SVG Sit-Down: Perifery's Abhijit Dey on Meeting M&E's Modern-Day Storage and Asset-Management Challenges How the MAM vendor is evolving to meet new demands from clients By Jason Dachman, Editorial Director, U.S.
Wednesday, August 21, 2024 - 2:42 pm
Print This Story | Subscribe
Story Highlights
As technology advances at a breakneck pace, sports-media organizations are constantly trying to keep up with an ever-evolving workflow ecosystem, especially as it pertains to storing, securing, and monetizing valuable active content archives. New content is created by the truckload each day, but how do media organizations simply get more out of the content they already own?
Workflow solutions built around artificial intelligence are changing the game. This summer, Perifery, a division of DataCore, launched AI 2.0, a suite of AI-powered solutions that unlock monetization opportunities using AI-generated enriched metadata and automating distribution workflows.
SVG sat down with Abhijit Dey, GM/COO, Perifery, to discuss the growing use of AI in metadata and advanced search, asset security, the latest highlights in the company's portfolio, and more.
Perifery's Abhijit Dey: We make it simple for our customers to reuse and monetize assets to further their mission and create new streams of income.
Tell us a bit about Perifery, the company's history, and your product portfolio.
Perifery aims to solve fundamental challenges within the media and entertainment (M&E) industry by providing resilient storage infrastructure for media assets and enabling media workflows through industry-leading AI solutions.
Perifery was initiated as a business unit within DataCore, our parent company focused on horizontal IT solutions, with the intent of focusing narrowly on M&E. In 2022, Perifery acquired media-storage company Object Matrix and, in 2023, acquired media-AI-workflow company WIN. The goal here was to accelerate our technology portfolio and go-to-market execution in alignment with our vision and mission to focus on solutions for M&E.
The Perifery solution-centric portfolio focuses on broadcast and postproduction media, sports, gaming, and house-of-worship use cases, basing solutions on object-storage platforms (Perifery Swarm and Perifery Object Matrix) and AI-based workflow solutions (known as Perifery AI ).
In your view, what makes the sports-media market unique? And how is Perifery uniquely equipped to serve this market?
The sports-media market is growing rapidly, but businesses are not always able to match the pace. The volume of recorded footage can sometimes be overwhelming, making it challenging to locate specific assets when needed. Too many systems have become polluted with meaningless asset tags (metadata) added, with AI products that don't quite have an understanding of content. Our focus on metadata and advanced search is unmatched in the industry. The solution for the sports-media market is high-quality, meaningful metadata (which Perifery AI assigns to each and every asset), with software that understands the relevant context as well as the content. This complements the already advanced metadata capabilities of Perifery object-based storage platforms.
What kind of cyber-resilient storage does Perifery offer, and what makes it attractive to the sports market?
Perifery offers two highly cyber-resilient object-based storage platforms: Swarm and Object Matrix. While the two products don't have the exact same features, both bring the benefits inherent in a well-executed object-based software-defined storage solution. Our expert solution architects are available to help guide customers to whichever storage platform is the best fit for them. From the perspective of those in the sports market, the factors that make Perifery storage attractive is the ability to scale effortlessly, knowing that their media assets are secure and retrievable from nearline (Object Matrix) or active (Swarm) archive. We make it simple for our customers to reuse and monetize assets to further their mission and create new streams of income.
How is Perifery approaching the rise of AI? And how is Perifery AI helping content creators grow audience?
We are approaching the rise of AI with a narrow problem-solving approach that includes augmenting metadata or descriptors of the asset through generative AI; solving workflow challenges in sports-video transcription, facial or player recognition, and predictive analytics using new and old content; and providing an intuitive media-end-user experience in postproduction, broadcast, and distribution.
We are helping content creators grow their audience by making content easier to find and more accessible. This means they can easily find and reuse content to provide historical context as well as to replay contemporary assets.
As sports-production workflows continue to evolve, what kind of mobility of content archives at the edge does Perifery offer?
Perifery Single Node Swarm (SNS) is a compact, secure vault for media assets so you can securely enhance, store, and stream from wherever you need to, including the edge. For any organization creating, preserving, or using media assets - particularly those in sports and gaming - the benefits of edge computing can simplify their mission and make a monumental impact on their organization's effectiveness.
Benefits include integration with S3-compliant MAMs and postproduction tools; simplified administration; lowered cost of acquisition and operation (TCA and TCO); acceleration of content creation with immediate access to assets and workflows; analysis of data for critical, localized decision-making and actionable insights; massive scale with maximum reliability, flexibility, and compactness; preservation of a media-asset workflow repository under 100-TB space for creation; and dynamic enrichment
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Liberty University on why broadcast technology isn't just a technical invest...
