
Spiritland Productions Livestreams Dynamic Sonic Concerts with AWS and Dolby Technology posted: 17/11/2020
The popularity of live music festivals and concerts has swelled in recent years, with the UK leading the charts for a country with the most music festivals. The artistry, visual spectacle and energy of the crowd remain a draw, but as COVID-19 hit, the live concert industry came to a halt, with large gatherings no longer safe. The music industry had already started livestreaming performances prior to the pandemic, so once it was safe to return to small, socially-distanced productions, livestreamed music concerts and festivals became the new standard. Since then, several live performances from around the world have streamed via digital platforms, whether a solo acoustic living room performance on YouTube or an elaborate socially-distanced band production streamed by a dedicated ticketing agency. With these developments, UK-based live recording, production, music mixing and broadcast outfit Spiritland Productions has experienced a surge in demand for its services.
Looking to add new value for its growing roster of clients, the Spiritland Productions team began investigating how it might harness immersive audio to improve the overall live stream concert experience for music fans. Having considered Dolby Atmos for some time and demoed the technology at the International Broadcasting Convention (IBC), the company opted to integrate Dolby audio solutions into its live streams. As soon as we started playing around with the demo, we were sold, shared Antony Shaw, Director, Spiritland Productions. We were surprised by just how enjoyable the mixing experience can be in Dolby Atmos, not to mention all the tools and flexibility that it also gives you to shape spaces. We've come a long way since then and continue to develop new techniques to capture audio in the space we're working in but keep everything aligned to avoid timing issues. Doing this makes the stereo fold down a lot easier.
To complement its new Dolby workflow, Spiritland Productions opted to bolster its audio and video encoding strategy with a portable setup using the AWS Elemental Link devices at the venue, streaming into the AWS cloud with the AWS Elemental MediaLive and AWS Elemental MediaPackage video processing services providing the final encoding and packaging for onward delivery. Having little AWS experience, the team, supported by AWS, experimented to bring the two streams together in a unified setup integrating into a selected player that supports a stereo feed of each live production for the audience as well as a Dolby Atmos version. Setting up the AWS Elemental Links and getting up and running with AWS Elemental MediaLive and AWS Elemental MediaPackage was so straightforward; it's so much simpler than using traditional on-premise encoders, shared Rich Andrews, Senior Sound Supervisor, Spiritland Productions. And we love how AWS Elemental Link ties directly into the MediaLive Management Console, so everything you need is just right there at your fingertips, and you can get your stream out to a host of platforms and devices in seconds.
Spiritland Productions first put its AWS and Dolby-enabled workflow to the test for a live performance by Hot Chip, which was streamed via ticketing agency website DICE. Audiences bought tickets to the virtual experience weeks in advance, and on the day of the concert, received a link through which they could access an HTML5 player to watch and cast the live stream. The production setup for this project was extensive, with Andy Wood, Producer, present to oversee the production and Larry Gale, Director, on-site to direct and vision mix the broadcast grade cameras provided by Vivid Broadcast.
Audio from the stage was fed into SSL SB32.24 stage boxes through Cisco switches and multiplexed onto CWDN fiber. At the truck this was then un-multiplexed into DANTE, and mixed by Shaw on an SSL System T console to create the Dolby Atmos mix. The stereo fold down was embedded with pictures from the gallery which was then fed through an SDI router to two AWS Elemental Link devices on-premises and from there into AWS Elemental MediaLive, where it was transcoded to meet various quality levels, ranging from 1080p to 240p.
We had no previous experience with AWS prior to this production, yet it went off without a hitch, and that's a testament to AWS and Dolby, and their development teams, shared Shaw. AWS Elemental Link combined with AWS Elemental MediaLive is incredibly user-friendly and easy to get up and running. Adding AWS Elemental MediaPackage, combined with Amazon CloudFront for content delivery means we can easily scale globally. It's provided us with a solid foundation to build on, so that we can continue innovating for clients, especially as 5G becomes more of a reality.
