presentation.

Fisher was joined by several leaders from NVIDIA to introduce products and partnerships across gaming and content creation, robotics and next-generation automobiles.

The headline news:

GeForce RTX 40 Series laptops deliver company's largest-ever generational leap in performance and power efficiency to 170+ laptops for gamers and designers.

GeForce RTX 40 Series Studio laptops will bring new power and efficiency to creators, gamers and designers.

NVIDIA launches GeForce RTX 4070 Ti graphics cards, faster than RTX 3090 Ti, bringing power and efficiency of NVIDIA Ada architecture to $799.

DLSS 3 comes to 50 released and upcoming games.

NVIDIA bringing RTX 4080 performance to GeForce NOW cloud-gaming service.

Hyundai Motor Group, BYD and Polestar adopt GeForce NOW for cars.

Foxconn partners with NVIDIA to build automated electric vehicles and manufacture NVIDIA DRIVE Orin computers for the global automotive market.

Mercedes-Benz to use NVIDIA Omniverse to assemble next-generation factories in digital-first approach.

Major updates to NVIDIA Omniverse Enterprise enhance performance and offer new deployment options.

NVIDIA opens Omniverse portals with generative AIs for 3D and RTX Remix; releases AI avatar builder Omniverse ACE in early access.

NVIDIA Isaac Sim gets next-gen simulation tools for robotics development.

Introducing GeForce RTX 40 Series Laptops, RTX 4070 Ti Graphics Cards and DLSS 3 Games Fisher said the performance and power efficiency of the NVIDIA GeForce RTX 40 Series Laptop GPUs enable the greatest ever generational leap, including 14-inch gaming and creating powerhouse laptops, starting at $999 in February.

New GeForce RTX 4070 Ti graphics cards for desktops are faster than last generation's RTX 3090 Ti at nearly half the power, bringing the NVIDIA Ada Lovelace architecture down to $799, with availability starting Jan. 5.

And DLSS 3 is being adopted by developers faster than any prior NVIDIA tech, with 50 released and upcoming titles, including Witchfire, The Day Before, Warhaven, THRONE AND LIBERTY and Atomic Heart.

In addition, RTX 4080 performance is coming to the NVIDIA GeForce NOW cloud-gaming service. As a result, Fisher said millions more gamers will have access to the NVIDIA Ada architecture with GeForce NOW's Ultimate membership.

The new tier will bring NVIDIA Reflex and 240 frames per second streaming to the cloud for the first time, along with full ray tracing and DLSS 3 in games like Portal With RTX.

Momentum for NVIDIA RTX continues to build, Fisher said. Creating has grown beyond photos and videos to virtual worlds rendered with 3D cinematic graphics and true-to-life physics, Fisher said. The RTX platform is powering this growth.

Ray tracing and AI are defining the next generation of content, and NVIDIA Studio is the platform for this new breed of content creators. The heartbeat of Studio is found in NVIDIA Omniverse, where creators can connect accelerated apps and collaborate in real time.

NVIDIA's Stephanie Johnson, vice president of consumer marketing, introduced a new suite of generative AI tools and experimental plug-ins that harness the power of AI. Built with NVIDIA RTX, Omniverse is a platform enabling 3D artists to connect their favorite tools from Adobe, Autodesk, SideFX, Unreal Engine and more. And Omniverse now has a new Connector for Unity, said Stephanie Johnson, vice president of consumer marketing at NVIDIA.

Johnson introduced a suite of new generative AI tools and experimental plug-ins using the power of AI as the ultimate creative assistant. Audio2Face and Audio2Gesture generate animations from an audio file. The AI ToyBox by NVIDIA Research lets users generate 3D meshes from 2D inputs.

Companies have used generative AI technology to build Omniverse Connectors and extensions. Move.AI's Omniverse extension, for example, enables video-to-animation. Lumirithmic generates 3D mesh for heads from facial scans. And Elevate3D generates photorealistic 3D visualizations of products from 360-degree video recordings.

Johnson also announced that NVIDIA RTX Remix, which is built on Omniverse and is the easiest way to mod classic games, will be entering early access soon. The modding community can't wait to get their hands on Remix, she said.

NVIDIA Isaac Sim Brings Significantly Improved Features, Tools for Developing Intelligent Robots Simulation plays a vital role in the lifecycle of a robotics project, explained Deepu Talla, vice president of embedded and edge computing at NVIDIA. Partners are using NVIDIA Isaac Sim to create digital twins that help speed the training and deployment of intelligent robots.

NVIDIA's Deepu Talla, vice president of embedded and edge computing, announced the next release of Isaac Sim, NVIDIA's robotics simulation application and synthetic data generation tool. To revolutionize the way the robotics ecosystem develops the next generation of autonomous robots, Talla announced major updates to the next release of Isaac Sim. This includes improved sensor and lidar support to more accurately model real-world performance, a new conveyor-building tool, a new utility to add people to the simulation environment, a collection of new sim-ready warehouse assets and a host of new popular robots that come pre-integrated.

