FilmLight and Sony take customers on a worldwide 4K HDR series of events

Anticipating that high dynamic range (HDR) 4K is a next evolutionary step for production and post, FilmLight and Sony have mounted a series of events across the globe to showcase their leading colour technology for companies that create content for broadcast, film, promos and commercials.

At each presentation, Sony and FilmLight experts demonstrate how, together, FilmLight's solutions and the BVM-X300 TRIMASTER EL OLED monitor offer an unprecedented 4K HDR-ready package for greater dynamic range, wider colour gamut and better colour conformity.

All of FilmLight's solutions deliver HDR and Ultra HD 4K content - from the FLIP image processor, to the Daylight system for dailies and transcoding, through to the Baselight high-performance colour grading system and Baselight Editions, which bring the Baselight toolset directly into the NLE and VFX pipelines. This makes colour grading an integral part of the production pipeline with huge improvements in productivity and quality - and not just a task at the end of the process. The end result is that content looks its best in any context across production, editorial, VFX and finishing.

And with their new flagship professional monitor, the BVM-X300, Sony has introduced the ideal tool for a wide range of applications in the 4K production workflow, such as colour grading on-set, in post and quality control.

Colourists demonstrate the creative possibilities of 4K HDR imagery on episodic and long-form content on the Baselight system. Attendees are able to discuss how HDR affects the artistic process in production and post, and also experience the effects of the 4K HDR display on their perception of resolution and depth. The presentations also include Daylight, the Baselight for Avid plugin and the Slate control panel for an optimised render-free workflow.

FilmLight has been working on HDR with its partners for a number of years to make the most of this exciting technology, commented Wolfgang Lempp, CEO of FilmLight. HDR content is being created right now, even before there is full agreement on the underlying standards. Our understanding of the colour science involved, and our framework for not only displaying but grading and processing HDR content consistently and to its best effect, has been absolutely crucial in allowing us to support our customers to navigate through this uncertainty with complete confidence, whatever their requirements.

Innovation in entertainment and delivering the very best visual experience both remain at the very heart of Sony's mission. For over ten years Sony has been at the cutting edge of 4K technology, introducing solutions that deliver incredible viewer experiences exactly as the director or creator intended. We believe HDR can improve the viewer experience even further. We are very pleased to be working with FilmLight to show how Baselight and our BVM-X300 can offer a greater dynamic range, a wider colour gamut and better finishing. Claus Pfeifer, Strategic Marketing Manager, Sony Europe.

The series of events started in London right before IBC 2015, continued in Buenos Aires in October, and Paris and Seville in November. The next presentations are in Tokyo 18-20 November, across Germany 30 November-4 December, then onto Los Angeles and more. More information: http://www.filmlight.ltd.uk/news/events/overview.php

About FilmLight

FilmLight develops unique colour grading systems, image processing applications and workflow tools that are transforming film and video post-production and setting new standards for quality, reliability and performance. The company's streamlined metadata-based workflows employ robust products with the best creative tools, allowing creative professionals to work at the forefront of the digital media revolution at every stage' of modern workflows. Founded in 2002, FilmLight's core business is centred on the innovation, implementation and support of its products-including Baselight, FLIP and FLUX-in leading production companies, post-production facilities and film/TV studios around the world. FilmLight is headquartered in London, where its research, design and manufacturing operations are centred. Sales and support are conducted through regional service centres and qualified partners worldwide. For more information, visit http://www.filmlight.ltd.uk

About Sony

Sony Professional Solutions Europe, a division of Sony Europe, is a leading supplier of AV/IT solutions to businesses across a wide variety of sectors including media and broadcast, video security and distribution, transport and events. It offers businesses and their clients high quality products, systems and applications for the creation, manipulation and distribution of digital audio-visual content. With 25 years' experience in product innovation, Sony is now in a better position than ever to deliver exceptional quality and value to its customers. Sony Professional Services, its systems integration division, allows its clients to benefit from the expertise of specialists across Europe. Sony collaborates closely with a network of technology partners to deliver end-to-end solutions that respond to their clients needs and ensure the commercial success of each business. For more information please visit www.pro.sony.eu

Follow us on Twitter: @SonyCineAltaEU

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