
Proficient in a wide range of genera, DP Michele Brandstetter de Bellesini AIC has lent his skills to the world of TV with the series Curon and cinema with Holidays on Mars. He has also gathered years of experience in the field of commercials for well-known brands, including high-end fashion houses. Throughout his projects, Brandstetter de Bellesini relies on ARRI products such as the ALEXA Mini LF, Signature Prime lenses, TRINITY Stabilizer, and SkyPanel softlights whenever he can. Some of his most recent work includes advertising campaigns for Armani and Dolce & Gabbana, as well as teaser videos for the final season of TV series Gomorrah. ARRI sat down with the cinematographer to gain some insight about his choice of equipment and hear how the tools perform.
Armani Exchange
Black and white with a rich and dense gray range: Still taken from the Armani Exchange Spring Summer 2021 advertising campaign
What visual style were you looking for in this project?
I had worked for this brand before and knew that Armani Exchange has a well-defined aesthetic: elegant black and white with some touches of color and the use of a LED wall. In this case, I was in charge of the main campaign, the eyewear campaign, and the watch campaign. The brief proposed by the creative direction and director Michele Bizzi proposed abstract graphics on the LED wall-positioned on four sides and able to aid in lighting the subjects-with very dynamic images and wide-angle lenses in motion. We were looking for black and white with a rich and dense gray range. Motion graphics determined the lighting and produced reflections on glasses and watches so there was a colorimetry problem that required paying close attention to saturation and de-saturation. You had to get the white of the LEDs to match the white of the camera, and I had to work with Michele to have the graphics mapped in order to get interesting light and shadow patterns.
Why did you choose the ARRI ALEXA Mini?
Shooting with the ARRI ALEXA Mini means that you will be absolutely comfortable with the colors and latitudes. Its a camera that solves problems rather than creating them. It allows you to be sure youll get the job done without surprises. In this case it was perfect for the richness of the shadows and the gentleness of the highlights. A second camera body hand-operated by Alex Crovi allowed even more coverage and availability of B-roll to enrich the editing. We also used ARRIRAW as our recording format.
Were there any particular difficulties while shooting?
We had to pay attention to the reflections on the glasses. We programmed ARRI SkyPanel front lights overhead so that they followed what was happening as closely as possible and increased the dynamics of the scenes. We mounted ring lights on the camera for aesthetics on close-up wide angles; the fall of the light helps to emphasize the movement of the camera. As soon as the subject gets closer or farther away, the image goes very quickly from underexposure to overexposure and you feel even more that it is moving.
We had to pay attention to the reflections on the glasses, says DP Brandstetter de Bellesini on the Armani Exchange eyewear campaign
How did you maintain camera stability?
I have been using the ARRI TRINITY with Luca Sportelli. I use it a lot because it offers flexibility, and that helps so much in fashion film photography. TRINITY allows you to better capture the dynamism of wide-angle close-ups and half-heights. This is always a problem with Steadicam because you have to be in hi-mode or low-mode. Particularly in fashion commercials, when you want to tell the story of outfits, you often find yourself with the camera between 90 centimeters and 6 feet, and thats exactly where Steadicams fall apart. Instead, with TRINITY, you can stand at that height, but also make very interesting changes in elevation seamlessly, without stopping anyones work between takes. One can frame the logo tag on the pant at the height it is, and then continue shooting while moving comfortably. On projects of this kind, I now always ask for ARRI TRINITY.
To what extent did you use monitoring on set?
With DIT Claudio Palumbo, we were directly monitoring, de-saturating, and enriching the gray range and separating the different channels. Claudio would do color corrections in real time, then save them as LUTs to be passed to postproduction-a very convenient system that allows you to present the client and director with something very close to the final result right away. This was a fashion job, an environment where you are used to having a certain skin texture acquired with filters and retouching in postproduction, so you add or take away sharpness where you need it. Its mostly cosmetic corrections to look for the right density of grays while maintaining good contrast and giving the correct tone to different skin colors. It is a job closer to photo retouching than to traditional color correction.
Baci Perugina Dolce Vita Limited Edition from Dolce & Gabbana
For Baci Perugina, bright colors that popped out of the screen were used to mimic the chocolate's packaging
What visual cues did you have for the Baci Perugina commercial?
The idea of director Giulio Volpe was to stay very simple in order to focus as much as possible on the human aspect of the film. Since we had to portray the most diverse types of people-from children and young adults to the elderly of the most diverse ethnicities-the interesting challenge was to create portrait setups of light that could enhance everyone in the best way.
