ULTRA HD TV STAKES RAISED AT MIPTV 06

SONY PICTURES ENTERTAINMENT 4K KEYNOTE

WORLD PREMIERE 4K SCREENING OF NHK'S MORIBITO: GUARDIAN OF THE SPIRIT

Paris, 3 March 2016 - Reed MIDEM, today announces highlights of an extensive 4K Ultra HD programme at MIPTV which takes place in Cannes, France, from 4-7 April 2016.

The content-rich programme with full 4K projection, includes 12 conference sessions and a keynote speech on Tuesday 5 April delivered by Bill Baggelaar, Senior VP Technology, Sony Pictures Entertainment. Bill Baggelaar will discuss the challenge of producing high-quality Ultra HD episodic drama on time and on budget.

Also part of the programme is MIPTV's 4K World Premiere Screening of NHK's new Asian Fantasy series, Moribito: Guardian of the Spirit.' Delegates will have the opportunity to watch the first episode of the series on Monday, 4 April during the MIPTV Opening Party.

Atsushi Ochi, Senior Producer at NHK said: It took three years of filming to adapt the original 12-volume Moribito novel to 22 episodes of drama for television. 4K technology helped to visualise the grand scale of the original story in a very colourful and vivid way .

Other companies presenting extracts of new Ultra HD content during the conferences include Atlantic Productions, BBC, DJazz, Eutelsat, Globo TV, Insight TV, In Front Sports, NASA TV Orange, Paramax, Pearl TV, Royal Opera House Covent Garden , Saint Thomas Productions, SkyPerfect TV, Smithsonian Channel, SPI, Travel XP, United4All and UHD-1.

According to the 4K Ultra HD programme's Executive Producer, Chris Forrester, By any measure this is the biggest gathering of top line broadcasters and programme producers to showcase the most spectacular examples of 4K content and the latest news on Ultra HD transmission.

The official Knowledge partner of the MIPTV 4K Ultra HD programme is Sony Corporation (Japan) which provides the 4K projector technology as well as the TV set demos for Ultra HD and HDR (High Dynamic Range).

Click here to access full MIPTV Conferences Programme



About MIPTV MIPTV is the world's biggest TV and digital content market powering the unlimited potential of extraordinary stories. In April, professionals from across the TV and digital entertainment ecosystem gather in Cannes, France, to forge partnerships, seal distribution deals, network with their international executive peers, and attend high-level conferences and keynotes. MIPTV is also a key venue for early-stage development and financing deals, content acquisitions and programme sales. And with the MIPDigital Fronts the premier global digital content market empowering the new digital content era and bringing together the new online video ecosystem with the TV industry, MIPTV anticipates and shapes the future of entertainment. www.miptv.com

LINK:	http://pressroom.miptv.com/press-release-en-2016/ultra-hd-tv-stakes-ra...
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