In the coming months, as Spiritland Productions continues to deploy this workflow for future productions, it's aiming to deliver a cinema-grade streaming experience for viewers. Shaw concluded, At the end of the day, for us, it's all about bringing music fans a more immersive experience and driving it to become the standard across live concert and festival streams. With scalable, reliable technology from AWS and Dolby, we're able to speed up the process and the possibilities will only grow as 5G technology proliferates.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
19/08/2026
As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...
19/08/2026
A private 5G bubble was chosen instead of traditional broadcast RF for the race ...
19/08/2026
(L-R) Rafael Manuel and Isabel Sicat attend the Filipi ana premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 23, 2026, in Park Cit...
19/08/2026
Studio owners invited to have their say on rates cuts
The Music Producers Guild (MPG) are inviting UK-based studios to take part in an in-depth survey that ...
19/08/2026
Vintage-inspired desktop interface revealed
Harrison's latest hardware offering sees them head into the world of audio interfaces, delivering a 10-in/12...
19/08/2026
Granular effect remains locked to scale and tempo
Described as your dream granular effect , Minimal Audio's latest creation is capable of turning any s...
19/08/2026
First polyphonic SWAM instrument incoming
Audio Modeling's latest physical-modelling orchestral instrument is just around the corner, and is now availab...
19/08/2026
World Cup Games Generate 84 Billion Minutes Across FOX, Fox Sports 1 and NBCU...
19/08/2026
July brought typical peak-holiday drops in viewership, driven primarily by viewers stepping away from screens and a visible decline in reach across both traditi...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Henry joins BCE as the company accelerates its commercial strategy and expands its international presence across the media, broadcast and technology markets. He...
19/08/2026
iWedia, a leading provider of software solutions for connected TV devices, today announced a major milestone in Android platform optimization with the successfu...
19/08/2026
NTP Technology announces that ST 2110-30 audio-over-IP connectivity with AES67 and RAVENNA capabilities is now available for the brand's world-class audio i...
19/08/2026
Net Insight has been selected to provide its Nimbra platform by the service provider Big Blue Marble, formerly ORS Group, as the core media transport solution f...
19/08/2026
LiveU has supported Coventry City FC and several other top-flight UK football clubs through one of their most demanding live production challenges of the year, ...
19/08/2026
Nature Seekers Documentary Shot with Blackmagic URSA Cine 12K LF
Brie Clayton August 18, 2026
0 Comments
Filming endangered turtles required camera...
19/08/2026
Neyrinck Brings D-Control Consoles Back to Life on Apple Silicon with D-Control ...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/08/2026
Riedel Communications today announced that Edith Cowan University (ECU) in Perth, Australia, implemented a comprehensive communications infrastructure that brin...
19/08/2026
QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, will spotlight a major leap forward in remote guest con...
19/08/2026
Integrated platform melds media asset management, playout automation and newsroom workflows
EMAM, PlayBox Neo and SNEWS have officially launched Nuvex, a conne...
19/08/2026
Screen Australia releases the Private Investment Toolkit to strengthen screen in...
19/08/2026
Do Aussies truly value local content? Unpacking Screen Currency 2026 with Deirdr...
19/08/2026
There's an early Christmas gift for Bookish fans, as UKTV confirms the re-commission of the hit U&alibi drama, created by and starring Mark Gatiss. Viewers ...
19/08/2026
Wednesday 19 August 2026
Sky gives sports fans the chance to watch multiple liv...
19/08/2026
On Saturday September 5 Katie Taylor will step into the ring for the fight of her life against Flora Pili in front of 80,000 fans in Croke Park. A legendary fig...
18/08/2026
SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...
18/08/2026
BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53).
BeckFlow is a web-based schematic documentation...
18/08/2026
Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...
18/08/2026
Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...
18/08/2026
For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...
18/08/2026
TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...
18/08/2026
SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...
18/08/2026
The live, YouTube-native roundtables combine fan voices, credentialed reporters,...
18/08/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/08/2026
The industry legend sounds off on replacing the Heat's iconic Medusa score...
18/08/2026
William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...
18/08/2026
DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...
18/08/2026
The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...
18/08/2026
The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...
18/08/2026
Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...
18/08/2026
Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...