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Msica Mexicana Isn't Just a Phenomenon in Mexico and the U.S.-It's Taking Over Latin America.

03/05/2024

As one of the fastest-growing sounds worldwide, M sica Mexicana is more than just a genre. It's an essential part of Mexican culture, encompassing its history, traditions, and values.

Take the corrido, for example-a traditional form of song born from Mexico's revolutionary times, and one of M sica Mexicana's most prominent styles. Corridos tell the stories of both real and fictional characters, inviting the audience to immerse themselves in heroic lyrics that convey past and present experiences.

But the genre's impact isn't limited to Mexico. Instead, it resonates with fans from different countries and cultures. And thanks to social media-as well as the global Spotify charts-M sica Mexicana has seen a sharp uptick in popularity. Between 2018 and 2023, M sica Mexicana streams on Spotify grew by more than 440% globally, and last year alone, streams rose by 55%. Additionally, Gen Z streams of M sica Mexicana have grown by nearly 60% on Spotify over the last year.

M sica Mexicana's influence has especially grown throughout Latin America, where streams have increased by more than 195% between 2020 and 2023.

Latin American countries with the most M sica Mexicana streams on Spotify (April 2023-March 2024)

Guatemala

Colombia

Chile

Argentina

Peru

El Salvador

Costa Rica

Ecuador

Honduras

Paraguay

Cross-cultural exchange Need further proof of M sica Mexicana's spread throughout Latin America? Look to the regular stream of recent hits that feature the genre's biggest stars alongside the hottest hitmakers throughout the region.

Last year, Grupo Frontera collaborated with Bad Bunny on un100xto, which became the most-streamed M sica Mexicana song in a single day, as well as the group's biggest hit to date. And just this month, Natanael Cano appeared on Bizarrap's Bzrp Music Sessions, Vol. 59.

M sica Mexicana artists with the most Spotify streams in Latin America

Peso Pluma

Grupo Frontera

Carin Leon

Christian Nodal

Fuerza Regida

Junior H

Natanael Cano

Los ngeles Azules

Eslabon Armado

Grupo Firme

Made in Mexico, big in Colombia In Colombia, where Mexican culture has also left its mark on film, television, and food, M sica Mexicana has developed a life of its own, with Spotify streams surging by 445% between 2020 and 2023. The instruments, melodies, and lyrics of the genre have greatly influenced the current generation of Colombian music and in turn spawned a number of collaborations between Mexican and Colombian artists, beginning with Christian Nodal and Piso 21's Pa' Olvidarme De Ella.

Most notably, Peso Pluma appeared on Karol G's QLONA and invited Blessd to hop on LAS MORRAS, while Carin Leon teamed up with Maluma on Seg n Qui n and Piso 21 on Que Triste. Perhaps not coincidentally, both artists stand as the top two M sica Mexicana artists when it comes to Spotify streams in Colombia.

These collaborations have enhanced the visibility of the genre in Colombia, resulting in a greater number of Colombian listeners' embracing M sica Mexicana artists and songs.

Scratching the surface M sica Mexicana may be enjoying its moment in the Colombian sun, but all signs indicate that the genre is just heating up abroad. For touring M sica Mexicana artists, Colombia has emerged as a must-stop destination, with Carin Leon performing there for the first time in 2023; Grupo Frontera took the stage at the Est reo Picnic Festival in Bogot earlier this year.

While M sica Mexicana's stars have found a wealth of success in Colombia, Colombian artists are making waves in Mexico as well: Colombian singer-songwriter Camilo-who has collaborated with the likes of Grupo Firme on Alaska, Carin Leon on Una Vida Pasada, and Christian Nodal on La Mitad -receives more streams from fans in Mexico City than anywhere else in the world.

Spotify has been proud to support M sica Mexicana and its rise into a global powerhouse. As its artists continue to expand its reach across Latin America, Colombia, and beyond, we'll be there to support them.

Stream the hottest M sica Mexicana tracks in the world on our playlist La Reina.
LINK: https://newsroom.spotify.com/2024-05-03/musica-mexicana-colombia-latin...
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