
PGA Championship Spotlight, Part 1: Video-Gamification of Golf's Final Major Changes How Viewers See the Sport Shot-tracer technology, live green animations, 4D replays enhance insight into the game By Brandon Costa, Director of Digital
Friday, August 10, 2018 - 10:45 am
Print This Story
Story Highlights
Golf has a reputation for being very much set in its ways. It's a game romantically - at times, stubbornly - steeped in tradition, a sport not exactly known for living on the bleeding edge.
CBS Sports and Turner Sports' joint coverage of the PGA Championship - which continues through Sunday on TNT and CBS - has spent the past few years blowing those notions to smithereens.
Toptracer technology provides a real-time look at the path of a shot off the tee. For the first time, CBS and Turner are able to offer Toptracer on all 18 tees, as well as in selected circumstances on golfers' second shots off the fairway.
In fact, viewers of this weekend's tournament, the final major of the golf season, may feel that they're watching a new videogame more than an old sepia-toned film. Turner and CBS are rolling out a slew of technologies - live ball tracking, green mapping, even 360-camera rigs - designed to give the viewer insight they've never enjoyed before.
The approach may be surprising to the casual observer, but it's widely embraced by many who both cover and consume the sport.
This audience is a bit more progressive than we give them credit for, in terms of what they'll accept on screen, says Matt Kane, an associate producer for Turner Sports. He is overseeing much of the Thursday and Friday coverage, which airs on TNT; the action flips over to CBS air on Saturday and Sunday. I believe that, when you don't see many of these elements, it leaves you as a golf viewer wanting more. These things have become expected now, especially at a major championship.
So, as golf's best tackle the course at Bellerive Country Club in St. Louis, these innovations are blasting their way onto viewer screens:
Toptracer
Perhaps the most impactful technological development of the past few years on CBS Sports and Turner Sports' golf coverage has been the integration of Toptracer. 3D radar tracking enables the real-time graphic display of the true path of a ball.
Shown on screen as a red line, Toptracer allows the broadcaster to show flight direction, speed, the height apex, and even the curve of the shot. When used correctly, it's golf's version of the yellow 1st & and Ten line. It's at that level of importance to the viewing experience.
Says Kane, The Toptracer technology is a game-changer in the coverage of this sport, for sure.
Toptracer is not new (it was first used for the 2016 PGA Championship, at Baltusrol in Springfield, NJ) but is being deployed much more aggressively this year. In the past, the tracer was available only on the tee shot from selected holes. Now it's available on all 18 tee boxes and, with the addition of Toptracer RF, is available even on some second shots from the fairway. Two RF cameras roaming the course are outfitted with the Toptracer technology, allowing additional use of the onscreen enhancement.
Toptracer data is married with a 3D rendering of the hole to give viewers a live animation of a tee shot in-flight.
It's really exciting because, from my experience, that's what fans want to see, says Harold Bryant, executive producer/SVP, production, CBS Sports. It's a great tool that will help us make this an even more exciting event.
The broadcasters also leverage Toptracer data to create what is called the ARL Virtual Eye. During the event, golfers on their tee shots will be shown with a 3D map of the hole on the right side of a split screen. With the combination of the Toptracer data and a virtual flyover of the hole, viewers get a highly accurate real-time look at where a drive is headed along the fairway and when it eventually comes to rest.
Execs from both Turner and CBS note the importance of these kinds of storytelling tools in broadcasts from a course that many viewers may not be familiar with. Bellerive has not hosted a major championship since 1992.
The Tracer technology has become integral to [our storytelling process] in broadcasting the sport of golf, says Kane. We've fully embraced it, along with the animations we've added. Viewers are very familiar with seeing Augusta every year, but, when you have a course like Bellerive, I think a fair amount of our job initially is to educate the viewer on what the course is like and how it plays. All of our technology direction is going towards that mission.
Hawk-Eye Green Technology
Broadcast tech at this PGA Championship is also solving the mystery of the green. For many years, broadcasters have used different technologies, such as grids and moving arrows, to show what undulations a golfer faces when putting. Although there will still be plenty of that on this show, CBs and Turner are deploying Hawk-Eye for a new approach to putting.
Hawk-Eye technology allowing CBS and Turner to offer a new look at putting, displaying a path to success based on data on swing power and green layout.
Hawk-Eye is known for its game-changing work on official reviews in tennis and on goal-line technology in soccer. Now the Sony-owned tech developer is changing how viewers watch putts, not by outlining the hills and curves of the green but by offering a predicted path to success. A shaded area is sandwiched between the line of a hard, powerful putt to the back of the hole and a curved line for a softer, finesse putt. The idea is that, if a golfer's putt leaves that shaded area, the putt will be off target.
According to Bryant, the technology is available for use on four holes this year, and the front bench is likely to call on it w
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
05/06/2026
The university-wide initiative has pushed their creative content to a new level
Although collegiate athletics at a single institution can contain numerous spo...
