Sony Pixel Power calrec Sony

Eurovision 2023 Wrap-Up: Loreen Wins Big in Liverpool and on Spotify

15/05/2023

Each spring, millions of music fans are glued to their TVs, mesmerized by the fabulous spectacle of song, dance, and theatrics that is the Eurovision Song Contest. Eurovision is Europe's biggest music event, most notably beloved for its over-the-top brand of pop pageantry. And this year, Sweden's Loreen made Eurovision history when she took the stage in host city Liverpool and captured a second victory.

But she also made Spotify history: To date, Loreen's Eurovision entry Tattoo has generated more than 60 million Spotify streams globally, and it cracked Spotify's Global Top 50 following her win. Thanks to the certified earworm, on May 14, the pop star also broke the record for the most-streamed track in a day globally by a female Swedish artist.

When we began the countdown to Eurovision earlier this year, data collected from Spotify listeners between March 25 and April 25 suggested that Loreen would follow up her 2012 Eurovision victory with a second win. And once the final Eurovision results rolled in, they confirmed that our listeners were spot on.

Loreen's Tattoo was far and away the fan favorite on Spotify, generating twice as many streams as Due Vite, the Eurovision song from Italy's Marco Mengoni, which generated the second-most streams in the month leading up to the finals.

Once Eurovision was in full swing, Loreen found herself in a closely fought battle with Finland's K rij , which was also reflected on Spotify during the week of Eurovision. Streams of K rij 's entry Cha Cha Cha increased 640% during the week of the contest, topped only by Croatia's Let 3, whose entry Mama saw an increase of almost 670%, despite finishing 13th in the contest.

In fact, Spotify streams of every artist's entry increased substantially during the week of Eurovision. Switzerland's Remo Forrer enjoyed a remarkable 620% increase for his song Watergun. He finished in 20th place, but these streaming insights highlight the global success of Eurovision entries on Spotify regardless of the final results.

Other songs that spiked on Spotify during Eurovision include 1993 runner-up Sonia's Better the Devil You Know, which saw over a 1,000% increase in streams-and Cornelia Jakobs' performance of Melanie C's I Turn To You resulted in Melanie C's track seeing over a 130% increase in streams.

Understanding Eurovision's cultural impact When the Eurovision hype was reaching its crescendo, the Spotify: Discover This podcast caught up with some of the most passionate fans and buzzworthy contestants during the show's semifinals in Liverpool.

But to help fans outside Europe fully grasp the significance of Eurovision, we tapped pop culture expert and Esquire Editor-at-Large Dave Holmes to put the contest into perspective.

It's really difficult to explain how massive the Eurovision Song Contest is, but the best way that I can put it for an American audience is that it's like a huge beauty pageant and American Idol and the big game wrapped up into one, he explained. But sort of gay and with a little bit of glitter on top.

Eurovision is an amazing celebration of music, but it's really so much more than that, remarked Mateusz Sm ka, Spotify's Music Team Lead for Southern and Eastern Europe. It's a fun, goofy contest that delivers a mix of diversity, energy, and color. It's a unique moment that brings Europe together to share in its different musical cultures.

Counting Ukraine's Kalush Orchestra, Italy's M neskin, and Spotify EQUAL ambassador Jamala among past winners, Eurovision has never been short on excitement.

It was a huge privilege to step in for Ukraine host Eurovision here in the UK this year, says Nikos Antoniou, Lead, Artist and Label partnerships at Spotify. Being on the ground and seeing it all in action, it's clear that the organisers didn't take the responsibility lightly the atmosphere was incredible. Our teams here loved every minute of supporting the artists on platform, but also with things like billboards in Liverpool and around the country. It was really fun to see some of the artists sharing those on their socials.

Part of the excitement of Eurovision is revisiting the music of past and present contestants. In addition to our flagship Eurovision 2023 playlist-which features dozens of entries from across Europe-our dedicated Eurovision hub lets fans rediscover classics from past competitions, as well as listen to playlists curated by past contestants that capture the local sounds of their home countries.

On Spotify, Eurovision is truly a cultural moment, not unlike Mariah Carey during Christmas. We see the craziness, the hype, and the attention reflected in our streaming data every year, Mateusz added. Every May, our Eurovision 2023 flagship playlist is one of our top playlists, and for a few days each year, it reaches the high-tier level of a playlist like Today's Top Hits. With all the new artists Eurovision introduces to the world, the contest is one of the most fascinating moments for music discovery.

While another chapter in the Eurovision Song Contest has reached its thrilling conclusion, the party doesn't have to end. Fans can keep the excitement going and relive their favorite moments by visiting our dedicated Eurovision hub.

Stream your favorite Eurovision hits and discover tomorrow's future stars on our Eurovision 2023 flagship playlist.
LINK: https://newsroom.spotify.com/2023-05-15/eurovision-2023-wrap-up-loreen...
See more stories from spotify

More from Spotify

21/09/2023

From Heathrow to Heartstopper,' GLOW Artist Baby Queen is on a Musical Journey All Her Own

Bella Latham has long believed in her songwriting and composing abilities-even w...