What precautions did you use to achieve the result?
A lot of casting work was done. This was a film about people, technique had to be invisible. There was a lot of work done on looks, with a focus on humanity, without flare and backlighting. It was necessary to create a light that would work w
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
01/05/2025
72.4% of overall TV viewing in Q1 2025 is of content that includes advertising
...
01/05/2025
NEW YORK LiveNow From Fox, Fox Television Stations' national news streaming service, has released viewing data showing the first quarter was the best quarte...
01/05/2025
The global installed base of Smart TVs and Connected TV (CTV) devices will reach 4.2 billion units by 2030, growing at a CAGR of 9.6% from 2.65 billion in 2025,...
01/05/2025
Samsung TV Plus has announced that it is expanding its existing lineup of more than 50 sports channels with five new free, ad-supported streaming television (FA...
01/05/2025
MELBOURNE, Fla. Carlo DiMarco has joined USSI Global as vice president of strategic marketing and growth, with responsibility for strategic business development...
01/05/2025
WASHINGTON The NAB has filed a wide-ranging rebuttal to proposals by the pay TV industry that the FCC delete and/or significantly change rules governing retrans...
01/05/2025
WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...
01/05/2025
HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....
01/05/2025
MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
01/05/2025
How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...
01/05/2025
Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF
Brie Clayton May 1, 2025
0 Comments
CAD Studios relies on large format, full fram...
01/05/2025
Voice actor and producer Mark Yoshimoto Nemcoff shares his first impressions of the DPA 2017 Shotgun Microphone, from real-world auditions to side-by-side compa...
01/05/2025
With my previous console, Freeman recalls, I always had to run a Waves server for EQ and compression, but when I switched to DiGiCo, I found it was such an op...
01/05/2025
Stream all episodes ofLook Who's Hangry from April 29
An RT Player Original in partnership with Heinz...
01/05/2025
Here is your host, Patrick Kielty!
T naiste, Minister for Foreign Affairs and T...
01/05/2025
Exclusive interviews and un-seen footage feature in new two-part series...
01/05/2025
May brings more than just rainbows and sunshine - it's also time for fresh adventures and epic battles. This GFN Thursday spotlights 20 can't-miss games...
01/05/2025
RT Investigates reveals details of Christian Brothers who were senior leaders a...
01/05/2025
RT Statement
The Enterprise Resource Planning (ERP) project is one of the projects that was funded from the proceeds of RT 's land sale in 2017, the init...
01/05/2025
Watch our promo: RT Supporting the Arts | What's on
This May, RT is delighted to support Bealtaine Festival, Fastnet Film Festival, and Dublin Dance Fest...
01/05/2025
For Nicolas Simon, advancing the field of robotics is a personal mission that could change his siblings' lives.
Two-thirds of Simon's family members us...
30/04/2025
Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...
30/04/2025
EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...
30/04/2025
The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...
30/04/2025
Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
30/04/2025
By Joyce JC Cataldo
The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...
30/04/2025
An image of Valencia, Spain, in the OneAtlas Living Library...
30/04/2025
NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...
30/04/2025
AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...
30/04/2025
The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...
30/04/2025
NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...
30/04/2025
Van Dyke skates and operates on Shoresy | photo by Dave Ferguson
Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...
30/04/2025
Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...
30/04/2025
ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...
30/04/2025
The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...
30/04/2025
Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...
30/04/2025
LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...
30/04/2025
Stand: A40
Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...
30/04/2025
Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...
30/04/2025
Independent news producer in India focuses on delivering stories
nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...
30/04/2025
Connecting the present, building the future
FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase it...
30/04/2025
DAD by NTP Technology reports a successful NAB Show in Las Vegas where the company focused on upcoming expansion options in development for its Thunder | Core a...
30/04/2025
CVP and Canon UK & Ireland are proud to announce the winning projects from the third annual Stories in Motion Young Filmmakers Awards, which took place on the e...
30/04/2025
Leading video software provider, Synamedia, today announced that beIN MEDIA GROUP ( beIN'), one of the foremost global sports and entertainment broadcasters...
30/04/2025
The Canadian Premier League (CPL) today launched a new-look website and app, offering supporters of Canada's men's domestic professional soccer league a...
30/04/2025
WASHINGTON In a wide-ranging press conference, Federal Communications Commission Chair Brendan Carr had both good and bad news for broadcasters, stressing that ...