For the open-source ROS developer community, this release upgrades support for ROS 2 Humble and Window
LINK: https://blogs.nvidia.com/blog/2023/01/03/gaming-creator-robotics-auto-...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

Lightware UK celebrates new London showroom with launch e...

To celebrate the opening of its new showroom and office, Lightware UK hosted a dedicated launch event at the new London location. The event welcomed partners, c...

01/05/2026

Calrec Puts Broadcaster Choice Centre Stage at MPTS 2026

Choice without compromise The broadcast industrys transformation is accelerating, and traditional broadcasters are having to fundamentally reinvent how they o...

01/05/2026

Beam Dynamics Showcases its Asset Intelligence Platform a...

Beam Dynamics will return to MPTS 2026 with its asset intelligence platform, helping systems integrators, live production teams, media facilities and profession...

01/05/2026

Synamedia and FX Digital collaborate to bring GO Shorts a...

Best-in-class UX design and rapid, scalable delivery for next-generation viewing experiences Leading video software provider, Synamedia, today announced a coll...

01/05/2026

Compact new cforce MAX lens motor brings unrivaled speed and responsiveness to the Hi-5 ecosystem

Compact new cforce MAX lens motor brings unrivaled speed and responsiveness to t...

01/05/2026

Panavision welcomes Fritz Heinzle as Vice President of Sales

Panavision welcomes Fritz Heinzle as Vice President of Sales Brie Clayton May 1, 2026 0 Comments Heinzle will support Panavision's global growth s...

01/05/2026

NAB Hires FCC Staffer Ben Arden as SVP, Deputy General Counsel

Share Copy link Facebook X Linkedin Bluesky Email...

01/05/2026

ARRI Introduces Compact New cforce MAX Lens Motor

Share Copy link Facebook X Linkedin Bluesky Email...

01/05/2026

CPI Media Deploys QuickLink StudioCall

Share Copy link Facebook X Linkedin Bluesky Email...

01/05/2026

FCC Proposes to Amend Audible Crawl Rule to Preserve Accessibility

Share Copy link Facebook X Linkedin Bluesky Email...

01/05/2026

Republican AGs Join Nexstar/Tegna Antitrust Suit

Share Copy link Facebook X Linkedin Bluesky Email...

01/05/2026

Dan Johnson Elevates Precision Editing With NUGEN Audio D...

LONDON, APRIL 30, 2026 The Post Republic London's Re-recording Mixer and Dialogue Editor Dan Johnson has built a reputation for clean, emotionally resonan...

01/05/2026

Adobe Unveils Powerful New Innovations in Photoshop & Lightroom

Adobe Unveils Powerful New Innovations in Photoshop & Lightroom Deepa Subramaniam April 30, 2026 0 Comments Your most tedious creative tasks just got ea...

01/05/2026

Berklee Partners with Santander US to Establish Global Opportunity Fund

Berklee Partners with Santander US to Establish Global Opportunity Fund The $400,000 grant offers students access to experiential learning opportunities withi...

01/05/2026

Student Spotlight: Keziah Thomas

Student Spotlight: Keziah Thomas The Indian composer, who was named the 2026 student commencement speaker for Berklee College of Music, talks about how shes p...

01/05/2026

RT Secures UEFA Champions League Rights from 2027-2031

RT Sport awarded first pick free-to-air on Wednesday nights Champions League and Super Cup finals Highlights on Wednesday nights RT today (Thursday 30 Apri...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

30/04/2026

PWHL Reports Record Growth in Third Regular Season as Playoffs Begin April 30

The Professional Women's Hockey League (PWHL) concluded its third regular season on Saturday, reporting growth across attendance, viewership, digital engage...

30/04/2026

NBC Sports Launches National Sunday MLB Coverage Beginning May 3

NBC Sports will air national MLB coverage on Sundays beginning May 3, with MLB Sunday Leadoff on Peacock and NBCSN at 12:30 p.m. ET, followed by the debut of th...

30/04/2026

Clear-Com Appoints Brian Grahn and Ben Turnwell to New Roles

Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live. Grahn joined Cle...

30/04/2026

ARRI Introduces cforce MAX Lens Motor for Hi-5 Lens Control System

ARRI has introduced the cforce MAX, a new lens motor for the Hi-5 lens control system. The cforce MAX is twice as fast as the cforce plus motor it replaces whil...

30/04/2026

Knuerr, Voxtronic, and IHSE to Present Integrated Control Room Solution at Airspace World

Knuerr, Voxtronic, and IHSE will jointly present an integrated control room solu...

