
Live virtual reality hits the track for the first time this weekend, as NBC Sports Group has teamed up with NextVR at the Kentucky Derby to produce the first-ever live VR horse-racing experience. NBC is hopping aboard the VR bandwagon in style, as its first live VR production will feature a whopping seven camera positions - five on the track and two in the paddock - at Churchill Downs.
As we dip our toe into the virtual-reality realm, our thought process was where is the most iconic place that we can transport the user at home?' Churchill Downs is that place for us, says NBC Sports Group Director of Production Technology Matt Celli, who is also directing the VR feed. NBC Sports is really proud to have this be our first real foray into this world.
NBC Sports Group has partnered with NextVR to produce the VR experience at Churchill Downs, which will include the Derby and the two prior races, including the Woodford Reserve Turf Classic.
Live virtual reality makes its horse-racing debut this Saturday at Churchill Downs, when NBC Sports Group and NextVR produce the first-event Kentucky Derby live VR experience.
We believe NextVR is the leader in the live virtual-reality space, says Celli. We have worked with them on this project for the last six weeks to figure out everything from camera placement to encoding to graphics and the overall user experience.
The seven-camera complement is among the largest to date for a live VR production. The five NextVR camera rigs on the track, which each consist of a pair of RED 4K cameras, are positioned on the high side of the finish line, below the finish line (adjacent to the owners' suites), coming into turn one, going into turn two, coming out of turn two, and on the backstretch. Two additional rigs have been deployed in the paddock to showcase the horses before parading to the starting gate.
Geographically, the overall size of what we're trying to cover necessitated [this many cameras], says Celli. The track is over a mile around so we need all those camera positions to cover the entire track and tell the story for VR.
In addition to the seven camera angles, NBC will insert a virtual videoboard mimicking the giant video display at Churchill Downs into the VR experience that will feature the NBC live linear telecast. This videoboard display will also include NBC Sports Group-produced feature stories, statistics, race data, and updated betting odds.
With a footprint this large, we can't cut cameras the way that the linear broadcast does to tell the story, says Celli. So we are going to insert a virtual [videoboard] with the output of the [linear telecast] production from [producer] Rob Hyland and [director] Drew Esocoff. The viewer at home is used to having certain pieces of information and storytelling [elements] thrown their way. Even the user at a game can look up at the videoboard and see a replay or the score. That is how we are trying to serve this audience, as well.
The audio feed will include the race call from NBC's Larry Collmus, as well as commentary from NBC announcers Tom Hammond, Jerry Bailey, and Randy Moss.
NextVR, which is currently constructing a fleet of VR-specific mobile units, has deployed a flypack at Churchill Downs, which includes a 2 M/E switcher, 14 Sony CCU's controlling the seven camera rigs, an audio board, and their custom VR encoder kit.
When you bring in new technology like this into an amazing existing team led by Tim DeKime, John Roch , and Ken Goss, it's a lot to ask of them since these guys already have a monumental job ahead of them [producing the linear telecast], says Celli. But they have accepted this technology with open arms and it's made it great for all of us. We're extremely excited about the potential of VR here at the Derby.
The live virtual reality presentation of NBC's coverage of the 142nd running of the Kentucky Derby will begin at 4 p.m. Eastern on Saturday, May 7. The virtual-reality presentation of the Kentucky Derby will be available free through the NBC channel on the NextVR portal. Samsung Gear VR owners can download the NextVR app on any Gear VR headset compatible phones. For detailed instructions, go to www.nextvr.com/gearvr-live.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/03/2026
Cine Gear Connect NY, presented by Universal Production Services, is filling in the slate for a full day of panels, peers, learning the latest, and mixing it up...
21/03/2026
Studio Technologies Debuts New StudioComm System at NAB 2026
Brie Clayton March 20, 2026
0 Comments
StudioComm Model 794 Central Controller and Model ...
21/03/2026
Restoration Christian Fellowship Captures Worship Music Videos with PYXIS 12K
Brie Clayton March 20, 2026
0 Comments
PYXIS' open gate provides cre...
20/03/2026
Net Insight will introduce a JPEG XS solution for full IP environments at NAB Sh...
20/03/2026
LTN has expanded its technology partnership with Harmonic ahead of the FCC's...
20/03/2026
Solid State Logic will preview SSL Live V6.2 at NAB Show, booth C6907. The softw...
20/03/2026
FUJIFILM North America Corporation's Optical Devices Division has announced ...
20/03/2026
FUJIFILM North America Corporation's Optical Devices Division has announced ...
20/03/2026
TrueVisions NOW, a streaming platform in Thailand and part of the TrueVisions Group, has selected Bitmovin's Observability product for real-time video analy...
20/03/2026
Marquee Sports Network has announced distribution agreements with Hulu + Live TV and Prime Video ahead of the 2026 MLB season.
Marquee Sports Network is now av...
20/03/2026
FOR-A will exhibit software-defined and AI-driven solutions at NAB Show 2026, bo...
20/03/2026
TNA Wrestling and Eurosport India have entered into a multi-year exclusive progr...
20/03/2026
When Athletes Unlimited brought its professional women's basketball season t...
20/03/2026
In this craft interview, Rick Bernier reflects on a career that has taken him to...
20/03/2026
Lawo will announce a new product ahead of NAB Show 2026 in Las Vegas, where it w...
20/03/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
20/03/2026
Major League Baseball (MLB) has named Polymarket as its Official Prediction Mark...
20/03/2026
With AI now the industry-wide priority, Big Tech companies are uniquely position...
20/03/2026
In-venue and creative video staffers at the professional and collegiate level ha...
20/03/2026
Abundant player mics and RF and other ground-level cameras will be used to captu...
20/03/2026
Regional site will also receive big boost in production resources, including on-...
20/03/2026
By Jessica Herndon
One of the most exciting things about the Sundance Film Fest...
20/03/2026
In 2021, we launched EQUAL, a program designed to address an industry reality that persists: Women artists, songwriters, and producers too often face fewer oppo...
20/03/2026
BTS' long-awaited fifth studio album, ARIRANG, is finally here. To celebrate...
20/03/2026
A new era for Kenia Os has arrived, and Spotify marked the moment by putting fan...
20/03/2026
Una nueva era para Kenia Os ha llegado, y Spotify marc el momento poniendo a lo...
20/03/2026
Combines sampling & physical modelling
Sound Magic have announced the launch of a comprehensive virtual drum instrument that's been designed to cater to...
20/03/2026
How much difference should mastering make?
In our latest Mix Rescue feature, SOS Editor in Chief Sam Inglis revisits a project from back in 2019, carrying o...
20/03/2026
Feast for cycling fans as SBS extends road cycling broadcasts to include all Gra...
20/03/2026
In this blog, Laura Rognoni reflects on key discussions from the Connected TV World Summit in London, where NAGRAVISION hosted a panel on content discovery and ...
20/03/2026
After a series of increases, February brought the first slowdown in time spent in front of TV sets in a long time. While traditional television was losing viewi...
20/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/03/2026
60 years of audio innovation, driven by the people who use it...
20/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/03/2026
Colombia's Icesi University and WSDG are proud to announce Ronald David Reyes as the recipient of the 2025 WSDG Excellence Scholarship, awarded to an outsta...
20/03/2026
Avid today celebrated the filmmakers, editors and sound teams that worked with Avid Media Composer and Pro Tools to create the vast majority of this year'...
20/03/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...