Sony Pixel Power calrec Sony

ITV main channel is having its highest share of viewing in nearly a decade, consolidated data reveals

12/12/2018

Published: Wed 12 Dec 2018

ITV main channel is having its highest share of viewing in nearly a decade, consolidated data reveals

Consolidated figures for ITVs main channel (for January-November 2018) released this week show that ITV is having its highest year to date share of viewing in nearly a decade, in what is its third consecutive year of audience share growth.

ITV is the only PSB main channel and family of channels to have grown share year on year in 2018.

Kevin Lygo, ITVs Director of Television said:

2018 has been a fantastic year for us - England's World Cup clashes on ITV and Love Island were the most talked about TV of the summer, and this autumn, I'm a Celebrity has broken records in what is its 18th series. All three have brought in huge audiences, including amongst younger viewers, who have been watching these shows in their millions. ITV's trend busting performance in 2018 is also a story about every aspect of our schedule working harder, and the amazing teams who work on our soaps, our entertainment shows, our daily daytime programmes and quizzes - who continue to deliver talked about TV that stands out in the schedule. And in this world of hundreds of content choices, we have also launched new shows and in 2018 we've grown our share of viewing to become the most watched channel for 16-34s, and the most watched channel in peak time for the first time since 2013 .

The share of viewing increase has been driven by strong performances across the schedule.

I'm A Celebrity...Get Me Out Of Here! had its highest ever launch in 2018, in the programme's 18th series, with 13.7 million viewers based on consolidated data. I'm A Celebrity has built on the success of other ratings hits for ITV's family of channels in 2018, including Saturday Night Takeaway, and Vera, which also averaged their highest ratings ever this year. ITV's World Cup coverage, which included Englands semi-final against Croatia, became the most watched football match on a single channel ever with an average audience of 24.3million viewers from kick off until final whistle, and This Morning achieved its most watched episode since records go back, with its coverage of HRH Princess Eugenie's Wedding consolidating at 3.2million viewers.

The Voice returned in 2018 with a new coach, Olly Murs, joining Tom Jones, Will i am and Jennifer Hudson, and was up year on year by 300k viewers and 3.5 share points. A fantastic week of Britain's Got Talent live shows were rounded off by 10 million viewers watching Lost Voice Guy become the first comedian to win Britain's Got Talent.

Entertainment shows Dancing on Ice and Who Wants to be a Millionaire delivered slot boosting performances and factual hits included The Queen's Green Planet averaging 6.4 million viewers and a 25.3% share, making it ITVs highest audience for a factual programme this year, and new series Gordon, Gino and Fred: Road Trip which pulled in 5.1million viewers and a 22.5% share, achieved the highest volume for any factual series on ITV since Long Lost Family in the summer of 2013.

ITV's News at Ten bulletin has delivered its highest average share since 2011; the only news bulletin to grow in this slot, and ITV's Early Evening News programme is the only early evening news programme to achieve volume growth, year on year.

ITV had stand out success with stripped drama series, including Trauma starring Adrian Lester and John Simm, and Innocent starring Lee Ingleby and Hermione Norris, which are two out of the three highest rating new drama series on TV this year, based on seven day consolidated data.

Event driven scheduling has also boosted ITV's share year on year, with highlights including The British Soap Awards live, Soccer Aid for Unicef, The Grand National, and of course The World Cup, ITV showed the two most watched games of the whole tournament. England v Colombia averaged 20.1million viewers across the match with 24.4million at its peak as Eric Dier scored the winning penalty. Englands semi-final against Croatia became the most watched football match on a single channel ever, and during extra-time, the match had a peak of 26.6million viewers. This rises to 27.5million if you include non-TV viewing making it the most watched TV event since 1997. ITV main channel had the highest average match audience (7.3million viewers) of the two broadcasters, and this average was up on ITVs matches in 2014 by 1.2million viewers.

In 2018 ITV was the home of the two most watched soaps for the first time since records go back, with Coronation Street on top, and Emmerdale moving up into second place. Highlights included Emmerdale enjoying its highest weekly share since Camerons siege in the Woolpack back in 2013, for the week this May that included Charity's flashback episode, which averaged a 38% share across its five episodes. For Coronation Street highlights include Good Fridays 8:30pm episode scoring the highest rating in this slot in more than 4 years when 9.4million viewers tuned in to see Phelan confess his string of crimes to Eileen at the lighthouse. Across that week, Coronation Street delivered an impressive 40% share among 16-34s, the soap's highest share for this demographic since just before the tram crash in 2010. On top of this, Aidan's suicide storyline bought in our highest share among Men 16-34 since 2004 (53%) and we also recorded our strongest share for this 9pm stripped week since 2013.

