
Just as there are widely understood empirical laws of nature - for example, what goes up must come down, or every action has an equal and opposite reaction - the field of AI was long defined by a single idea: that more compute, more training data and more parameters makes a better AI model.
However, AI has since grown to need three distinct laws that describe how applying compute resources in different ways impacts model performance. Together, these AI scaling laws - pretraining scaling, post-training scaling and test-time scaling, also called long thinking - reflect how the field has evolved with techniques to use additional compute in a wide variety of increasingly complex AI use cases.
The recent rise of test-time scaling - applying more compute at inference time to improve accuracy - has enabled AI reasoning models, a new class of large language models (LLMs) that perform multiple inference passes to work through complex problems, while describing the steps required to solve a task. Test-time scaling requires intensive amounts of computational resources to support AI reasoning, which will drive further demand for accelerated computing.
What Is Pretraining Scaling? Pretraining scaling is the original law of AI development. It demonstrated that by increasing training dataset size, model parameter count and computational resources, developers could expect predictable improvements in model intelligence and accuracy.
Each of these three elements - data, model size, compute - is interrelated. Per the pretraining scaling law, outlined in this research paper, when larger models are fed with more data, the overall performance of the models improves. To make this feasible, developers must scale up their compute - creating the need for powerful accelerated computing resources to run those larger training workloads.
This principle of pretraining scaling led to large models that achieved groundbreaking capabilities. It also spurred major innovations in model architecture, including the rise of billion- and trillion-parameter transformer models, mixture of experts models and new distributed training techniques - all demanding significant compute.
And the relevance of the pretraining scaling law continues - as humans continue to produce growing amounts of multimodal data, this trove of text, images, audio, video and sensor information will be used to train powerful future AI models.
Pretraining scaling is the foundational principle of AI development, linking the size of models, datasets and compute to AI gains. Mixture of experts, depicted above, is a popular model architecture for AI training. What Is Post-Training Scaling? Pretraining a large foundation model isn't for everyone - it takes significant investment, skilled experts and datasets. But once an organization pretrains and releases a model, they lower the barrier to AI adoption by enabling others to use their pretrained model as a foundation to adapt for their own applications.
This post-training process drives additional cumulative demand for accelerated computing across enterprises and the broader developer community. Popular open-source models can have hundreds or thousands of derivative models, trained across numerous domains.
Developing this ecosystem of derivative models for a variety of use cases could take around 30x more compute than pretraining the original foundation model.
Developing this ecosystem of derivative models for a variety of use cases could take around 30x more compute than pretraining the original foundation model.
Post-training techniques can further improve a model's specificity and relevance for an organization's desired use case. While pretraining is like sending an AI model to school to learn foundational skills, post-training enhances the model with skills applicable to its intended job. An LLM, for example, could be post-trained to tackle a task like sentiment analysis or translation - or understand the jargon of a specific domain, like healthcare or law.
The post-training scaling law posits that a pretrained model's performance can further improve - in computational efficiency, accuracy or domain specificity - using techniques including fine-tuning, pruning, quantization, distillation, reinforcement learning and synthetic data augmentation.
Fine-tuning uses additional training data to tailor an AI model for specific domains and applications. This can be done using an organization's internal datasets, or with pairs of sample model input and outputs.
Distillation requires a pair of AI models: a large, complex teacher model and a lightweight student model. In the most common distillation technique, called offline distillation, the student model learns to mimic the outputs of a pretrained teacher model.
Reinforcement learning, or RL, is a machine learning technique that uses a reward model to train an agent to make decisions that align with a specific use case. The agent aims to make decisions that maximize cumulative rewards over time as it interacts with an environment - for example, a chatbot LLM that is positively reinforced by thumbs up reactions from users. This technique is known as reinforcement learning from human feedback (RLHF). Another, newer technique, reinforcement learning from AI feedback (RLAIF), instead uses feedback from AI models to guide the learning process, streamlining post-training efforts.
Best-of-n sampling generates multiple outputs from a language model and selects the one with the highest reward score based on a reward model. It's often used to improve an AI's outputs without modifying model parameters, offering an alternative to fine-tuning with reinforcement learning.
Search methods explore a range of potential decision paths before selecting a final output. This post-training technique can iteratively improve the model's responses
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
09/09/2026
Italy launch follows UK and Germany as Nielsen expands product across EMEA
Milan, Italy, September 9, 2026 - Nielsen, a global leader in audience measurement, ...
09/09/2026
Planned solutions tackle accuracy, cost and latency barriers to deploying AI at ...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, introduces its new Model 791 Control Console at IBC 2026 (N...
09/09/2026
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, is headin...
09/09/2026
NUGEN Audio unveils DialogCheck v1.2, the latest evolution of its intelligent dialog intelligibility and compliance tool, at IBC 2026 (Pod P27). With a sharpene...
09/09/2026
Trusted Partner Network Launches Fix It or Risk It to Help the Entertainment Industry Tackle Everyday Security Risks
Industry-Wide Campaign Launches at IBC2...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
AI has moved firmly beyond experimentation in UK advertising, with more than eight in ten marketers (83%) now actively using or piloting AI in production, accor...
