Barco and LANG BARANDAY extend partnership into healthcare market

Barco and LANG BARANDAY extend partnership into healthcare market Barco is happy to extend its partnership with official distributor and service provider LANG BARANDAY AG into the Swiss healthcare market. As a long-time partner for Barco's LED, LCD, projection and image processing technologies, LANG BARANDAY is confident it can boost Barco's solutions for medical imaging and workflows in the region, for a variety of applications, including radiology, surgical imaging and dentistry.

LANG BARANDAY AG has been an official distributor and service partner of Barco AV products for more than 15 years. Both companies recently intensified that longstanding cooperation. LANG BARANDAY AG has now expanded its portfolio into the field of medical imaging, hereby strengthening its position as a partner for system integrators and resellers/planners in the region.

For many years, we have been successfully holding the Barco flag very high in all parts of Switzerland, to fulfill the high quality demands in the AV market, says Nicola Votta, CEO of LANG BARANDAY AG. Thanks to our intense relationship with Barco, we are thrilled and confident to continue that success now for the healthcare community.

Existing and new users of Barco's healthcare solutions will be able to rely on LANG BARANDAY's comprehensive service offering. This includes product demonstrations, training, sales, as well as the associated project planning. The company also offers its customers their consignment and rental stock, and it is able to fulfill spare part or replacement unit requests within 24 hours.

Based on our experience with the company's high-quality service, the partnership with LANG BARANDAY will be an ideal way to connect with healthcare professionals in the region and to offer Barco's healthcare imaging solutions for almost every patient touch point, from the imaging room, to radiology, through specialist consultations and in the surgical suite, says Filip Pintelon, senior VP and GM healthcare at Barco.

About LANG BARANDAY AG

LANG BARANDAY AG is a Swiss distributor of visualization technology and its peripherals. BARANDAY AG was founded in 2006 by Nicola Votta and since then, thanks to its comprehensive technical know-how, it has become an indispensable pillar of the Swiss AV market. The company specializes in the rental and sales of video technology. The company's services portfolio includes maintenance, sales and training. Through a merger in 2017 with LANG AG in Lindlar, the Swiss company was able to add even more suppliers to its portfolio. In addition to Panasonic, Lightware, Audipack, Epson, NEC/Sharp, Analog Way, Haivision and Barco, LANG BARANDAY AG now also acts as a distributor for Barco Healthcare Solutions.

About Barco

Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop visualization and collaboration solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting, classroom and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2020, we realized sales of 770 million euro. We have a global team of 3,300 employees, whose passion for technology is captured in 430 granted patents.

For more information, visit us on www.barco.com, follow us on Twitter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco).

Copyright 2021 by Barco

LINK:	https://www.barco.com/en/News/Press-releases/Barco-and-LANG-BARANDAY-e...
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