Good Morning Britain continues to grow in share and so far in 2018 is averaging an 18.7% share, with eight out of the ten best ever Good Morning Britain shares falling within 2018. Lorraine is averaging an 18.0% share of viewing and Loose Women 13.9%, for both the best share performance since 2013.

The Chase has had its best year ever in both share and volume. Weekday teatime episodes
LINK: https://www.itv.com/presscentre/press-releases/itv-main-channel-having...
See more stories from itv

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

07/07/2026

Comcast's Sky to Acquire ITV Media and Entertainment

Share Copy link Facebook X Linkedin Bluesky Email...

07/07/2026

Digital Alert Systems Details ATSC 3.0 EAS Capabilities to FCC

Share Copy link Facebook X Linkedin Bluesky Email...

07/07/2026

New appointments to Screen Australia board

New appointments to Screen Australia board 7 July 2026 The Albanese Labor Government has made new appointments to the Screen Australia board. Dr Tania Chamber...

07/07/2026

The right team. The right time.' How The Killings at Parrish Station stuck to their creative guns.

The right team. The right time.' How The Killings at Parrish Station stuck t...

07/07/2026

July 06, 2026

Scripps Research scientists train the immune system to make antibodies against numerous HIV strains Preclinical findings mark progress toward a long-sought vacc...

06/07/2026

Inside OneSoccer's FIFA World Cup Ops: Canada's Soccer Network Goes Behind the Scenes for CanMNT's Historic Moment

Long-developed relationships and informal access, three production models, and c...

06/07/2026

Lumine Group Acquires Imagine Communications, Continues To Build Portfolio of Media Businesses

The deal follows Lumine's recent acquisition of Synamedia's video-networ...

06/07/2026

SVG All-Stars: Stuart Mitchell, Senior Coordinating Producer, Spectrum SportsNet LA

This former SportsCenter producer is shaping local-team studio coverage to surro...

06/07/2026

Case Study: How IMS Productions and FOX Sports Scaled Coverage of the 109th Indianapolis 500

IMS Productions and FOX Sports deployed more than 100 cameras, 32 onboard feeds,...

06/07/2026

Lumine Group Completes Acquisition of Synamedias Video Network Business

Lumine Group Inc. has announced the completion of its acquisition of the Video Network Business from Synamedia. The business will operate as a standalone compan...

06/07/2026

NASCAR and Motorsport Network Announce Content and Commercial Partnership

NASCAR has announced a content and commercial partnership with Motorsport Network, a motorsports and automotive media platform, to distribute NASCAR original co...

06/07/2026

Versant To Acquire Full Swing for Approximately $530 Million

Versant Media Group has announced a definitive agreement to acquire Full Swing, a sports technology company, from Bruin Capital and a group of minority investor...

06/07/2026

DAZN Secures Global Rights to 3ICE Hockey

DAZN has announced global broadcast rights to 3ICE, a professional hockey format featuring three skaters and a goalkeeper per side, with no power plays or offsi...

06/07/2026

Synth Anthology 5 From UVI

Bundle gains 100 new synths & more Synth Anthology 5 the largest and most feature-packed edition of UVI's hardware synth emulation bundle, bringing toge...

06/07/2026

MOTU 16A, 848 & 10pre gain Milan certification

Available now via free firmware update MOTU have just announced that three of their popular audio interfaces now boast official Milan Certification. The 16A...

06/07/2026

Rohde & Schwarz completes Hunter Preliminary Design Review for the Integrated Communications System

Rohde & Schwarz completes Hunter Preliminary Design Review for the Integrated Co...

06/07/2026

The R&S IMAGER from Rohde & Schwarz uses millimeter wave imaging to inspect the quality of packaged goods in real time

The R&S IMAGER from Rohde & Schwarz uses millimeter wave imaging to inspect the ...

06/07/2026

INVITATION FOR SOUTH AFRICAN FILMMAKERS TO SUBMIT FILMS FOR THE 99TH ANNUAL ACADEMY AWARDS (OSCARS) INTERNATIONAL FEATURE FILM CATEGORY

The National Film and Video Foundation (NFVF), an agency of the Department of Sp...

06/07/2026

Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice President, Operations

Digital Domain Appoints Industry Veteran Patrick Davenport as Executive Vice Pre...

06/07/2026

Gravity Media USA appoints Brittney Boston as Head of Business Development

Gravity Media USA appoints Brittney Boston as Head of Business Development Brie Clayton July 6, 2026 0 Comments The strategic new appointment supports...

