WETZLAR/Germany, 31.05.2016.
After 55 years and around 250,000 sold models, ZEISS is now discontinuing the production of one of its binoculars: the ZEISS Dialyt 8 x 56 B/GA T* will increasingly disappear from the market. A last numbered edition limited to 250 models of these classic binoculars was presented at the IWA 2016 trade fair in the German city of Nuremberg and will be available from specialist retailers from the middle of the year onwards.
"No binoculars have shaped the face of hunting over decades more than the ZEISS Dialyt 8 x 56 B/GA T*," says Walter Schwab of the ZEISS Training Academy in the Sports Optics business unit. "Hunting is steeped in tradition, but it must also go with the times. The transmission, sealing and field of view of the successors the modern, high-performance ZEISS VICTORY HT and ZEISS VICTORY SF binocular lines clearly surpass those of the classic binoculars."
The story of ZEISS Dialyt
The magnification and lens diameter of the ZEISS Dialyt became the benchmarks for twilight binoculars. The Dialyt models offered an unprecedented bright image and perfect ease of use thanks to their slim design. At the end of the 1960s the binoculars were given the "ZEISS" brand name and their typical rubber eyecups. In the mid-1980s their high image definition was further increased by the P phase coating which corrected an aberration typical of all roof prism systems. A further outstanding feature introduced soon afterwards was the T* multi-coating which set the binoculars far apart from their rivals on the market.
Since this time, the binoculars have been produced practically unchanged in Wetzlar and have continued their success on the market despite many technical innovations. "This era is now coming to an end. However, with our new and more powerful binoculars we can look to the future with optimism," says Schwab.
Download
The ZEISS Dialyt 8 x 56 B/GA T* binoculars in a high-quality wooden case
Press Contact
Johannes F rst
Carl Zeiss Sports Optics GmbH
Phone: +49 6441 404-229
Fax:
johannes.fuerst@zeiss.com
About ZEISS
ZEISS is an internationally leading technology enterprise operating in the optics and optoelectronics industries. The ZEISS Group develops and distributes semiconductor manufacturing equipment, measuring technology, microscopes, medical technology, eyeglass lenses, camera and cine lenses, binoculars and planetarium technology. With its solutions, the company constantly advances the world of optics and helps shape technological progress. ZEISS is divided up into the four segments Semiconductor Manufacturing Technology, Research & Quality Technology, Medical Technology, and Vision Care/ Consumer Optics. ZEISS is represented in over 40 countries and operates more than 30 production sites, over 50 sales and service locations and about 25 research and development facilities. In fiscal year 2014/15 the company generated revenue approximating 4.5 billion with around 25,000 employees. Founded in 1846 in Jena, the company is headquartered in Oberkochen, Germany. Carl Zeiss AG is the strategic management holding company that manages the ZEISS Group. The company is wholly owned by the Carl Zeiss Stiftung (Carl Zeiss Foundation).
Further information at www.zeiss.de
Consumer Optics
The Consumer Optics business group combines the companys business with camera and movie lenses, binoculars, spotting scopes, hunting optics and planetarium technology. It is represented at the Oberkochen, Wetzlar and Jena sites. The business group is allocated to the Vision Care/Consumer Optics segment. In fiscal year 2014/15 the segment generated revenue of 1.007 billion with around 9,100 employees.
Number: 0051-2016-ENG BR
Number of Words: 391
Number of Characters: 2779
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WETZLAR/Germany, 31.05.2016. 
