
NFL Playoffs 2022: Nickelodeon, CBS Sports Are Back With Slime-Filled Wild Card Game, Real-Time AR Graphics Unreal Engine-powered graphics will be available live and on first replays By Jason Dachman, Chief Editor
Friday, January 14, 2022 - 1:34 pm
Print This Story | Subscribe
Story Highlights
After taking home a pair of Sports Emmys for last year's NFL Wild Card Game coverage, CBS Sports and Nickelodeon are back with another innovative simulcast for Sunday's 49ers-Cowboys matchup. The alternative presentation (the traditional broadcast will air on CBS) will once again be driven by a surfeit of enhanced graphics and augmented-reality elements featuring Nickelodeon characters and the network's signature green slime. This year, however, these elements will be available in real time and on first replays for the first time.
Everything has been enhanced this year, especially on the animation side, says CBS Sports producer Shawn Robbins, who is coordinating producer for the game and Nick's weekly NFL Slimetime studio show. What the graphics team brought to the table last year was super fun and innovative, and they're taking it to the next level this year. We'll have higher-end animations and will be able to turn them around much quicker, which will really make a difference.
Slime and googly eyes
We re running it back this Super Wild Card Weekend when the @49ers take on the @dallascowboys on @nickelodeon.https://t.co/ssQdVo6tqj pic.twitter.com/5c6UHFxcHs
CBS Sports (@CBSSports) January 10, 2022
Nickifed' Broadcast Version 2.0: Enhanced AR Graphics Offer Player-Tracking This year's NFL Wild Card Game on Nickelodeon will feature enhanced original on-field graphics created by Nick's in-house graphics team, upgraded AR elements (a blimp flying throughout the stadium, the return of the Slime Zone cannons on scoring plays, SpongeBob and Patrick graphics between the uprights reacting to field goals), and player-tracking graphics that use slime trails to show the routes of receivers on first replays.
Most important, many of the graphics can be integrated into the broadcast live or in near real time. Last year, the onsite production truck sent clips to Nickelodeon HQ in New York City, where the graphics team applied elements as fast as possible using Adobe After Effects, and then sent graphic back to the truck to be aired. This year, CBS Sports and Nickelodeon have partnered with The Famous Group to create a real-time/quick-turnaround AR graphics workflow based on Epic Games' Unreal Engine.
An AR blimp graphic will be flying throughout the stadium during Nickelodeon's broadcast.
One of the goals that came down from our senior leadership for this year was to have the graphics be as close to real time as possible - or even live - for the viewer, says Kurt Hartman, VP, animation/motion graphics, Nickelodeon. What we did last year worked great, and we will continue to use [that workflow] this year for some things, but we wanted to allow [viewers] to see these graphics live rather than in just replays or bumpers.
Everything is running in Unreal Engine now, he continues, allowing us to do things in real time rather than with pre-renders, which we had to deal with last year. We feel like that is going to make this year's game a version 2.0.
Real-Time AR: Blimp Overhead, Upgraded Slime Zone, Return of SpongeBob The most visible new element in this year's Nick broadcast will be an AR-powered blimp (based on the iconic Kids Choice Awards blimp trophy) flying throughout the stadium during the game. Although there was briefly a pre-rendered blimp graphic in last year's telecast, this year's AR version running in Unreal Engine will cast lifelike shadows on the field, adjust to time of day, and allow cameras to zoom in and out while it's in frame. In addition to dumping slime on the field and lighting up when teams enter the red zone, the blimp can open up its side and display video, such as replays, crowd shots, or graphics.
Nickelodeon and CBS Sports aim to have graphics integrated into the broadcast live and near-live more often than they did last year.
Viewers will also see a big upgrade to the popular Slime Zone graphics featuring four cannons in each corner of the end zone shooting out slime when a team scores.