05/06/2026
In-venue and creative video staffers at the professional and collegiate level ha...
05/06/2026
Synamedia has announced that Lumine Group has agreed to acquire its Video Network business. The company is positioning the transition as the start of a new phas...
05/06/2026
Ateme, Broadcasting Center Europe (BCE), and Scaleway have announced a strategic partnership to deliver a cloud-based media supply chain covering ingest through...
05/06/2026
Audinate has announced three new additions to its Dante AVIO Install adapter series: a 4-Channel Analog Input, a 4-Channel Analog Output, and a 2-Ch In/2-Ch Out...
05/06/2026
Sportradar Group AG has announced a multi-year extension of its exclusive global...
05/06/2026
The M6 Group will broadcast FIFA World Cup 2026 matches live and in Ultra High D...
05/06/2026
The Athletic has announced that PGA TOUR highlights will be integrated into its golf coverage beginning with the Memorial Tournament presented by Workday. PGA T...
05/06/2026
When the FIFA World Cup arrives in North America in 2026, it will bring more tha...
05/06/2026
FIFA and DAZN have announced the launch of FIFA exclusively on DAZN, consolidating FIFA's content portfolio within DAZN's sports platform. The move fol...
05/06/2026
Telemundo's exclusive Spanish-language coverage of the FIFA World Cup 2026 G...
05/06/2026
Dolby Laboratories and NBCUniversal have announced that Peacock will stream Tele...
05/06/2026
Formula 1 has announced a 10-year extension to keep the Las Vegas Grand Prix on the F1 calendar through 2037. Las Vegas Grand Prix, Inc., Clark County, and the ...
05/06/2026
The broadcast-engineering team overcomes wind, speed, and salt water - and dista...
05/06/2026
Deploying both onsite and remote crews, the company is providing calibrated-came...
05/06/2026
With Inter&Co Stadium unavailable, ESPN's UFL team rebuilt its broadcast pla...
05/06/2026
One of the most exciting and informative events on the SVG annual event calendar is the Regional Sports Production Summit, an annual gathering of industry profe...
05/06/2026
For the race's third year at the historic racetrack, the broadcaster has added cameras and will incorporate multiple drones
The 158th edition of the Belmon...
05/06/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
05/06/2026
Built from the same recordings as flagship library
Sonuscore's LUX Orchestral Strings has been met with widespread praise since its launch in late 2025,...
05/06/2026
High-end converter, interface & headphone amp upgraded
Said to represent the next evolution of RME's all-in-one reference converter concept, the all-new...
05/06/2026
Win a Soundgas Type 636P & Type G preamps
Soundgas, one of the UK's leading vintage and boutique audio equipment specialists have just announced the lau...
05/06/2026
New leadership of Technology Systems Division at Rohde & Schwarz On July 1, 2026, Hansj rg Herrbold and Andreas H gele will take over as Executive Vice Presid...
05/06/2026
Hitachi and Intel announced a strategic collaboration to explore opportunities t...
05/06/2026
MRI-Simmons and S&P Global Mobility are expanding advanced audience capabilities...
05/06/2026
New Nielsen data shows insurance ad spend grew 11%, while consumers remain highl...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
ASG Promotes Joe Marchitto to Western Regional CTO
Brie Clayton June 5, 2026
0 Comments
Appointment to Support Engineering Alignment and Client Experi...
05/06/2026
Stargate Studios Colombia Uses DaVinci Resolve Studio for Vertical Microdramas
Brie Clayton June 5, 2026
0 Comments
End to end post in one platform al...
05/06/2026
People Need to Come First When We Use AI
Andy Marken June 5, 2026
0 Comments
It's just surviving. Life's very existence requires destruction....
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Frequency, the engine powering many of the world's leading streaming television channels, today announced the launch of In-Scene Advertising, a new monetiza...
05/06/2026
Berklee Study Reveals Video Has Become Essential to Music Careers Survey findings show social platforms have become the primary source of music for video cont...
05/06/2026
05 Jun 2026
VEON's Kyivstar to Expand Digital Mobility Ecosystem with Acqui...
05/06/2026
RT Radio 1 Folk Awards to take place on Tuesday 10th November 2026, Vicar Street, Dublin
Moya Brennan, D nal Lunny, Mary Black and Christy Moore among previou...
04/06/2026
Sony Electronics is introducing the SRG-AS10, a 4K 60p-compatible PTZ auto-frami...
04/06/2026
This recent grad from Spring, TX, led creative-video output for the Aggies' men's basketball team last season and has been producing video and creating ...
04/06/2026
For the first time at a women's golf major, every player in the field will r...
04/06/2026
Three Panasonic PT-RQ45 40,000-lumen 3-Chip DLP projectors made their first live...