09/09/2026
IBC2026 - Stand 7.D22
At IBC2026, Pixitmedia by DataCore will showcase its latest capabilities designed to simplify distributed production, accelerate workflow...
09/09/2026
Stockholm, Sweden September 9th, 2026 At IBC2026, on booth 1.B47, Net Insight will showcase Open Live Media, its architecture for delivering resilient live ...
09/09/2026
Net Insight today announced that DMC Production Norway is continuing the use of its Open Live Media technology for premium European football, deploying Nimbra 5...
09/09/2026
Amagi, the media industry cloud platform for unified broadcast, streaming, and monetization, will showcase four new AI-native capabilities at IBC2026, Hall 5, S...
09/09/2026
Limecraft today announces version 2026.6 of its AI-powered production platform, extending capabilities for connected media operations. An AI-assisted approach t...
09/09/2026
Telestream, a global leader in media workflow technologies, today announced the next evolution of its Practical AI strategy, evolving its comprehensive portfoli...
09/09/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the appointment of Brian Doheny as Chief Executive Officer (CEO)....
09/09/2026
LiveU is now a Clarus Integrated Reseller, bringing Starlink's fast, reliable broadband directly into LiveU's cellular bonding EcoSystem through a singl...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/09/2026
Wisycom is showcasing the latest additions to its ecosystem of professional RF technologies at IBC 2026 (Stand 8.D60). This includes its new MATF Wideband Anten...
09/09/2026
AMSTERDAM, IBC2026 VisualOn, Inc. and Cires21 today released an updated joint whitepaper at IBC 2026 demonstrating measurable, high-impact improvements in visu...
09/09/2026
Sony Electronics Introduces Its First Fisheye Zoom G Lens
Brie Clayton September 8, 2026
0 Comments
Compact, lightweight SEL814G Full-frame lens deliv...
09/09/2026
Blackmagic Design Announces DaVinci Resolve 21.1
Brie Clayton September 8, 2026
0 Comments
Major update adds AI assistant integration, expanded camera...
09/09/2026
Cuez Integrates AI into a Unified Broadcast Production Workflow
Brie Clayton September 8, 2026
0 Comments
Cuez announces the expansion of its cloud-ba...
09/09/2026
Twenty Years Strong...
09/09/2026
At the IBC conference, running Sept. 11-14 in Amsterdam, the creative, technology and business communities are coming together to turn ideas into action and dis...
09/09/2026
RT brings three packed days of live radio, entertainment, news, weather and fun
Join RT Radio 1: Morning Ireland, Oliver Callan, Today with David McCullagh,...
08/09/2026
Comcast Technology Solutions (CTS) has announced a multi-year agreement with A E...
08/09/2026
Spectra Logic today announced the availability of Media Insight, a new capabilit...
08/09/2026
Rogers Communications and Quebecor have announced a 12-year sublicensing agreement for French-language national NHL games beginning with the 2026-27 season. TVA...
08/09/2026
Skyline Communications and Bridge Technologies will demonstrate two integrations...
08/09/2026
Boland Communications will make the European debut of its 4K55HDR7SNB 55-inch super-narrow-bezel monitor at IBC2026 (Stand 12.C57, RAI Amsterdam, September 11-1...
08/09/2026
Ateme and Comcast Technology Solutions (CTS) have announced a collaboration comb...
08/09/2026
Haivision has joined the IBC Accelerator Media Innovation Programme as part of t...
08/09/2026
Blackmagic Design has announced price reductions on its PYXIS 6K and Cinema Camera 6K models, effective immediately through Blackmagic Design resellers worldwid...
08/09/2026
AI-Media will demonstrate its LEXI Suite at IBC2026 (Booth 5.C34, September 11-1...
08/09/2026
Bitmovin and Ad Insertion Platform (AIP) have announced the first live deploymen...
08/09/2026
Grass Valley will demonstrate story-centric media workflows at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), connecting newsroom production, content ma...
08/09/2026
M2A Media and Ateme have announced a partnership integrating Ateme's video processing solutions into M2A Media's MediaToAnywhere platform for live sport...
08/09/2026
Ikegami will exhibit at IBC2026 (Stand 12.A31, RAI Amsterdam, September 11-14), including a Day 1 introduction of new cameras in the UNICAM XE series. Additiona...
08/09/2026
Broadcast industry analysts will be gathering plenty of insights at the 2026 IBC Show this weekend in Amsterdam, but Caretta Research has offered up some though...
08/09/2026
SENSHI and DAZN have announced a global broadcast partnership that will bring SENSHI's live events free to viewers in more than 200 markets. The partnership...
08/09/2026
New architecture built with Evertz will bring 4K HDR to Monday Night Football, N...
08/09/2026
Built for rap producers, by rap producers
Sauceware Audio, the independent plug-in company founded by Grammy-nominated producer Jacob (Travis Scott, 21 Sava...
08/09/2026
Classic Sound Techniques design revived
Warm Audio's latest release delivers a meticulous recreation of the preamp circuitry employed by the Sound Techn...