Helping sellers drive more profitable growth with new AI capabilities in Sales Navigator Published on Oct 1, 2024 Categories: Company News, Sales Navigator Enterprise, Product News
LinkedIn Corporate Communications
Share
LinkedIn
Facebook
Twitter
Did you know that sales professionals only spend, on average, 10 hours each week actually selling? According to our LinkedIn Sales Leader Compass, administrative tasks are taking away crucial time that should be spent investing in customer relationships - something top sellers prioritize to drive more profitable growth.
We also know* that artificial intelligence (AI) can help free up an additional 11.5 hours a week so you can spend more time engaging with customers and closing deals. That's why today we're introducing a suite of new AI capabilities to help every team member perform at the level of your top sellers and drive more profitable growth. With today's introduction of Lead Finder, Lead IQ, Message Assist and new enhancements to Account IQ, we're continuing to expand on our AI vision with a reimagined Sales Navigator experience.
Using AI to help you build top performing seller behaviors
The best performing sales organizations are investing in AI solutions that give them more time to interact directly with their buyers to move deals forward and drive business growth. Top performers know that having a deep understanding of who their customer is and the challenges they are facing is critical in B2B selling, so they prioritize high potential accounts, find hidden allies, and spend more time researching their customers than their peers. To help you elevate your prep for customer conversations and drive top performing behaviors, we're expanding Account IQ, after initial success over the last year:
This quarter, we're beginning to test enhancements to Account IQ, including more detailed, personalized insights that show why your solution is a perfect fit for a target account and it will coach you on how to best map your solution to your buyers business needs. We're also beginning to introduce Lead Finder, Lead IQ and Message Assist to help you advance your customer engagements across the entire buying group. Here's what you can expect with each of these new features:
Lead Finder: B2B sales decisions are consensus driven with upward of 15 people across the organization weighing in on a purchase, and identifying everyone you need to reach can be time consuming. Lead Finder is built to help you prospect less and sell more. It uses your custom-built Sales Navigator personas and information about your target buyers on LinkedIn, to identify who you should reach out to at your accounts alongside your connections for a warm intro.
Lead IQ: While Account IQ summarizes everything you need to know about an account, Lead IQ summarizes everything you need to know about a person. Lead IQ aggregates information shared on LinkedIn, combined with Account IQ data, to highlight shared experiences and opportunities for connection, like celebrating a new job or mutual topics of interest.
Message Assist: Seventy eight percent of buyers agree that introductions should be personalized to increase purchase likelihood, and we know that when this is done on LinkedIn, sellers see a 250% higher InMail response rate. Our new Message Assist feature harnesses the power of Lead IQ and Account IQ, pulling insights from LinkedIn, web results, and details you choose to share on your product or services, to give you a head start in creating a personalized message. Message Assist, currently in beta, provides a draft InMail that you can customize to reach prospective buyers you have yet to engage.
Getting future ready with artificial intelligence
AI has the potential to revolutionize sales by automating administrative tasks, increasing productivity and efficiency, while freeing up valuable time for selling and relationship building. Of course, just having the right technologies-and a team that knows how to use them-isn't enough. You have to find the right AI partners to realize a meaningful impact on revenue. Today's news represents one of a number of exciting initiatives we're working on to support our larger AI vision, and we look forward to sharing more with you in the months ahead.
###
*Source: LinkedIn Sales Leader Compass, October 2024
LinkedIn Sales Leader Compass, October 2024 Methodology Ipsos recruited a sample of 1,000 sales professionals utilizing a mix of expert network and B2B panel samples. Survey development drew from Ipsos and LinkedIn expertise as well as finding from other Ipsos and LinkedIn data.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
26/11/2025
Back to All News
Netflix Deepens Partnership with Taiwan's 62nd Golden Hors...
25/11/2025
Tracy Bonareri Onchoke, an investigative journalist from Kenya is the winner of the Thomson Foundation's Young Journalist Award 2025.
The 26-year-old-sele...
25/11/2025
SVG All-Stars: Blayke Scheer, Senior Director, Creative Content, YES NetworkThe Indiana alum has turned storytelling into an artform for more than two decadesBy...
25/11/2025
Op-Ed: With FCC's C-Band Auction on the Horizon, Broadcasters Need Proven, C...
25/11/2025
Analysis: Is Baller League really the future of sport? By Callum McCarthy, Editor-at-Large
Tuesday, November 25, 2025 - 10:10
Print This Story
With KSI on...
25/11/2025
Platinum Whitepaper: The Growth of Broadcast in the World of Major Large Scale E...
25/11/2025
SVG Summit 2025 Preview: SVG Women's Sports WorkshopBy Samantha Gabay
Tuesday, November 25, 2025 - 10:27 am
Print This Story | Subscribe
Story Highlig...
25/11/2025
SVG New Sponsor Spotlight: CacheFly's Matt Levine on the Evolving Role of th...
25/11/2025
Peacock's EA SPORTS Madden NFL Cast Levels Up on Thanksgiving With SkyCam as...
25/11/2025
Mathias Broe attends the 2025 Sundance Film Festival premiere of Sauna at Library Center Theatre. (Photo by Michael Hurcomb/Shutterstock for Sundance Film Fes...
25/11/2025
The best playlists, podcasts, and audiobooks bring a little extra magic to your daily routine. With new features and offerings, Spotify Premium delivers even mo...
25/11/2025
Comprehensive new research confirms what we already knew: Australian music fans love the quality, quantity, and access they have to new and local music on strea...
25/11/2025
Applicable Products
Objectives The purpose of this application note is to give a brief background on 5G (NR) wireless communication an explain the reason a SN...
25/11/2025
Nielsen will now measure both Lionsgate's FAST channel MovieSphere and Movie...
Helping sellers drive more profitable growth with new AI capabilities in Sales Navigator Published on Oct 1, 2024 Categories: Company News, Sales Navigator Enterprise, Product News 