08/05/2026
COW Jobs: UGC, On-Camera Video Content
Brie Clayton May 7, 2026
0 Comments
UGC, On-Camera Video Content
April 17, 2026Documentary Editor - US,......
07/05/2026
Journalists reporting on Sudan are working in one of the most complex and fast-m...
07/05/2026
Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...
07/05/2026
From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production
In the ...
07/05/2026
Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...
07/05/2026
ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...
07/05/2026
Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...
07/05/2026
NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...
07/05/2026
Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...
07/05/2026
Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...
07/05/2026
Leostream Corporation has announced a unified remote access ecosystem for high-p...
07/05/2026
The Atlanta Dream has partnered with Victory to stream all locally broadcast Dream games for free, expanding the team's digital distribution strategy and g...
07/05/2026
Riedel Communications has announced the appointment of Marc Engroff as Chief Fin...
07/05/2026
SES and ARD, Germany's largest public broadcasting network, have announced a long-term extension of their satellite distribution partnership through 2039. U...
07/05/2026
UpLight Technologies delivers a flexible video and lighting system for a new televised sportLaunching the Pro Cheer League required more than creating a compell...
07/05/2026
Full Day Productions and GSE Worldwide have announced Spikes Under the Lights, a...
07/05/2026
Seit dem Start im Jahr 2023 hat DJ (Beta) das personalisierte H rerlebnis von 94...
07/05/2026
Da quando stata presentata nel 2023, DJ (beta) ha aiutato a definire un'esperienza d'ascolto pi personalizzata per 94 milioni di utenti Spotify Premi...
07/05/2026
Since launching in 2023, DJ (beta) has helped shape a more personalized listenin...
07/05/2026
Desde o lan amento em 2023, o DJ (beta) j ajudou a deixar a experi ncia de ouvi...
07/05/2026
From our earliest days, Spotify has been built on a simple principle: Great audio should be easy to reach. It's what's driven us to expand from music to...
07/05/2026
Asian and Pacific Islander artists continue to shape the global soundscape, pushing creative boundaries and connecting with fans worldwide. This Asian & Pacific...
07/05/2026
Company announce long-requested choir instrument
In the latest expansion of their Symphonic Elements series, UJAM have introduced an all-new vocal instrumen...
07/05/2026
Modular-inspired sound generation with digital control
Buchla have introduced Ziggy, a new compact synthesizer built around the company's complex oscill...
07/05/2026
Combines analogue voices with digital synthesis and sequencing
Polyend have announced Drums, a new hybrid analogue and digital drum machine that combines sy...
07/05/2026
Control surface now officially supports four DAWs
When Nektar launched the Panorama CS12 control surface, it worked exclusively with Apple's Logic Pro, ...
07/05/2026
In the first quarter 2026, SGL Carbon generated consolidated sales of 184.5 million, which was 49.8 million, or 21.3%, lower than in the prior year (Q1 2025: ...
07/05/2026
Rohde & Schwarz and Greenerwave achieve precise and fast ESA antenna characteriz...
07/05/2026
Two multi-role L3Harris products - the Red Wolf launched effects vehicle and SK...
07/05/2026
L3Harris will be developing key features of a secure and resilient digital infra...
07/05/2026
Alysa Liu and Shohei Ohtani Help Drive Viewership as 91 of the Top 100 Broadcast...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
Cobalt Digital Wins Two Future Best of Show Awards at 2026 NAB Show
Manufacturer Recognized by TV Tech and TVBEurope for Innovation in signal processing
Cobal...
07/05/2026
Software and hardware platforms, AI power and user-friendliness on show...
07/05/2026
Intinor will demonstrate its latest technical enhancements for the Direkt series at BroadcastAsia 2026. With a continued focus on reliable contribution and remo...
07/05/2026
Bitmovin has announced that MUBI has chosen Bitmovin as its cloud VOD encoding partner, replacing MUBI's legacy on premises encoding setup to improve scalab...
07/05/2026
Meet Graduates from Berklees Class of 2026 Members of this years graduating class reflect on their proudest moments at Berklee and look ahead to whats next.
...
07/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/05/2026
At BroadcastAsia 2026, Interra Systems will demonstrate its latest innovations in automated quality control (QC), real-time monitoring, and captioning. The comp...
07/05/2026
At this year's Broadcast Asia, PlayBox Neo is set to unveil recent innovations across its PlayBox Neo Suite and integrated range of broadcast media solution...
SVG Sit-Down: Perifery's Abhijit Dey on Meeting M&E's Modern-Day Storage and Asset-Management Challenges How the MAM vendor is evolving to meet new demands from clients By Jason Dachman, Editorial Director, U.S. 