06/07/2026

Remote Editing Without Cloud Storage in Resolve

Remote Editing Without Cloud Storage in Resolve Michael Cioni July 6, 2026 0 Comments This is a step-by-step guide that demonstrates how to setup your...

06/07/2026

Automatic Caption Translation in Adobe Premiere Pro

Automatic Caption Translation in Adobe Premiere Pro Colin Smith July 6, 2026 0 Comments Here I showcase the innovative automatic caption translation f...

06/07/2026

Flavor's FirstEver Managing Director Neal Cohen Retires; Longstanding Executive Producer Kate Smith Rises to Lead the Studio

Flavor's First Ever Managing Director Neal Cohen Retires; Longstanding Execu...

06/07/2026

How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat

How Adam Rosenwach Pivoted from Music to Medtech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might think...

06/07/2026

Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with the first drop

Zhongyi Optics unveils the Dreamy Zone T1 FF Cine Lens Series on Indiegogo with ...

06/07/2026

NVIDIA and Hugging Face Bring New Models and Frameworks to LeRobot for the Open Robotics Community

Open source AI has shown how quickly developers can innovate when models, data a...

06/07/2026

Techtel debuts insyght: making ST 2110 media discovery easy

Techtel debuts insyght: making ST 2110 media discovery easy intellisphereinsyght2026 6 July Written By Suzanne Costello Sydney, Australia - 06 July 2026 T...

06/07/2026

Sky agrees to acquire ITV Media & Entertainment, creating a commercial streaming champion for the UK

Monday 6 July 2026 Sky agrees to acquire ITV Media & Entertainment, creating a ...

06/07/2026

Pico Lopes joins RT's FIFA World Cup 2026 Live panel

Fresh from his World Cup heroics with Cabo Verde, Roberto Pico' Lopes will join the RT panel for Argentina v Egypt tomorrow and for the England v Norway q...

06/07/2026

How Nations Are Deploying AI for Strategic Priorities

Nations have long invested in domestic infrastructure to advance their economies, protect and use their data, and take advantage of technology opportunities in ...

06/07/2026

How Open Models Are Driving AI Research

Every year, the International Conference on Machine Learning (ICML) reveals where thousands of AI researchers have decided to put their work. This year's ...

06/07/2026

New RT documentary The Girl in the Water follows one family's search for answers following the death of their 23-year-old daughter

A death can be unsuspicious, but it has to be explained What happened to Ke...

05/07/2026

Fox Sports AR/XR Studio Graphics Team Shows Power of Next-Generation Operations

We've gone to another level of integrating the graphics into the set architecture' - Zac Fields, SVP, Graphic Technology and Integration, FOX Sports...

05/07/2026

Free Behringer Synth Editor

Browser-based and desktop apps available Digital Sunset Studios have been busy working on an interesting project: a free software tool that provides compute...

04/07/2026

Inside OneSoccers FIFA World Cup Ops: Canadas Soccer Network Goes Behind the Scenes for CanMNTs Historic Moment

When Canada qualified for the FIFA World Cup 2026, OneSoccer knew this wasn'...

04/07/2026

Rhodes to launch the MK8/80AE

Celebrates company's 80th anniversary Rhodes have recently revealed that they will be producing a limited run of electric pianos in celebration of their...

04/07/2026

Blackmagic Design Cameras Empower Youth Broadcasting Program

Blackmagic Design Cameras Empower Youth Broadcasting Program Brie Clayton July 3, 2026 0 Comments Blackmagic Pocket Cinema Camera 6K Pro and Blackmagi...

04/07/2026

iZotope Joins Boris FX

iZotope Joins Boris FX Boris Yamnitsky July 3, 2026 0 Comments iZotope, the team behind RX and Ozone, is joining Boris FX. A letter from founder Boris...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

03/07/2026

VSL reveal Synchron Brass (muted)

New bundle & three Single Packs Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...

03/07/2026

London Symphony Orchestra upgrade LSO St Luke's

Venue installs new ATC-equipped control room LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...

03/07/2026

Caden Pearson appointed new Commissioning Editor for NITV

Caden Pearson appointed new Commissioning Editor for NITV 3 July, 2026 Media releases National Indigenous Television (NITV) has strengthened its commitment...

03/07/2026

2023

1 February 2023 SHARE Facebook Twitter Linkedin Email Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...

03/07/2026

Broadcast Solutions Acquires BFE

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

AdClarity Expands CTV Offering to 20 Countries

Share Copy link Facebook X Linkedin Bluesky Email...