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Nielsen s Inaugural Romance Book Summit Brings Togeer the Best Minds and Newest Data

19/05/2016

Panels and Keynotes from thought leaders focus on diversity and inclusion in Romance publishing

New York, NY - May 19, 2016 - Nielsen will host its first Romance Book Summit on Thursday, July 14, 2016 at the Romance Writers of America (RWA) Annual Conference in San Diego, Calif., to provide an additive, data insights experience for publishers attending the annual conference. The summit brings together a range of voices and viewpoints on the evolution of the industry. It will present new insights to showcase the transformation of the Romance industry; the changing demographics, the growth of eBooks, the use of social media and the rise of self-published authors.

New York Times and USA Today best-selling author and attorney Caridad Piniero, one of the first Latino authors featured at Spanish Pavilion at BookExpo America, will open the summit. The summit will also feature nationally recognized Cultural Diversity Expert, Sunny Lee-Goodman.

Romance is a unique area of the publishing market, with highly entrepreneurial authors, powerhouse publishers, voracious readers and an overall willingness to be brave, to be bold and to take any bull by the horns, said Kristen McLean, Director of New Business Development for Books at Nielsen, and summit co-chair. By launching this summit, we want to give the industry a platform to marry that lively spirit with the best insights available, and the opportunity to bring the brightest thought-leaders together to discuss the way forward. We are very excited, and expect this to become an annual event.

The Nielsen Romance Book Summit Advisory Committee encompasses all areas of Romance, for example, Sarah Wendell (Smart Bitches, Trashy Books), Ashleigh Gardner (Wattpad), Caridad Pinero (NYT best-selling author), Kianna Alexander (Best-selling author), Deb Werksman (Sourcebooks), Minx Malone (best-selling indie author), Mary Cummings (EverAfter Romance), Leah Hultenschmidt (Grand Central).

ABOUT NIELSEN Nielsen Holdings plc (NYSE: NLSN) is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsens Watch segment provides media and advertising clients with Total Audience measurement services for all devices on which content - video, audio and text - is consumed. The Buy segment offers consumer packaged goods manufacturers and retailers the industrys only global view of retail performance measurement. By integrating information from its Watch and Buy segments and other data sources, Nielsen also provides its clients with analytics that help improve performance. Nielsen, an S&P 500 company, has operations in over 100 countries, covering more than 90% of the world's population. For more information, visit www.nielsen.com.

Contact Chris Robins - crobins@rogersandcowan.com 310-854-8113
LINK: http://www.nielsen.com/us/en/press-room/2016/nielsens-inaugural-romanc...
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