20/09/2023

Celebrate Latinx Heritage Month on Spotify With Our Estamos Ready' Campaign

Latinx culture continues to set the tone around the world, as evidenced by the rise of genres like M sica Mexicana, corridos, and urbano. September 15 through O...

19/09/2023

Dive Into Screaming Creativity,' a New Podcast Hosted by WPP's Chief Creative Officer, Rob Reilly

What does it mean to be creative and who determines what creativity is? In Screa...

19/09/2023

Binge Season 2 of the Chart-Topping Spotify Original Podcast, Case 63' Beginning September 26

If you can't stay away from a good mind-bending time travel paradox, look no...

19/09/2023

Spotify Rocks the Weekend With the Festival EQUAL in Buenos Aires

Last week in Argentina, artists, podcasters, fans, and industry luminaries came together for Spotify's highly anticipated Festival EQUAL to celebrate the cr...

19/09/2023

Spotify rockea el fin de semana con el Festival EQUAL en Buenos Aires

En Argentina la semana pasada se reunieron artistas, podcasters, fan ticos y luminarias de la industria en el muy esperado Festival EQUAL de Spotify para celebr...

18/09/2023

Holding Apple Accountable: The Future of the Internet Economy Depends On It

Dustee Jenkins Chief Public Affairs Officer, Spotify Five years ago, I sat in a conference room with key members of our legal team, several antitrust experts a...

18/09/2023

How Music Helps Black Queer Artists and Industry Creatives Tell Their Stories

Photo credit: Jonathan Parham In the vibrant tapestry of human expression and experience, music has always been a powerful medium for storytelling, and one wit...

18/09/2023

Scores, Songs, and Supper Served at Our Spotify Supper in London

Good food, good conversation, and amazing music. Is there anything better? That's what was served up last week in London at our annual Spotify Supper, whic...

15/09/2023

Spotify rinde homenaje a Shakira, embajadora global de EQUAL, con un da especial dedicado a su trayectoria musical

Como cono de la m sica latina a nivel internacional, Shakira ha brindado a sus ...

15/09/2023

What Gen Z Listeners Are Streaming in Pakistan

Since Spotify's launch in Pakistan in 2021, the platform has become a destination for younger generations to make their voices heard by powering unprecedent...

15/09/2023

Spotify Honors EQUAL Global Ambassador Shakira With a Special Day Dedicated to Her Enduring Legacy

Standing tall on the global stage as a beacon of Latin music and representation,...

12/09/2023

Get Fresh Music Sunup to Sundown With daylist, Your Ever-Changing Spotify Playlist

Throughout the day, your mood changes, and so does the music you listen to. Last...

11/09/2023

Rema's Calm Down Becomes the First Track Led by an African Artist to Join Spotify's Billions Club

Rema, one of Nigeria's fastest-rising stars, is joining the Billions Club on...

07/09/2023

Spotify and CFDA Get New York Fashion Week Started With Its First-Ever Official Playlist

It's fashion week in New York, and to kick things off we've partnered wi...

07/09/2023

Spotify's Soundtrack Behind The Runway Celebrates Fall Fashion Week With Inspiring Designers From New York, London, Milan, and Paris

It takes more than a little confidence to strut down a runway. It also requires ...

07/09/2023

Spotify and American Express Get Ready for GUTS' With an Olivia Rodrigo Pop-Up in New York

From the moment Olivia Rodrigo's second album, GUTS, was announced in June, ...

29/08/2023

Frana e o Labirinto' estreia como a primeira audiossrie com roteiro original do Spotify produzida no Brasil

Os f s do Spotify no Brasil adoram uma boa hist ria em udio com roteiro, como e...

29/08/2023

Frana e o Labirinto' Launches as the First Brazilian-Produced Spotify Original Scripted Audio Series

Spotify fans in Brazil love a good scripted audio story, as evidenced by the pop...

29/08/2023

Here's All the Artists, Creators, and Athletes You Can Blend with on Spotify

In 2021, Spotify took bonding over music to the next level with Blend, our shared social listening experience that combines the different tastes of friends and ...

28/08/2023

Spotify Celebra el Pasado y el Presente de los Corridos con La Tierra del Corrido

Entre los innumerables xitos y canciones favoritas de los aficionados a la M si...

28/08/2023

Spotify Celebrates the Past and Present of Corridos With La Tierra del Corrido'

Among the countless hits and fan favorites under the M sica Mexicana umbrella, n...

25/08/2023

Judeline Puts Her Own Spin on Two Favorites as the First Spotify Singles From Spain

Judeline is ready to give fans new twists on La Tortura by Shakira (featuring ...

24/08/2023

See if You've Got What It Takes To Be a Spotify Star

On Spotify's Community Support forum, users can find answers to their toughest Spotify questions. These days, we aim for 90% of new help topics to receive a...

23/08/2023

Spotify's Sizzling 2023 Songs of Summer Are Here

We've been waiting all summer, speculating and ruminating on what hot tracks would rise to the top as the songs of the summer. And now we have our answers f...

