
Lane Cooper
ROCKVILLE, MD.-The entertainment technology industry is off and running in an all-out race to bring the next generation of immersive experiences to market. Breakthroughs in technology for developing new audio, visual-and even haptic-experiences are being incorporated into the product and service roadmaps of the entire value chain, from content developers to consumer equipment manufacturers, network equipment manufacturers and professional equipment manufacturers. It is all very exciting. But an important question does need to be raised as the pace toward progress accelerates.
Should we-as a technology community-make a principled commitment to supporting backwards compatibility to deployed assets wherever it is feasible?
There are those who might argue that a rear-guard action to support currently deployed technologies diverts focus and energy from pursuing an aggressive future-oriented innovation agenda. This is certainly the view of organizations that have successfully pursued a strategy of planned obsolescence, which often requires consumers to make a complete break with assets they currently own to embrace the next new thing.
While this approach might make sense at a stand-alone product level, it is usually a poor idea when we set out to create fundamentally new markets that require the engaged involvement of a broad community of interest. The next generation of immersive entertainment offerings in general-and HDR in particular-offer a good case in point.
INNOVATION AS A TEAM SPORT
In this environment, progress is necessarily a team sport that requires a commitment to open innovation and collaboration; the objective is to rapidly create the ecosystem upon which consumers can enjoy their new-and existing-technological investments in products (devices) as well as services (content). In this context, backwards compatibility is an essential part of the open innovation picture.
Work is underway at standards-setting bodies around the world to define how new technologies will interact with consumers to deliver new and amazing experiences. It may be tempting to think that we can sweep aside existing investments in devices and infrastructures in one fell swoop. The reality, however, is that most consumers are not early adopters who will enthusiastically and immediately cutover to the next new thing. Most will migrate as the life-cycle of their technologies mature.
This means that most people will live in a hybrid environment in which several generations of devices will coexist. For instance, while a growing number of households have a 4K UHD/HDR TV that hangs off a next-generation set-top box in their living room, two or even three more flat screen HD/SDR sets are more than likely situated elsewhere in bedrooms and dens. This complexity is an important aspect of the global entertainment technology demand landscape.
This is why it is important to develop a sophisticated strategy for integrating backwards compatibility into the standards development process. It not only ensures technological interoperability, but also promotes a smoother, more inclusive and cost-effective migration to future experiences.
Lane Cooper is the editorial director of BizTechReports. Since 1987, he has covered the effect that emerging technologies have on the way people and organizations behave.
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
18/09/2026
DHD reports a high level of interest in its range of audio production equipment on all four days of the September 11-14 International Broadcasting Convention in...
18/09/2026
Sonnet Announces Thunderbolt 5 eGPU With 850-Watt Power Supply and Integrated Do...
18/09/2026
DeckBridge adds live Resolve playback and Fairlight controls to Stream Deck
Brie Clayton September 17, 2026
0 Comments
DeckBridge starting profiles ac...
18/09/2026
Learn to arrange tracks using Color With Live's Free Stencil Pack
Brie Clayton September 17, 2026
0 Comments
Stencils are Color With Live's or...
18/09/2026
Berklee Establishes Susan Tedeschi Scholarship in Honor of Grammy-Winning Alumna The scholarship is announced as Tedeschi returns to headline the Berklee Bloc...
18/09/2026
The inside scoop on attention-grabbing market assets from those in the know 17 September 2026
(L-R): Sophie Green, Todd Brown and Edwina Waddy
Find this episo...
17/09/2026
Lions vs. Bills will also be the first regular-season game at new Highmark Stadi...
17/09/2026
Teradek has announced Bolt 7, a wireless video and data system that adds an integrated 900MHz radio to the Bolt's zero-delay video pipeline. The 900MHz chan...
17/09/2026
DAZN has announced three appointments to its executive leadership team, all reporting to CEO Shay Segev effective immediately.
Patrick Delany has been appointe...
17/09/2026
Monumental Sports and Entertainment (MSE) has announced a leadership restructuring. Zach Leonsis has been named President and Vice Chairman, a newly created pos...
17/09/2026
CP Communications has been named Best of Florida for Audio-Visual Services, and its subsidiary Red House Streaming has been named Best Movie and Recording Studi...
17/09/2026
Scripps Sports and ION have announced a broadcast partnership for the Shriners Children's East-West Bowl, the nation's oldest college all-star football ...
17/09/2026
The 17th annual espnW: Women + Sports Summit, presented by Toyota, will take place October 14-16 at the Ojai Valley Inn in Ojai, California, with virtual attend...
