Sony Pixel Power calrec Sony

Video Games Round Out the Entertainment Package

20/04/2024

Video Games Round Out the Entertainment Package

Andy Marken April 19, 2024

0 Comments

By this, I take it you think everybody is who they say they are. - Evelyn Salt, Salt, Sony, 2010

Say the word entertainment and immediately you think of blockbuster movies in theaters or studios/streamers stuffing a continuing stream of great content into their libraries to ensure you don't drop them for someone else.

So why would the people in the hallowed halls of US government get all upset because Microsoft wanted to acquire a lowly video game company (Activision Blizzard) for the mindboggling sum of $68.7B?

Of course that didn't phase Disney who laid down their $1.5B bet with Epic Games that will enable them to share IP (intellectual property) and more.

Jeez, let's see:

The global box office hit $32B last year

The streaming video market is set to hit $108.5B this year

The video game market is set to hit $282.3B this year

Ten of the 2023 blockbusters of 2023 were based on video game IP (yes, and one on a doll)

You mean the stuff you played as a kid is actually more popular?

Well, we have a couple of friends who can't get enough movies/shows as long as they aren't bladder-bustin' three hours long.

However, taking on how a six-hour gaming session is a good warm-up.

No, we don't ask them if they take periodic breaks because some things are just personal.

The point is, the video gaming is big business.

Microsoft's game division and Activision each rack up huge dollars from folks who pit themselves against enemies of every shape/side and situation that push them to the limits.

Given a few hours or a days' rest and they're ready to enter the realm again. Put the gaming giants together and they make more than all of the US movie houses combined.

Industry Shuffle - With Microsoft's acquisition of Electronic arts, they moved to being a strong number two provider in the video game industry. The shift to mobile and streaming games will provide growth for everyone.

No, they're not as big as China's Tencent; but after lobbing off two thousand jobs, they make even more money.

And to prove that game IP (intellectual property) is good for things other than playing with, Disney dropped a cool $1.5B on Epic Games to ensure they could get an inside track on really cool movies and maybe just maybe beef up their gaming activities..

Yeah they know!

Folks don't just play a game once and move on to the next big hit, they come back for more and more and more.

The industry is dramatically different from the days when we worked with Tamriel's Atari. Back then, you sold a game system then sold box after box of pretty good games.

Cutting Back - Best Buy and nearly every entertainment software reseller have quit selling video game and movie packages as producers and consumers turn to online sales.

Today, 70 percent of the game sales are digital, which is probably why big box stores like Best Buy emptied their shelves.

And while they were at it, they dumped the movie DVDs because well, we stream our entertainment all of it.

Streaming is just too convenient!

But gaming is different from films/shows.

First of all, streaming video is a fairly passive activity. The most activity, excitement, anxiety you experience is popping fresh popcorn and searching from one service to another until you finally settle on something/anything to watch.

With games, it's the whole range of activity/experience, depending on whether you're playing single-person contests, MMOGs (massive multiplayer online games) or puzzles.

Good for You - There was a time when people said spending volumes of time in front of the screen playing video games would ruin you; but today, healthcare professionals are saying video game play may be beneficial.

Entertainment has to be good.

Our gamer friends critique their games on the plot, characters, content flow, weapon/tool selection, challenges/options and outcomes of some actions/decisions over others.

Or, as one dedicated gamer explained to us after wrapping up a gaming session:

Very moving story and emotional, depending on your decisions. And it's cool to actually interact with ST tech on a Federation starship.

Voice acting is stellar.

Graphics are fair and good enough.

Being your own director (making choices that impact the relationship with your fellows) is great although it doesn't really affect the storytelling.

Playing as two protagonists (2nd female officer and male engineer) really adds to the overall immersion

Overall, 7.5 / 10 and well worth playing IMO

Our gamers, our son and members of the healthcare community even say video games are good for you.

They're great for stress relief/escapism, productively fill spare time, are good for manual dexterity, brain exercise, problem solving, improves vision (especially peripheral vision) and gives you a sense of accomplishment or at least adds to your perseverance level.

And, if you're playing a multi-player game, it's a great way to socialize, gives a sense of community and mutual accomplishment.

That's better than becoming one with your couch for three plus hours or going from social media video to social media video watching people do dumb tricks or pimping some product/service or worse getting drug into some deep/dark/sinister rabbit hole.