23/08/2023

Las canciones de verano ms hot de 2023 de Spotify estn aqu

Hemos estado esperando todo el verano, especulando y reflexionando sobre qu canciones llegar an al top como las canciones del verano. Y ahora tenemos las respu...

23/08/2023

Spotify's Podcasting Leaders Share Their Top 6 Takeaways From Podcast Movement

As podcast listenership has grown, a global community of creators has risen to m...

22/08/2023

Take Action Against Harassment at Concerts With Spotify and Calling All Crows

For some, attending a show means belting out your favorite lyrics alongside other screaming fans. For others, it's grooving to the beat of a funky melody. A...

22/08/2023

Seleo Brasileira de Breaking se prepara para uma Nova Batalha de Dana

Ritmos incr veis, footwork sofisticado, dan arinos talentosos, batalhas de tirar o f lego tudo isso comp e o Breaking, uma forma de dan a que combina moviment...

22/08/2023

Brazil's National Breaking Team Prepares for a New Dance Battle

Incredible rhythms, fancy footwork, talented dancers, heart-pumping battles-all this makes up breaking, a form of dancing that combines complex moves with styli...

21/08/2023

bummer summer Is Spotify's New Playlist for Gen Z Listeners To Tap Into Their Feels

Lana Del Rey's Summertime Sadness stuck in your head? You're not alone...

21/08/2023

Tech Creator iJustine Shares Her Favorite Ways To Dig Deeper Into Her Latest Obsessions

You may have noticed that we're into helping our listeners find something ne...

16/08/2023

RADAR Artist Rene Rapp Dives Headfirst Into Her Music Career With a New Single, Album, and Tour

Fans may already know 23-year-old Rene Rapp from her theater and television car...

16/08/2023

Spotify's 100 Live Showcase at Way Out West Celebrates the Impact of Hip-Hop in Sweden

Since 2007, the Way Out West music festival has been a cultural melting pot in S...

16/08/2023

The Giants of Africa Festival Inspires African Youth to Dream Big' Through Basketball, Culture, and Music

As one of the fastest-growing music markets in the world, Africa is home to dyna...

15/08/2023

Mexican LGBTQIA+ Musicians Come Together for the First Latin American Spotify Single Made Entirely by Women

The latest Spotify Single from Latin America is a totally women-powered anthem. ...

15/08/2023

Celebrate Band Shirt Day With Your Favorite Artists, Including Portugal. The Man

There's no better way to display that you're a loud and proud fan of a band than with an iconic T-shirt. The item may be a brand-new tank from the artis...

10/08/2023

Quase um quarto de todos os streams no Spotify so para o Hip Hop. Os editores globais do Spotify refletem sobre o crescimento do gnero

Quando o Hip Hop completa 50 anos, f s de todo o mundo comemoram suas bodas de o...

10/08/2023

Nearly a Quarter of All Streams on Spotify Are Hip-Hop. Spotify's Global Editors Reflect on the Genre's Growth

As hip-hop turns 50, fans around the world are celebrating its golden anniversar...

09/08/2023

Connect Patreon to Spotify and Stream Your Favorite Podcasts in One Place

You can't get enough of your favorite podcasts-and your favorite creators can't get enough of your listening, either. Many podcasters have turned to Pat...

09/08/2023

Playlist creme', do Spotify, ganha vida com uma exibio de arte interativa dedicada ao Trap e Funk brasileiro

Com os artistas de trap dominando o charts em todo o mundo, a cena urbana brasil...

09/08/2023

Spotify's creme Playlist Comes to Life With an Interactive Art Exhibit Dedicated to Brazilian Trap and Funk

As trap artists dominate the charts all over the world, Brazil's urbano scen...

08/08/2023

Spotify Expands DJ to Now Be Available in 50 Markets Around the World. Here's How To Find It

In February, Spotify debuted DJ in beta. DJ is a personalized AI guide that know...

08/08/2023

Five Spelman College NextGen Scholarship Recipients Are Rising to the Top

At Spotify, we are empowering and amplifying the voices of underrepresented creators. To do that, we must carve out spaces for new stories and perspectives to b...

08/08/2023

P!nk Takes the Helm as This Month's EQUAL Global Artist

With more than 20 years in music, P!nk has cemented herself as a powerful force. She racked up so many top singles that she filled a greatest hits album just 10...

07/08/2023

Broadcasting Desi Music to New Homes Around the World

Bollywood dance music, chill Sufi songs, hot Punjabi hits-all of these sounds make up the diverse and varied world of Desi music. They also represent artists an...

03/08/2023

Netflix Hit Heartstopper' Showcases Several LGBTQIA+ Artists in Its Official Playlist for Season 2

In 2022 Netflix released Heartstopper, a British television series that follows ...

03/08/2023

Celebrate the Sights and Sounds From an Unforgettable FC Barcelona US Preseason Tour

Earlier this month, FC Barcelona landed in the U.S. to kick off their preseason ...