17/09/2026
The Professional Audio Manufacturers Alliance (PAMA) and Shure Incorporated have...
17/09/2026
Lithuanian broadcaster LNK Group has completed a migration of playout and media management for its five national television networks - LNK, BTV, TV1, InfoTV, an...
17/09/2026
Net Insight has announced a pan-Asian live media network created with its regional partners, giving broadcasters, production companies, and media service provid...
17/09/2026
After a high school football injury, the Orlando native found a new path in video production, gaining experience on ESPN college football broadcasts, Tampa Bay ...
17/09/2026
Popular DAW gains free pitch-correction tool
Image-Line have teamed up with Antares to kit their popular DAW software out with a built-in pitch-correction p...
17/09/2026
Promises unprecedented realism, dynamic nuance and clarity
Gibson have teamed up with acoustic pickup experts Baggs, creating a next-generation' pickup...
17/09/2026
Two new libraries join percussion line-up
VSL (Vienna Symphonic Library) have just launched two new libraries that bring some intriguing new instruments int...
17/09/2026
Hardware & plug-in versions gain new features
Arturia have just released a free update that brings some significant new features to their MiniFreak synthesi...
17/09/2026
Respected journalist Catalina Fl rez to succeed Anton Enus as SBS World News pre...
17/09/2026
The Department of Sport, Arts and Culture (DSAC), in partnership with the Nation...
17/09/2026
Calrec brings leading audio solutions and long-term business value to IBC 2026 We're looking forward to meeting up with you all on 11-14th September in Amst...
17/09/2026
Streaming Content Ratings (SCR) Data Shifts to Daily Delivery Cadence, Mirroring...
17/09/2026
August brought further stabilization in total TV viewing time. Poles spent an average of 3 hours and 31 minutes a day watching video content on TV glass-just 2 ...
17/09/2026
Post-sports seasonal shift redistributes viewership across Poland, while streami...
17/09/2026
Television Content Analytics Pte Ltd (TVC), a Singapore-based deep-tech company specialising in sports technology, artificial intelligence and live broadcast in...
17/09/2026
Rise WIB, the global advocacy group championing gender diversity and career progression across the media technology industry, today announced the shortlist for ...
17/09/2026
RALEIGH, N.C. - Capitol Broadcasting Company (CBC) and Hurricanes Holdings annou...
17/09/2026
Lithuanian broadcaster deploys Playout X and Framelight X across five networks, combining on-premises software-defined playout with cloud-based disaster recover...
17/09/2026
Introducing Adobe Photoshop Elements & Premiere Elements 2027
Brie Clayton September 17, 2026
0 Comments
New tools make it easier than ever to enhance y...
17/09/2026
LA JOLLA, CA-While the brain orchestrates metabolic processes in the body, it al...
17/09/2026
New series of Aistear an Amhr in shares extraordinary stories behind Ireland'...
17/09/2026
The Late Late Show is back!
Liam Neeson, Siobh n McSweeney, Caitr ona Balfe a...
17/09/2026
The Neighbours Effect: Gen Z Brings Back Big Hair, Double Denim and 80s soap sty...
17/09/2026
The bold, new legal drama starring Dominic West and Sienna Miller launches on Sky and NOW on 2nd OctThursday 17 September 2026
Official trailer released for Sk...
17/09/2026
Every week we read headlines about new threats from AI. From taking over jobs to disrupting critical infrastructure, spreading misinformation or even destroying...
17/09/2026
Arqiva selected by SANZAAR to deliver global distribution of 2026 international ...
17/09/2026
CULVER CITY, CALIFORNIA This evening at the 78th Primetime Emmy Awards, Apple TV...
17/09/2026
A new creature-catching adventure is ready to stream from the cloud this week. Pawprint Studio's Aniimo arrives on GeForce NOW at launch, inviting gamers to...
17/09/2026
RT Statement:
RT is today confirming that its position regarding participation in the Eurovision Song Contest remains unchanged. RT will not participate in...
16/09/2026
Grass Valley has been recognized with a 2026 Technology & Engineering Emmy Award...
16/09/2026
Sports-media leaders explore how cloud, AI, and virtualization are transforming ...
16/09/2026
With a full crew on site in Springfield, deep access to players, and a growing d...
16/09/2026
John Wilson attends The History of Concrete premiere during the 2026 Sundance Film Festival at The Yarrow Theatre on January 22, 2026, in Park City, Utah. (Ph...
16/09/2026
Powerful soft synth receives free update
Wavea have just launched a new and improved version of their feature-packed soft synth, kitting it out with over 20...