
AT&T, Telcel and Telef nica Movistar Commit to Work Together for Gender Equality and Empowerment of Girls and Women with Support of GSMA and ANATEL
Mexico City: Building on the success of the We Care campaign in Mexico, the region's operators, with the support of the GSMA and the Mexican National Telecom Association (ANATEL), today launched a new We Care initiative focused on closing the digital gender gap. Mobile operators AT&T, Telcel and Telef nica Movistar will work together to advance gender equality and the empowerment of girls and women in alignment with the UN Sustainable Development Goals (SDGs).
The new We Care initiative was unveiled today at the Contributions of the Mobile Industry to the Digital Agenda of Mexico event, where leaders in the local digital industry presented their strategic vision and policy recommendations to the ICT teams of the candidates for the Mexican presidency. The document What should the public policy of the next president include, to fully integrate Mexico into the digital economy? 1 summarises a set of policy proposals for the next Mexican president.
We are proud to be working across the mobile industry in Mexico to address the important issue of gender equality, said Sebasti n Cabello, Head of Latin America, GSMA. Mobile can create positive impacts for women, providing a strong foundation through education, offering employment and career opportunities, and connecting them to essential resources and support services. It is clear that when women thrive, societies, businesses and economies thrive.
We Care Mexico was first launched in February 2015 with a pledge from the country's mobile operators to tackle handset theft, protect children, support citizens with disabilities and safeguard the environment. A year later, in May 2016, operators launched additional initiatives focused on preventing and responding to natural disasters, as well as the implementation of the national emergency number 911.
In the latest We Care initiative, Mexico's mobile operators have committed to contribute to SDG 5 (Gender Equality) by:
Encouraging young women to pursue education and careers in science, technology, engineering and mathematics (STEM);
Incorporating the gender perspective at the highest levels of leadership, fostering the career advancement of women in the corporate world; and
Contributing the experience of the mobile industry in Mexico to the dialogue of Women 20 (W20) to help close the digital gender gap on a global basis.
As a Women 20 (W20) Topic Chair, the GSMA will help lead the debate in the run-up to the G20 Argentina 2018 summit taking place in Buenos Aires, 30 November - 1 December 2018. This includes creating forums for dialogue with international organisations and experts to help draft the W20 recommendations and influence decision-making groups in the G20 to carry out policies towards gender equality. Achieving equality via digital inclusion is one of the four strategic objectives of the W20, alongside labour inclusion, financial inclusion and rural development.
Technology does not distinguish gender, but it can help us build more equal societies in the opportunities it offers to women. ANATEL is committed to promoting gender equity and digital inclusion, and everything will be done to position this issue high on the agenda of the government that will be elected this summer, said Gabriel Sz kely, General Director of ANATEL.
For AT&T, inclusion and diversity are more than an idea. They are who we are and what drives our innovation. We are committed to continue empowering women and girls to work and succeed in the STEM fields. This will enable us to help close the digital gap in Mexico. We have the responsibility to develop the talent, regardless of gender, race or religion, in order to accelerate the economies and provide connectivity for the people in this country, said Kelly King, Chief Executive Officer of AT&T in Mexico.
Our goal is to be a catalyst for development and inclusion in all the countries in which we operate. For more than 28 years, we have been working to close the digital divide through innovative services, as a tool to promote social and economic development. At Telcel, we believe that connectivity means empowerment and that is why we celebrate the We Care campaign - technology is an important enabler for gender equality, said Patricia Hevia, Telcel's Commercial Director.
The active participation of women in innovation and technology sectors is critical to the development of a country. That is why we support programmes that empower Mexican girls and women and promote their inclusion and leadership with equal opportunities in our industry. It is in the DNA of Telef nica to have women in the decision making of the company, so we encourage all initiatives that inspire girls and women to pursue education and careers in science and technology, Carlos Morales Paul n, CEO of Telef nica Movistar M xico.
Underscoring the mobile industry's commitment to the SDGs, the GSMA We Care campaign is an initiative of the region's leading mobile operators to ensure all users can enjoy the life-changing benefits of mobile technology in a safe and secure environment. To achieve this, operators have joined forces to take on a series of commitments in every country in the region where mobile phones and networks can provide solutions to social problems. The We Care campaign has been launched in Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, the Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama and Peru, and will continue to expand across the region.
-ENDS-
1. www.gsma.com/latinamerica/mexico-digital-platforms.
Translation
Spanish
About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with mor
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
06/02/2026
MNC Software, a global leader in network management and operational support systems tailored to the broadcast and media industry, today announced the launch of ...
06/02/2026
The annual Junior Eurovision Song Contest arrived at Tbilisi's Gymnastic Hall in Olympic City, presenting an international stage for young talent with rich,...