We had such a huge response to that last year that we felt like we needed to make it even bigger and better, says Hartman. We've rebuilt and redesigned the cannons, and, since everything is running in Unreal Engine, a camera can actually zoom in on one of the slime cannons and see detail because the slime that's coming out of it is a real-time liquid simulation. The cannons also respond to the lighting and time of day, so they're going to look incredibly real.
Slime Zone will also be used on field goals instead of solely on touchdowns. The SpongeBob SquarePants graphic between the goalposts on field-goal attempts will also be back, but it will more dynamic and react to the result of the kick in real time. Hartman also promises plenty of other eye-catching new slime graphics and characters will debut during Sunday's game.
First Replays and Half-Time Highlights: Slime Trails and Teenage Mutant Ninja Turtles The Nickelodeon graphics team has partnered with Second Spectrum and the NFL Next Gen Stats player-tracking system to create slime trails that visually show receiver routes on the field. These elements can be turned around quickly enough to be shown on first replays within the broadcast.
The blimp can open up its side and display video, such as replays, crowd shots, or graphics.
We have some other things up our sleeve as far as telestration and slime trails on the field, says Robbins. Our main goal this year is to get those fun [elements] into the broadcast faster in firs
More from Sports Video Group
27/10/2025
You can touch this: Haptics becoming central to the virtual live experience By Adrian Pennington
Friday, October 24, 2025 - 09:12
Print This Story
The vid...
27/10/2025
A tale of two trailers: France's Stop & Go doubles up with its new hybrid tr...
27/10/2025
Pro Padel League Stages City's Cup Finals Inside NYC's Hammerstein Ballr...
27/10/2025
World Series 2025: Sportsnet Delivers Made-in-Canada' Moment for a Nation U...
27/10/2025
ESPN Extends Partnership With Sony's Beyond Sports To Expand Animated Altern...
26/10/2025
Obituary: Charlie Jablonski, Industry Leader and Long-Time NBC and NBC Olympics ...
24/10/2025
NEP CEO Martin Stewart on $700M Investment, Restructuring, and the Challenges Fa...
24/10/2025
FOX Sports Debuts Next-Gen Graphics, Celebrates Career of Lead Producer Pete Mac...
24/10/2025
GROUP MEDIAPRO Chairman and CEO Tatxo Benet Steps DownBy Ken Kerschbaumer, Editorial Director
Friday, October 24, 2025 - 2:37 pm
Print This Story | Subscri...
24/10/2025
NBA Tip-Off: Amazon Prime Video Debuts Cutting-Edge Studio, Mobile Units, Global...
23/10/2025
Unlocking character: Sportcast on executing the Bundesliga and Bundesliga 2 new ...
23/10/2025
Clear coordination: Juggling the new Bundesliga rights cycle requirements and pu...
23/10/2025
Analysis: Is piracy just the cost of doing business? By Callum McCarthy, Editor-at-Large
Tuesday, October 21, 2025 - 09:58
Print This Story
It's high ...
23/10/2025
ESPN's Adam Whitlock on Driving Real-World Innovation Across the Video-Trans...
23/10/2025
SVG TranSPORT 2025 Unites 300+ Industry Leaders in New York for Deep Dive Into L...
23/10/2025
NBA Tip-Off: League Starts Season With Two New Broadcast Partners, In-House NBA ...
23/10/2025
NFL Deepens Business Partnership with EA Sports; More Madden Casts to Come?EA Sports will remain the exclusive producer and distributor of Madden NFL video game...
23/10/2025
NFL Moves Pro Bowl Games Indoors and to Super Bowl Week; Leans Into a Made-for-T...
22/10/2025
Prime Video Inks Deal To Present NFL Black Friday Game Worldwide By SVG Staff
Wednesday, October 22, 2025 - 10:06 am
Print This Story | Subscribe
Story ...
22/10/2025
NBA Tip-Off: ESPN Goes 1080p HDR End-to-End, Flipping HDR Switch on REMI and REM...
22/10/2025
FloSports Empowers Division II, III Athletic Departments With Turnkey Production...