30/04/2026

The CW Network and ESPN to Stream CW Sports Live Events on ESPN App

The CW Network and ESPN have announced an agreement to make the ESPN App the exclusive streaming home for all CW Sports live events. CW Sports will continue to ...

30/04/2026

Sennheiser Spectera Deployed on Ed Sheerans The Loop Global Stadium Tour

Ed Sheeran's The Loop' tour launched in Auckland in January 2026 before moving on to Australia, with South America and the United States to follow late...

30/04/2026

Audinate Launches Dante Preset Creator for Offline Network Configuration

Audinate has announced Dante Preset Creator, a free online tool for configuring Dante network settings before hardware is available on site. Presets created in ...

30/04/2026

Yahoo Sports Appoints Jarrod Schwarz as General Manager

Yahoo Sports has announced the appointment of Jarrod Schwarz as General Manager of Yahoo Sports. Schwarz will oversee product, design, and technology; revenue a...

30/04/2026

Nielsen: U.S. Viewers Spent 79.8 Billion Minutes Watching Soccer in 2025

Nielsen has released a new report, Get Ready with Media Intelligence: 2026 FIFA World Cup Edition, examining U.S. soccer viewership trends, fan engagement, and ...

30/04/2026

USA Lacrosse Names SportsEngine Preferred Youth Sports Management Platform Partner

USA Lacrosse and SportsEngine have announced an expanded partnership, naming Spo...

30/04/2026

Telos Alliance To Appear at MPTS 2026 Across Multiple Partner Booths

Telos Alliance will participate in the 2026 Media Production and Technology Show (MPTS), taking place May 13-14 at Olympia London. Rather than exhibiting from a...

30/04/2026

DAZN Bolsters U.S. Ambitions With ViewLift Acquisition, Targets Evolving Regional Sports Landscape

The global streamer buys the U.S. DTC platform solutions provider for a reported...

30/04/2026

Tigo Sports Upgrades Video Infrastructure with Ateme Technology

Tigo Sports, Paraguay's leading sports broadcaster, has upgraded its video infrastructure with Ateme solutions for live encoding, multiplexing, and signal c...

30/04/2026

World Rugby and IMG Announce Long-Term Media Rights Partnership

World Rugby and IMG have announced a long-term media rights partnership focused on growing rugby in the United States ahead of the Men's and Women's Rug...

30/04/2026

NWSL & Overtime Re-Up Gen-Z Focused Content Partnership

For the second year in a row, Overtime and the National Women's Soccer League (NWSL) are teaming up through a renewed content partnership to bring fans even...

30/04/2026

ESPN Executive Vice President David Roberts Set To Retire

The 22-year ESPN vet's responsibilities will reportedly be taken over by SVP Mike Foss...

30/04/2026

SVG GameDay, Ep. 13: Anaheim Ducks' Scott Fausneaucht - Skating with the Ducks of Orange County

In-venue and creative video staffers at the professional and collegiate level ha...

30/04/2026

Prime Video Announces Multiyear Agreement with Duke Mens Basketball

Amazon and Duke University have announced a multiyear agreement for Prime Video to present exclusive coverage of three Duke Blue Devils men's basketball neu...

30/04/2026

Ratings Roundup: NBA Playoffs Return to NBC Sports up 38%; UFL Viewership up Midway Through Regular Season

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

30/04/2026

Introducing Verified by Spotify, a Signal of Authenticity and Trust for the Artists Behind the Music

Music is evolving, and so are the ways you discover and connect with artists. In...

30/04/2026

First-Ever Stockholm Music Week Celebrates the Industry's Present and Future

Between April 22-29, the first inaugural Stockholm Music Week brought together thought leaders and partners across industries including music, tech, government,...

30/04/2026

API launch the Vision+ console

Iconic large-format console upgraded API's iconic Vision console has just been treated to an overhaul that aims to meet the demands of today's profe...

30/04/2026

Lewitt introduce the LCT 440 Pure stereo pair

Comes complete with miking accessories The LCT 440 Pure has proven to be a popular member of Lewitt's mic line-up, offering impressive technical perform...

30/04/2026

SynthFest UK 2026 Announced

24 October 2026 at The Octagon, Sheffield Now in its eighth year, SynthFest UK is the largest event of its kind in the UK, bringing together the top keyboar...

30/04/2026

SBS & NITV LEAD NATIONAL RECONCILIATION WEEK 2026 WITH LANDMARK GULPILIL DOCUMENTARY

SBS & NITV LEAD NATIONAL RECONCILIATION WEEK 2026 WITH LANDMARK GULPILIL DOCUMEN...

30/04/2026

Rohde & Schwarz equips new Terminal 3 at Frankfurt Airport with security scanners

Rohde & Schwarz equips new Terminal 3 at Frankfurt Airport with security scanner...