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FOR THE THIRD YEAR IN A ROW, LITRA NAMED 2020 CES INNOVATION AWARD HONOREE

09/01/2020

FOR THE THIRD YEAR IN A ROW, LITRA NAMED 2020 CES INNOVATION AWARD HONOREE posted: 08/01/2020

The LitraStudio is the most recent Litra product to be recognized by CES for outstanding innovation in the photo and video lights category. Litra is proud to announce, for the third year in a row, it has been named a CES 2020 Innovations Award Honoree for its outstanding product development in the photo, video, and cinema lights category. The latest innovation, The LitraStudio, follows the LitraTorch 2.0 and the LitraPro in winning this award. The announcement was made during CES Unveiled New York, an invite-only tech event bringing together top media, exhibitors and industry leaders for a sneak peek of the products and trends expected at CES 2020, which will run January 7-10, 2020 in Las Vegas, NV.

An annual program that celebrates outstanding design, the CES Innovation Awards recognizes honorees across 28 product categories. A panel of judges, including designers, engineers and members of the tech media, reviews submissions based on design, functionality, consumer appeal, engineering and how the products compare with competition.

From its beginning, Litra has strived to be the best in the market. Higher quality control, rugged products, and the highest levels of service is what makes Litra stand out against the competition. LitraStudio is the world's most powerful and portable RGBWW light for photo and video and cine. With over a million unique colors available to creators anytime, anywhere, the LitraStudio is an entirely new category of studio lighting. Compact enough to fit in a small camera bag yet capable of producing up to 3,000 Lumen of continuous light and up to 6,000 Lumen of flash, this full featured light allows photographers and videographers to light their world in a whole new way, no cords attached. No other light packs this much power and features ounce for ounce and inch for inch in a ruggedized, waterproof, compact solution.

With the LitraStudio we created a whole new class of lighting fixture. It is a first of a kind crossover light, bridging uncompromised studio quality and performance with compact portability. - Scott Gant, President of Litra

The CES Innovation Awards are sponsored by the Consumer Technology Association (CTA) , owner and producer of CES, the world's largest and most influential technology event. CTA has been recognizing achievements in product design and engineering since 1976.

The LitraStudio is on display in the Innovation Awards Showcase and at LVCC booth #18548 at CES 2020. CES 2020 will showcase life-changing technology across every major industry, featuring 4,500 exhibitors across 2.75 million net square feet (260K net square meters) of exhibit space. CES provides access to the very latest transformative tech, such as 5G connectivity, artificial intelligence, augmented and virtual reality, smart home, smart cities, sports tech, machine learning and more.

About Litra

LITRA is a global award-winning brand that designs and manufactures professional grade video and camera lights. Litra pushes the limits in engineering to make the worlds best compact, rugged, waterproof lighting solutions. Whether used with a DSLR, video, action camera or smartphone - or used in a studio, wilderness or below water - Litras mission is to provide content creators with flexible and unlimited lighting tools. Litra enables photographers and filmmakers to focus on their craft and empowers them to create something beautiful.

About CES

CES is the worlds gathering place for all who thrive on the business of consumer technologies. It has served as the proving ground for innovators and breakthrough technologies for 50 years-the global stage where next-generation innovations are introduced to the marketplace. As the largest hands-on event of its kind, CES features all aspects of the industry. Owned and produced by the Consumer Technology Association (CTA)TM, it attracts the worlds business leaders and pioneering thinkers. Check out CES video highlights. Follow CES online at CES.tech and on social.
LINK: https://www.live-production.tv/news/products/third-year-row-litra-name...
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