22/10/2025
Wall Street Video Summit Debuts, Bringing Together 200 Financial Enterprise Vide...
22/10/2025
Dueling Pianos: International Chopin Piano Competition Is as Competitive as a Ba...
21/10/2025
NAB New York 2025: Although AES Show Is on Its Own, Audio Will Be a Major Part o...
21/10/2025
NAB New York 2025: Business of Broadcast and Media,' Future of Content'...
21/10/2025
SVG All-Stars: Ethan Folz, Senior Director, Digital Operations and Quality of Ex...
21/10/2025
NBA on NBC/Peacock: Livestream Offers Graphic Overlays, Predictive Gaming, Ancil...
21/10/2025
NBA on NBC/Peacock: At the Front Bench With Producer Frank DiGraci and Director ...
21/10/2025
NBA on NBC/Peacock: NBC Sports, NEP Build Ultra-Flexible Production Plan That Se...
20/10/2025
Inside TAMS: How Time-Addressable Media Stores could redefine sports workflows By Paul Markham
Friday, October 17, 2025 - 08:57
Print This Story
A penalty...
20/10/2025
Transformational production: Inside TVN's remote production push for the DFL...
20/10/2025
How NBC Sports Transitioned Stamford Facility to One Format: 1080p HDRMulti-year plan harmonizes workflows, simplifies operationsBy Ken Kerschbaumer, Editorial ...
20/10/2025
NBA on NBC' Studio Production Team Is Ready for Tip-Off With Coast-to-Coast...
20/10/2025
Under pressure: TVN CEO Markus Osthaus considers the German sports broadcasting ...
17/10/2025
NEP Group Receives New Equity Investment From 26North Partners LP, Co-InvestorsCarlyle remains the largest shareholder as the company prepares for the futureBy ...
17/10/2025
Apple Lands Five-Year Deal for F1 Distribution in the U.S.Besides airing on Apple TV, the sport will be amplified on other Apple servicesBy Ken Kerschbaumer, Ed...
17/10/2025
SVG Sit-Down: Marshall Electronics' Bernie Keach on the Future of PTZ Camera...
17/10/2025
L2 Productions' REMI Facility in Austin Can Produce Content From AnywhereMusic festivals, sports events are produced via flypacks and remote control roomsBy...
16/10/2025
SVG Sit-Down: FUJIFILM Execs on GFX ETERNA 55 Camera, Importance of Shallow-Dept...
16/10/2025
Squash's Most Ambitious Broadcast Production To Be Deployed at Comcast Busin...
16/10/2025
Main Street Sports Group Inks Deal With Omaha Productions, Launches Original-Con...
16/10/2025
A Historic Precursor? FIFA, HBS, DAZN Offer an Inside Look at Production of FIFA...
16/10/2025
Prime Video Offers Sneak Peak at New NBA on Prime StudioThe massive 13,000-sq-ft, two-story studio features a LED regulation half court and hoopBy Jason Dachman...
16/10/2025
SVG Remote Production Forum Draws Record Crowd for Visit to PGA TOUR Studios, De...
16/10/2025
BitFire's Ben Grafchik on How Growing Cloud Workflows Are Impacting the Live...
15/10/2025
St. Louis Blues Pay Tribute to Ozzy Osbourne in New Pregame Open VideoThe NHL franchise worked with production firms 2WEI and 4th Floor CreativeBy Mark J Burns,...
15/10/2025
Cobalt Digital, G3DVu, Proxima Vision, and Telos Alliance Renew Premier Sponsors...
14/10/2025
SVG Europe Summit 2025: All Sessions Now Available to Watch on SVG PLAYNetworking event that preceded IBC2025 shone a light on elite live sports innovation acro...
14/10/2025
SVG Sit-Down: Author Rich Podolsky on Writing Madden & Summerall: How They Revo...
14/10/2025
SVG All-Stars: Michael Reiners, Coordinating Producer, FloRacingThe Illinois State grad steers a vast schedule of motorsports events at tracks across the countr...