There's certainly something convenient about being able to go to a gaming site, pick up the latest version of a game, pay for it/download it and play it forever.

O.K., technically you don't own the game you purchased - read the user's agreement in small, small type - because when they tell you they're going to quit supporting your version or de-list a game, you have no recourse.

Of course, there are winds of change even in the video game i
LINK: https://creativecow.net/video-games-round-out-the-entertainment-packag...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

10/06/2026

Globecast Unveils Content Exchange Platform Powered by Or...

Globecast, a leading provider of broadcast, media, and entertainment managed services, today announced the launch of its Content Exchange platform powered by Or...

10/06/2026

Venues and integrators shift toward professional recharge...

Klvr will showcase how venues, integrators and production teams are rethinking disposable battery usage at InfoComm 2026 (Las Vegas, June 17-19, booth #N6311). ...

10/06/2026

VSF Releases Specification for RIST Satellite Hybrid Out-...

The Video Services Forum (VSF) has further enhanced the Reliable Internet Streaming Transport (RIST) protocol by incorporating a new feature, RIST Satellite-Hyb...

10/06/2026

Microphone Maker Audix Adds Eric Reese as VP

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Kiswe Expands Partnership With ONE Championship To LaunchGlobal Subscription Platform

Kiswe announces an expanded long-term partnership with ONE Championship (ONE), t...

09/06/2026

SiriusXM to Carry All 104 FIFA World Cup 2026 Matches via FOX Sports Commentary

SiriusXM will broadcast FOX Sports' English-language commentary for all 104 FIFA World Cup 2026 matches from June 11 through July 19, available to subscribe...

09/06/2026

EVS Broadcast Equipment Rebrands as EVS

EVS has announced it is changing its corporate name from EVS Broadcast Equipment to EVS, reflecting the company's expanded portfolio beyond broadcast equipm...

09/06/2026

FOX and NFL Announce Multi-Year Agreement for NFL Coverage in Mexico Starting in 2026

Fox Corporation and the NFL have announced a multi-year agreement to bring NFL c...

09/06/2026

FOX Sports and ReachTV to Carry All 104 FIFA World Cup 2026 Matches Across U.S. Airports

FOX Sports and ReachTV, an airport media network, have announced an agreement to...

09/06/2026

Cosm Atlanta Opens with Private Preview, Public Opening Set for June 10

Cosm Atlanta, a 70,000-square-foot, three-level immersive entertainment venue located within Centennial Yards adjacent to State Farm Arena and Mercedes-Benz Sta...

09/06/2026

NESN Wins Five New England Emmy Awards

NESN captured five awards at the 2026 Boston/New England Emmy Awards, including four program honors and one individual award. These awards reflect the passion...

09/06/2026

Ateme Referenced by Apple at WWDC26 for Apple Immersive Video Workflow Support

Ateme has announced that its support for Apple Immersive Video workflows was referenced by Apple during its 2026 Worldwide Developers Conference (WWDC26). Atem...

09/06/2026

Axel Springer Deploys Bitmovin Player Web X for WELT Audio News Experience

Bitmovin has announced that Axel Springer SE has deployed Player Web X, Bitmovin's web video player, to power audio readouts of news articles and an audio-o...

09/06/2026

Grass Valley and Lawo Announce Technology Collaboration on AMPP and HOME Integration

Grass Valley and Lawo have announced a technology collaboration to validate orch...

09/06/2026

LiveU Deploys Remote VAR for Oceania Football Confederation, First in Pacific Islands

LiveU has announced a deployment with the Oceania Football Confederation (OFC) t...

09/06/2026

Globecast Launches Content Exchange Platform Powered by Oracle Cloud Infrastructure

Globecast has announced the launch of its Content Exchange platform, powered by ...

09/06/2026

OT7 Championship Weekend to Air on NBC and Peacock for First Time

NBC Sports will present live coverage of Overtime's OT7 football league Championship Weekend from Sullivan Field at Loyola Marymount University in Los Angel...

09/06/2026

UFC Freedom 250: Inside the One-in-a-Lifetime Production Behind the White House Fight Card

We're in three different locations, three different production teams. Coveri...

09/06/2026

Murray States Brandon Banks on Firing Up Racers Basketball Fans Through Creative Video

The intro video for Men's Basketball won Outstanding In-Venue Video in the C...