06/02/2026
NAB Show 2026 | April 19 22 | Booth # N2471
At this year s NAB Show, Sonnet will showcase new Thunderbolt 5 products, including desktop and rackmount PCIe card...
06/02/2026
The Alliance for IP Media Solutions (AIMS), together with the Video Services Forum (VSF), the Advanced Media Workflow Association (AMWA), and the European Broad...
06/02/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced a major update to Dalet Flex. Building on the workflow packages a...
06/02/2026
Getting closer to the business through highly respected technology partner
Stand 4P880, ISE 2026, Fira de Barcelona, 3 6 February 2026
Bitfocus is acceleratin...
06/02/2026
Bitmovin, a leading provider of video streaming solutions, has announced that 1001, a premier OTT service in Iraq, has chosen the Bitmovin Player to improve its...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/02/2026
The Winter Olympics 2026 in Milano Cortina officially get underway this evening (Friday 6 February) with the Opening Ceremony live on RT Player and RT News ch...
06/02/2026
How invisible vaccine scaffolding boosts HIV immune response Scripps Research scientists designed a DNA scaffold that carries HIV vaccine proteins into the bo...
05/02/2026
Three examples of how wireless microphones are deployed to bring fans in deep an...
05/02/2026
Broadcast coverage will include 25 cameras distributed around the venues, including to some athletes; Galaxy AI Interpreter will also be deployed
The Opening C...
05/02/2026
Kiswe has partnered with the Mountain West Conference to power the next iteratio...
05/02/2026
NBCUniversal and Roku announce the launch of the 2026 NBC Winter Olympics Experience, a destination delivering NBCUniversal's comprehensive CTV coverage of ...
05/02/2026
Vizrt, which specializes in live production technology as well as transforming v...
05/02/2026
Canon USA has launched the RF7-14mm F2.8-3.5 L fisheye STM zoom lens and the RF14mm F1.4 L VCM prime lens. Building on Canon's legacy of innovative optics, ...
05/02/2026
The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...
05/02/2026
Once again, service members and Veterans worldwide will enjoy free access to NBC...
05/02/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media ...
05/02/2026
Broadcast Management Group (BMG) is strengthening its leadership team to support...
05/02/2026
NBC Sports selects Comcast Technology Solutions (CTS) to provide multiscreen vid...
05/02/2026
AIM Sports Group, a sports enterprise dedicated to elevating youth athletics thr...
05/02/2026
Designed for efficient use of shared services and resources, the home of OBS pro...
05/02/2026
The Yankees fan from Connecticut is executive producer of BTN StudentU for the Wolverines
In the live-sports-video industry, the future is bright. Our series S...
05/02/2026
In an Olympic first, the ceremony will be held in four locations simultaneously...
05/02/2026
Members of the broadcast and tech communities share four decades of memories of the technology leader
The 2026 Milano Cortina Olympics are upon us, and every O...
05/02/2026
Key vendors include Appear, Audio-Technica, Canon, Chyron, Cisco, Comcast Techno...
05/02/2026
Since bringing audiobooks to Spotify in 2022, we've helped listeners discove...
05/02/2026
Today, Spotify announced two new updates to give book lovers a more personalized...
05/02/2026
A U.S. Coast Guard HC-130J aircraft during a test flight at L3Harris' facility in Waco, Texas....
05/02/2026
Al Seer Marine and L3Harris have announced a strategic partnership combining UAE...
05/02/2026
AI should balance automation (replacing tasks) and augmentation (empowering humans). Automate the mundane and augment the creative by applying the right AI type...
05/02/2026
During this period, streaming comprised the majority of ad supported TV (45.6%),...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/02/2026
Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, announced the appointment of Derek Pezzotti as Sen...
05/02/2026
Taurus Technologies, a Dallas-area professional AV systems integrator, has upgraded its in-house podcast studio with Brightline Lighting's AV/720 low-voltag...
05/02/2026
NBC Universal to Present XXV Olympic Winter Games Feb. 6-22 and Milan Cortina Paralympics March 6-15
NBC Sports to Utilize Grass Valley's Frame Rate Conver...
05/02/2026
Atomos today announced Shogun AV-19, a rack-mountable, 19-inch 4K HDR monitor-recorder-switcher designed for professional live production, broadcast, and video ...
05/02/2026
Vizrt, the leader in live production technology, revolutionizing viewer experience and engagement, today introduces two brand new solutions in partnership with ...
05/02/2026
Appear, a global leader in live production technology, today announced the appointment of Simon Frost in a newly created role as Chief Marketing Officer (CMO). ...