Stuart Almond, Head of Marketing and Communications, Media Solutions at Sony Professional Solutions Europe, investigates
Author:
ContributorPublish date:
May 24, 2018Social count:
0
0
SHARES
With the current lightning-fast news cycle and decline in press freedom, it's more critical than ever for news broadcasters' field journalists to be able to create stories without barriers.
This starts with friction-less technology.
The evolution of news
Looking back through history, technology has changed the face of journalism. In 1800, the first hand-operated printing press producing newspapers kickstarted mass communication. During the nineteenth century this accelerated when the harnessing of electricity and the introduction of the telegraphy enabled newspaper publishers to collect and share information faster than ever before.
Now, fast forwarding 150 years, we find ourselves in a digital age where the Internet and mobile technologies have reached a zenith. The popularity and availability of smartphones, laptops and ever-increasing bandwidth has made it even more possible to find, capture, compile, edit and file or transmit stories from almost anyone and anywhere in the world. Real-time journalism is a real and accelerating paradigm.
But with global press freedom declining to its lowest point in 13 years according to the 2017 Freedom of the Press report, there are unprecedented threats to journalists and media outlets in major democracies and new moves by authoritarian states to control the media, including beyond their borders. Despite what we might think, editorial constraints worldwide are rife, with only 13 percent of the world's population enjoying a free press and a media environment where coverage of political news is robust and where the safety of journalists is guaranteed.
Vying for attention
Not only are newsgatherers battling for freedom. In an era of fake news' they also face an uphill battle to capture the attention of viewers who are inundated with information and content in an ever-expanding mass of media. The latest finding by the Digital News Report from the Reuters Institute for the Study of Journalism revealed that a third of people (of more than 70,000 consumers polled across 36 countries) claimed they don't feel they can rely on the news to be true.
As fake news has been found to reach more people and spread six times faster than real news (MIT), staying ahead of the curve to share stories as they break and disseminating fact as quickly as possible to cut through the noise is more critical than ever.
In the sixth annual Digital News Report, lead author Nick Newman claimed that fake news could be the best thing that has happened to journalism in a long while. It's an opportunity to re-establish the value of mainstream brands and focus on quality. I have a feeling he may just be right.
Transformative tech
In this current climate, technology is part of this re-established value. Frictionless tech can empower news organisations to become truly story-centric by enabling stories to be captured, shared and accessed 24/7 and accessible from anywhere.
Out in the field, journalists need to be able to report without technological restraints; they need equipment that allows them to create and instantly share information with news rooms. This means access to cameras or smartphones that are easy to use, microphones that record without interruption and editing tools as well as news production technology, like Media Backbone Hive, that can be used anywhere. After all, being a field journalist, you do not want to be tied to a desk.
With technologies like Hive letting online, TV and radio news teams access shared content from anywhere at any time, news organisations can free up their journalists to produce more content (and a wider breath of content), quickly and easily from anywhere in the world - wherever political and editorial restraints will allow.
However, for a TV news broadcaster, and in fact any journalist or news-producing outlet, time is a challenge in itself. There is never enough of it and a deadline is always looming. Before the arrival of the internet, deadlines made the news world go around, but in the 24/7 world of live blogging and social media, every minute of every day is a deadline. Broadcasters now grapple with creating compelling content, in less time, with the same amount of people, and being first with the story.
With news becoming more time-critical than ever, newsroom systems are undergoing a period of continual advancement. Journalists can quickly search the entire newsroom system to find what they need, either archived content or material arriving right at that moment diminishing editorial constraints and giving journalists freedom to share news quickly.
This all starts and ends with friction-less technology to give newsgatherers their freedom back to create and share stories without any barriers. Ultimately getting ahead of the curve to get news out there in real-time.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
06/12/2025
In a live broadcast from the Reagan National Defense Forum, L3Harris Chair and CEO Christopher Kubasik joined Morgan Brennan on CNBCs Closing Bell: Overtime. Ku...
06/12/2025
FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...
06/12/2025
HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...
06/12/2025
NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13, with guest...
05/12/2025
Back to All News
Netflix Unveils the First Look for Land of Sin' - Premier...
05/12/2025
Introducing New Perks to Help You Get Even More from LinkedIn Premium Published on Dec 5, 2025 Categories: Company News, Product News
LinkedIn Corporate Co...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
04/12/2025
Platinum White Paper: LiveU Lightweight Sports Production: A Step Change in Spor...
04/12/2025
London to Riyadh: DAZN brings the boxing glamour to new production levels for Be...
04/12/2025
Analysis: Paramount bets on the battering ram' with Champions League play By Callum McCarthy, Editor-at-Large
Tuesday, December 2, 2025 - 10:12
Print ...
04/12/2025
Space City Home Network Launches SCHN DTC App for Astros and RocketsThe Rockets and Astros were previously the lone NBA and MLB teams without a DTC appBy Jason...
04/12/2025
SVG Summit 2025 Preview: Content Workflows Workshop Spotlights Evolution of Spor...
04/12/2025
New Sponsor Spotlight: Geotech's Patrick Wambold On the Unreal Engine Revolu...
04/12/2025
Curt Gowdy Jr. - Master Storyteller, Nationally and RegionallyBy Jason Dachman, Editorial Director, U.S.
Thursday, December 4, 2025 - 1:52 pm
Print This Sto...
04/12/2025
(L-R) Rebecca Lichtenfeld, Mohammadreza Eyni, Sara Khaki, and Judith Helfand att...
Stuart Almond, Head of Marketing and Communications, Media Solutions at Sony Professional Solutions Europe, investigates