09/06/2026

SVG Sit-Down, Part 2: FIFA's Oscar Sanchez, HBS's Paul King Dive Deep Into IBC Operations, Commentary, and Ref Cam

Today is match day minus two for FIFA and HBS. On Thursday, there will be two ma...

09/06/2026

Designing the Modern Scorebug: How Broadcast Graphics Teams Are Rethinking the Most Important Element On Screen

Since their debut, the clock-and-score graphic has drawn the affinity and ire of...

09/06/2026

Watch LE SSERAFIM's PURE FLOWERS LIVE Performance Videos and Fan Q&A, Only on Spotify

Last month, Spotify hosted PURE FLOWERS LIVE, a special event celebrating the re...

09/06/2026

Watch RADAR UK Artist Skye Newman Perform Live in London for Her SE9' Album Launch

Last month, RADAR U.K. artist Skye Newman took the stage in East London for a sp...

09/06/2026

Announcement from Wayne Jones Audio

Company to cease operating on 30 June 2026 Australian loudspeaker and amplifier manufacturer Wayne Jones Audio have announced that after much consideration,...

09/06/2026

bigBASS from fedDSP

Increases low-end weight and character The latest plug-in release from Sheffield-based fedDSP aims to offer an all-in-one solution for users in search of mo...

09/06/2026

Fender Studio Pro 8.1 arrives

Introduces AI Studio Assistant, Moises Studio integration & more Fender Studio have just announced the launch a significant update that brings an array of n...

09/06/2026

Call for Sediba Scriptwriting Training Programme Bloemfontein, Free State

The National Film and Video Foundation (NFVF) is a statutory body mandated to spearhead the equitable growth and development of the South African film and video...

09/06/2026

BBC Casts Edward Bluemel As Poirot In Hercule,' As BritBox Boards Agatha Christie Remake In U.S.

The BBC has found its Hercule Poirot. After Deadline revealed last month that t...

09/06/2026

Nielsen launches Four-Screen Ad Deduplication measurement on YouTube campaigns in Italy

Media buyers and sellers can now compare YouTube reach from computer, mobile, an...

09/06/2026

Andrew Beaudet Joins Brompton as Head of Sales, Americas

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Mediaset Italia Deploys Mediagenix Platform To Modernize Scheduling

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Mediaset Italia Modernizes Content Supply Chain and Chann...

A project aimed at modernizing scheduling operations across Mediaset's channel portfolio Mediagenix, a global leader in smart content solutions to profitab...

09/06/2026

ACT Entertainment Debuts tvONE 4RU CALICO PRO at InfoComm...

tvONE, an ACT Entertainment brand, debuts its most powerful video processor ever built: the 4RU CALICO PRO (C7-PRO-4200), at InfoComm 2026 (Booth N6813). Engine...

09/06/2026

Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Valencia's 2026 Commencement

Composer and Conductor Eric Whitacre to Receive Honorary Doctorate at Berklee Va...

09/06/2026

Comcast Advertising Adds Purchasing Data from Affinity Solutions

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Midwich to Distribute Miri Technologies in North America

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Nielsen: North American Soccer Fans Jump to More Than 136 Million

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Grass Valley and Lawo Collaborate to Advance Open Dynamic...

Technology collaboration to validate AMPP and Lawo HOME orchestration integration, showcasing Dynamic Media Facility principles in practice. Grass Valley and ...

09/06/2026

Bitmovin Player Web X Powers Axel Springer New Audio News...

Bitmovin, a leading provider of video streaming solutions, today announced that Axel Springer SE, international media and technology company, has deployed Playe...

09/06/2026

LiveU Delivers First Remote VAR Deployment Across the Pac...

LiveU, the global leader in live IP-video solutions, today announced a landmark deployment with the Oceania Football Confederation (OFC) that has brought Video ...

09/06/2026

Sam Craig Joins Grass Valley as VP, Global Pre-Sales

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Arkansas TV Will Continue to Air PBS Programming

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Glensound to Show DARK22M Network Audio Interface at InfoComm 2026

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

EVS Rebrands, Trims Its Name

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

FCC Announces Tentative Agenda for June 25 Open Meeting

Share Copy link Facebook X Linkedin Bluesky Email...

09/06/2026

Two Alumni Win Tony Awards

Two Alumni Win Tony Awards Mike Morris and Cedric Leiba Jr. won awards for Best Orchestrations and Best Play, respectively. June 8, 2026 By Tori Donahue ...